The Amy Porterfield Show

You’re talented. You deserve the best. You can build a wildly successful business. You’re organized, intelligent, and capable of creating the life of your dreams -- the life you deserve. How do you feel when I say those things? Do you feel inspired and fired up?Or, are you shaking your head thinking, “Amy, you’re so full of it!”My dear friend, I certainly hope you’re shaking your head, “YES!” and you feel inspired. However, I know what it can be like to believe deflating lies… especially as an entrepreneur.My guest today, Dave Hollis, knows what it’s like to believe those lies, as well.Dave is the COO of the media company and inspirational powerhouse, Hollis Company, which he runs with his wife and my close friend, Rachel Hollis.He’s also just released his first book, “Get Out Of Your Own Way,” which is simply phenomenal.Today, Dave and I talk about the thoughts that tend to hold you back from your true potential and how to overcome old thought patterns that aren’t in your best interest.We also talk about the “shoulds” that are hindering your growth, your solution for getting unstuck, and so much more.Here’s a preview of our interview... [02:58] My good friend, Dave Hollis -- the COO of Hollis Company and husband to Rachel Hollis -- has just released his new book, Get Out of Your Own Way: A Skeptic’s Guide to Growth and Fulfillment. Help celebrate him with me! [06:52] If you're struggling, you must find a community to connect with about what’s going on. That’s exactly what this book did for Dave. It allowed him to be fully transparent -- about the good and the bad. [10:17] Dave was inspired by his wife's growth, and while he was a skeptic at first, he eventually decided that personal development was for him. In his book, he talks about how he got out of his own way so that others can use his strategies to do the same. And let me tell you, he knocked it out of the ballpark! [18:04] If you are on a path of personal development and doing big things, and your significant other isn't on board with it, don't push them. Instead, let them see the light of your journey and the results that it produces. Let their curiosity allow them to transform their lives. [20:07] Dave talks about the identity frame that we pick up from those around us as we are growing up. For example, "women entrepreneurs can’t have ambitions and be a good mom" is a common one. This couldn’t be further from the truth. You must make the decision about whose opinion you will believe and carry with you. [26:27] For 14 years, Dave was the primary breadwinner but when Rachel’s book sold 3 million copies and the financial contribution started to shift in their relationship, Dave was worried. He opens up about an unconscious fear around if Rachel would still want him if he was no longer the main source of financial support. [35:57] Here’s the good news, it's never too late to make a pivot, transform yourself, or change direction. You must focus on what’s best for you and not what others are thinking of you -- because the truth is that they just aren't! #sorrytobreakittoyou [41:13] Being stuck is being in a place where you aren't growing or don't have the opportunity to fail. Here’s what Dave proposes: expose yourself to opportunities to fail and push outside of your comfort zone on a regular basis. [45:56] Have unbelievable clarity about who you want to be. Once you know what you stand for, then you know the role you have to play in your life. Connect to a why that is bigger than the unpredictability of life. What do you believe in? Who are you? What's your leverage?

With COVID-19, things are changing by the second. That's why I want to support you -- my community -- and show you what it looks like to move forward even when you’re feeling uncertain.This episode is real and raw...it's messy, clunky at times, and I share what I’ve experienced so that you may learn some of the things about navigating a business with the world changing so rapidly.So, I've put together five things that you can do to navigate your business through the Coronavirus crisis. You’ll find two mindset tools and three strategies to implement right away.And listen, I know you’re probably feeling some confusion right now. Whether you have an online business, a digital course, plans to launch, or you’re just starting out...Don't. Worry. I’m going to give you the guidance you need to keep moving forward.Here’s the deal, you can’t ignore what’s going on in the world. In fact, I firmly believe that you have to talk about this no matter where you are on your entrepreneurial journey.To further help you, I’ve put together a freebie called “How To Be Productive Working From Home During Uncertainty.” Be sure you grab that, too.Here’s a snapshot of the five ways to navigate your business through a crisis that I talk about in this episode: #1: Get into action. Feel the feelings but also get into action to keep your mindset abundant and focused. You’re an entrepreneur, which means you’re resilient. #2: Commit to a morning routine and end of the day shut down. It’s easy to get distracted with the news, your family at home, and just plain old emotions, but creating rituals will keep you focused on the needle movers in your business. (More guidance on this in the freebie!) #3: Clarify your crisis messaging. Get clear on what you’re going to say to your audience during this time and how you’re going to position yourself and your business -- even if you have a small audience. #4: Show up and offer something valuable and free that will resonate, support, and inspire. Tune in to hear how we did this. #5: You’re probably wondering, “Amy, I don’t feel I should be selling right now!” My answer to you is… if you stop selling, our economy will be crushed. You are not opportunistic if you’re selling in our current climate -- as long as you offer a solution to help serve your audience. Take the time to reevaluate your offers to make sure they align with what people need in this time of uncertainty and be willing to pivot if needed. People have more needs today than they did a week ago. Remember that you are a master problem solver. Now is the time to experiment. Try new things and never give up.Your audience is not wanting or looking for perfection. Your audience is looking for support, direction, and leadership.Show up for them. Show up for your community, your audience, and your paying customers.I hope you find this episode is just what you need to hear as we are navigating through this time of chaos, uncertainty, and change. I hope you find the light and gratitude in any way possible. And above all, I hope you and your family are safe and healthy.For further support, be sure to grab my freebie “How To Be Productive Working From Home During Uncertainty.”  Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’ <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Discover essential tools to streamline your entrepreneurial journey. Learn how Slack enhances team communication beyond email. Help Scout revolutionizes customer support for better organization. Kajabi stands out as a top tool for managing digital products. The episode emphasizes focusing on one or two key tools as you grow. A downloadable PDF summarizing all recommendations provides added value for listeners looking to scale their business effectively.

