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Self Storage Income

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Feb 22, 2022 • 47min

Cash Flow - The King of Business & Investing

Welcome back everybody to the AJ Osborne Podcast! When it comes to business, when it comes to success or failure, there’s ONE thing that truly determines it all… CASH FLOW. Cash flow is the absolute king of business. If it's not there… you’re in trouble. This all comes down to the business, the industry, and your specific value proposition. This comes down to timing, overcoming challenges, and making educated and calculated decisions day to day. I’m going to share a bit about my journey on today’s podcast and how different the landscape and the opportunity is today than it was years ago when I got started. In some ways, there is immeasurably more opportunity and in some ways, there’s less. But the fact remains, opportunity exists to create incredible businesses, with incredible cash flow, so that you can live an incredible life. This opportunity of timing, growth, and cashflow was one my partners and I identified in self storage and to say it’s paid off is an absolute understatement. Thanks for tuning everybody! AJ You can also find the AJ Osborne Podcast on: iTunes: https://podcasts.apple.com/us/podcast/aj-osborne-podcast/id1466437301 Spotify: https://open.spotify.com/show/6Py4hxvj5Yh1rRpat7mkro?si=5cd7f293c3fd416c Stitcher: https://www.stitcher.com/show/cash-flow-2-freedom Be sure to keep up with me on the AJ Osborne website: https://ajosborne.com/ You can also follow and keep up with me on social media: Instagram: https://www.instagram.com/ajosborne/ Interested in Self Storage Investing? Then check out my website Self Storage Income and listen to the Self Storage Income Podcast: https://www.selfstorageincome.com/
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Feb 15, 2022 • 1h 2min

The Ever Changing Self Storage Industry with Investors Jon Marshalla & Andrew Freeman

Welcome back everybody to the Self Storage Income Podcast! This is your host, AJ Osborne! Alright, so if I were any kind of a good writer, then I’d probably put something here for you that would do today’s episode some kind of justice in explaining how freakin’ awesome it is… but that’s all I got guys haha it’s freakin’ awesome. Why? Well we have my great friends Andrew Freeman and Jon Marshalla on the podcast today. Their names might sound familiar because this isn’t their first appearance here on the podcast. They appeared on the podcast once before and they also attended our live Self Storage Income event in Coeur d’Alene Idaho this past year. And no, this certainly won’t be the last time we have these investing juggernauts on. What these two guys and their immensely growing team have accomplished over the past several years is truly astonishing and incredibly notable. Not only in regard to the amazing self storage portfolio they’ve been able to acquire and build, but the team they’ve assembled to be able to execute on all these great opportunities. All said and done, these are guys you want and need to listen to if you have any interest at all in being a successful investor. Today’s episode has some incredible amounts of value that you won’t want to miss - we’re talking self storage risks, what we’re seeing in the market today, and what the future of self storage could hold, and also how we’re planning for these inevitable changes that are coming. Listen in, take notes, and soak up everything you can from these guys. Thanks everybody, AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Feb 8, 2022 • 35min

How to Add MASSIVE Value to Your Storage Facility

Welcome back everybody to the Self Storage Income Podcast! AJ Osborne here your host of this awesome podcast that’s become the largest podcast in the world on self storage, and no, I’m not shy to say that, it’s absolutely incredible! As you might know, so much of successful real estate investing, or even entrepreneurship comes down to effectively applying some kind of value add strategy. You’re purchasing something at a certain price, then improving the value through controllable levers, and selling it for more than what you bought it for. One of the most impactful value add strategies in self storage investing is something called Dynamic Pricing. Imagine being able to constantly increase your cashflow on your assets and the ability to extract the utmost value from them. This is the power of dynamic pricing. What is dynamic pricing? How do you use and deploy this strategy? Well you’re about to find out. This is a fantastic episode where we dive deep into this subject and share with you how me and my team have been able to almost immediately generate millions of equity and cashflow from assets that were undervalued and underperforming. Thanks everybody! AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Feb 3, 2022 • 1h

The Power of Self Storage Investing with Commercial and Self Storage Real Estate Expert Paul Moore

