The Business Of Strength Podcast

On this episode of the Business of Strength Podcast Dan Goodman reviews how to make the decision of if YOU are ready for a second location! He breaks down the #1 question you must answer before opening another training business and the 4-step process in which to open. On the show we review: Funding Building the roles Find the people Signing the lease If you would like to grab a guest pass for the September 28th and 29th BOS retreat at the Canopy hotel please email: bos@varsityhousegym.com  As always if you enjoy the show please screenshot, share, and tag us so we know what type of content you like best! 

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.   Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ!  Two jammed packed days of learning, building, quest speakers, lunch-ins, dinners…and so much more.  For more info go to buinessofstrength.com.   In this episode I’m talking with Chris Perilli from Pixel Mobb Media.  Chris has built a media company centered around fitness over the past two decades.  They have worked with industry leaders like Joe DeFranco, WuTang Clan, and many more.   Some topics include… What’s changed in digital media this year. How to create standout content  What Chris looks for in great content?  How to do you own Facebook ads When is the right time to start going all in on quality vs quantity?  Influence as Currency.  Let’s get it dialed in!   Coach Joe  Check out Pixel Mobb Media! https://pixelmobbmedia.com

What is up everyone I’m your host Coach Joe Strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.   Our next event is LIVE two-day Immersion here at Varsity House.  We are going to give a small group of gym owners a peek into our systems, processes, and people.  Hit the show notes for the link and come see us.     In this episode I’m talking with my good friend Zach Even-Esh about our trip to Summer Strong 16.  We discuss MANY things S&C as well as a breakdown of what we saw at one of the industry’s top LIVE events.   Some topics include… Why in person events are WAY better than anything virtual.  The amazing community of strength Sorinex has built  Amazing feats of strength  Cool people doing cool shit  WHY aren’t there more cool gym business events like these?  Getting uncomfortable  Why Summer Strong should be on any iron addicts bucket list Let’s get it dialed in!   To sign up for the next seminar go to: www.businessofstrength.com/upcoming-events Stay Strong Gym Owners!  This is the business of strength!     Sorinex Strength Equipment - https://www.sorinex.com/ Zach Even-Esh - https://zacheven-esh.com/

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.   Our next event is LIVE two-day Immersion here at Varsity House.  We are going to give a small group of gym owners a peek into our systems, processes, and people.  Hit the show notes for the link and come see us.     In this episode I’m taking about THE LONG GAME.  Making connections and getting yourself out there to level up your mindset and skillset.   Some topics include… The meeting 20 years ago that got Joe DeFranco to promote us on his podcast  How connection we made in 2006 are still paying us today Why in-person events are still the most impactful for growth  What I would do if I was a young Coach Joe again Your network IS your net worth   Let’s get it dialed in!   To sign up for the next seminar go to: www.businessofstrength.com/upcoming-events Stay Strong Gym Owners!  This is the business of strength!

Our next event is a LIVE two-day Immersion here at Varsity House. We are going to give a small group of gym owners a peek into our systems, processes, and people. Hit the show notes for the link and come see us. In this episode I’m going to teach you the BIG THREE for developing masterful marketing for your gym. Having the right words Mastering one of the main delivery methods (emails, social, JVs, referrals) Consistency Let’s get your marketing dialed in! To sign up for the next seminar go to: www.businessofstrength.com/upcoming-events Stay Strong Gym Owners! This is the business of strength!

On this Episode of the Business of Strength Podcast, Dan Goodman gives a breakdown as to why gyms don’t make enough money!  Businesses don’t make it for two reasons: Lack of demand for a service or product. Lack of money. The good news is you can affect change with the latter.  Awareness precedes change.  In this episode Dan breaks down the 5 financial factors that all brick-and-mortar gyms need to abide by! If you would like to attend our next in person two-day business immersion at VH HQ our next event is June 8th and 9th Hit the link here to grab a spot: www.businessofstrength.com/upcoming-events/

In this episode of the Business of Strength Podcast, Dan Goodman breaks down a EXTREMELY important part of running a business...Time. The biggest return on time (an investment) is in your current business. Here are 3 Things You Should Focus: 1. Spend time refining the company's goal, mission, and most important systems. 2. An Offer a Day: Never stop selling 3. Leader: lead others, be prepared, and consistently reiterate the mission As always we would greatly appreciate it if you would leave us a 5 star review if you found the information valuable. May 1st - May 4th: We are running a virtual spring symposium with Joe, Dan, Adam, and Joe DeFranco! We are talking about how to build employees, market, financial literacy, and more. You can register for the Early Bird Discount with this link: May BOS Virtual Symposium

In this episode, Dan Goodman breaks down the 5 reasons your gym is not making money.  Episode Recap:  1. Absence of Accountability  2. Race to the Bottom of Prices 3. You Do Too Many Things  4. You Don't Have Measurable Goals 5. You Focus on Things That Don't Matter  Our next virtual BOS event is May 1s-May 4th from 1-3pm EST everyday. We will be having Joe DeFranco as our guest speaker! To sign up for this event click the link below to secure your spot:  https://buy.stripe.com/28o2bSf0bcfQ5O0aFa

In this episode of the Business of Strength Podcast,  Joe, Dan, and Adam break down how the 6WT has changed not only the lives of thousands of individuals but the trajectory of Varsity House.  Learn the importance of: - Why a transformation challenge actually works  - Why a transformation challenge can change your business financially  - How to onboard new clients and actually get results  On February 22nd from 1-3om EST, we are hosting a virtual seminar in which wee teach your step by step how to run a successful 6WT program for your training business. Register Here: https://register.businessofstrength.com/

On this episode of the Business of Strength Podcast,  We are joined by Noel Rubin.  Noel is a busy working father who made it his mission to make fitness and nutrition a priority. He talks about his experience as a client participating in the challenge and why every gym needs to consider hosting one at their facilities. As always 5 star reviews are much appreciated! To connect to Noel Rubin: IG - NoelRubin Email - noel@rocketssportsgroup.com