Today we're diving into the essential quality of grit and resilience that every entrepreneur must cultivate to navigate the inevitable ups and downs of business. Many entrepreneurs are experiencing lulls in their businesses right now, and there's several reasons for this, but it's what we do in these slow seasons that truly matters. We have to learn to embrace challenges that come our way, stay committed to our vision, and remain steadfast as we weather the storm.If you're experiencing lulls in your business right now, you're not alone. May this episode be a beacon of light for you as you navigate the stormy seas of a slow season, and may this be an encouragement to you to keep going even when things get hard. You can do this.OUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

We had the pleasure of speaking with Meredith Cancilla, CEO and Founder of Quixotic Design Co. Meredith is a powerhouse in the branding and design space, helping women entrepreneurs build industry-leading brands with Quixotic's signature, results-driven branding process. We delved into her inspiring journey from a creative child to a successful business owner, discussing the pivotal moments that shaped her career. Meredith shared invaluable insights on the importance of client experience, the art of creating a cohesive brand, and the strategies that have kept her booked out and in demand. We also explored the nuances of building passive income streams and the dedication required to make them successful. This episode is packed with actionable advice for anyone looking to elevate their business and brand.QUIXOTIC DESIGN CO:WebsiteInstagramOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

Feeling burnt out by the constant content creation? We hear you.More often than not, running a business in this digital age means marketing and selling online. And that means creating content. Much of the conversation around content creation tends to be, "I'm tired of always creating content" or "I'm frustrated that my content isn't converting" or "When will I ever get off this content creation hamster wheel?!"We've been there! Which means we totally understand the frustration, doubt, and stress of it all.Today we're discussing content creation in a new light, offering fresh insights and new perspectives, and sharing our experiences in an effort to help you not only feel less alone but fall in love with content creation again.An Overview of the Episode:The love-hate relationship with content creationThe importance of blending creativity with strategic thinkingFinding joy in the processDepth over vanity metrics!Your influence as a content creatorHow your work can have a lasting impact beyond your lifetimeThe power of nurturing your existing community while seeking growthOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

In this episode of Legacy Creator, we dive deep into the concept of humility in business and the importance of remaining accessible to our communities as entrepreneurs. We explore the common pitfalls that lead us to adopt a "high horse" mentality, often without even realizing it, and how this can hinder our growth and connection with others. Through candid discussions, we share personal experiences and insights on the necessity of being open to learning, networking, and embracing opportunities, even when they come with challenges. Our goal is to inspire you to reflect on your own business practices and encourage you to foster genuine connections that can lead to impactful growth.A High-Level Overview of the Episode:The significance of humility in entrepreneurshipReasons why entrepreneurs may isolate themselvesThe balance between setting boundaries and being accessibleThe importance of learning from every opportunity, even challenging onesHow to remain open to networking and collaborationThe role of communication in building trust with clients and peersThe ongoing journey of personal and professional growthEncouragement to embrace learning as a lifelong endeavorOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

In this episode, we have the honor of being joined by our brilliant father, Don W. Long, a seasoned entrepreneur with a wealth of experience in sales and business. He shares his journey into entrepreneurship, starting from humble beginnings and building multiple successful businesses over the years. We delve into the importance of sales, influence, and communication in business, highlighting key strategies and lessons learned from his extensive experience.Don W. Long is a sixth-generation entrepreneur with a passion for sales and business development. Starting his entrepreneurial journey in the early 1980s, Don has co-founded and led multiple successful businesses, ranging from door-to-door sales to landscape management companies. With a focus on mastering the art of sales and influence, Don has honed his skills over the years to become a top performer in the industry.Key Topics Discussed:Importance of learning to make friends with pain in entrepreneurshipThe significance of influence over manipulation in salesDon's journey into entrepreneurship and the businesses he has builtThe role of communication and rapport in sales successPractical tips for improving sales skills, including using the DISC assessmentStories of competing for contracts and the importance of asking for the businessThe value of follow-up in sales and fostering long-term relationships with clientsDon's approach to sales and the hot, warm, cold list strategy for managing leadsLessons learned from Don's experiences in sales and business developmentThe impact of persistence and communication in achieving sales successThis episode provides valuable insights and practical advice for entrepreneurs looking to enhance their sales skills and grow their businesses effectively. We hope you enjoy!Resources:Don's WebsiteDon's Free Resource: Unleash Your Power, Double Your SalesThe Official DISC AssessmentOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

