Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users cover image

Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

Latest episodes

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Mar 26, 2022 • 1h 2min

Clickbait

A Sensational headline tricks you into opening a full post or article and rather than presenting the intended purpose the headline promises, the accuracy and quality are questionable. This is commonly known as Clickbait but do we get it on LinkedIn and is it always a bad thing?
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Mar 12, 2022 • 1h 4min

Accelerator Program Update

Since the start of this year, the first cohort on the Creator Accelerator Program have been posting content on LinkedIn. So are they accelerating or misfiring? Let’s take a look at the five I selected to follow.
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Mar 5, 2022 • 58min

LinkedIn Content Search

There are lots of good reasons why you should use LinkedIn's post search feature...and they've just some excellent new filters to it!
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Feb 26, 2022 • 58min

The LinkedIn Podcast Network!

New Podcast network Why video captions are important What to do if your post gets taken down Better post analytics coming soon Does reducing connections improve post reach? New features to services page CAP expands to India Post of the week
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Feb 19, 2022 • 1h 11min

Storify Your Profile

I’ve been thinking about profiles and what we could do to make our profiles more interesting and personalised so I’ve come up with some ideas...
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Feb 12, 2022 • 45min

How to Personalise Content

We all know that posts on LinkedIn that are 'personal' attract more engagement and views but taking a personal approach to content, is not an easy thing for most of us. In this episode, I share some useful tips on how to bring your personality to your posts
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Jan 29, 2022 • 56min

Targeting your content

Who are your followers and how many of them are your target audience? In addition, how many of them actually see your content? We work hard to produce great quality content but are the right people seeing it? Is this something we can control? The answer is yes…and no!
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Jan 22, 2022 • 58min

The Art of Blocking!

Have you ever blocked someone on LinkedIn? This week I chat with John Espirian about useful ways to use this feature.
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Jan 15, 2022 • 1h 3min

LinkedIn Predictions 2022

What changes can we expect and hope for on LinkedIn this year? In this episode, I will go through my hopes, fears, and predictions for 2022…I think it’s going to be a good one!
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Dec 18, 2021 • 1h 2min

A Review of 2021

Christmas is almost here and this is the last episode of 2021 so let’s take a look back at what’s been happening on LinkedIn this year.

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