Discover the essential tools every entrepreneur needs to kickstart their business. Learn why ConvertKit is a top choice for email marketing and how it simplifies list building. Explore the wonders of Leadpages for creating effective landing pages. Uncover the magic of Social Curator for managing your social media presence seamlessly. Plus, find out how Asana can revolutionize your project management, making organization a breeze. These insights could be game-changers for your entrepreneurial journey!

You guys know I’m a big fan of creating urgency for your courses using deadlines. In fact, I’m kind of a stickler about.Well, guess what? I’ve found someone equally as excited about creating urgency and setting deadlines. So, naturally, I had to invite him onto the podcast.His name is Jack Born and he’s a pro when it comes to this topic. He’s going to tell you why you should be using deadlines for your customers… and how you can go about it the right way.Jack is the founder of Deadline Funnel, not to mention several other software platforms, which help entrepreneurs, just like you, boost sales and automate their businesses.There are a lot of misconceptions around deadlines within a business…Will they help you sell more? Will they hinder your audience from buying?These are things you have to know as an entrepreneur with an online product, especially if you do a live launch like I do with my Digital Course Academy program.Listen to this episode with an open mind because you’re going to be blown away by some of the tidbits and strategies Jack gives you that you can use within your business to boost those sales.And honestly, if you’re just starting out or trying to gain some insight into how to launch your business, this episode is going to help you build the confidence around creating that urgency without feeling pushy.Here’s a look at what we talked about... [06:08] My guest today, Jack has been a student of the power of persuasion and knows urgency is a strong motivator. [13:07] It’s essential that what you say in your marketing is genuine and true to promote credibility. [16:51] Deadlines boost sales. Period! They also help those people who are on the fence make a decision and take action because, let's be honest, we all need a little push when it comes to big decisions. [19:52] Find out Jack’s tools for creating a next-level offer that isn’t pushy. [32:22] Want to know the hard truth? By not using deadlines, you are leaving money on the table and helping less potential customers. Crazy when you look at it that way, right? [37:14] Oh, and my favorite part of this interview was at the very end when Jack gives tangible action items for setting up an automated launch with urgency the right way.

Behind every successful story… there is commitment, determination, and resilience.So, I’m just going to be bold and say that I think overnight success is a myth.And… if I may take it one step further… I’d even go as far as to say that there is so much benefit to not experiencing overnight success.In this episode, we talk about some of my favorite examples of people who might look like overnight successes from the outside, but in all actuality are not.Plus, I’ll share the benefits of slow, consistent growth, because I’ve experienced first hand how beneficial this can be.And, in true Online Marketing Made Easy fashion, I’ve got a little three-step process for eliminating that unconscious desire for overnight success.Oh, and I’d be lying if I said I didn’t get a little worked up and passionate about this topic. You’ll know what I mean when you listen!Here’s a glimpse of what you’ll hear… [08:16] Ever heard of a Dyson vacuum? Yeah, the owner, James Dyson had 5,127 failed vacuum prototypes over a 15-year span before he became a success. Many times, we don’t know the whole story of failure, struggle, and success. [12:09] Here’s a fun fact, Steven Spielberg was rejected from the University of Southern California three times before he attended another school that he dropped out of to direct some of our favorite movies? [12:45] Can you guess how many times JK Rowling’s book, Harry Potter was rejected before being picked up? Twelve times — and she didn’t give up! [13:55] Did you know that Lady Gaga started honing her voice at the age of 4? Tune in to hear her inspirational story! [14:50] Queen O, Oprah, was fired from a job as a TV reporter because she was told she wasn't fit for television. Crazy, right? She didn’t let that stop her. Instead, she picked herself up and kept moving forward. [17:43] My mentor and friend, Marie Forleo held multiple jobs and was a bartender while building her business. Just like Marie, those early parts of building your business are important for building character. [20:33] Being in it for the long haul helps you identify who you are and what you stand for. Find out what millionaire entrepreneur, Laura Belgray has to say about taking years to hit the success she experiences today. [23:54] Growing your business steadily and slowly allows you to be more intentional, and intentionality gives you the time and space to clarify your business along the way. [26:05] Let’s take a play from Jaime Kern Lima from IT Cosmetics playbook and make it a priority to keep our faith bigger than our fear. Are you onboard? [30:16] Tune in to find out my 3-step process for eliminating that unconscious desire for overnight success. [34:10] Once you've reached the success that you're after, I challenge you to reassess and then create a new definition of success. I guarantee that your definition of success will evolve over time. Do you ever have those days where you just need an extra boost of courage? Maybe a hug, maybe a little self-love, grace, and patience?Be sure to grab the freebie I created to remind you that you're on the right path and if you keep at it and you commit to your dream, you too can have the same success. It's a fill-in-the-blank letter to yourself to read on those days when you need it most. You can get it right here.

