Podcast Workflows - Tips for podcasters to grow their podcast without wasting time. cover image

Podcast Workflows - Tips for podcasters to grow their podcast without wasting time.

Latest episodes

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Jun 28, 2024 • 17min

Content Sawdust, NYTimes Paywalls Podcasts, Why Podcasts Fail (3 Things)

We're diving into the art of repurposing content with the "sawdust" approach, exploring the New York Times' bold move to put many of its podcasts behind a paywall, and dissecting the key reasons why podcasts fail. Whether you're looking to maximize your content's potential, understand industry shifts, or avoid common pitfalls, this episode has got you covered. Let's get started!Shadow Clock Zoomed-In Moment | "For the Love of Baseball"New York Times to Move Podcasts Behind PaywallWhy Podcasts Fail (00:00) - Intro (01:49) - Creating Sawdust from Your Content (05:52) - NYTimes to Paywall Podcasts (10:47) - Why Podcasts Fail (16:12) - That's It! Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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Jun 25, 2024 • 19min

Answering YOUR Questions Around Creating an Engaging Podcast

It's another Q&A Episode! I gather some question from listeners, particularly focusing on the length and frequency of episodes, content creation, and branding. I tackle:Episode Length: There is no ideal length for a podcast episode; it should be as long as necessary to adequately cover the topic. Short, complete episodes are better than long, rambling ones.Content Creation: Confidence in having enough content comes from choosing a topic within your expertise. Answering one question per episode can help maintain focus and provide valuable content.Frequency: For new podcasters, weekly episodes are ideal, but bi-weekly can also work. Monthly episodes are not recommended unless the podcaster already has a large audience.Branding: A branded podcast should be hosted on the brand's website to leverage SEO benefits. However, the podcast name should be something people are searching for, rather than the brand name itself.Sponsorship: For branded podcasts, it's advisable to avoid competitor sponsorships. Initially, focus on driving traffic to the brand rather than seeking sponsors.Want to submit a question? Fill out the Feedback Form (00:00) - Welcome! (03:10) - Finding enough to talk about (06:56) - Integrating the podcast with your brand (13:04) - How often should you publish episodes? (15:37) - How long should episodes be? (16:57) - Wrapping up Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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Jun 21, 2024 • 16min

Libsyn + YouTube, Making Money, Trailer Swaps (3 Things)

3 Things in Podcasting for June 21st, 2024: Libsyn Adds YouTube API SupportLibsyn has integrated with YouTube's new podcast API, allowing creators to easily publish video versions of their podcasts directly to YouTube. This is a major development for video podcasters.When to Start Monetizing Your PodcastContrary to popular belief, you don't need massive download numbers to monetize a podcast. I argue that you should plan for monetization before even launching, through methods like sponsorships, product sales, affiliates, or memberships - don't just rely on CPM advertising.Advice on Podcast Trailer SwapsI share great tips from Kieran McRae on creating effective 30-60 second podcast trailers for swapping with other shows to cross-promote audiences.Libsyn adds YouTube video support if you’re in it to just make money don’t do it.Kieran MacRae (@KieranMacRae) on XJoin the mailing list Write in and give feedback (00:00) - Introduction (01:52) - Libsyn Adds YouTube API Support (05:04) - When Should You Think About Making Money with Your Podcast? (11:03) - Grow Your Podcast with Trailer Swaps (14:47) - That's It Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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Jun 14, 2024 • 29min

Podcast Ad Nauseam, Podroll, and Listening on 1.5x (3 Things in Podcasting)

