It’s very I’m going to introduce you to a secret weapon that’s going to help you kick butt in webinars. When I ran my first webinar waaaay back in the day, I enlisted my best friend to come over to my condo help me out. She sat next to me—really, I was almost sitting on her lap, I was so nervous—and made sure everyone could hear me and see my slides. She made sure everything went right, that way all I had to do was focus on giving my best to all my attendees. I didn’t know it then, but I had essentially hired my best friend to be my virtual assistant during that first webinar. We made it through and that webinar was a success, but let me tell you, if I could do it over again, I would do it exactly how I’m going to outline for you in today’s podcast. Virtual assistants are your secret weapon to rocking a webinar! They’re the key to making your webinars not only more profitable, but EASIER for you. And you know how I feel: webinars are the absolute best way to promote and market your digital course online. But I want pause here for a second, because I’m sure some of you will tune out during this episode—or may even be tempted to skip it—because you don’t think you’re ready for a digital course. And if you’re not ready for a digital course, obviously you won’t be ready for a webinar. I’ve solved this conundrum for you. I created a brand-new quiz called Should I Create a Digital Course for My Business. I spent months and months on this, and I promise you, it’ll point you in the right direction. So take the quiz, figure out where you’re at, or if a digital course is even right for you, then come back to this episode. Because even if you’re not ready for a webinar right now, it’s good to have an idea of what it’ll look like once you do have your digital course created. You’ll know exactly how to make your webinar easier on yourself, and you won’t have all the fears of something going wrong. Remember my last episode? One of the biggest fears of launching has to do with a running a live webinar. But we’re not going to let those fears hold us back in our business! I’m sharing how to enlist virtual assistants so you can fear less, do your best, and make money, money, money! So press play and listen to me gush about why virtual assistants are your secret weapon for webinars. Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

I’m here to get honest about the fears that come up around launching. Because they are too real. And I have faced MANY of them. If you’ve been listening for a while, then you know I had a HUGE fear of launching courses using webinars. I royally screwed up the first webinar I ever touched, back in my Tony Robbins days. Another time I had THE Marie Forleo live on my webinar, and it went completely silent right as I introduced her. #epicfail But as bad as those experiences were, I didn’t let them define me as a business owner. Because if I let that fear take over, I wouldn’t be where I am today. Maybe you’ve had similar horrifying experiences. Maybe you had a webinar and no one showed up. Or you put a lot of effort into a launch for crickets. Well I’m here to tell you: That’s part of being in business. And you have to bust through that fear and march forward if you want to be successful. And here’s the great news: I’ve generated well over $9 million through webinar launches by NOT letting the fear hold me back—and you can have that kind of success too…but you HAVE to get over your fear of launching! For today’s episode, I’m going to drill down into the most common fears when it comes to launching, and how to squash them. I’m going to break down some important insights you need to know and shake up some of your mindset blocks that are holding you back from giving it 100% when you launch something new. It’s time to launch face first, hands out wide, ready to accept anything that comes your way. Are you ready for that? Press play and let’s dive in. By the way, if your head is spinning just at the idea of a launch, I get it. The truth is you likely have not been taught many of the crazy nuances around launching strategies. Which is exactly what I wanted to break down the big picture of what it takes to launch a digital course, in my new masterclass. I’ll give you three behind-the-scenes secrets to digital course success in 2019 and beyond. I’ll share how to build, launch a grow a digital course business without the overwhelm and confusion. Go to amyporterfield.com/dcamasterclass to sign up—make sure you reserve your spot, because I will be doing this class LIVE only!   Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Have you ever felt like your dreams were bigger than you are? So big that they felt out of reach? Maybe you want to write a best-selling book or start a talk show, buy your dream house, or travel to islands you can’t even pronounce! Or, maybe you’re being interviewed on The Today Show by Savannah and Hoda (that’s my dream, just in case you’re wondering). Those are good solid dreams that feel light years away. You think about them and then you put them on the shelf. Instead of going after them you fiddle around and worry about things that you know won’t matter in the long run—like staring at your Insta feed or worrying that your website opt-in isn’t quite right. The reality is that you have likely been afraid to do big things and I get it. You’ve been playing small. It’s sad but it’s true—and I’ve been in the same boat. It’s time for a change, my friend. You’re here right now. You’re listening to a podcast that promises to help you make a bigger impact in the world. That proves to me you’re in this and you’re not taking your business or your life lightly. In this episode, I’m going to walk you through an exercise that will help you make some crucial decisions about moving forward in a bigger way. Listen through to the end of the episode, download this special PDF, and make sure you finish the exercise. But promise me that in the next 24 hours you will commit to doing this worksheet… Here’s why this exercise is so important: right now, today, you can reclaim the fact that you are a big deal. Because you are meant to be a big deal in this world. You are ready. Your time is now. It’s never too late, so hit play now, let’s start making those big dreams come true. Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Looking for a little inspiration when it comes to the topic of your course?If you’re like most course creators just starting out (who I hear from all of the time!), you’ve had an idea for your course for some time, but you aren’t sure how to move forward, or if your core market will even pay for it.So in this ep, I will walk through three approaches to help you choose your next course topic.To up the fun factor, I am going to teach this episode with real-life examples from some of my students. You’ll hear how they built their courses based on their successes, including one superstar who made $255,000 with one webinar and a couple of emails as a follow-up.I will also show you how to take what you teach with your customers or clients one-on-one and turn that framework into a digital course so that you can move away from that client work you enjoy in the beginning, but then get burnt out with over time.This episode will definitely spark some creative juices for you—and better yet, show you what’s possible in the digital course world!And if you want to keep the momentum going, make sure to download my brand new freebie called The Ultimate Course Creation Starter Kit. In this Starter Kit I’ll show you how to choose the right “course type” for your business, the perfect course name to attract your perfect audience, and how to kickstart your course idea validation on social media to ensure your audience will be willing to invest.Grab a copy of that special free guide here.I truly believe you have something you can teach others that can become a digital course. Allow yourself to dream a little bit. And don’t let the fear of “what will others think” stop you. Creating a digital course has transformed my life, and the lives of so many of my students. I want you to experience what’s possible. Listen up now.Subscribe & Review in iTunesAre you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