Enjoy a free gift from me! I’ve created a free 3-month plug-and-play content calendar template so that mapping out your upcoming content can be breezy - and dare I say - fun?!You’ll love this template because it allows you to seamlessly plan out your weekly AND social media content. Click here to snag your free 3-month plug-and-play content calendar template. Let me take you back in time when I was just starting out.This was before YouTube and definitely before podcasts were a thing. It was a time where if you wanted to become an entrepreneur… you pretty much had to figure it out on your own.(Thank goodness we’re out of those dark ages!)I remember wishing I could have a mentor or some insight into starting a business. You know, what works and what doesn’t.I eventually connected with a woman who would become my mentor. A woman who we all know and love today as Marie Forleo.Marie was named by Oprah as a thought leader for the next generation. She’s the star of the award-winning show MarieTV, with over 52 million views, and host of The Marie Forleo Podcast, with more than eleven million downloads.She gave me so many tips and tools for starting, building, and growing my business. I’m forever grateful!If you’ve been an Online Marketing Made Easy podcast fan for some time now, you know that Marie has been a guest on my show many times.Every time I interview her, she brings so much insight and value. I thought it was high time I pulled some of her best tips and tools for starting a business and rolled them into one episode.Here’s why…I want you to have all the knowledge, support, and tools you need to take your dream of creating a business and make it a reality.I know how intimidating it can be… trust me! I’ve been there. And so my goal is to give you what you need to make starting a business simple and seamless.So, here are some of my favorite tips from my mentor, and multi-million dollar entrepreneur, Marie ForleoShe’s taught entrepreneurs, artists, and multi-passionate go-getters from all walks of life how to dream big and back it up with daily action to create results, and now, she’s sharing her secrets with you!Today is your last chance to change your future and the success of your business in 2020 with B-School! This is the program that not only changed my business but changed my life! If you're serious about creating a business and life you love, B-School is your answer. Today is also the last day you can receive all of my B-School freebies!Plus, I just added a special bonus! When you enroll in B-School using my affiliate link, not only will you get my B-School Bonus Experience, but you will ALSO get access to my B-School CliffsNotes Audio Collection!This B-School CliffsNotes Audio Collection is truly a personal experience where I take you through each module, week by week and help you identify where to focus your attention and time.In a nutshell, it's practical advice, delivered via short audio segments, from someone who went through B-School herself (yours truly!), and knows how to help you get the most from it.You’ll get the inside scoop on what topics you need to pay *special attention* to, and I’ll also raise the red flag on potential landmines and rabbit holes that might throw other students off.This is always my most talked about bonus, so you are in for a treat! Click here to change your life with B-School!

