Stay Paid Podcast

Obviously, we’ve seen people use Instagram before, but we’ve never seen anyone use it quite as well as Shannon Gillette. She’s a self-admitted perfectionist who only receives 5-star reviews from her clients—and her videos and Instagram stories reflect her commitment to high-quality content. In this episode, Shannon shares the strategies she’s used on Instagram to become one of the top 15 agents in a field of 55,000.   And when you check out the show notes, you’ll get more in-depth information and added details not included in the episode. Visit https://remindermedia.com/podcast/   Connect | Resources Connect with Shannon on Instagram @Shannon_Gillette Visit her website: https://www.gillettegroupaz.com/ Download our FREE e-book, How to Win at Instagram: https://bit.ly/3iL2W3y   [1:59]     Preview [2:55]     Shannon’s business journey [5:58]     Transition from new homes sales to resale [8:10]     Shannon’s lead generation strategy [9:24]     Golden Nugget: Treat Instagram like a television show [11:21]   Shannon’s Instagram content strategy [15:00]   Coping with the fear/reluctance to share personal life [18:16]   The power of Instagram, growing your following, and evidence of success [24:12]   Leveraging listing ads [27:43]   Questions agents need to ask of their marketing and branding [30:46]   Meeting the challenges of scaling a business [33:45]   Routines/habits [35:34]   Advice [37:40]   Action Item To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

Every successful business journey takes you to a point where you're ready to scale your business. This typically requires that you hire additional salespeople. But finding, acquiring, and retaining the right talent can be extremely challenging. According to Hubspot, the average turnover rate among sales professionals is 35%—nearly triple the turnover rate experienced by all other industries! So, how can you do a better job upfront to find out if someone is going to be a successful ISA or salesperson? Today we're going to be revealing the 4 best questions to ask a sales candidate. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.   Connect | Resources -- Episode 233: How to Scale Your Business by Treating Sales Like an -Operation (with Michael McFall) - https://bit.ly/3gfh7vY -- Predictive Index Assessment (It’s FREE!) - https://bit.ly/2TguwuR -- Listener Survey: Tell us what you think! - https://remindermedia.com/podcast-survey   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

As a real estate agent, Jordan Mott is doing everything right. How can you tell? In a low-inventory market, he’s already closed transactions worth $93 million, and it’s only June! Jordan is the first to say he has no magic formula or secret sauce, but what he does have is an unrelenting desire to succeed and the work ethic to make it happen. He tells all who listen that what he does isn’t rocket science, and he gladly shares his strategies with anyone who wants to know. So tune in and get started on your first million-dollar year! And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Connect with Jordan on social media - @RealtorJordanMott   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

If you’re a real estate agent, then you know that the only conversation around the water cooler these days is where to seller leads. According to NAR and Bankrate.com, the national supply of homes for sale is about 3 million homes short of demand, having dropped 26% since 2020, and predications suggest the shortage could last 3-5 years. Agents are going to need to get creative if they are to ride out the storm, and we’ve got 7 places to find leads that you may not have thought to look. And if you weren’t aware before, we’ve got show notes you can read for more in-depth information and added details not included in the episode. You can get these notes at www.staypaidpodcast.com   Connect | Resources -- Special magazine offer just for Stay Paid listeners - https://remindermedia.com/staypaidoff... -- Facebook Live recorded session: How to Get Listings in a Low Inventory Market - https://bit.ly/3co4BIv -- Episode 202: 5 Characteristics of a Good Referral Source (with Dan Allison) - https://bit.ly/3x3XbSC   [1:52]     Preview [3:49]     Mindset will make the difference [5:43]     Tip #1: Look to buyers for potential sellers [7:05]     Tip #2: Look to brokers with old leads and retired agents [7:55]     Tip #3: Look to your contact database and the referrals waiting there [9:45]     Qualities of a good referral source [12:42]   Tip #4: Look to the Boomer generation [13:16]   Tip #5: Look to absentee owners/rentals [13:36]   Tip #6: Year-old expired listings [14:25]   Tip #7: Look to circle prospecting [15:54]   Action Item   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpod...   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

