Trapital

REVOLT’s VP of Insights & Strategy Lynzie Riebling came through to talk about Revolt’s new study Gen Hip Hop, key findings from the study (did you know gen hip hop has a buying power of $438 billion?!), why this work matters, Revolt’s competition, and more. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Lynzie Riebling, @hilynzie, revolt.tv Link:  genhiphopstudy.com - Order a copy of the report. It’s free!Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

The Fowlkes Firm founder and music business professor Karl Fowlkes talked about his experience as an entertainment lawyer, why he fights for producers rights, music publishing exams, trends in digital streaming, the late Combat Jack (Reggie Ossé), and his series “The Courtroom.” Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Karl Fowlkes, @esqfowlkes, elawandbusiness.com Links: Free Music Publishing Exam - The Fowlkes Firm The Courtroom - Karl Fowlkes (YouTube) Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

Nue Agency Founder and CEO Jesse Kirshbaum talked about his company’s transition from talent to brand partnerships. We also talked about his brand activation deals with Sour Patch Kids and Tidal, The Grammys, the Super Bowl Halftime Show, upcoming awards shows, and more. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Jesse Kirshbaum, @jessekay, nueagency.com Links: The Patch South Patch Kids brand partnership - Nue Agency #CRWN partnership with Nue Agency - Nue Agency A Conversation with Elliot Wilson & Meek Mill - Tidal Grammys PostGame - Beats and Bytes newsletter Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

Combs Enterprises COO Tarik Brooks came on the Trapital Podcast to talk his role managing the Combs Enterprises portfolio of brands, which includes Ciroc, Bad Boy Entertainment, Revolt, Sean John, AquaHydrate, and more. We talked about how to measure Diddy’s value-add as an investor, Tarik’s experience working for both Diddy and Robert L. Johnson, and why Diddy sought mentorship from Ray Dalio, and more. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Tarik Brooks, @tarikamin, combsenterprises.com/tarik-brooks/ Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

UnitedMasters and Translation CEO Steve Stoute came through the Trapital Podcast to talk with Dan Runcie about ownership in hip-hop, why the music distribution company partnered with the NBA, Apple Music, and NBA 2K. We also talked about brands that use phrases like “Hot Girl Summer,” why his work at UnitedMasters is gratifying, and why he’s still in the second inning of building this company. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Steve Stoute, @stevestoute, @unitedmasters, unitedmasters.com Links Apple Music, NBA Strike Deal for Playlist, Songs in Highlights - Bloomberg With $70M from Alphabet, UnitedMasters replaces record labels - TechCrunch 2014 Michigan Ross Alfred L. Edwards Black Business Students Association Conference Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

Water & Music creator and music journalist Cherie Hu came on the Trapital Podcast to discuss why “fantasy football for music” hasn’t taken off. Her and I did a mutual newsletter takeover where we both researched the topic and wrote separate articles in each other’s newsletter. On this podcast, we recapped our findings, and shared key reasons why the concept is limited in its reach. We also had some fun and answered a popular meme on how we would spend our $15 if we’re drafting a record label. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.coGuest: Cherie Hu, @cheriehu42, cheriehu.com Links So you want to be a music mogul: The future of fantasy record labels - Cherie Hu in Trapital Why “fantasy football for music” has struggled - Dan Runcie in Water & Music FanLabel -  your fantasy record label where you can compete in daily music contests with songs by big name artists and brand-new acts. Water & Music newsletter sign-up Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

Stem CEO and co-founder Milana Lewis came on the Trapital Podcast to talk about Stem’s role as a music distributor, how it worked with Frank Ocean and Childish Gambino, business decisions that impacted the artist community, diversity in the music industry, and why some record labels deals make sense. Don’t miss it! Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.co Guest: Milana Lewis, @milana, stem.is Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/welcome

I answered some of the most-pressing questions from Trapital Members: Should the digital streaming providers invest in e-commerce? Are the Spotify Awards a step-in-the-right-direction to recognize global music or will it be more of the same? Will rappers surpass NBA players as the best sneaker endorsers? Don’t miss this one! Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.co Want to participate in the next Mailbag? Become a Trapital Member: trapital.co/membership

Ace “Call Me Ace” Patterson came back on the pod to break down Netflix’s Rhythm + Flow. We talked about what worked, what didn’t, how the hip-hop competition show compares to American Idol and Making the Band, and what we expect from Netflix next season! Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.co Guest:  Ace Patterson, @callmeacelegit, airplanemode.callmeace.com Hip-hop’s influence continues to grow. Take your insights to the next level. Learn more about Trapital.

Mike Weissman, President of SoundCloud, came on the pod to talk about the streaming company’s business model, how it compares to a tech accelerator, SoundCloud’s growth in the Middle East, SoundCloud rap, and what sets the company apart from its competitors. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | YouTube | Overcast | RSS Host: Dan Runcie, @RuncieDan, trapital.co Guest:  Mike Weissman, @soundcloud, soundcloud.com Links referenced: WIRED: As Streaming Services Boom, SoundCloud Strives for Relevancy (2017) Trapital: Why Hip-Hop Can Help Venture Capital Navigate Changes in the Industry (2019) Trapital: Why Streaming Services are Here to Stay (2019) SoundCloud: On Tuesday We Presented Lil’ Tecca with our First-Ever Chart-Topper Award (2019) - The sneakers are on this link! Hip-hop’s influence continues to grow. Take your insights to the next level. Learn more about Trapital.