
She Slays the Day with Dr. Lauryn Brunclik
Being a chiropractor isn’t just about adjusting spines—it’s about running a thriving service-based business while balancing patient care, practice ownership, and personal sanity (or at least attempting to). If you’ve ever felt overwhelmed by the challenges of private practice success, you’re not alone. She Slays the Day is here to help.
Hosted by Dr. Lauryn Brunclik, a chiropractor, entrepreneur, speaker, and coffee-fueled truth-teller, this podcast delivers chiropractic business strategies, practice management hacks, and straight-up real talk. Whether you’re just starting out or looking to scale your clinic with business efficiency and automation, each episode is packed with actionable insights, expert interviews, and a healthy dose of humor.
Expect conversations about chiropractic leadership, professional practice management, patient-centered business models, and multiple revenue streams. Dr. Lauryn dives deep into the nuts and bolts of clinic systems, team building, private practice marketing, and healthcare entrepreneurship. Need advice on client retention, business mindset, or avoiding professional burnout? She’s got you covered. Want to hear faith-driven encouragement and raw stories of entrepreneurial freedom? That’s here too.
She Slays the Day has featured interviews with chiropractic legends and luminaries like Dr. Simon Floreani, Dr. Billy DeMoss, Dr. Amy Haas, Dr. Devin Vrana, and more, bringing you the best insights from the top minds in the industry. Whether it’s local business growth, healthcare leadership, or professional autonomy, these conversations will help you take your practice to the next level.
Through unfiltered, insightful discussions, She Slays the Day gives chiropractors and service providers the tools to create a profitable, sustainable business without sacrificing their joy. Whether you’re a solo practitioner, part of a growing team, or dreaming of practice freedom, you’ll find inspiration, laughter, and the strategies you need to thrive.
New episodes drop every Sunday morning, with highlights and replays throughout the week.
Join the thousands of chiropractors and healthcare entrepreneurs tuning in every week to learn, laugh, and level up.
Follow Dr. Lauryn:
Instagram: https://www.instagram.com/sheslayspodcast/
YouTube: https://www.youtube.com/@sheslaysthedaypodcast
Latest episodes

Sep 3, 2023 • 1h 20min
224 - Dr. Simon Floreani Explains a Nervous System Focused Practice & Life
Alright She Slayers I hope you are ready to have your soul examined and your level of achievable bliss raised, because this week Dr. Lauryn had the absolute pleasure of speaking with Dr. Simon Floreani. From leading the chiropractic profession in Australia, to canceled villain of the industry for speaking out on his beliefs during the pandemic, Dr. Simon has had major highs and (what some would view as) major lows in the industry, but through it all his focus to help his community grow by delivering superb chiropractic care has never wavered, only strengthened. He’s a big believer in the power of the nervous system and of finding your bliss in life, and he brings some incredible wisdom to this conversation that you will not want to miss!During their chat, Dr. Lauryn and Dr. Simon discuss why meeting your own needs first helps you be able to truly serve others, the learning curve that comes with meditation, the art of raising and lowering someone’s amplitude through adjustment, dealing with burnout in the chiropractic profession, and so much more. If you are interested in attending a Well Adjusted seminar, visit here to learn more. Listen to the previous episode of She Slays featuring Dr. Simon’s wife, Dr. Jennifer Barham-Floreani: Spotify | Apple – – – – – To learn more about the Multipassionate Chiropreneur, visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | FacebookMentioned in this episode:To learn more about Sked visit the link below!Sked

Aug 27, 2023 • 59min
223 - A Deep Dive Into the World of Animal Chiropractic feat. Dr. Kaitlyn Lackey
Have you ever thought about getting your furry four-legged family member adjusted? Animal chiropractic is one of those worlds that’s known of but rarely known about, and the more Dr. Lauryn has thought about it and been asked about it the more she thought, “why not have an expert on to answer all the questions!”So in today’s episode, Dr. Lauryn is joined by Dr. Kaitlyn Lackey, an animal chiropractor as well as coach to other animal chiropractors, who has made it her mission to advocate for this profession and the animals that need our care. During their conversation you will learn what an adjustment and care plan look like for an animal vs a human, how the veterinarian and animal chiropractic professionals do or don’t work together, the business side of being an animal chiropractor as well as being a mobile chiropractor, and much more!Learn more about the Making Strides for Animal Chiropractic movement by visiting their website.Listen to the Making Strides for Animal Chiropractic podcast by visiting here.Check out the Business Basics Course for Animal Chiropractors here. Follow Dr. Kaitlyn: Instagram | Facebook– – – – – To learn more about the Multipassionate Chiropreneur, visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | FacebookMentioned in this episode:To learn more about Sked visit the link below!Sked