What do you want for your life? And are you actually GOING for the things you desire?In today's episode, we're diving into the importance of believing in and pursuing your unique dreams and desires - for your life and your business. Your desires are unique to you, and they were placed in your heart for a specific reason and purpose. It's time to uncover your dreams, pursue your innate desires, and unleash your full potential.In this episode, we discussed:The importance of believing in and pursuing your unique dreamsBalancing "what's realistic" with what you innately desireSurrounding yourself with the evidence of what's possibleTaking action to bring your dreams to fruitionDefining what "more" looks like for youAnd more...We hope you enjoy the episode!OUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

Buyer behavior has changed. The industry has evolved. The culture has shifted. And because SO MUCH has changed over the past few years, it's time to adjust your approach when it comes to marketing your products and services.Today we're diving into the importance of infusing personality into your content to build trust with your audience and customers. Because TRUST is the key to growing a strong community, increasing your conversion rate, and building a successful business.We're covering:Importance of infusing personality into contentHuman-centric marketing for building trustEvolving buyer behavior in the marketBlend of short and long-form contentIncorporating lifestyle content in marketing strategyValue of content variety for audience engagementResources Mentioned:What is human-centric marketing? by MinderestOur 2024 Marketing Trends ReportOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

We had the privilege of interviewing Jass Stupak, a certified holistic nutritionist helping women go from bloated to blissful. Not only does she leverage her background in nutrition to help women holistically heal, but she also helps other nutritionists build their businesses as well as runs her own organic tea company.In this episode, we dove into:Jass' personal health journey that led to the creation of her organic tea company LeavesImportance of gut health and herbal remediesCommon factors contributing to cortisol spikesStress management tips for entrepreneursCandida and parasite cleansingOptimizing your nutrition so you can sustainably run your businessBalancing service-based and product-based businessesWays to maintain stamina and sustainability in businessWe hope you enjoy the episode!Jass' Links:InstagramTikTokNourish with JassLeavesThe Nourished PodcastOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

Hey there, lovely listeners! In this episode, we dove deep into the importance of strategic storytelling in your marketing efforts. We discussed the fine line between authentic expression and emotionally dumping on your audience, emphasizing the need for purposeful storytelling that adds value to your customers. We highlighted examples of successful marketing campaigns from big brands like Aerie, Snickers, and Coca-Cola, showcasing how strategic storytelling can drive engagement and sales. We also touched on the significance of processing emotions in private and ensuring that your business's social media presence remains focused on serving your audience. Tune in for some valuable insights on how to elevate your marketing game with purposeful storytelling!Highlights from the Episode:Importance of strategic storytelling in marketingDifferentiating between authentic expression and emotional dumpingExamples of successful marketing campaigns from big brands like Aerie, Snickers, and Coca-ColaEmphasizing the need for purposeful storytelling that adds value to customersPracticing processing emotions in private and maintaining a customer-focused social media presenceOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives

Today we're diving into the topic of patience in entrepreneurship. More often than not, social media will have us thinking that we're behind or we need to grow our business more rapidly, but Lord knows it takes TIME to build a truly impactful business. In this episode, we discuss Steve Jobs and how his unique relationship with patience contributed to his and Apple's success. We also share personal anecdotes about the impatience that runs in our family because we want you to know that we're all in this together - this episode is just as much for us as it is for YOU.Ultimately, we want to encourage you to develop patience as a muscle, reset your expectations around business growth, embrace the mundane aspects of business, and start thinking in terms of decades rather than months or years to truly build a sustainable and impactful business.Works Mentioned: The Patience of Jobs by Daniel WahlOUR SOCIALS:InstagramYouTubeTHE AWAKENING:The BlogWork With Us90-Day Profit PlannerThe Awakening Archives