It's another 3 Things in Podcasting! In today's episode, I cover: Sounds Profitable's Ad Nauseum report - I share my biggest takeaways and insights from this fascinating deep dive into how people listen to podcast ads and what we can do to improve them.RSS.com and Transistor.fm's new Podroll feature - Discover how this cool community feature makes podcast discovery easier and why I hope to see more hosts and apps support it.The debate: Should podcasts only be listened to at 1X speed? - I weigh in on this hot take and share my thoughts on how listening speed affects content consumption.1. Sounds Profitable Ad Nauseam Report2. RSS.com and Transistor add Podroll: - What is Podroll?- RSS.com's announcement |  Transistor's announcement3. Should you listen to podcasts on more than 1x?  (00:00) - Intro (02:26) - Sounds Profitable Ad Nauseam Report (18:43) - RSS.com and Transistor add Podroll (22:21) - Should you listen to podcasts on more than 1x? Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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Jun 7, 2024 • 17min

3 Things in Podcasting (VideoDub, Anchor, and Starting Right)

I'm trying a new series on this channel where I cover 3 things in podcast from the past week. Let me know on Twitter (@jcasabona) or via email (joe@casabona.org) what you think! 3 things Danny Brown would do different if starting a podcast today. Neil Veglio’s take on Spotify for Podcasters Riverside’s VideoDub Bonus: RSS.com rolls out LIT Chapters00:00 Introduction and Episode Overview00:32 Three Things I'd Do Differently If I Started Podcasting Today05:20 Neil Veglio's Take on Spotify for Podcasters10:53 Riverside's New Video Dub Feature13:06 Honorable Mention: Live Podcasting with rss.com Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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May 31, 2024 • 1h 4min

Coaching Call: Growing a Podcast Focused on Non-Profits

Joseph and Kelsey from Greater Than Zero Percent podcast seek advice on engaging listeners. Topics discussed include podcast positioning, social content creation, boosting engagement through newsletters, and converting clicks into business opportunities. They also explore front-loading interviews with impactful content to hook new listeners.
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Mar 28, 2024 • 13min

Should I Really Use Dynamic Ads for Mid-roll Sponsors?

I wouldn’t call myself an avid Jurassic Park fan. I was a little shy of 8 when it came out, and being a young boy I did enjoy dinosaurs…and man did those dinosaurs look real at the time.There are a few scenes I remember vividly from the movie. One is the scene where they’re in the car, the water rippling as the T-Rex approaches. The other is a commonly memed (is that right?) scene of Jeff Goldblum’s character, Dr. Ian Malcom, saying this:“Your scientists were so preoccupied with whether or not they could…they didn’t stop to think if they should.”What does this have to do with podcast ads? Today, I'm exploring if I was so preoccupied with whether or not I could use Dynamic Ads, I never stopped to think if I should. Show NotesRead the ArticleSubmit feedback Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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Mar 21, 2024 • 22min

The Tools for Podcasters Guide is Live!

The podcast discusses the launch of the Tools for Podcasters Guide, including feedback, ratings criteria, and tool recommendations. It explores different podcasting tool categories, specific tool analysis like Dscript, and the benefits of using Yoast SEO and audio tools. The speaker also discusses management of affiliate links and tools like WordPress, Cadence theme, and Jetpack Star Rating plugin.
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Mar 12, 2024 • 27min

What Makes Good Podcast Artwork in 2024?

One of my favorite scenes from Scrubs happens in Season 3, Episode 1. Sarah Chalke’s character, Dr. Elliot Reid, is sitting on her bed, reflecting on the fact that she gets walked all over at work — and she decides to do something about it. With Tom Petty’s American Girl playing, she wrecks her room. She changes her look. She goes back to the hospital much more confident and as a result, she’s much more respected.The confidence in her appearance matched the confidence she wanted to convey to her colleagues and patients.I hate my podcast artwork.I think a lot has changed in the space since my show launched —so I decided to explore what makes good podcast artwork in 2024. Read the full article here Join the mailing listBecome a member Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★
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12 snips
Feb 26, 2024 • 27min

The Digital Storytelling Aspect of Podcasting

Explore the power of digital storytelling in podcasting, focusing on engaging narratives and audience-centered storytelling. Learn about the hero's journey format in storytelling, incorporating personal anecdotes, pop culture inspiration, and empowering the listener through the guide's role in storytelling.

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