Aug 20, 2023 • 1h
222 - Why Tracking Your Numbers Shouldn’t Be Scary and How It Can Transform Your Business
What metrics are you monitoring within your clinic to judge how things are going? Have you ever had a panic moment when you see one of those numbers going down? If one does drop, are you confident you’ll be able to trace the dip back to find the truth of the problem?This week, Dr. Lauryn is rolling solo to dive into a topic that is incredibly important but often avoided by many within the chiropractic community: numbers. Those dreaded digits on a spreadsheet tell you the story of your business, and properly tracking them and understanding them can be make or break for your practice. In the episode, Dr. Lauryn first talks about the stigma around numbers and the different energies needed to approach them, before then walking through what to do when a key number is down, how to build systems to track the most important numbers, why you’ve got to ask yourself the tough questions, and much more.– – – – – Hiring a VA (00:00)Restful Summer Turned Lazy Summer (03:05)Listener Shout Out (12:30)Prayer of Indifference (13:35)Topic Introduction (15:30)What Number is Down and Has You Freaking Out (22:07)Digging Into the Stats Behind that Number (28:37)Taking Steps to Correct that Number (37:30)Checking In On Your Systems (45:50)Ask Yourself the Tough Questions (48:55)Final Thoughts (55:02)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | FacebookMentioned in this episode:To learn more about Sked visit the link below!Sked

Aug 13, 2023 • 1h 27min
221 - How to Become a Wealthy Practitioner feat. Dr. Stephanie Wigner
Dr. Lauryn Brunclik is joined by Dr. Stephanie Wigner to break the stigma of talking about money in the chiropractic community. They discuss mindset changes, building side hustles, finding your people, developing passive income, diving into real estate, and the meaning of wealth. They also explore topics like human design and enneagram types, effective marketing for chiropractors, starting a podcast, and traveling with kids.

Aug 6, 2023 • 1h 17min
220 - The Basics of Launching a Course: Ten Questions You Must Ask and Answer to Set You Up for Success feat. Kirby
Everywhere you look on social media, someone is trying to sell you their course, am I right? Everyone’s got one (or three, in our case), and because of this you may have wondered at one point or another, “should I launch a course?” If you’ve ever considered creating a course, or any new content endeavor for that matter, then this episode is for you. Dr. Lauryn is joined by Kirby to talk about their experience launching multiple courses over the last couple of years and walk you through the ten questions they’ve come to realize are key to ask yourself and answer up front if you want to determine if a course is a worthwhile investment for you.The conversation of course starts with some story time related to (another) failed date night, before jumping into each of their ten questions one by one, breaking each down, and sharing examples and lessons learned from their experiences along the way. – – – – – The New Setup and an Announcement (00:00)(Another) Failed Date Night (02:45)Topic Introduction (06:45)Opening Prayer (10:00)Why a Course Could Be Right For You (11:05)What is Your Goal with Starting a Course (15:32)Do You Have the Time and Energy (20:28)Do You Have the Trusted Following (26:00)Who Is Your Audience (31:57)Choosing Your Topic (36:51)Designing the Type of Course (47:09)How Much Investment Do You Want To Put In (52:40)How to Gather the Data or Content (59:00)What Price to Charge (01:05:40)Do You Need Help (01:11:22)Extra Resources to Check Out (01:14:40)– – – – – For those who decide a course may be right for them and are interested in using Kajabi, you can sign up here to get a referral discount.To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | FacebookMentioned in this episode:To learn more about Sked visit the link below!Sked

