The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher
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May 23, 2022 • 41min

567: What Pinterest Can Do for Your Business in 2022

If you’re putting all your marketing eggs into the Instagram and Facebook basket, you are missing out on the number one way I drive organic traffic to my website, and the platform that gives your content the longest lifespan… We’re talking months compared to hours. This guest knows all about the power of this massive platform known as Pinterest.With Kaeli Todd’s expertise, we’ve leveled up our strategy to ensure that even more people are seeing our content and landing on my site for even more opportunities to learn and be served by my business. In this conversation, we’re talking about why you need to be on the platform if you’re not already, the best place to get started as a newbie, and some nuggets of actionable advice to jumpstart your Pinterest marketing strategy right now. PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/pinteresttips
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May 18, 2022 • 41min

566: Is Your Brand Cohesive and Original? Find Out.

Where would I start if today was day one of creating a brand new brand? How can you feature multiple services and offers under one brand without confusion? Is a personal brand under your own name always right for a new business?These are just a few of the brand-related questions we’re tackling in this installment of Kylie & Jenna. Talking branding is one of my favorite things to dig into, and this discussion features your questions plus a peek inside the Jenna Kutcher brand and how it’s evolving in this new season of my life.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/brandingchat
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May 16, 2022 • 47min

565: What is Radical Confidence and How Do You Get It?

Lisa Bilyeu and her husband Tom founded Quest Nutrition, ultimately selling it for a cool billion dollars. Lisa's story is one of what she thought her life would look like, versus what it does look like, versus what it is going to look like is constantly unfolding. Lisa wrote her first book, Radical Confidence, so I can’t wait to discuss all things about becoming an author, what it means to have radical confidence, and a story from the pages of her book that really shook me to my core.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/
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May 11, 2022 • 30min

564: If I Had $1,500 to Start a Business, Here's Where I'd Spend It

If the thought of dropping thousands just to START gives you hives, I don’t blame you. Stress city, if you ask me. Instead, I’ve pulled together 8 resources that will cover your marketing, invoicing, branding, graphics, systems, and legalities to get your business idea off the ground this month for less than $1500. Actually, the total cost comes in under $1100 (with some wiggle room). It isn’t a small chunk of money by any means, but it’s definitely more palatable than coughing up $5000 before ever knowing what your profitability might be.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/1500
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May 9, 2022 • 38min

563: SPEAK: The 5 Pillars That Will Transform How You Live

Before she became a Peloton instructor, motivational speaker, founder, and author, Tunde Oyeneyin had a lucrative beauty career. She left it behind to pursue the world of fitness as a Peloton instructor, though it wasn’t overnight success for Tunde. She didn’t nail her first Peloton audition… But Tunde didn’t give up. SPEAK is an acronym that guides Tunde’s life and pushes her forward and upward through challenges and setbacks, always reaching for her best, most purpose-filled life. In this conversation, we talk about her career evolution, building confidence, and the five words that continue to guide her (and will guide you) to live her best life.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/tunde
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May 4, 2022 • 28min

562: Screw Balance, This is the New Goal

The undertones of “achieving balance” are more associated with perfection than reaching a realistic goal that gives us full, impactful, purpose driven lives. While the intention may have been good, the execution woke up something else in us. It’s like we all forgot that balance is a moment, not a lifetime.Let’s talk about this newer word going around, and in my opinion, a word that reaches far beyond the buzz of a buzzword and can actually be used throughout a lifetime— “integration.” What is integration, how does it beat balance, and what does it look like in our own lives? We’re going to get into all of the above,PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/integration
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May 2, 2022 • 40min

561: The Crucial Difference Between Founder and CEO

Nothing bad happens when women make more money. There’s nothing wrong with a woman building a business that scales her income and impact, despite what society makes us feel about wealth and earning more money than our male counterparts. Suneera Madhani shouts it from the rooftops to remind women that aspirations as female founders are valid and absolutely possible. So together, we’re digging into one of my favorite acronyms… CEO. What’s the difference between a business owner or a founder and a CEO? How can you up-level your business and make more money, catapulting you into the 2% club with a million dollars in revenue? How can you overcome your fears of stepping into the leadership role you deserve to claim? PRE-ORDER MY FIRST BOOK: jennakutcher.com/book GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ceoschool
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Apr 27, 2022 • 30min

560: Launch Secrets Inside: No Live Webinar Required

I’m in this season of life where I want to focus on the needle movers and prioritize projects that require less effort but still generate results – not just short term, but long term as well! That’s why in today’s episode I’m going to share something new that we experimented with last year, something I’ve coined “lazy launching”, with lazy being a GOOD thing.I’ll share how we generated over $50,000 in one week without a ton of work, how we created an evergreen campaign that makes us money while we sleep and why this method of launching might be smart for you if you’re in a busy season.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/launchdigital
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Apr 25, 2022 • 52min

559: It’s Possible to Be a Mindful, Productive Parent: Here’s How

Now that I’m a mom of two, the mom-life-CEO-life juggle looks a lot like tossing several fragile plates in the air and hoping my husband and I can catch them before they shatter on the ground. Finding ways to parent mindfully through new baby days, toddler dynamics, and growing a business has been a learning experience for us all. Avital Schreiber Levy’s tips and guidance for entrepreneurial parents are invaluable, and I’m absolutely going to be taking notes on this one. We’ll talk about the challenges facing parents today, how to navigate working from home as a business owner with little ones who are also at home, integrating mom life and work life, and how to overcome the overwhelm that can show up when parenting toddlers and small children.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/avital
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Apr 20, 2022 • 39min

558: Unfiltered: The Identity Shift from Career-Focused Entrepreneur to Mom

Did you know that I used to say I wasn’t going to have kids? Before I inadvertently write 10k words on the whole story here (I already did this in my book!) I decided I wanted to *talk* with you about it. Will you join me for a chat? My podcast producer, Kylie, is helping me walk through the process of how I went from hiding my true desires (and fear) or parenthood behind a thin career veil… to finally allowing those desires to bleed through. Now, I know this is definitely not everyone’s roadmap, but I do think it’s easy to want something bad enough that we try and teach ourselves to not want it— maybe even to despise it — just so we don’t get hurt. I hid a part of me behind my career, and turns out you can’t hide from yourself for long! And for that, I am so, SO grateful. Can’t wait to share more about these life lessons with you.PRE-ORDER MY FIRST BOOK: jennakutcher.com/bookGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/motherhood

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