
Defenders of Business Value
The Defenders of Business Value Podcast combines over 30 years of valuation and exit planning expertise working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business. Most of the small business owner's net worth is locked in the company, and to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won't be able to sell their companies because they don't know what creates a saleable asset. Ed interviews experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business.
Latest episodes

Jan 31, 2023 • 1h 8min
EP 71: How Divorce Impacts a Business Sale, with Melissa Gragg, Bridge Valuation Partners, LLC
Certified Valuation Analyst Melissa Gragg, managing partner of Bridge Valuation Partners, LLC and host Ed Mysogland explore the complex issues that arise for the business when a business owner divorces. They address topics of navigating the emotions of the parties, disputes over the value, tips to prevent a deal from falling apart, the problem with buy/sell agreements, and much more. Bridge Valuation Partners, LLC Bridge Valuation Partners, LLC conducts business valuations for estate tax purposes, divorce litigation, partner disputes and mergers and acquisitions. Bridge Valuation Partners, LLC works to provide attorneys with a complete understanding of the financial issues in litigation cases involving breach of conduct, patent infringement, acts of fraud, asset misappropriation, breach of fiduciary responsibility and partnership disputes. They have experience providing financial calculations for family law and personal injury cases as well as testimony in deposition and trial. Bridge Valuation Partners, LLC also serves as a subcontractor providing business valuations, lost profits calculations, lost wages calculations and forensic services to consultants including: accounting firms, investment banking firms, business valuation firms and sole practitioners involved in consulting. Company website | LinkedIn | Twitter | YouTube Melissa Gragg, CVA, MAFF, CDFA, Managing Partner, Bridge Valuation Partners, LLC Melissa provides litigation support services and expert witness testimony for marital dissolution, owner disputes, commercial litigation, business interruption claims, personal damage calculations, lost profits and personal injury. She also conducts business valuations for purposes of estate planning as well as mergers and acquisitions. Certified Valuation Analyst (CVA) Certified Fraud Examiner (CFE) Master Analyst in Financial Forensics - Matrimonial Litigation (MAFF) Certified Divorce Financial Analyst (CDFA) Possesses over 16 years of experience in providing valuation and consulting for companies ranging in size from large, publicly-traded firms to small, privately-held operations and family limited partnerships (FLPs) Expertise performing valuations in numerous industries, including automotive/car dealerships, construction, electrical contracting, fast-food retail franchises, financial services, food and produce distributors, gas stations, hospitality services, healthcare (pharmacies, rural health clinics, nursing homes, doctors, dentists, orthodontists, chiropractors), insurance companies, industrial, landscaping, law firms, marketing research, nuclear power plant, payroll services, plastics (injection molding, thermoforming, packaging), printing and imaging, specialty retail, restaurants, technology, trucking and website developers. LinkedIn Ed Mysogland, Host of Defenders of Business Value Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Jan 24, 2023 • 1h 5min
EP 70: How Wineries Create Value, with Genevieve Rodgers, PEMDAS Winery Solutions
Award-winning winemaker, consultant, engineer, and professed math geek Genevieve Rodgers of PEMDAS Winery Solutions joined host Ed Mysogland on this episode of Defenders of Business Value Podcast. Genevieve gave an overview of the major roles in a winery business, the key elements that impact the winery's success (it's not just about the wine), how wineries get financing, what questions buyers should be asking, how the winery creates value, risk management, and much more. PEMDAS Winery Solutions PEMDAS Solutions offers winery consulting solutions to meet clients needs. Services include: winery business development, design, winemaking consulting, financial forecasting, winery business education and project management. With over twenty years of experience in the wine industry, PEMDAS Solutions has the knowledge and experience that helps clients create and grow successful businesses in the wine and spirits industry. PEMDAS has worked with wineries, vineyards, cideries and spirits producers from startups to existing businesses. Their clients are small (less than 1,000 cases) to mid-size (500,000 cases) and span the globe. If you are looking for someone who has experience working in all aspects