In this episode of the SEO Wisdom podcast, I chat with James Dooley, a 14-year veteran in SEO. Dooley shares insights from his successful 'rank and rent' model, emphasising that skilled SEO can bring success in any industry. He debunks traditional SEO labels, focusing instead on practical results and return on investment. Throughout the episode, Dooley also offers valuable tips on adapting SEO strategies across various industries and living a happy, healthy life as a digital landlord.

Find James Dooley

Twitter: https://twitter.com/james_dooley

Website: https://www.fatrank.com

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#RankandRent #SEO #Backlinks #LeadGeneration

Timestamps:

00:00 - 01:17 Intro

01:17 - 08:57 James’ Current SEO Ventures

08:57 - 13:55 How Did James Get Into SEO 15 Years Ago

13:55 - 21:58 What Kept James Going All This Time

21:58 - 24:58 The Incredible Returns of Digital Real Estate

24:58 - 30:46 Is Digital Real Estate Safe?

30:46 - 32:29 AI’s Impact on Rankings

32:29 - 35:25 Google’s Ads Funnels

35:25 - 38:34 The Reason People Fail with the Rank & Rent Model

38:34 - 44:27 Grey is the New Black

44:27 - 56:13 James’ Exact Long-Term Backlink Strategy

56:13 - 01:03:51 The Truth About Google Updates

01:03:51 - 01:08:55 What Are People Missing in Their SEO Strategy

01:08:55 - 01:11:09 The Mindset that Makes You a Good SEO

01:11:09 - 01:20:07 How to Leverage Parasite SEO

01:20:07 - 01:31:06 James’ Vetting System for Joint Venture Partnerships

01:31:06 - 01:38:18 James’ Team Structure, Hiring and Delegating

01:38:18 - 01:44:48 The Importance of Embracing Criticism

01:44:48 - 01:51:52 Work-Life Integration over Work-Life Balance

01:51:52 - 01:55:04 The Journey Matters More Than the Destination

01:55:04 - 01:56:36 A Real Attitude of Gratitude

01:56:36 - 01:58:12 Rapid Fire SEO

01:58:12 - Last Advice and Where to Find James

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