Welcome back everybody to the Self Storage Income Podcast! This is your host AJ Osborne! Holy cow, do I have an awesome episode lined up for you guys today! I had the pleasure to have my great friend Paul Moore on the podcast today who is an absolute wealth of knowledge when it comes to self storage and all things commercial real estate. This also isn’t the first time we’ve had Paul on the podcast to share the value, he’s been on once before, you’ll absolutely want to go and listen to that first episode with Paul as well. Paul got his start in multi-family and residential real estate investing. After identifying that commercial real estate was where the real money was made, he decided to make the leap. Fast forward to today and he’s driving a ship called Wellings Capital and just got done raising capital to acquire hundreds more commercial properties - self storage facilities included. We talk all things self storage, how it stacks up and compares against multi-family, storage investment risks, and why self storage continues to be one of the best commercial real estate asset classes to be investing in. Paul also shares some exciting news - his brand new book ‘Storing Up Profits’ just dropped and its an incredible book on self storage investing that you have to check out. Check out the link and pick up a copy here: https://www.amazon.com/Storing-Profits-Capitalize-Obsession-Self-Storage/dp/1947200488/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1643823951&sr=8-1 Also be sure to keep up with Paul and all the great work him and his team are doing on their website at: https://www.wellingscapital.com/ Thanks everybody! AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 31, 2022 • 1h 2min

The Biggest Risk to the Dollar and Your Investments

Welcome back everybody to the Self Storage Income Podcast! I’m your host AJ Osborne! There’s no two ways about it guys, there’s a lot of uncertainty in the air regarding the US Dollar and the US Economy. There are a lot of reasons as to why we’re in the place we are today and this is a beast of a topic to cover, but we’re going to dive in head first. Because these macro-economic changes can have a huge impact in you and your self storage investing plans. We’re going to talk about the current economy, some ideas of what future performance will look like for the economy, all based on where we’re at today. Thing is we’ve never been here before, these are uncharted waters. We’re also going to talk about reserve currency, what this is, and comparing it to other countries. Then the big topics - what are the threats to our fragile systems and currency and what are the impact that those threats have and could potentially have. I don’t want to take up too much of your time here, so let’s get right to it! Thanks everybody, AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 25, 2022 • 56min

Marketing Social Media and Self Storage - Why I Do It All

Welcome back everybody to the Self Storage Income Podcast! This is your host AJ Osborne! There’s something I hear quite a bit and I heard it more when I first started doing all this content and sharing my self storage investing “secrets” with the world. You guys and even friends have asked me, “AJ, why are you sharing all this information with everyone?” Or “Why are you doing all this work on content?” Well let me break it down for you. The truth is - me sharing this information doesn’t hurt me, doesn’t hurt the self storage industry, and it certainly doesn’t hurt those looking to learn more about self storage investing. Yes you could try and make the argument that I’m creating more competition… you could TRY, but you’d be wrong. Sharing this information actually accompmlishes the complete opposite - it helps me, it helps the industry, and of course, it helps you. And it DOESN’T create more competition. Just think about this - because of these podcasts, videos, live events and so on that I’ve created and hosted, how many deals have been done? How many friends have been made? How many legacies have been started? How much freedom has someone been able to inject into their lives? It’s not even calculable, but just from the stories I’ve heard and even know about… the impact has been massive and it’s been staggering. In today’s podcast I’m going to dive into all of this. I’m going to share why it’s been so important for me to build these brands, this content, and this legacy. I’m going to share what we do, how we do it, and why fundamentals are great but learning the actionable steps to those fundamentals is SO much better. We’re going to talk frameworks, building business, and sharing that journey with the world. This is one for the note books so get ready, take notes and soak up some value. Thanks everybody. AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Want to level up to our most exclusive group that focuses specifically on self storage investing - check out the Self Storage Income Inner Circle and set yourself up for self storage investing success: https://ic.selfstorageincome.com/innercircle Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 24, 2022 • 50min

1,314% Return in 10 Years Through Self Storage Investing

Welcome back everyone to the Self Storage Income Podcast! AJ Osborne here, your host of the most epic and the largest self storage podcast in the world. Thanks so much for tuning in! In relation to the returns most of us are used to seeing… you might think “1,314%” is some kind of typo. Cool thing is, it’s not. This is what my firm and I have been able to achieve. No this didn’t happen over night, and no, we didn’t know exactly what we were doing or exactly how we were going to do it from day one. To be honest, this is the first time we’ve even looked at these numbers in this way across our portfolio. Currently, it’s only been in the past year and half that my team and I have been securing capital from accredited investors. Before this, we’ve only ever used our own cash to buy storage facilities. As you can imagine, raising capital from investors has a bit of a learning curve, but it’s been a great and necessary step to grow our company and allow others to join in on these amazing returns we’ve been able to yield. So how have we been able to yield these kinds of returns through self storage investing? Well if you’ve been around for any length of time, you know that our self storage investing strategy is the value add strategy - we identify opportunity through upside and capatilize on it. Whether that’s a poorly run facility with great management and physical upside, or conversions and developments in growing markets. I’m going to talk a bit about this strategy today in addition to this new and awesome journey we’re on working with investors to tackle self storage deals all across the United States. And just a heads up - if you want to build empires, you’ll want to take notes on this one. Thanks everybody! AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 18, 2022 • 43min