of this exciting industry, PEMDAS Solutions can help. Company website | LinkedIn | Facebook | Instagram | Twitter Genevieve Rodgers, Owner, PEMDAS Winery Solutions Genevieve Rodgers, owner of PEMDAS Winery Solutions, a winery and business consulting company in the US, has over twenty years of experience in winemaking and start-up winery business consulting. Genevieve brought her engineering and business management background to Sonoma, California in 1997 to help start her family’s winery. She went on to manage the estate vineyard, produce award winning wine and start her own winery before adding winery business consulting to her repertoire. Genevieve has experience in all aspects of the wine business from vineyard design to sales and marketing and is an award winning winemaker with experience making wines from over a dozen grape varieties. She is fortunate to help people all over the world realize their winery business dreams. Genevieve holds a Bachelors of Science in Mechanical Engineering from the University of California at Davis, a Masters in Business Administration from Chapman University, California, USA and an advanced, Level 3, Certification in Wine from the Wine & Spirits Education Trust. LinkedIn Ed Mysogland, Host of Defenders of Business Value Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Jan 17, 2023 • 46min
EP 69: Tax Issues to be Aware of When Selling Your Business, with Roman Basi, The Center for Financial, Legal, and Tax Planning, Inc.
Noted business attorney and CPA Roman Basi joined host Ed Mysogland on this edition of the Defenders of Business Value Podcast to discuss tax considerations when selling your business. Roman discussed some myths involving taxation in a business sale, when to use a 338(h)(10) election, which recategorizes a stock purchase as an asset purchase, tax-free reorganizations and the circumstances in which they're used in the sale of the business, and much more. The Center for Financial, Legal, and Tax Planning, Inc The Center for Financial, Legal & Tax Planning, Inc. has offices in Illinois and Florida with satellite offices around the United States. They initiate and develop ongoing relationships with national and regional trade associations, closely-held/family-owned companies, and individuals. Their work follows through the entire project; they analyze each situation, make recommendations, and implement them. The Center provides a completely unbiased approach to solutions for their clients. Core competency is Business Valuation, Succession Planning, Tax Planning, and Buying and Selling closely held companies. Company website | LinkedIn | Facebook | YouTube Roman Basi, President, The Center for Financial, Legal, and Tax Planning, Inc. Roman Basi is the current President of The Center for Financial, Legal & Tax Planning, Inc. Roman is an Attorney, a CPA, a Managing Real Estate Broker, Title Insurance Agent, and an instrument rated private pilot. Roman is also one of the Tax Course Instructors for the Internal Revenue Service’s Annual Filing Season Program for Tax Return Preparers throughout the United States. Roman is admitted to practice in Illinois, Florida, Arizona, Missouri, Federal District Court of Illinois Southern District, the United State Court of Appeals for the 7th Circuit, and Roman is also admitted to practice in the United States Supreme Court being sworn into the highest court in the summer of 2015 in front of all 9 Supreme Court justices. LinkedIn Ed Mysogland, Host of Defenders of Business Value Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Jan 10, 2023 • 53min
EP 68: How To Maximize Your Value Using Quality of Earnings Reports, Elliott Holland, Guardian Due Diligence
Elliott Holland, Managing Partner of Guardian Due Diligence, joined host Ed Mysogland to discuss how a Quality of Earnings report maximizes the value of a business in a sale, reduces the risk of buyer objections, and helps secure completion of the transaction. Guardian Due Diligence Guardian Due Diligence provides Quality of Earnings for Self-Funded Searchers. They have three options to choose from, including a "Done for You" financial diligence service. Guardian's 21 accountants are from the top 3% of CPAs from the past 15 years of interviewing. How are they different & better? Alongside each Quality of Earnings, they advise their clients on how to execute better deals leveraging their 20+ years acquiring small and medium sized businesses. They are deal guys who manage accountants who help entrepreneurs buy better businesses. Want to know if a CPA firm or a full-service diligence firm like Guardian is the right choice for you? Take their 5-question assessment here. Company website | LinkedIn | YouTube Elliott Holland, Managing Partner, Guardian Due Diligence Elliott is an expert in the acquisition of small and medium sized businesses. He