Living The Red Life

Rudy Mawer
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Apr 4, 2024 • 21min

EXPOSED: The Shocking Truth About Live Events & Revenue Growth You NEED to Know

Considering hosting your own live events but unsure where to start? In todays episode, I share my experiences hosting successful virtual events with over 50,000 attendees combined – all for free. However, without a substantial brand or significant ad spend, investing in ticket sales can be daunting, often resulting in disappointing turnouts.I talk about the importance of meticulous planning and promotion. In-person events typically require a longer lead time for promotion, with ticket prices varying based on tiers like general, VIP, and super VIP. Just like in virtual events, effective pitching strategies are crucial for maximizing revenue opportunities. Following a structured approach can yield substantial returns and transform your business.The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlifeCHAPTERS00:00 - Episode Highlight00:40 - Intro00:55 - Selling from live events (virtual and in person)02:47 - Diving in to live virtual events08:26 - How to structure a live event09:18 - Speakers for live events10:24 - Planning the topic or theme12:47 - Pillars and agendas 12:56 - How to price your live event13:43 - Pricing goals for your live event 14:54 - Understanding free vs paid tickets15:44 - Attendance percentages 17:15 - How to improve show rate of your live event17:57 - How to promote your live event 18:14 - Pitching19:13 - Following up after the event19:35 - In person events overview Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter
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Apr 1, 2024 • 26min

From Zero to Millions on Social Media: The Untold Secrets of Hofit Golan

In this episode, we meet Hofit Golan, a social media star with a whopping 3.6 million followers on Instagram. Hofit shares her secrets to making it big in the online world, emphasizing the importance of authenticity and passion. She discusses how even the simplest and most unexpected content can go viral, urging listeners to just be themselves and have fun creating.Throughout the conversation, Hofit provides practical advice on how to navigate the world of social media, from understanding algorithms to collaborating with brands. She encourages aspiring influencers to embrace their unique skills and interests, reminding them that everyone has something valuable to share with the world. With her wealth of experience and down-to-earth approach, Hofit inspires listeners to pursue their dreams and make their mark on social media.The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlifeCHAPTERS00:00 - Preview1:10 - Introduction2:33 - Going Viral for the Wrong Reasons4:33 - Transitioning from Traditional Media to Social Media6:54 - You Don't Need Money To Get Started8:09 - It's All About Branding11:48 - Your Indepence is the Most Powerful Tool You Can Have12:15 - Master Mask Seller During Covid13:22 - The Key Change in Media14:24 - Creating Viral Content20:03 - How Brands Should Collab with Influencers24:18 - How to Find Hofit's Content25:11 - Tip on Creating ContentConnect with Rudy Mawer:- LinkedIn - www.linkedin.com/in/rudymawer/- Instagram - www.instagram.com/rudymawerlife- Facebook - www.facebook.com/rudymawerlife- Twitter - www.twitter.com/rudymawerConnect with Hofit Gulan:- Instagram - https://www.instagram.com/hofitgolanofficial
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Mar 28, 2024 • 20min

Living with A Billionaire : Key Lessons I've Learnt

Legendary entrepreneur Sir Richard Branson shares insightful lessons on embracing new opportunities, prioritizing what truly matters in life, and fostering creativity. The podcast highlights the importance of saying 'yes', focusing on health, bouncing back from setbacks, and challenging norms for success in business.
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Mar 25, 2024 • 26min

Mastering Payments: Unlocking the Secrets to Sustainable Growth in Business

In this episode, we dive deep into the world of payment processing, where stability is king. Discovering that payment processors prefer steady growth over sudden spikes, emphasizing the need for consistency in business performance. Financial stability and risk management are top priorities for processors, requiring startups and ecommerce businesses to prove their financial strength to gain trust. We also discuss how useful it can be to communicate everything to you're processor, so when they see huge spikes, they will be less inclined to hold your money, and how building a reliable track record, known as "seasoning," is a key factor in earning approval. By understanding these principles, businesses can form solid partnerships with payment processors, paving the way for sustainable growth in the digital marketplace.In This Episode:Payment processors prioritize consistency over rapid growth.Rapid growth can be alarming to payment processors, as it raises questions about its origin and sustainability.The ideal growth rate for payment processors is around 5 to 8%.Sudden spikes in growth may raise concerns about financial stability.Understanding the financial capacity to support growth is essential for startups and ecommerce businessesSeasoning of the account (i.e., demonstrating a track record of consistent performance) is critical for approval by payment processors.Payment processors value transparency and communication from businesses regarding their financial status and growth plans.Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter Connect with Ruben:https://www.goatpayments.com/
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Mar 21, 2024 • 20min