The End of Self Storage? The Truth About RISK in Self Storage

Welcome back everyone to the Self Storage Income Podcast! I’m your host AJ Osborne! That's right, you read that title correctly. Me, the biggest self storage investing cheerleader talking about the potential ends of self storage and the very real risks that exist in self storage investing. Now why would I do this? Here's the deal - when all you have is people praising a particular asset or investment, and people NOT talking about the risks (and even down playing or refusing to acknowledge the asset or investment even HAS risk)... we have a big problem that needs to be addressed. Self storage investing is in my opinion, is one of the best (if not the best) commercial real estate investment opportunities that exists. However, this does not mean that self storage investing 100% fool proof, or even that the amazing opportunity of self storage investing will remain the same (which it certainly won't). We're in an amazing time for the self storage industry. Again, the opportunity is massive. But we have to remain ever vigilant. We cannot buy into hype and fail to look at, acknowledge, and plan for the risks associated with ANY investment. So today, that's exactly what I'm going to be talking about. Thanks everybody! AJ Invest with Cedar Creek: https://cedarcreekwealth.investnext.com/portal/capital_raise/358/ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 11, 2022 • 53min

Firefighter to Self Storage Investor with Ian Horowitz

Welcome back everybody to the largest (and the best) Self Storage Podcast in the world - Self Storage Income! I’m your host AJ Osborne, and we have an awesome guest episode lined up for you all today. All too often we hear about the “safe” and “secure” 9-5 career. Get that awesome job with the great benefits, retirement plans, and pension if you can find one. What we don’t hear a lot about is the failure of systems like 401K’s, pensions, and the like, not to mention the false sense of “security” that a 9-5 often provides. Don’t get me wrong here, whatever career path you choose, own it and be the best in it. There is absolutely nothing wrong with pursuing any kind of a career, if that’s what you truly want to accomplish for your life. However, don’t buy into the idea that whatever systems are supporting that career, those benefits, the retirement, or the pensions will be around forever. Or that they’re 100% guaranteed… because they’re not. Our guest today is Ian Horowitz, a former firefighter turned real estate and self storage investor. Ian shares with us today exactly why he chose to get into real estate and self storage investing, he shares his first deal, how they found it, funded it, and what their plans are for the future. If you’re looking to get started in self storage investing, this is going to be a fantastic episode for you to listen to and take notes on. Thanks everybody! AJ You can get in touch with Ian on his website: https://www.equitywarehouse.com/home1638455564534 Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/
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Jan 3, 2022 • 39min

$200 Million in Assets in 2022 [My Exact Framework]

Welcome back everybody to the Self Storage Income podcast! I’m your host AJ Osborne and we have another awesome episode lined up for you guys today. Deal flow, due diligence, financing, asset management… these items are the bread and butter of an organization. They’re also essential aspects for even the beginning self storage investor. But how do you put all the pieces of the puzzle together? Better yet, how do the pros put the pieces of this puzzle together, and how exactly do they put them together? These are great questions to be asking and questions you need answers for if you plan to make it in the self storage investing world. Lucky for you, this exactly what we’re covering in today’s podcast. Over the past couple years, my companies have experienced a huge amount of new opportunity, and an amazing amount of growth. This presents some very real problems though. How do you manage the growth? How do you manage so much opportunity? And how do you run your business at the same time you’re managing everything else? I tell you what, figuring out answers to these questions has been in the forefront of my mind every single day for years. What’s really awesome is that I get to share those years of learning and figuring it out here with you today in a podcast that is less than hour long. Pretty crazy to think about right!? Today, I’m going to share with you exactly how my companies are structured from the top down. These structures have allowed me to grow our current portfolio to over $200 Million in assets under management. Not only that, these processes, system, and structure will allow me to grow our portfolio by another $200 Million in 2022. Get your note pads, listen in a few times if you need, whatever it takes to build your own self storage investing machine. Thanks everybody, AJ Success doesn’t happen on an island, which is why I’ve launched the CRE Circle. Build your community, your resources, and your commercial real estate investing opportunities. That first or even next deal could be right around the corner. You can learn more about the CRE Circle and sign up here: https://www.thecrecircle.com/ Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page Live Oak Bank - liveoakbank.com/incomepodcast Tenant Inc. - https://www.tenantinc.com/ Cedar Creek Wealth: https://cedarcreekwealth.com/

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