
Embedded Executive Podcast
Each week, Embedded Computing Design’s EVP Rich Nass speaks to an executive in the embedded industry to understand what’s happening with the latest products, standards, and trends. The frank discussions reveal the real, behind the scenes issues, so the design community knows what’s coming down the pike. Topics covered in artificial intelligence, machine learning, embedded systems, internet of things, industrial automation, automotive applications, open source and more.
Latest episodes

Apr 10, 2024 • 11min
Embedded Executive: Proprietary Vs. Open AI Ecosystems, Infineon
Steve Tateosian from Infineon discusses the two AI ecosystem approaches: proprietary vs. open systems. They explore model integration, community loyalty, and the detailed overview of Pysock Edge Family Devices. The podcast also covers development kits and product range for edge-based applications.

Apr 3, 2024 • 26min
Embedded Executive: Partnerships Can Simplify Complex AI Designs, with Renesas and EdgeCortix
Vice President of Renesas Electronics and CEO of EdgeCortix discuss simplifying AI designs through partnerships. Topics include leveraging hardware architectures, optimizing AI models for fault detection, and streamlining AI designs for software engineers. They also explore the efficiency and applications of Gen.A.I at the edge.

Mar 27, 2024 • 9min
Embedded Executive: An Embedded Developer’s Challenges May Not Be What You Think, The Embedded Kit
Pierre Gal, Head of Product Development at The Embedded Kit, discusses surprising challenges faced by embedded developers, such as complexities in integrating open-source software, differences in Linux distributions, and the significance of operating systems in cybersecurity and compliance. The podcast explores insights from a recent survey revealing varying perceptions of OEMs and developers on operating systems complexities and regulations.

Mar 20, 2024 • 14min
Embedded Executive: Understand The Accuracy Required in Semiconductor Manufacturing with Heidenhain
Do you understand the metrology that applies to semiconductor manufacturing? I know I certainly didn’t, and found out how little I knew about this essential technology when I spoke to David Doyle, the President and Managing Director of Heidenhain Corp. While mostly applying to semiconductors, the technology can be deployed on any manufacturing platform. But semiconductor manufacturing has to be so precise, and that’s putting it mildly, that things are measured in terms of microns and nanometers. Check out this week’s Embedded Executives podcast. to get the baseline understanding on how important this technology is to our semiconductor industry.

Mar 13, 2024 • 11min
Embedded Executive: How, Where, and Why LoRaWAN is Penetrating Our Communities, LoRa Alliance
The LoRa Alliance recently conducted a user study to see how far LoRaWAN technology has penetrated into the community. If you’re not familiar, LoRaWAN is a low-power wide-area network that has a range that can be measured in miles.I wanted to understand what the results of the user study showed. Do developers feel confident in deploying the technology? How does it work globally? To understand more I spoke to the Alliance’s Chairwoman and CEO, Donna Moore, on this week’s Embedded Executives podcast.

Mar 6, 2024 • 8min
Embedded Executive: SOMs or COMs. Same? Different? Yes and No, Samtec
Explore the differences between SOMs and COMs in the embedded systems sector with insights from a Global Director at Samtec. Discover how to choose between the two for your application, considering functionality, compute power, and software requirements. Learn about the flexibility and scalability of SOMs and COMs for board design, including interchangeable modules and high-performance interconnects.

Feb 28, 2024 • 10min
Embedded Executive: Isolators Without A Power Supply, Infineon
Infineon introduces isolator technology without a power supply, reshaping relay technology for solid-state relays in various sectors. Enhanced energy transfer, reduced power dissipation, and integration with switches for reliability and cost considerations are discussed, revolutionizing the industry.

Feb 21, 2024 • 12min
Embedded Executive: MEMS-based Speakers are Possible, xMEMS Labs
MEMS have been used in lots of sensors and even in microphones. But, until now, I hadn’t seen them used in speakers. xMEMS Labs is one vendor that’s doing just that, and the sound is incredible. When you hear how it works, it really makes a lot of sense. And if you listen to this podcast, you will hear exactly how it works. Check out my discussion with Mike Housholder, the Vice President of Business Development at xMEMS Labs in this week’s Embedded Executives podcast.

Feb 14, 2024 • 11min
Embedded Executive: Big Steps for the Z-Wave Alliance
There’s a new sheriff in town when it comes to the Z-Wave Alliance, a newly formed standards development organization. The new Chairman of the Board of Directors at the Z-Wave Alliance is Avi Rosenthal, whose day job is the Managing Partner of bluesalve partners.I know Z Wave has been around for quite some time, but the Alliance was previously a manufacturer-owned group, and now it’s independent. That “launch” comes on the heels of a second supplier being added to the mix. Previously, you had to go to Silicon Labs to get your transceivers. Now that the spec is truly open, other transceiver manufacturers will likely come on line, and Trident IoT is the first to join. To hear more about what this means and where the spec and the Alliance is headed, check out this week’s Embedded Executives podcast.

Feb 7, 2024 • 10min
Embedded Executive: Customize Your COM Express Design, Sealevel Systems
COM Express has been around for at least a decade. While many people think of it as a standard architecture (it is), it can be customized in lots of different ways. To understand how a standard can be made custom while remaining standard, I spoke to Earle Foster, a Senior Vice President, Sealevel Systems in this week’s Embedded Executives podcast. It’s actually easier than you might think.