This radio management college grad, turned mortgage agent, turned real estate agent, turned team leader has created a secret sauce of success. Gusty Gulas has used basic, tried-and-true principles of business management, giving back to his community, and marketing to build a team that has sold more than 850 homes in the last two years! If you want to run a high-performing team, learn how engagement with your community can produce uber results, and understand how diversifying your marketing can help you realize a life of freedom, then this is your must-listen episode. Plus, you’ll want to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Connect | Resources --A special offer just for Stay Paid listeners - https://remindermedia.com/staypaidoffer-magazine/ --FREE referral script at https://remindermedia.com/printables/referral-call-scripts-for-real-estate-agents/ --Take our super-quick listeners’ survey and help us make this the best podcast ever! - https://remindermedia.com/podcast-survey/ --Website: https://www.gustygulasgroup.com/ --Social media: @GustyGulas   [2:30]     Preview [3:12]     Gusty’s business journey [8:45]     How one opportunity turned into 21 deals [11:36]   Client appreciation events are an investment, not a cost [15:59]   Opportunities that come from giving back [17:12]   Experience building a team of agents [20:59]   Omnipresent marketing and diversification of lead-gen sources [25:30]   Sources of motivation for a solo agent and a team [27:30]   Interviewing prospective agents and hiring decisions [30:14]   Thoughts about changes in the real estate industry [35:28]   Gusty’s habits and routines for success [37:23]   Gusty’s advice [40:10]   Action Item   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

One of the greatest challenges in creating content for your brand is actually having the time to create all the content you need to keep an audience engaged. One way to lighten your load is to repurpose content—creating multiple pieces of content from one long piece of content. We use the Content Pyramid to show you how you can maximize the potential of your content by turning it into multiple pieces that you can use across different platforms.   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources PDF download: The GaryVee Content Model - https://bit.ly/3p2pOwp   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

Everyone can always use another source of leads. The more lead-gen sources you have, the less reliant you become on any single one and the more opportunities you have to find and be found by potential clients. This week’s Stay Paid guest and top producer, Faina Shapiro, has taken to the classroom to offer educational workshops that generate leads and boost her brand’s expertise. She’s created interest, gained exposure, and converted enough workshop leads to be named the top seller’s agent and the top buyer’s agent in her office for the last two months. Listen to hear what she can teach you about using workshops to persuade leads to come you!   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Faina invites listeners to email her at faina@bhhspagerealty.com or to call her at 617-820-0600.   [1:43]     Preview [2:56]     Faina’s business journey [6:43]     Starting an educational workshop [10:55]   Marketing benefits of educational workshops [15:50]   Why now is the time for agents to develop an educational workshop [18:35]   Where Faina’s find leads during this low-inventory market [21:04]   Advice for succeeding in a competitive market [24:48]   Authenticity, being client-centric, and the importance of doing what you love [30:55]   Action Item   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

Facebook video ads can be one of the biggest lead generators in your business. With 100 million hours of video content being watched on Facebook daily, it can be a huge opportunity for you to connect with your audience and a way to find new audiences. But it's hard to know where to start before you invest your hard-earned dollars. In this episode, we offer four tips to get you started creating effective Facebook video ads that stop people from scrolling and get them into your funnel.   And be sure to check out the show notes, where you’ll find more information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Webinar: The 3 Facebook Ads That Every Agent Needs - https://bit.ly/3f5owNV Website: Facebook Ads Library - https://bit.ly/3oy8e3g Episode 189: Maximize Your Facebook Advertising with Grant Wise - https://bit.ly/3f7D5AO   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

It’s true that new technologies are increasingly threatening the stability of jobs across professions and industries. All we need to do is consider new tools that have either already replaced employees or that are being used to make work easier, more efficient, and more cost-effective. To stay relevant during this fourth industrial revolution, Michael McGlothlin, this week’s Stay Paid guest, suggests three courses of action.    And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Website: highperformingpractice.com Podcast: High Performing Practice on Apple Podcasts Book: Winning Strategies: The New Rules of Retirement Planning - https://amzn.to/33HYwBY Book: Above the Clouds . . . Winning Strategies from 30,000 Feet - https://amzn.to/3tLs9N2 Book: Free Throws for Financial Professionals: Winning Principles for Unlocking Business Success - https://amzn.to/2RUuxnp   We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/

Everybody knows that in order to get people to know you, like you, and trust you, you have to be consistent. And not only consistent in how many times you contact someone, but also in your words, actions, and service. But that's easier said than done. So, in this episode, the Stay Paid pals talk about how many touchpoints they believe you should be having with your sphere, how to create a consistent brand experience, and how to combat the greatest threat to executing on your consistency goals.   And you can always check out the show notes for more in-depth information and added details not included in the episode at www.staypaidpodcast.com   Connect | Resources Special offer for podcast listeners at ReminderMedia.com/staypaidoffer Free, printable one-year anniversary cards - https://bit.ly/3uYimEW Free, printable birthday cards - https://bit.ly/3ov1gfA ReminderMedia Community on Facebook - https://bit.ly/3yhqouC   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpod...   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://www.facebook.com/lukeacreeRM/