

SEO Wisdom
Saket Wahi
The SEO Wisdom Podcast hosted by Saket Wahi is combining expert SEO knowledge with life hacks and wisdom nuggets from top leaders in the digital marketing industry. We hope that listening to these episodes will help you build an empire while living a truly fulfilling and healthy life at the same time. If you enjoy this podcast, rating and reviewing it would be super appreciated. Happy listening, and happy ranking!
Episodes
Mentioned books

Nov 16, 2025 • 1h 25min
AI, Links & Google’s Next Move | The LLM SEO Playbook - Kevin Jeppesen
In this episode of The SEO Wisdom Podcast, I sit down with Kevin Jeppesen - an OG SEO expert, forward-thinking entrepreneur and speaker at top SEO conferences. We talk about what it really takes to survive and thrive as an SEO in 2026. With the rise of AI and the crazy shift in how Google operates, many people are walking away from SEO… but after watching this episode, you definitely won’t be one of them.Kevin breaks down LLM SEO with complete transparency, sharing the exact strategies, processes, and step-by-step frameworks he uses to stay ahead of the changing landscape. Nothing held back. No fluff. Just real, actionable guidance built for the new internet.Find Kevin Jeppesen: https://ascendily.com/More from Saket Wahi:Buy SEO Services here: https://saketwahi.com/services/Subscribe to the SEO newsletter: https://saketwahi.com/newsletterFollow me on X: https://x.com/saketwahi11 __________________________________00:00 Intro00:46 Who is Kevin?02:12 Shenzhen SEO Conference04:16 Early days of SEO13:34 The Drive behind Huge Ambition16:05 On Running his SEO Agency24:54 Google 2.032:43 The 7 Methods of LLM SEO1:14:06 The Dark Future of AI1:20:30 The Biggest SEO Myth1:22:49 END Energy Leverage___________________________________________

Feb 21, 2025 • 1h 29min
$22M SEO ROUNDTABLE: The Future Of SEO, Investing & Online Business Ft Benjamin Golden/ James Oliver
In this episode of The SEO Wisdom Podcast, we dive into the future of SEO with guests Benjamin Strusnik and James Oliver. We discuss what strategies are effective today and why adaptability is key for success. Beyond SEO, we explore how to diversify into areas like investing in crypto, stocks, and real estate. We also reveal essential skills and mindsets needed to succeed as an entrepreneur. Tune in to uncover SEO secrets and learn how to win big in business and life!Find Benjamin Golden: LinkedIn: / bengoldenwebFind James OliverX: https://x.com/oliver__comMore from Saket Wahi:Buy SEO Services here: https://saketwahi.com/services/Subscribe to the SEO newsletter: https://saketwahi.com/newsletterFollow me on X: https://x.com/saketwahi11 _____________________00:00 Intro00:33 Welcoming the Boys01:32 How to Use AI in SEO08:10 Entrepreneurship is Self-Development14:50 Transferring Skills & Multiplying Money24:27 E-Commerce VS SAAS29:59 Paid ADS VS SEO40:14 The Future of Google in the Age of AI Revolution58:18 The Right Way to Build a Personal Brand01:16:53 The 5-year Plan - Private & Professional_____________________