helps first-time buyers like you manage through the challenging and nuanced due diligence process. He’s been in this space since before they called it ETA. His burning desire is to take you through a comprehensive diligence process and guard you from expensive mistakes based on his vast experience in the deal business. He’s worked for the nation’s best business acquisition firms like The Watermill Group and Linx Partners and then started his own acquisition firm where he apprenticed under an industry veteran. He hasn’t seen it all but he’s seen a lot. His Harvard MBA doesn’t hurt either. Elliott started Guardian because the diligence solutions for smaller deals frankly stink. He created a better solution to help buyers avoid doing bad deals and help buyers execute deals with confidence. We all want confidence when making million-dollar investments. He caught the acquisition bug in 2009 - his first year of business school, then worked in private equity (PE) in order to gain skills from the nation's best business acquirers. Like you, Elliott started his own firm to go out and buy companies in the automotive, industrial, and healthcare space. LinkedIn Ed Mysogland, Host of Defenders of Business Value Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Jan 3, 2023 • 44min
EP 67: How to Modernize Your Business to Sell at Maximum Value, with Jason Beutler, RoboSource
How to Modernize Your Business to Sell at Maximum Value, with Jason Beutler, RoboSource (Defenders of Business Value Podcast, Episode 5) Jason Beutler, CEO of RoboSource, joined Ed Mysogland to discuss the different kinds of business automation, why RoboSource uses bots, what's involved in automating processes, what industries benefit from it most, how it maximizes value and reduces overhead, the ROI, and much more. RoboSource RoboSource bots work 24 hours a day, completing monotonous tasks for their clients. Process Automation is the future of work. Soon every business will have a digital workforce alongside its human workforce. Automated processes get work through faster, more efficiently, and more accurately. So what is process automation? Think of all the jobs around the office that your team has to complete every day (or week) to keep the business operational – things like entering information into multiple systems, manning email inboxes, pulling down the same information from a website over and over again. With Robotic Process Automation (RPA), software engineers teach digital bots how to perform those jobs for you. RoboSource can provide process-writing and support for those using RPA on premises. But with their “as-a-service” model, they can also do it all in house, for a low monthly payment, eliminating the usual expense associated with investing in the infrastructure, software, and training. Your cloud-based solution will scale with you, as you find new ways to save time and increase accuracy. With their “as-a-service” model, process automation is more affordable than you’d think. Company website | Instagram | LinkedIn Jason Beutler, CEO, RoboSource Several years ago, Jason Beutler was teaching a college computer engineering class when he realized that his students were writing better code than an outsourced team he was supervising at the same time. And that’s how RoboSource was born. With almost 20 years of professional programming experience, you might expect Jason to spend his free time reading fantasy fiction, playing board games, or drinking Mountain Dew. He does. But he also spends a fair amount of time playing competitive sand volleyball and fanning hard-core at Notre Dame football games. His passion for Notre Dame extended to completing his MBA there in 2009. Professionally, Jason is passionate about process improvement and using accountability to grow young developers. He speaks often on this topic, to audiences as diverse as coding conference attendees, classes full of university students, and computer science educators. LinkedIn Ed Mysogland, Host of How To Sell a Business Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Dec 27, 2022 • 56min
EP 66: How to Improve Earnings to Maximize Business Value, with Bill McDermott, The Profitability Coach