Jul 30, 2023 • 1h 11min
219 - Even Superhero’s Have Sidekicks: Buying Back Your Time, Learning to Delegate, and Asking for the Help You Need feat. Kara McKeage
Are you one of those people who literally tries to do it all? Is your answer to that question yes but you are too scared to actually say it out loud?Running a business, a home, relationships and a life all at the same time can be extremely overwhelming, but even if most of us feel this way a lot of people will avoid ever doing anything about it. This week on the show, Dr. Lauryn chats with Kara McKeage about exactly this problem and what Kara and her business have done to help with it. Kara is the founder of Pepper’s Personal Assistants, which specializes in placing personal assistants, or household assistants as she would say, into people’s homes to dramatically change their lives. During their conversation Dr. Lauryn and Kara cover what the purpose of a household assistant is, why it’s so hard for so many to give up control and learn to delegate, the generational and gender differences at play with this topic, where to start if you want to get back some of your time, and much more!Learn more about Pepper’s Personal Assistants by visiting their website.Follow Kara: LinkedIn | InstagramTo learn more about and get tickets to the WDC Unconvention 2023 event, visit here.Dr. Lauryn references The New Gold Standard book in the intro, it can be purchased here.– – – – – Barbenheimer (00:00)Authentic and Sincere Caring Can’t Be Systematized (01:45)WDC Convention (08:40)Giving Up Control and Introducing the Episode (09:25)Opening Prayer (16:25)Guest Bio (18:30)Kara’s Background and Path to Entrepreneurship (19:25)Purpose of a Household Assistant (24:05)Learning to Delegate (26:55)Buying Back Time (29:55)Generational and Gender Differences (36:25)No One Can Do Everything (47:30)Dealing with Judgment (51:15)What the First Steps Look Like (55:35)The Financial Equation of Getting Assistance (59:20)Hurdles in Growing a Business Like Kara’s (01:01:40)Giving a Household Assistant Feedback and Criticism (01:03:50)Where People Can Find and Work with Kara (01:08:10)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here. Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.Mentioned in this episode:To learn more about Sked visit the link below!Sked

Jul 23, 2023 • 1h 12min
218 - How to Say Screw the Timelines and Unstick Your Life feat. Emma Wilson
Getting older is a fact of life, and one that we pretty much all end up freaking out about at some point. Turning 30 happens to be one of the most popular times (for women especially) to have one of those moments of panic, which is exactly what happened for Emma Wilson. However, Emma found her way through that moment and came out stronger and more sure of the life she wanted to live and is now focused on helping others do exactly the same through her Turning 30 platform, coaching, and podcast. In today’s episode Dr. Lauryn is joined by Emma to discuss all aspects of life as you age. During their conversation they discuss Emma’s own turning 30 moment and how she left a law career and eventually found coaching, why you need to make decisions for yourself and not because society tells you to, how to put aside your ego, and much more. To learn more about Emma and all things Turning 30, visit here. Apply for one-on-one coaching with Emma here.Listen to the Turning 30 Podcast: Spotify | AppleFollow Emma on Instagram where you can connect with her and join the community!– – – – – Introduction (00:00)Facebook Fights (02:05)Job Posting (05:50)Guest Intro (07:20)Opening Prayer (08:30)The First Ever Turning 30 Coach (09:45)Why Emma Decided to Coach (14:20)Emma’s Choice to Study Law, Then to Leave Law (17:20)The Guilt Trap of “Giving Up” on a Career (21:05)Making Decisions For Yourself (27:00)Putting Aside Your Ego (32:55)Traps of the Comparison Game (41:45)Two Sides of Social Media (44:25)Evolving Friendships at Different Ages (47:15)Fertility and the Cliff Myth (55:45)Male / Female Dynamics (01:01:20)How to Work with Emma (01:07:45)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HERE Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.Mentioned in this episode:To learn more about Sked visit the link below!Sked

Jul 16, 2023 • 1h 22min
217 - Chiropractic In The Limelight - Becoming a Reality Star with Dr. Alessandra Colón
This week Dr. Lauryn has the absolute pleasure of welcoming Miss Chiropractic herself, Dr. Alessandra Colón to the podcast. If you are not already a Crack Addict then let us fill you in. Dr. Alessandra is the star of Crack Addicts, the new hit reality tv show from TLC that follows Dr. Alessandra and her team as they tackle the most extreme and debilitating physical conditions. It’s wonderfully entertaining and shines light on the power of great chiropractic care so if you are not watching already then find some time to do so asap.During their conversation, Dr. Lauryn and Dr. Alessandra discuss how and when the show came about, how Dr. Alessandra thinks about and deals with the burden of portraying Chiropractic to a national audience of millions, the role of gender within chiropractic, using faith to stay grounded when imposter syndrome strikes, and much more!Learn more about Dr. Alessandra and all things Miss Chiropractic by visiting here.Follow Dr. Alessandra: Instagram | TikTok | LinkedInWatch the trailer for Crack Addicts here.Watch full episodes of the show here.– – – – – Introduction (00:00)Story Time and Life Updates (03:10)Guest Bio (06:55)Opening Prayer (10:35)Filming Without Knowing Any Show Would Happen (13:00)Representing Chiropractic and the Burden of That (16:50)Dr. Alessandra Colón Chiropractic Background (26:20)Changes Filming Brought (28:55)The Reception to the Show (33:00)Miss Chiropractic Brand and the Role of Gender in Chiropractic (38:15)Being on Camera (43:00)Balancing Natural with Medical and Living That Balance on Screen (46:00)Not Being Too Good for Chronic Pain Patients (52:45)Faith, Impostor Syndrome, and Staying Grounded (01:01:35)Watching Yourself on TV (01:06:20)Wanting to Help All Chiropractors (01:08:25)How People Can Support the Show and Dr. Colón (01:16:45)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts! Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.Mentioned in this episode:To learn more about Sked visit the link below!Sked