How does a vegan, homeschooling, bodybuilding mom of four get into the online world? And then see massive success with webinars?It may seem like a crazy story, but I can guarantee you that you will be completely enthralled and inspired with Kim Constable and her personal journey.Kim started her online adventure back in 2009 after she had had enough of the stress of running a business AND raising four kids. There was literally a day she just sank to her knees and started crying. She knew there had to be a better way to live (and make money!).On today’s ep Kim and I talk about how she finally found success online by tapping into a personal passion—vegan sculpting—then building a signature course and running webinars.Kim followed my coaching to a tee (in Kim’s words: “I’m a very good soldier”) even when it got frustrating or took longer than she had hoped. And that commitment paid off: In her first round of webinars for her Sculpted Vegan program she made $52,000. She also just had her first six-figure month—and there’s still so much more ahead for her!This type of success doesn’t happen overnight, nor does it come without a little time, energy, and investment. Kim has found the secret sauce, and she’s sharing it with us today. (And in case you don’t think you can manifest your dreams—Kim said years ago that she would be on this very podcast!) Click here to hear her story.This episode is brought to you by the Digital Course Academy—if you are looking to move beyond your service-based business (or, like Kim, you are burnt out on your current situation) and want to embrace a course-based model, you’ll want to enroll in the Academy, launching in January 2019. Sign up to be the first to know when the program goes live (and also grab a tasty course creation freebie!).

When it comes to picking the format of your next digital course, the options may seem... daunting. Because thanks to the growing demand for online trainings, there are A LOT of choices out there today.So how do you know which one is right for you?Today, I’m taking all of the confusion out of what can be a tough choice, and giving you three solid choices to pick from. These three are based on my experience as a course creator, and what I think works best for my students overall.I’ll walk through each of the three, giving you the pros and cons, as well as an example from one of my students.Then make sure you stay on until the end, where I give you the exact questions to ask to help determine which of the three are right for you.Let’s get started and figure out your next course format, together.Subscribe & Review in iTunesAre you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