Improving earnings to maximize business value was the focus of this episode with guest Bill McDermott, The Profitability Coach. He and host Ed Mysogland discussed key things business owners can do to improve earnings, strategies to improve profitability, the need for delegation, financial management, planning your exit strategy, and much more. The Profitability Coach Every business owner has a big dream for their company and wants to make it happen. The problem is many business owners don't know how to manage the finances of their business leaving them frustrated and confused. The Profitability Coach comes alongside the business owner and analyzes the financial health of the business and develops a plan to take them from financial confusion to clarity. Then he executes the plan focusing on areas of financial growth. Together they travel the road of financial success to profitability and healthy cash flow. Company website | Instagram | LinkedIn Bill McDermott, The Profitability Coach Bill McDermott graduated from Wake Forest University and launched a banking career that spanned 32 years. He was laid off from his position as Chief Commercial Lender in the Great Recession of 2009. With a treasure trove of banking knowledge and analytical skills, Bill launched the Profitability Coach with the purpose of making business owners better financial managers. Over the past 13 years, Bill has helped over 200 clients by delivering results-oriented insights, taking them from financial confusion to clarity. LinkedIn Ed Mysogland, Host of How To Sell a Business Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Dec 20, 2022 • 51min
EP 65: How To Sell a Fitness Club For Maximum Value, with Jim Thomas, Fitness Management & Consulting
How To Sell a Fitness Club For Maximum Value, with Jim Thomas, Fitness Management & Consulting(Defenders of Business Value Podcast, Episode 3) Jim Thomas, Founder and President of Fitness Management & Consulting, joined host Ed Mysogland for a conversation about the fitness club and gym business. Jim owned and operated numerous gyms over his career and now serves current and future owners. He and Ed discussed business differentiators, customer retention, customer acquisition costs, improving the value of the business, what a club owner needs to do to prepare to sell, and much more. Fitness Management & Consulting Fitness Management & Consulting is focused towards helping clients achieve success in a highly competitive business. Their services cater to both operators of single clubs and multi-club operations. Their scope covers all types of operations from full athletic clubs to small corporate fitness centers. Fitness Management & Consulting offers flexibility in serving its clients to best serve their needs. They specialize in helping current owners and future owners of gyms, fitness centers, health clubs, and multi-purpose athletic clubs to find solutions for how to open a new gym, gym start-up, billing and collection, real estate site selection, and lease negotiation, broker services, fitness center sales, financing, consulting and troubleshooting, health club promotion, fitness center advertising, gym equipment, and flooring. They welcome the opportunity to meet with current and potential club operators and investors to discuss how they may be of service to them. Company website | Facebook | YouTube | LinkedIn Jim Thomas, Founder and President, Fitness Management & Consulting Jim Thomas is the well-known founder and president of Fitness Management USA, Inc., a management consulting and turnaround firm specializing in the fitness and health club industry. With over 25 years of experience owning, operating and managing clubs of all sizes, Mr. Thomas lectures and delivers seminars and workshops across the country on the practical skills required to successfully build teamwork and market fitness programs and products. Since forming Fitness Management, Mr. Thomas has been turning health clubs around at an amazing rate and garnering a reputation as a producer of change…a sharp-eyed troubleshooter, a brilliant sales trainer, and a motivator. Fitness Management provides programs that show measurable results and Jim’s team is proud of their ability to glean profit from every square foot of a client’s investment. A dynamic, articulate motivator, Mr. Thomas exudes confidence without artifice and accomplishes wonders without the bruised feelings that can so often accompany change. “We pride ourselves in reaching people and motivating change in a way that encourages self-esteem on the part of the players.” Whether you operate a health club, fitness center, gym, or other type club, Jim Thomas and Fitness Management have a program to fit your need, expand your market base, and keep your members and staff productive and enthusiastic. LinkedIn Ed Mysogland, Host of How To Sell a Business Podcast The Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Dec 13, 2022 • 41min
EP 64: How To Sell a Play It Again Sports Franchise, with Scott Ward, Former Play It Again Sports Franchisee