Mastering the Art of High-Converting Websites and Funnels

Welcome to another transformative episode of Living the Red Life, where today we're diving into the revolutionary world of Artificial Intelligence (AI) and its game-changing impact on business operations. Forget about the traditional way of doing things; AI is here to revolutionize how we handle sales processes, lead generation, and much more. Inspired by a recent live event where members learned to build entire sales funnels and processes in mere hours with AI, this episode is a must-listen for anyone looking to streamline their business and leap into the future of efficiency.What You'll LearnThe foundational elements of a high-converting website.Key strategies for building landing pages that capture and convert.The common pitfalls to avoid when creating your online marketing funnels.Why a proactive, test-and-learn approach is crucial for success in digital marketing.HighlightsConversion-Centric Design: Understand how to structure your website and landing pages for optimal user engagement and conversion.Avoiding False Hope: Recognize the pitfalls of assuming automatic success and how this mindset can lead to stagnation and disappointment.The Path Forward: Learn the importance of continuous optimization, testing, and iteration to overcome challenges in digital marketing.If you're serious about taking your online presence to the next level and avoiding the common traps that leave many marketers frustrated, this episode is a must-listen. Subscribe to our podcast for more invaluable insights on digital marketing and start implementing these strategies today. Don't let another year pass by with unfulfilled potential—take control of your digital marketing success now.Connect with RudyYour journey to digital marketing mastery is important to us. Share your successes, challenges, or any questions you have after implementing these strategies. Reach out through our social media channels or comment below. Let's navigate the path to conversion excellence together.#HighConvertingWebsites #LandingPageDesign #DigitalMarketingTips #ConversionOptimization #OnlineFunnels #WebDesign101 #MarketingStrategy #GrowYourBusiness #LeadGeneration #WebsiteConversion #OptInStrategies #MarketingSuccessLinkedIn | Instagram | Facebook | Twitter
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Mar 14, 2024 • 20min

Harnessing AI: Transform Your Business in Clicks, Not Days

Dive into the world of AI revolutionizing business operations, from building sales funnels in hours to enhancing productivity and creativity. Learn how AI transforms tasks, empowers individuals with no copywriting skills, and expands possibilities beyond sales processes. Embrace the future of business with AI and start transforming your operations today.
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Mar 7, 2024 • 19min

8 Levels To Building from $0 to $100 Million

In this gripping episode of *Living the Red Life*, we delve into the business lifecycle, from the embryonic startup phase to the pinnacle of generating hundreds of millions in revenue. Whether you're laying the first stone of your enterprise or scaling to new peaks, this episode is brimming with insights and actionable strategies to steer you towards success.---What You'll Learn:Understanding Business Cycles: Unpack the various stages of business growth.From Startup to Success: Tips and tactics for evolving from a nascent startup to a thriving, lucrative business.Keys to Success: The indispensable factors that underpin success in the ever-evolving business arena.---Highlights- A primer on the dynamics of business cycles and growth stages.- Navigating the transition from startup to success: challenges and strategies.- Insights into scaling your venture and overcoming growth hurdles.- Inspirational success narratives from entrepreneurs who've journeyed to the top.- Practical advice for entrepreneurs eager to accelerate their business growth.---Aimed at ambitious entrepreneurs ready to escalate their business ventures, this episode is your guide through the tumultuous yet rewarding journey of business growth. Ensure you subscribe to *Living the Red Life* for a treasure trove of insights on entrepreneurship and achieving unparalleled success. Share with your network of aspiring moguls and become part of our community of future-forward leaders.---Connect with RudyYour insights and stories fuel our community! Share your thoughts, queries, or success tales. Connect with us on social media or drop a comment below. Together, let's forge paths to remarkable achievements.#EntrepreneurJourney #BusinessGrowth #StartupLife #ScalingSuccess #LivingTheRedLife #Entrepreneurship #BusinessCycles #StartupToMillions #SuccessMindset #InnovationLeaders #GrowthHacking #BusinessStrategies---Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter
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Mar 4, 2024 • 26min

