
CHURN FM
CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.
Latest episodes

Sep 20, 2023 • 39min
E212 | Community-Driven Innovation: How Ivy's 15,000+ community members are Reshaping the AI Landscape with CEO, Dan Lenton
Today on the show we have Dan Lenton, the CEO and founder of Ivy, bringing all the best in class AI frameworks, infrastructure, and hardware directly to you in one line of code.In this episode, Dan shares his experience in building a strong community around Ivy. With over 12,500 GitHub stars, 1.2K open-source contributors, and 15,000 members in their Discord community, Ivy has quickly gained traction and become a go-to resource for AI developers.Dan discusses the value of open-sourcing Ivy's technology and the impact it has had on fostering community engagement and education. He highlights the importance of feedback from the community in shaping the direction of the platform and how it has played a crucial role in the growth and success of Ivy.Tune in to learn more about how Dan has leveraged the power of community to build and advance Ivy, the challenges of balancing community needs with user expectations, and the exciting opportunities that lie ahead. As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly at Andrew@churn.fm. Don't forget to follow us on Twitter.Mentioned Resources:IvyPythonTensorFlowPyTorchChainerApache MXNetCaffeOpenAIGoogle DeepMindMetaMicrosoftBoston DynamicsNvidiaYouTubeDiscordC++GitHubRed HatGitLabMongoDBHugging FacePythonGmailJavaScriptPandasJuliaMatlabNumPyChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Sep 13, 2023 • 45min
E211 | How Strategic Partnerships Drive Customer Retention with Ashby's VP of Customer Success, Kelsey Peterson
Today on the show we have Kelsey Peterson, VP of Customer Success at Ashby, an all-in-one recruiting platform. In this episode, Kelsey shares her experience in strategic partnerships and how they drive customer retention. We discuss the importance of identifying the right partners, aligning goals, and creating value for customers. Kelsey also talks about the challenges of managing partnerships at scale and the role of different teams in the process. If you're interested in learning how to leverage strategic partnerships to drive customer retention, this episode is for you. Mentioned Resources:AshbyHubSpotHelp ScoutCrossbeamChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Aug 30, 2023 • 31min
E210 | Data, Decisions, and Dollars: How Customer Success Operations Boosts Your Bottom Line with Luis Barbosa, Customer Experience Leader at Teya
Today on the show we have Luis Barbosa, the Customer Experience Leader at Teya.In this episode, Luis shares his experience in the Navy and how it shaped his approach to customer success. We then discussed the role of customer success operations and its importance in improving processes and enhancing customer relationships. Lastly, we wrapped up by talking about the challenges of transitioning accounts between customer success managers and the need for proper documentation.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly at Andrew@churn.fm. Don't forget to follow us on Twitter.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Aug 23, 2023 • 39min
E209: Cracking the Funnel: How to Iterate Your Way to Product Market Fit with Arcade's CEO Caroline Clark
Today on the show we have Caroline, the Co-Founder and CEO of Arcade, a platform that enables anyone to build powerful interactive experiences. In this episode, Caroline shares her experience in venture capital and why she decided to start her own company. She discusses the challenges of building a product-led growth company and the importance of constantly experimenting and iterating. Caroline also talks about the value of understanding customer behavior and how it can impact churn and retention. Tune in to learn more about Caroline's journey and insights into building a successful startup.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Aug 16, 2023 • 37min
E208: Retention Starts from Day One: Strategies for Success through Personalization and Experimentation with Fireflies CEO Krish Ramineni
Today on the show we have Krish Ramineni, Co-Founder and CEO of Fireflies.ai.Krish shared some amazing insights on topics like transitioning from product management at Microsoft to CEO of a startup, the challenges and advantages of working in a small organization, and the importance of synthesizing qualitative and quantitative insights.We also delved into the impact of ChatGPT and generative AI on the market, the strategies Fireflies has used to stay ahead of the competition, and the future of AI in meeting assistance.We can't wait for you to tune in and, as always, your feedback is invaluable to us. Let us know your thoughts on this episode!Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Aug 8, 2023 • 28min
EP 207 | Ziv Peled (AppsFlyer) The Customer Success Flywheel: How to Drive Growth and Retention in Challenging Times