Nov 21, 2024 • 1h 1min
Why SEO Is Dead and How SaaS Will Make You A Multimillionaire - Vasco M
In Episode 11 of The SEO Wisdom Podcast, we interview Vasco Monteiro, a young SEO expert turned SaaS owner, who reveals the secrets to building a successful SaaS business. Vasco shares his top hacks for making it big on YouTube and provides insightful strategies that have propelled his channel's growth. Additionally, we explore the future of AI and its impact on the SEO and SaaS industries. This episode is packed with valuable insights and actionable advice for aspiring SEO professionals, entrepreneurs, and anyone curious about the future of AI.
Find Vasco Monteiro:
Youtube: @VascoSEOtips
X: https://x.com/vascoabm
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on X: https://x.com/saketwahi11
#SaaS #SaaSSEO
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00:00 Intro
01:05 Saket and Vasco on being both top sellers on major marketplaces
04:42 Alex Becker times and How Vasco started SEO
07:30 Why a lot of people quit SEO in 2024
10:30 Opinions on the Google leak
12:19 Youtube SEO is the future
13:33 Vasco’s AI article writer tryjournalist.com
20:24 PBN’s are the best backlinks if you want real results
21:37 SaaS vs SEO
24:20 Advice for building a high-end network
26:20 The future of AI
27:42 Advice for building a SaaS
31:55 Why people are scared of failing?
34:10 Assessing risk and making good decisions
35:35 The value of a Personal brand & how to leverage it
40:05 The Youtube Algorithm Revealed
43:51 Being focused on work while traveling
48:05 When robots will be the new normal
49:27 Regrets, Being Enough & Comparing Yourself to others
53:22 If you could have done 1 thing differently what would it be?
01:00:04 Where to find Vasco
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Nov 21, 2024 • 56min
The Truth About Being A Successful SEO Entrepreneur - Karl Hudson
In this episode of The SEO Wisdom Podcast, I chat with Karl Hudson, the OG of SEO, who started in the game at just 14 years old! Karl shares his journey from SEO expert to successful entrepreneur, revealing how he used his skills to build multiple online and offline businesses.
We dive into what it takes to become an "SEOpreneur," including finding the right partners and overcoming challenges like imposter syndrome. Tune in for real talk and practical tips on growing from an SEO pro to a full-fledged business owner.
Find Karl Hudson:
Youtube: @KarlHudson
X: https://x.com/karlhudseo
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on X: https://x.com/saketwahi11
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00:00 Intro: Setting the stage for an inspiring conversation with Karl Hudson.
01:01 How Karl started SEO at 14 years old.
10:43 SEOpreneurship and expanding businesses.
13:50 Helping people without them wasting your time.
16:37 The mindset shift to become an SEOpreneur.
19:20 The key elements of diversification.
24:49 Childhoods & Imposter Syndromes.
28:04 Having nothing to lose but knowing when to say no.
33:27 The grass is not always greener on the other side.
34:46 Shiny Object Syndrome and fake metrics.
37:07 Niches that give the best returns.
38:30 Win-Win Partnerships & How to Avoid Burnout.
42:06 Creating SOPs for Zoom calls.
45:26 Trial, error, and feedback.
47:50 Acquisitions models that work.
54:10 How to choose the right partners.
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Feb 21, 2024 • 1h 28min
ChatGPT for SEO (New Way To Do SEO In 2024 With AI) - Julian Goldie
Welcome to Episode 10 of the SEO Wisdom Podcast, where the ChatGPT SEO king reveals the secrets of his success as the biggest SEO channel in the industry.
Me and Julian also explore the grey zone of AI SEO and reflect on how SEO can teach you essential life skills that lead to personal and financial freedom.
Find Julian Goldie:
Youtube: @JulianGoldieSEO
X: juliangoldieseo
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on X: saketwahi11

Feb 9, 2024 • 1h 16min
CBD SEO Marketing Strategies And Tips - Paul Tufts
Welcome to Episode 9 of the SEO Wisdom Podcast, where we dive deep into the green world of Cannabis SEO and share the most effective strategies and tips for dominating the most blacklisted niche.
Join us as we sit down with SEO expert and owner of one of the best SEO agencies in Canada, Paul Tufts, to uncover the secrets to skyrocketing your CBD business's online visibility and search engine rankings.
Find Paul Tufts
Linkedin: https://ca.linkedin.com/in/paultufts
Agency Website: https://juiceddigital.com
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on Twitter: https://twitter.com/SaketWahi11
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00:00 Introducing the Owner of the Biggest Cannabis Agency in Canada
02:58 Why is SEO so Important for a Cannabis Business?
07:50 How Paul Is Getting His Leads
10:43 Deciding How Much to Charge a Client
13:27 Profitability and First Mover Advantage
17:53 Paul’s Entrepreneurial Journey & Getting his Kids into SEO
28:52 Fundamentals of SEO: What Changes and What Will Never Change
40:18 Paul’s Client Success Stories
45:10 What Type of Keywords Get You More ROI
47:08 The Legal Implications in the Cannabis Niche
50:27 How to Get the Agency Recognised Internationally
01:04:37 Metrics Don’t Matter As Much As You Think
01:13:56 Final Advice for Business Owners