Overcoming Fears & Making Money W/ Your Private Jet

Today, tune in to the behavior change expert “Gary Coxe”. World renowned Business and Life Strategist, Bestselling Author, Transformation Expert, and Aviation Enthusiast. Featured in Dr Phil’s Show for over 3 years helping people transform their mindset and life. Now an avid entrepreneur, jet owner and has over 40 years of business experienceHe speaks to hundreds of thousands of people and countless organizations about improving their professional and personal lives. We discuss why owning a private jet isn't just about showing off wealth, but can actually be a smart business move. Gary shares his experiences and insights, showing how passion fuels successful businesses and why it's important to change how we think to reach our goals.During the conversation, we cover a range of interesting topics, from the lessons learned from rich mentors to why watching too much news might actually be good for us? The importance of getting help and using what we know to get things done. And whether or not our feelings are a good indicator on whether we should pursue something and stick with it.The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE!  - https://m.me/rudymawerlife In This Episode:Owning a private jet is an asset, not a liability.A glimpse inside a successful jet businessSuccessful business ventures often start from passionWe are limited by our understanding of realityLessons learnt from a billionaire mentorWatching the news all the time is a good thing?If you want it done right, DON’T do it yourselfReprogramming the way we thinkWe are valued based on our knowledge and how we implement itYou cant change what you dont acknowledgeUnderstanding the patterns that stop us from growingMaking moves when you’re not readyWhen your feelings are not in harmony with your goals, ignore them.And more!Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter
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Feb 29, 2024 • 23min

Crafting Winning Ads - 7 Simple Examples

In this podcast episode, we're delving into the world of advertising and social media, where we'll uncover 7 key strategies to make posting and advertising easy. Discover methods from my $200k daily ad budget and 10 years of experience. I’ll be touching on the power of storytelling in ads and the all-too-common content creation pitfalls. I’ll be sharing some inspiring real-life storytelling examples and nifty tricks for gathering testimonials that will have a profound impact on your ad performance and ROI.Learn the art of crafting offers that your audience can't resist, including some unconventional lessons we can learn from figures like Donald Trump. Plus, i'll be breaking down the buyer's journey to help you understand where your audience may be when you approach them.If you’ve ever wanted to run ads or currently run ads and want a real strategy behind ad copy and creative don’t miss this! The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE!  - https://m.me/rudymawerlife In This Episode:7 best types of ads (anyone can make)Lessons learnt from spending over $200k per day on adsWhy story based ads are so impactfulThe mistakes people make when creating contentExamples of storytelling that you can use in your adsIdeas for getting testimonials for your product or businessHow to craft an irresistible offerLessons learnt from donald trump to help us create better adsUnderstanding the buyers journeyWhat non established brands need to be doingEducate your audience before you sellWhat is your big promise to your audienceAnd more!Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter
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Feb 22, 2024 • 23min

Mastering Leadership: Crafting the Perfect Team for 2024

Embark on a journey with us in this episode of Living the Red Life, where we delve deep into the essence of transformative leadership and the art of assembling a powerhouse team for the year 2024. Drawing from a meticulously crafted ten-stage framework, we reveal the strategies and insights that have shaped our leadership teams and departments, setting the stage for unparalleled success. Whether you're at the helm of a startup or leading a team within a Fortune 500 company, this episode is packed with wisdom to elevate your team-building skills to new heights.---What You'll Learn:The Ten-Stage Framework: An exclusive blueprint for cultivating a successful team, covering everything from recruitment to culture building.Leadership Insights: Critical leadership qualities for the modern age and how to apply them effectively within your team.Strategic Team Building: Techniques for assembling a team that balances skill, personality, and innovation.Cultivating Success: Practical advice for creating an environment where your team can thrive and achieve their full potential.---Key Takeaways:Leadership is not just about direction but about inspiration.The right team composition can make or break your success.A positive culture is the bedrock of team performance.Empowerment and clear goals drive team achievement.---If today's dive into leadership and team dynamics resonated with you, don't let the conversation end here. Subscribe to Living the Red Life for more insights into making every aspect of your life as rich and fulfilling as your ambitions. Have thoughts, questions, or your own successes to share? Drop us a comment or connect with us on social media. Your journey to leadership excellence starts now.#LeadershipExcellence #TeamBuilding2024 #SuccessCulture #EmpoweringTeams #InnovativeLeadership #BusinessGrowthStrategies #EntrepreneurialJourney #LeadershipMindset #PeakPerformance #StrategicLeadership---Stay engaged and be on the lookout for our upcoming episodes, where we'll continue to explore the pathways to success in leadership, innovation, and personal development. Join our community of forward-thinkers and change-makers who are reshaping the world one team at a time.---Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

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