

EP 86: How to Sell a Business in the Pet Industry with Erin Fenstermaker
Welcome to "Defenders of Business Value Podcast" In this episode, we have the pleasure of introducing Erin, a Certified Exit Planning Advisor (CEPA) who brings a unique perspective to the table. With her CEPA designation, Erin possesses a specialized framework for assessing a business owner's personal, financial, and business readiness for an exit. She excels at identifying potential stumbling blocks that can derail an M&A sales process and works diligently to address them prior to taking a client's company to market. Erin leads all exit planning engagements for BirdsEye, and she collaborates closely with Carol on the company's M&A projects. Her primary areas of expertise lie in exit planning, marketing material development for sale processes, and due diligence leadership. Join us as Erin shares her expertise and strategies tailored specifically for selling pet businesses, empowering you to achieve a successful sale in the pet industry. Get ready to unlock the full potential of your pet business with Erin Fenstermaker as your guide. Contact Erin at:
Website: https://birdseyeadvisory.com/
LinkedIn: https://www.linkedin.com/in/erin-fenstermaker-cepa-mba-abcdt-a25b86/
Email: erin@birdseyeadvisory.com
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About the Show
The Defenders of Business Value Podcast combines nearly 31 years of valuation and exit planning expertise working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business and make it a salable asset. Most of the small business owner's net worth is locked in the company, and to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won't be able to sell their companies because they don't know what creates a saleable asset. Ed interviews experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business.
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