Feb 9, 2024 • 1h 59min
The Rank and Rent SEO King (Lead Generation Tactics Revealed) - James Dooley
In this episode of the SEO Wisdom podcast, I chat with James Dooley, a 14-year veteran in SEO. Dooley shares insights from his successful 'rank and rent' model, emphasising that skilled SEO can bring success in any industry. He debunks traditional SEO labels, focusing instead on practical results and return on investment. Throughout the episode, Dooley also offers valuable tips on adapting SEO strategies across various industries and living a happy, healthy life as a digital landlord.
Find James Dooley
Twitter: https://twitter.com/james_dooley
Website: https://www.fatrank.com
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on Twitter: https://twitter.com/SaketWahi11
#RankandRent #SEO #Backlinks #LeadGeneration
Timestamps:
00:00 - 01:17 Intro
01:17 - 08:57 James’ Current SEO Ventures
08:57 - 13:55 How Did James Get Into SEO 15 Years Ago
13:55 - 21:58 What Kept James Going All This Time
21:58 - 24:58 The Incredible Returns of Digital Real Estate
24:58 - 30:46 Is Digital Real Estate Safe?
30:46 - 32:29 AI’s Impact on Rankings
32:29 - 35:25 Google’s Ads Funnels
35:25 - 38:34 The Reason People Fail with the Rank & Rent Model
38:34 - 44:27 Grey is the New Black
44:27 - 56:13 James’ Exact Long-Term Backlink Strategy
56:13 - 01:03:51 The Truth About Google Updates
01:03:51 - 01:08:55 What Are People Missing in Their SEO Strategy
01:08:55 - 01:11:09 The Mindset that Makes You a Good SEO
01:11:09 - 01:20:07 How to Leverage Parasite SEO
01:20:07 - 01:31:06 James’ Vetting System for Joint Venture Partnerships
01:31:06 - 01:38:18 James’ Team Structure, Hiring and Delegating
01:38:18 - 01:44:48 The Importance of Embracing Criticism
01:44:48 - 01:51:52 Work-Life Integration over Work-Life Balance
01:51:52 - 01:55:04 The Journey Matters More Than the Destination
01:55:04 - 01:56:36 A Real Attitude of Gratitude
01:56:36 - 01:58:12 Rapid Fire SEO
01:58:12 - Last Advice and Where to Find James
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Oct 25, 2023 • 1h 15min
Affiliate Marketing SEO Strategies That Make You $1000/ Day - James Oliver
SEO Wisdom Podcast 7
James Oliver is visiting me in Bali, and we recorded our very first face-to-face podcast episode together. James Oliver is not only a good friend of mine but also one of the most successful affiliate marketers in the industry with an expanding 7-figure portfolio of websites.
In this episode, James is explaining both the basic and more complex parts of SEO. He also shares some valuable tips on how to do well in affiliate marketing.
Tune in for an insightful conversation filled with some insanely cool hacks, tech solutions, and fun shortcuts. James has tools and strategies for everything, and his insights will leave you with game-changing takeaways.
On top of all that, he recently acquired oliver.com and he's got some interesting plans for it. Stay tuned and hope you enjoy!
Find James Oliver
Twitter: https://twitter.com/James_S_Oliver
Website: https://oliver.com
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on Twitter: https://twitter.com/saketwahi11
#AffliateMarketing #SEO #Backlinks #ChatGPT
Timestamps
00:13 to 02:08 Entering the Online World
02:08 to 04:13 Acquiring oliver.com & Plans for That Website
04:13 to 06:22 James’ 7-Figure Portfolio of Websites
06:22 to 07:37 Acquiring VS Buying Websites
07:37 to 09:39 Secrets on Acquiring the Right Websites
09:39 to 10:27 Investing in Real Estate in Bali
10:27 to 12:07 Living in Bali VS Living in Dubai
12:07 to 16:14 Getting Ranked on 1st Page Immediately with Parasite SEO
16:14 to 19:08 Leveraging AI & VAs
19:08 to 22:54 Importance of CRO & User Metrics
22:54 to 24:35 Inbound VS Outbound Links
24:35 to 27:37 Best Tools And Strategies for Finding Keywords
27:37 to 30:12 When and How to De-index Pages
30:12 to 31:37 Google Information Game Theory
31:37 to 34:33 The 80/20 Rule in SEO
34:33 to 38:46 Why PBN Backlinks Are the Way
38:46 to 42:14 Content Silos and Topical Relevance
42:14 to 45:53 Golden Niches for SEO
45:53 to 48:05 How to Acquire a Good Website
48:05 to 50:04 Best Affiliate Programs Today
50:04 to 52:16 Factors to Rank an Affiliate Website
52:16 to 54:44 Common Mistakes in SEO
54:44 to 01:01:31 Creating Content That Google Likes
01:01:31 to 01:03:09 The Future of SEO
01:03:09 to 01:09:13 Living Remote & Lifestyle Choices
01:09:13 to 01:12:33 James’ Plans for Near Future
01:12:33 to 01:14:39 Where to Find James