Today on the show we have Ziv Peled, the Chief Customer Officer of AppsFlyer. Ziv recounts his whirlwind journey of meeting with over 20 customers in a span of three weeks. We delve deep into the significance of face-to-face interactions with customers, especially when times are tough, and explore how customer success teams can go above and beyond just delivering a product.Ziv offers a unique perspective on the repercussions of the financial crisis on marketing divisions and spills the beans on how AppsFlyer is shaking things up with a revamped compensation strategy for their customer success team.We can't wait for you to tune in and, as always, your feedback is invaluable to us. Let us know your thoughts on this episode!Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Aug 2, 2023 • 38min
EP 206 | Kaz Ohta (Treasure Data) - Cracking the code of enterprise Customer Success with data
Today on the show we have Kaz Ohta, CEO & Co-founder of Treasure Data.In this episode, Kaz shares how Treasure Data focuses on the enterprise space and the unique challenges they face in managing customer data. He then discusses the importance of ROI in the customer success process and how Treasure Data helps their customers achieve it. Kaz also emphasizes the need for strong customer champions within organizations and how they work to build relationships with customers at multiple levels. We wrapped by with Kaz sharing insights on onboarding enterprise customers and the value of showing ROI as quickly as possible. Kaz concludes by highlighting the importance of understanding your ideal customer profile and focusing on acquiring and retaining those customers.Tune in to this episode to learn valuable strategies for managing customer data, building customer relationships, and driving ROI in the enterprise space.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly at Andrew@churn.fm. Don't forget to follow us on Twitter.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

4 snips
Jul 26, 2023 • 37min
EP 205 - Abbas Haider Ali (Github) Building a Scalable Customer Success Program
Today on the show, we have Abbas Haider Ali, VP of Customer Success at GitHub.Before joining GitHub, Abbas held the position of Vice President of Customer Success at Twilio and Segment. Additionally, he is as an investor and advisor for various companies including Slack, Hasura, Adept, and numerous others. He also serves as a general partner for the GTM Operators Network.In this episode, Abbas shares his insights on how to build a scalable and data-driven customer success program. Abbas emphasizes the importance of understanding the actual impact of customer success work, focusing on leading indicators rather than lagging ones. We then discussed the differences in how smaller and larger organizations approach customer success and the need for a robust model of customer health and a data-driven approach to attribution work.As usual, we're excited to hear what you think of this episode, and if you have any feedback, we would love to hear from you.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Jul 19, 2023 • 45min
EP 204 - Dan Burkhart (Recurly) The Art and Science of Retention Driving Strategies
Today on the show, we have Dan Burkhart, CEO and co-founder of Recurly, a subscription billing management service. In this episode, we discussed the importance of language-specific content for global companies, the inspiration behind Recurly, and the shift towards focusing on retention and churn in the subscription economy. We dove into various strategies that companies can use to improve their customer retention, including understanding customer behavior and preferences, offering the option to pause subscriptions, and developing personalized campaigns. Dan provides valuable insights into the various factors that contribute to customer churn and retention, and how companies can optimize their strategies to retain customers and drive revenue growth.As usual, we're excited to hear what you think of this episode, and if you have any feedback, we would love to hear from you.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Jul 12, 2023 • 34min
EP 203 - Evgenia Mkrtychian (LoyaltyPlant) Where Customer Success and Marketing Strategies Meet
Today on the show, we have Evgenia Mkrtychian, Head of Customer Success and Corporate Communication Strategy at Loyalty Plant. In this episode, Evgenia shares Loyalty Plant's journey and we explore how they are managing their rapid growth. Evgenia shares insights into the significance of customer success and marketing strategies within their mobile marketing and e-commerce platform for quick-service restaurants. Evgenia then talks about the importance of a streamlined onboarding process and how they are optimizing and automating specific processes to handle their growth. Evgenia also touched on the sales process and how knowledge is shared between sales and customer success teams. As usual, we're excited to hear what you think of this episode, and if you have any feedback, we would love to hear from you.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.