In this episode of The SEO Wisdom Podcast, I sit down with Kevin Jeppesen - an OG SEO expert, forward-thinking entrepreneur and speaker at top SEO conferences.

We talk about what it really takes to survive and thrive as an SEO in 2026. With the rise of AI and the crazy shift in how Google operates, many people are walking away from SEO… but after watching this episode, you definitely won’t be one of them.

Kevin breaks down LLM SEO with complete transparency, sharing the exact strategies, processes, and step-by-step frameworks he uses to stay ahead of the changing landscape. Nothing held back. No fluff. Just real, actionable guidance built for the new internet.

Find Kevin Jeppesen: ‪‪https://ascendily.com/

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__________________________________00:00 Intro00:46 Who is Kevin?02:12 Shenzhen SEO Conference04:16 Early days of SEO13:34 The Drive behind Huge Ambition16:05 On Running his SEO Agency24:54 Google 2.032:43 The 7 Methods of LLM SEO1:14:06 The Dark Future of AI1:20:30 The Biggest SEO Myth1:22:49 END Energy Leverage___________________________________________

AI, Links & Google’s Next Move | The LLM SEO Playbook - Kevin Jeppesen