Oct 25, 2023 • 46min
8 Figure SEO Reveals Tips & Strategies for #1 SERP Rankings - Chris Walker
SEO Wisdom Podcast 6
Today, we have a special treat for all our listeners. Joining us is none other than Chris M Walker, the mastermind behind Legiit, a platform that has revolutionized the world of digital services. Chris's journey from his humble beginnings to becoming a titan in the SEO industry is nothing short of inspirational. Known for his innovative strategies and keen business acumen, Chris has changed the game for freelancers and businesses alike. So, without further ado, let's dive deep into the insights, challenges, and stories from the legend himself.
Find Chris M Walker: https://chrismwalker.io/
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
Follow me on Twitter: https://twitter.com/saketwahi11

Jul 11, 2023 • 46min
Kyle Roof: Leveraging E-E-A-T and Chat-GPT For AI SEO Domination
SEO Wisdom Podcast 5
I had a chat with Kyle Roof - the SEO Testing King that broke into Google’s algorithm and had a rule made specifically for him.
His curiosity pushes him to explore edges in the SEO industry that few people dare venturing to. What’s even more impressive is the fact that he does that wearing a white hat, which reflects his background as a lawyer.
In this episode, Kyle shares about the importance of on-page backed by purely mathematical equations when it comes to ranking or indexing. He sheds a lot of light on what actually works, and what is useless but most SEOs make the mistake of still focusing on.
Get ready to be humbled by this exceptional SEOpreneur!
More from Saket Wahi:
Buy SEO Services here: https://saketwahi.com/services/
Subscribe to the SEO newsletter: https://saketwahi.com/newsletter
#SEO #eeat #aiseo #chatgptseo #onpageseo
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01:06 Who is Kyle Roof
03:29 The Lorem Ipsum SEO Test That Made Kyle Famous
08:17 How This Impacted the Way Kyle’s SEO Agencies Operate
10:28 Indexing Tests Kyle is Currently Running
13:00 The Avalanche Theory and the Importance of On-Page
19:09 How to Kick Start Fresh Websites
21:02 Leveraging Chat GPT 4 the Right Way
23:13 What is EEAT?
30:25 The Most Recurring On-Page Mistakes
32:34 Don’t Have an SEO Job, Have An SEO Business
37:18 Speaking on Stage is Delivering an Experience
40:35 Work/Life Balance
43:06 The Difference Between Knowing SEO and Doing SEO
44:42 Where to Find Kyle