Jul 9, 2023 • 1h 13min
216 - Mastering Money Basics So You Can Invest in the Future of Your Dreams feat. Dr. Meagan McArthur
Are you the master of your money? In this week’s episode, Dr. Lauryn is joined by Dr. Meagan McArther, chiropractic associate turned money mentor and personal finance coach, to discuss how chiropractors and associates (as well as anyone else) can master their money basics to start building the future of their dreams.Dr. Meagan is a wealth of knowledge (no pun intended) and while nothing she shares can be considered financial advice, you still may want to have a pen and paper handy for this one. During the conversation they discuss how Dr. Meagan went from an associate to a personal finance coach for other associates, how to handle the student loan debt problem so many of us face, developing a proper money mindset, different types of investment vehicles, and much more!To learn more about Meagan and all the services Whealth offers, visit here.To watch Meagan’s recent Student Loan Debt workshop, visit here.To purchase Meagan’s Mastering Money Basics course, visit here.Follow Meagan: Instagram | Pinterest– – – – – Fourth of July Story Time (00:00)Worm Cleanse Updates (2:20)Upcoming Free Attraction and Marketing Summit (06:05)Guest Bio (07:45)Opening Prayer (10:45)Meagan’s Steady Growth on Social Media (13:18)Associating vs Opening Own Practice (20:55)Freedom to Control Time and Location (29:05) (31:35)How Meagan Got Into Finance and Her Early Investments (34:30)Student Loan Debt and Making Education Affordable (43:20)Balancing Investing vs Paying Off Loans (53:55)Different Investment Vehicles (01:02:40)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | Facebook Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.Mentioned in this episode:To learn more about Sked visit the link below!Sked

Jul 2, 2023 • 1h 6min
215 - Leveraging TikTok to Find Your Niche and Build Your Community feat. Wave Wyld
This week Dr. Lauryn is joined by the Queen of Trend Alerts herself, Wave Wyld, to discuss all things TikTok and social video. No matter if you are a chiropractor or any other type of business owner, in today’s day and age you’ve got to know how to find your people and build your community, and that is exactly what Wave has not only done for herself, but has coached many others to do as well!Listen in as Wave walks Dr. Lauryn through how she came to be a successful content creator turned TikTok and marketing coach, why building community is way more important than going viral, how to effectively communicate your message through short form video, and much more!Learn more about Wave and everything she has to offer by visiting her website.To get Wave’s guide 9 Short-Form Video Formats You Can Make In Under 10 Minutes for free, visit here.Follow Wave: TikTok | InstagramTo register for the three day virtual Attraction and Marketing Summit for Chiropractors that Dr. Lauryn will be speaking at, visit here.– – – – – Topic Intro and Using Freebies to Collect Emails (00:00)Listener Highlight and Guest Bio (06:50)Opening Prayer (09:25)How Did Wave Come to Be A Social Media Master (11:50)Different Cultures of Instagram and TikTok (14:40)Finding Content Inspiration on TikTok (17:55)Finding Your Niche vs Building a Personal Brand (23:40)Community Over Virality (31:20)Communicate a Message Through Short Form Video (33:30)Going Viral for Something Outside Your Niche (38:55)Protecting Your Community and Moving From Rented Space to Owned Space (51:50)Other Algorithm Tips (58:55)Where to Find Wave (01:04:35)– – – – – To learn more about Sked visit their website.To learn more about Dr. Tony Ebel’s Pediatric Experience head to the PX website!To learn more about CLA and the INSiGHT scanner go to this website and enter code SHESLAYS when prompted.To check out all the great products from Well Aligned, visit here.To hear all the great stuff happening on patreon you can visit here.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | Facebook Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.Mentioned in this episode:To learn more about Sked visit the link below!Sked