The title says it all.This is an episode, I definitely didn’t want to record… at first! But then I got to thinking, and I knew that sharing this experience with you, and being vulnerable was only going to help and benefit you and your business in the long run.Here’s what happened. I got an email from a student who was disappointed in my newest product and made sure I knew that she was not impressed.And you know what, it hurt. It really hurt.But after I took a step back, I realized that there are five things that I need to commit to in order to move my business forward, stand up for what I believe in, and block out those who don’t agree with me.Here’s a snapshot of those five things…Those who have achieved more than me will never judge me for wanting more. Sometimes things are going to get tough -- that’s just the nature of being an entrepreneur. So, I must commit to having thicker skin. I create my own thoughts and no one can hurt me. I’m in charge of what I think and feel… period. I’ll never let an individual’s opinion dictate how I feel or how I do business. I am here to stay.This episode was tough for me, so I want to thank you for allowing me to share my heart.Here’s a breakdown of the episode… [02:50] As entrepreneurs, we’ll always have people on the internet who disagree with our life or business goals — we have to ignore them. However, it’s a little different when you hear negative feedback from a student, and that’s exactly what happened to me. [03:37] During my recent membership site launch, a past student wrote in to share her opinion of what I was doing and, let’s just say, it wasn’t very positive. [05:39] Receiving something like this from a student of mine stung. In the moment, I recorded a response to her to let her know why I created my newest product and why I believe in it so deeply. [11:59] It’s important to remember that someone who has achieved more than you will never judge you for wanting more. [14:20] Sometimes things are going to get rocky and feel really uncomfortable. You've got to have thicker skin! [15:19] Because you create your own thoughts and feelings, no one can hurt you. Always keep in mind that you are in charge of what I think and what you feel. [17:25] At the end of the day, no matter who disagrees with what I’m doing, I am here to stay! Tell yourself that during hard times when building your online business.

What if I gave you a backstage pass to my annual event, The Entrepreneur Experience?Well, in this episode, that’s exactly what we’re going to do!In October 2019, Rachel Hollis, Stu McLaren, Jasmine Star, and Gina Gomez joined me in San Diego, along with over 600 entrepreneurs from every walk of life, for this amazing event.These all-star speakers brought their a-game and shared some pretty amazing entrepreneurial advice. Advice that was so good, I couldn’t just keep it to myself!In this episode, I’m giving you a little sneak peek of what The Entrepreneur Experience 2019 was all about and the phenomenal business advice that the attendees gained while they were there.First, you’ll hear from Rachel Hollis. She gets real (imagine that) and gives you some tough love. She talks about competition and an excuse that might be holding you back.After that, you’ll hear from Stu McLaren. He talks all about building trust to attract your ideal customer and taking a stand for what you believe in.My girl, Jasmine Star, is up next and she gives some practical social media advice. After all, she is the queen of social media.She also gives her take on third party posting apps -- I know this is a question every entrepreneur has!And then I have Gina Gomez coming in with a secret to creating happy customers and interactions. [03:53] Rachel Hollis says, "Don't compare your life to someone's curated social media life. We don't have time to waste. Every second we are looking outside ourselves to find the answer, we are wasting time." [08:04] Stu admits that he struggled with the guilt of making too much money but the truth is that money allows you to stand for what you believe in and make an impact! [12:52] Jasmine Star gives her tried and tested experience with third-party posting apps and why you should reconsider using them to organically reach your audience. [14:30] Gina says, "Treat everyone you work with as if they are your dream clients. Imagine how implementing this in your business would impact your experience, business, and industry."

One of the biggest excuses I hear from people wanting to start a business is that they feel they have the confidence they need to take their dreams and ideas and make them successful.My guest in this episode, Lisa Bilyeu, is living proof that it doesn’t matter what skill set or level of experience you have. What does matter is that you’re persistent and committed to creating a life that fulfills you and making your dreams your reality.Lisa is the co-founder of Quest Nutrition, and without any prior entrepreneurial experience, she helped grow the company by 57 thousand percent -- that’s 82.6 million dollars in revenue -- in just three years.Lisa and her husband, Tom Bilyeu, have gone on to sell Quest Nutrition, a protein bar company, and have built a successful media company called, Impact Theory and Women of Impact.What I love about this interview is that Lisa and I dive into it all. We talk about figuring things out as you go (which I think we can all relate to), mindset shifts, challenges, actionable items to grow your business (yes, please!), shifting your perspective as a female entrepreneur, and even relationships.If you’re feeling like you don’t have enough experience to create a successful business or to become an entrepreneur, this episode is a must-listen!Here’s a sneak peek of our conversation… [01:43] Could you imagine growing your company by 57,000% in just three years or $82.6 million in revenue? Lisa Bilyeu the co-founder of Quest Nutrition and Impact Theory did just that. [11:26] Lisa gives a fabulous entrepreneurial tip... model your life as successful people model theirs. Find out how her and her husband did this until they started Quest Nutrition. [24:18] Lisa has the best mindset. She reminds herself that even if she starts a project from zero, as long as she could figure it out she would be okay. [28:21] "Saying I don't know is an excuse." She gives the hard truth that there is someone out there doing what you want to do. [36:18] Lisa and her husband shifted into a new business to make an impact on the lives of others. This episode is brought to you by Gravy, the company I trust to contact my customers within hours of a failed payment, capturing the updated billing information, and saving the customer my team and I worked so hard to acquire. If your revenue is currently at $250,000 or more a year and you know you’re losing money due to failed payments each month, I encourage you to check out Gravy. Click here to see how they can be an extension of your customer service and save you money.