Craft of Consulting Podcast

Deb Zahn
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Aug 14, 2023 • 37min

Embracing Your Naivete and Increasing Your Consulting Impact—with Joshua Berry

Joshua Berry shares the benefits of embracing chosen naivete and emphasizing impact as the second ROI for your consulting business.
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7 snips
Aug 7, 2023 • 47min

Building a Healthy Self-Employed Ecosystem—with Jeffrey Shaw

Jeffrey Shaw shares strategies for building a healthy self-employed ecosystem that supports your consulting business and your life.
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Jul 31, 2023 • 45min

Protecting Your Consulting Business Legally—with Sarah Swank

Lawyer Sarah Swank share why having a legal professional help protect and support you and your consulting business is so critical and the many benefits of partnering with lawyers in your consulting work.  
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Jul 24, 2023 • 39min

Breaking Through Your Financial Upper Limit Barrier—with Sarah Walton

Sarah Walton, a coach specializing in helping consultants break through financial barriers, discusses overcoming beliefs and stories for financial success, exploring past experiences and unspoken family rules, strategies for achieving success, building a consulting business without social media, and prioritizing balance and self-care for sustainable work-life integration.
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Jul 17, 2023 • 36min

Helping Organizations with People and Culture Strategies—with Maheen Shafiabady

Maheen Shafiabady shares her strategies for helping organizations become more effective by focusing on their people and cultures.
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Jul 10, 2023 • 26min

Managing the Fear of Rejection—with Deb Zahn

Host Deb Zahn shares why not letting fear of rejection take over your thinking and actions is critical for having the consulting business and life you want and strategies for managing it.
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Jul 3, 2023 • 41min

Building Narrative Power for Your Consulting Business—with Guillaume Wiatr

Guillaume Wiatr shares how to build narrative power and help them gain more focus, inspiration, and traction in their consulting business and with clients in their market.
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Jun 26, 2023 • 43min

Marketing Your Consulting Services Effectively—with Michael “Buzz” Buzinski

Marketing expert Michael “Buzz” Buzinski shares strategies for marketing service-based businesses and avoiding missteps. Topics include: expanding beyond personal networks, clear messaging strategies, pitfalls of generic automation, the shift in ad targeting, integrating marketing tactics, thorough research and planning, pricing consulting services, managing difficult clients, achieving work-life balance through departmentalization.
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Jun 19, 2023 • 22min

Giving Potential Clients a Clear Path to Buying from You—with Deb Zahn

Host Deb Zahn breaks down why having a clearly defined call to action that tells clients what to do next to buy from you is so essential and gives examples of excellent calls to action.
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Jun 12, 2023 • 44min

Coaching Leaders and Engaging Consulting Clients—with Janet Livingstone

Leadership coach Janet Livingstone shares her secrets for coaching leaders and modeling new ways of working together when engaging with consulting clients.  

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