It’s planning time. My favorite time of year. Time to pull out the giant calendar, the sharpies, and any other office supply I can get my hands on. And start to plan for BIG things in 2019. In this special bonus episode, I walk through my 7-step process for getting what you really want in your business in 2019. Download my 2019 Planning Roadmap and follow along, because I know great things are waiting for you next year... Are you ready? Oh, and three things before you get started… #1: Just focus on the first 6 months. Don’t think beyond that so you can stay focused. #2: Take ONE entire day to plan. Break out that white board, the post-its, anything that gets your juices flowing, and eliminate any distractions. Think about getting out of your environment, even booking a hotel room for a day so you can really dive in. #3: Plan with someone who knows your business. Whether it’s your virtual assistant or a trusted colleague, the more someone knows you and where you want to go, the better. Again, make sure to download the step-by-step worksheet that goes along with this episode—your 2019 Planning Roadmap—to follow along and do this exercise. Let’s get started… First you’re going to start with your opportunities and big dreams for the next 6 months. Will you create your own digital course? Hire a VA for extra support? FINALLY write that book that’s been swirling around in your brain? Then you are going to decide on your non-negotiables—what did you hate doing this year? What are you not willing to do or experience to get to your wildly successful year? There is always stuff that you just get tired of doing. For me, I’m no longer to make excuses for not posting on Social Media. You might say: I’m no longer going to take clients out of fear that you will lose out on the money. Then you get to the fun part—to declare your number. Is it $555K or $55K? How much do you want want to earn next year? Next you’ll take a step back to move forward. I’m not about living in the past, however one thing I always do on my planning day is to look at the metrics of 2018. Because so much of what you’ve done (the good, the bad and the ugly) influences how you are going to move forward.   Then you’ll do your calendar planning in two phases. This is the big step. In phase one you’ll figure out how you’ll make the number you declared. Then in phase two you will calendar it out. Then you’ll identify how you need to show up to make 2019 the biggest year yet. In the final step, you’re taking action. There is where you pull it all together and identify your steps to get it done. Now promise me one thing: At the end of this process, you need to celebrate and do something special to commemorate the moment! (My integrator, Chloe, and I did something fun and silly!) So get going and build your vision for 2019. Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

I’m getting a little personal in this episode, because it’s time to revisit something I brought up back in October 2017 on this podcast: My weight. Now, that October ep was the first time I had ever brought up my struggles with weight. I shared how I hated video because I was incredibly embarrassed about my weight. That was just over a year ago, and today, I can confidently say everything is completely different. Coming clean to you guys put a fire under my butt and helped me make a shift in my life. I was no longer hiding this big, dirty secret from the world and that opened up space in my mind for what was possible. It took a couple of months, but on March 25, 2018, I officially started my weight-loss journey and so much has changed about my life. I hired a weight-loss coach, Corinne Crabtree (who just so happens to be one of my students, but more on that later…), and have learned to put myself and my health first—even before work. Since then, I’ve lost roughly 60 pounds and I’m a little more than halfway to my goal. I know that before I started this journey, any time I saw someone make such a transformation, I always wanted to know, how did you do it!? So today I’m sharing with you guys how I’ve gotten here—not just in my weight loss, but also in the mindset change that has happened. Look, if we’re going to be real, it’s not just about the weight. I had to change the way I handled my feelings and thoughts; most importantly, my thoughts about myself. I have a feeling that many of you might need to make that kind of mental change too. My wish is that when you hear my progress, you also decide that enough is enough and you join me on this journey of letting anything hold you back from living the life you want to live and building the business you want to build. I want this episode to be more like a conversation—so grab a cup of coffee, find a cozy spot, and press play. Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Marketing guru Seth Godin discusses the importance of serving the smallest viable market by finding your community and overwhelming them with care. Emphasizing the power of emotional transformation and community support in online courses, Seth highlights the need to focus on niche marketing and constantly testing to achieve growth and make a meaningful impact.

If you’re reading this, I know that you are an entrepreneur that puts a lot of time, energy and resources to building your business. The last thing you need in your entrepreneurial journey is to run into any sort of legal trouble, but if you do, you’ll want to be protected. Better to be safe than sorry, right?   The sort of legal protection I’m talking about is setting up a corporate entity to protect you and your business. The good news is that it’s a relatively cheap investment. The double dose of good news is that I’ve got attorney extraordinaire, Bobby Klinck, on the show today to walk us through all the ins and outs of setting up an LLC or S Corp without all the confusing legal jargon. You may remember Bobby from our GDPR episode, but what you may not know is that Bobby has become our resident attorney here at Team Porterfield. We love him because he breaks down all the legal stuff for us an understandable, doable fashion, and actually kind of makes it all fun!     What we cover in today’s episode: The most common company forms (listed below), what they entail, how they’re different, and which is the right kind (and wrong kind) of entity for an entrepreneur to set up: Sole Proprietorship Partnership LLC (including the S Corp election) C-Corp The process for setting up your LLC or S Corp election (most common options with entrepreneurs) and what you need to do after you’re all set up. Let me tell you, this episode is packed with good information. Even after being in business for 10 years and all set up legally, I learned a ton and am glad to be more clear on the whole process. Bobby gave so many good examples throughout this episode and we both hope that you walk away with some real clarity on understanding what you need to do in order to protect yourself and your business. Let’s get to it...press play and let’s dive in! This episode is sponsored by my free master class, “How to Confidently Create Your First Profitable Course in 60 Days” If you’ve been thinking about creating an online course, or if you’ve had a course idea for a while but you are just not sure how to get started, this free master class is for you. Click here for more details. Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!