On this episode of the Defenders of Business Value podcast, host Ed Mysogland welcomed former multi-store Play It Again Sports franchisee Scott Ward to discuss his journey from opening the business to a successful sale. Scott discussed how he developed some of his team members into business owners in their own right, lessons in the exit process, managing employees during the sale, recommendations for other Play It Again Sports franchisees planning their exit, and much more. Scott Ward Scott Ward is a veteran of over 25 years of owning businesses. Successfully representing and consulting other business owners in lease negotiations in the technology, creative media, retail, and manufacturing industries, Scott’s unique perspective keeps in mind the owner/tenant’s long-term cash flow needs as a catalyst for the future health of his client’s company. Scott is the author of Scabs, Scars and Pots O'Gold: True-Life Stories of a Successful Franchisee, available here. Examples of Scott’s work include a young tech company expanding for the first time and helping to enable its current growth to include private and government clients worldwide. An industrial cabinet manufacturer successfully expanding to handle over 40 percent growth. Media agencies that need flexibility in their space to address the demands of sudden surges or shrinkage in client needs. And retail/franchise situations that come with issues of territory, visibility, and access. Scott has mentored five former employees to own their own businesses and applies these techniques in formulating winning space solutions for his clients. Scott’s contacts and involvement in citywide groups give him an innovative perspective on trends in traffic, population, education, and economics. He is part of enabling organizations throughout metro Atlanta in realizing their missions by serving on boards or as an officer in Rotary International (Treasurer/International Director), The Chattahoochee Nature Center Board, The North Fulton Chamber of Commerce, Scouts BSA (adult training), Toastmasters International, The Georgia Production Partnership (membership, industry relations, and governmental relations) and Atlanta Theatre to Go Board. He is also a member of the Atlanta Commercial Board of Realtors. Scott is a graduate of the University of Florida. Scott is also a public speaker and presentation coach. He loves fly fishing, and sailing and has been known to swing a golf club or two! His family’s accomplishments overwhelm him with pride. If you would like to share a coffee please reach out! LinkedIn Ed Mysogland, Host of Defenders of Business Value Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/company/defenders-of-business-value Twitter: https://twitter.com/sellabizpod Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders

Dec 6, 2022 • 4min
EP 63: Introduction to "How To Sell a Business Podcast"
Host Ed Mysogland welcomes listeners to the How To Sell a Business Podcast. The podcast is in season two, and Ed explained why it was rebranded after season one from Defenders of Business Value. Ed discussed what the podcast will focus on, who it speaks to, and more. Ed Mysogland, Host of How To Sell a Business Podcast The How To Sell a Business Podcast combines 30 years of exit planning, valuation, and exit execution working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and what makes it salable. Most of the small business owner’s net worth is locked in the company; to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won’t be able to sell their companies because they don’t know what creates a saleable asset. Ed interviews battle-tested experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business for maximum value. Ed is the Managing Partner of Indiana Business Advisors. He guides the development of the organization, its knowledge strategy, and the IBA initiative, which is to continue to be Indiana’s premier business brokerage by bringing investment-banker-caliber of transactional advisory services to small and mid-sized businesses. Over the last 29 years, Ed has been appraising and providing pre-sale consulting services for small and medium-size privately-held businesses as part of the brokerage process. He has worked with entrepreneurs of every pedigree and offers a unique insight into consulting with them toward a successful outcome. Connect with Ed: LinkedIn | Twitter | Facebook

Dec 23, 2020 • 34min
EP 62: How to Make the Best Decision About Selling Your Business with Annie Duke
It’s an unbelievable Christmas present for Ed to have Annie Duke on today's show. She lives in the Philadelphia area and is the author of Thinking in Bets and How to Decide: Simple Tools for Making Better Choices. In today’s fun and educational episode, she’s going to talk about business owners faced with the real and enormous task of trying to create a liquidity event where they are selling their hard-earned business which could be multi-generational, or they've been approached by a buyer. Enjoy this conversation with Annie Duke! ************ For past guests, please visit: https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e065 Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram:instagram.com/defendersofbusinessvalue Facebook:facebook.com/bvdefenders