

Craft of Consulting Podcast
Deb Zahn
The Craft of Consulting podcast helps accomplished professionals become successful, in-demand consultants while creating the lives they want. The show features consultants sharing their expertise and insights about how to be a successful, in-demand consultants; clients revealing what want--and don't want---from consultants; and the host, Deb Zahn, talking about topics that can help you succeed faster and balance your life.
Episodes
Mentioned books

Aug 14, 2023 • 37min
Embracing Your Naivete and Increasing Your Consulting Impact—with Joshua Berry
Joshua Berry shares the benefits of embracing chosen naivete and emphasizing impact as the second ROI for your consulting business.

7 snips
Aug 7, 2023 • 47min
Building a Healthy Self-Employed Ecosystem—with Jeffrey Shaw
Jeffrey Shaw shares strategies for building a healthy self-employed ecosystem that supports your consulting business and your life.

Jul 31, 2023 • 45min
Protecting Your Consulting Business Legally—with Sarah Swank
Lawyer Sarah Swank share why having a legal professional help protect and support you and your consulting business is so critical and the many benefits of partnering with lawyers in your consulting work.

Jul 24, 2023 • 39min
Breaking Through Your Financial Upper Limit Barrier—with Sarah Walton
Sarah Walton, a coach specializing in helping consultants break through financial barriers, discusses overcoming beliefs and stories for financial success, exploring past experiences and unspoken family rules, strategies for achieving success, building a consulting business without social media, and prioritizing balance and self-care for sustainable work-life integration.

Jul 17, 2023 • 36min
Helping Organizations with People and Culture Strategies—with Maheen Shafiabady
Maheen Shafiabady shares her strategies for helping organizations become more effective by focusing on their people and cultures.

Jul 10, 2023 • 26min
Managing the Fear of Rejection—with Deb Zahn
Host Deb Zahn shares why not letting fear of rejection take over your thinking and actions is critical for having the consulting business and life you want and strategies for managing it.

Jul 3, 2023 • 41min
Building Narrative Power for Your Consulting Business—with Guillaume Wiatr
Guillaume Wiatr shares how to build narrative power and help them gain more focus, inspiration, and traction in their consulting business and with clients in their market.

Jun 26, 2023 • 43min
Marketing Your Consulting Services Effectively—with Michael “Buzz” Buzinski
Marketing expert Michael “Buzz” Buzinski shares strategies for marketing service-based businesses and avoiding missteps. Topics include: expanding beyond personal networks, clear messaging strategies, pitfalls of generic automation, the shift in ad targeting, integrating marketing tactics, thorough research and planning, pricing consulting services, managing difficult clients, achieving work-life balance through departmentalization.

Jun 19, 2023 • 22min
Giving Potential Clients a Clear Path to Buying from You—with Deb Zahn
Host Deb Zahn breaks down why having a clearly defined call to action that tells clients what to do next to buy from you is so essential and gives examples of excellent calls to action.

Jun 12, 2023 • 44min
Coaching Leaders and Engaging Consulting Clients—with Janet Livingstone
Leadership coach Janet Livingstone shares her secrets for coaching leaders and modeling new ways of working together when engaging with consulting clients.