Future Fuzz - The Digital Marketing Podcast

In this episode of Future Fuzz, host Justin brings you a special edition live from DMEXCO in Cologne, Europe’s leading digital marketing and tech conference. Featuring a series of interviews with top voices from across the industry, this episode captures the latest innovations shaping digital experiences, ad tech, data privacy, and retail media.You’ll hear from leaders at Contentful, Ogury, ZItcha, and a digital out-of-home (VIOOH) advertising company, sharing insights on how brands are adapting to the cookieless world, building scalable digital experiences, and using personalization, AI, and data ethics to drive smarter engagement.Guest Bios Kristin Montag Brown from ContentfulKristin has been with Contentful for nearly a decade, growing with the company from startup to global scale-up with over 800 employees and 4,000 enterprise customers. As Director of Partnerships for EMEA, she helps clients such as BMG and Scott Sports create scalable, personalized digital experiences that connect brand and product content for both B2B and D2C audiences. Andrea Wieseke from Ogury - Representing Ogury, a leading ad tech company specializing in privacy-first advertising, this guest discusses how the company helps brands like Ford navigate a cookie-less world. By using surveys and contextual targeting rather than identifiers, Ogury delivers meaningful, data-clean advertising experiences rooted in user consent and affinity insights.Darren Jacobs from Zitcha - Based in London, Darren brings insights from Zitcha, an Australian retail media platform helping retailers build and monetize their media networks. He shares why retail media is booming at DMEXCO, how the focus has shifted from global ad tech giants to a more refined, European-centric marketplace, and what’s next for the industry.Megan Bogatski from Zoom Media and Digital Out-of-Home (VIOOH) - Megan introduces a new partnership with One Rebel, a boutique London gym chain catering to wellness-focused audiences. She explains how advertisers, from supermarkets to airlines, are leveraging VIOOH screens in gyms using first-party data to deliver contextual, timely ads that align with active, health-conscious consumers.TakeawaysContentful’s evolution from headless CMS to digital experience platform empowers marketing teams with flexibility and AI-driven personalization.Privacy-first advertising is becoming a non-negotiable, as 60% of users can no longer be identified through cookies.The retail media boom continues, with a sharper focus on European networks and local ecosystem partnerships.Digital out-of-home advertising is merging physical environments with data-driven targeting to reach consumers where they live, move, and train.DMEXCO is regaining its energy post-COVID, smaller in size but higher in quality, fostering genuine, business-driven conversations.Chapters00:00 – Welcome to DMEXCO: The Energy in Hall 6 01:00 – Kristin on Contentful’s Growth and Global Scale 02:15 – From Headless CMS to AI-Powered Content Platform 03:00 – Case Studies: BMG & Scott Sports 03:45 – B2B vs D2C: Why Experience Matters in Both 05:00 – Post-COVID DMEXCO: Quality Over Quantity 05:45 – Ogury’s Mission: Privacy-First Advertising 07:00 – The Cookieless Future and Data Ethics 09:00 – How Ogury Uses Surveys for Persona Targeting 10:00 – Darren from Zitcha on Retail Media Growth 11:30 – The Shift from Global Ad Tech to Local Focus 12:15 – Megan on VIOOH and the One Rebel Partnership 13:30 – Why Fitness and Travel Brands Love VIOOH 14:00 – Data Insights from Gym-Based AdvertisingLinkedInFollow ⁠Justin Campbell⁠ from Future Fuzz on LinkedInFollow Kristin Montag Brown from Contentful on LinkedInFollow Andrea Wieseke from Ogury on LinkedInFollow Darren Jacobs from Zitcha on LinkedInFollow Megan Bogatzki from Zoom Media on LinkedIn

In this episode, James Johnson, founder of Peer Effect, shares the critical mindset shifts founders must make to scale successfully from $1M to $10M and beyond. He unpacks his "Survival to Success Engine" framework and the three toxic rules that drive burnout—“Do more, go faster, self-sacrifice.” James explains how many founders unknowingly stick with survival behaviors that once helped them but now harm their business and well-being. From founder fatigue to team disconnection, James shows how recalibrating mindset, leadership style, and personal habits can unlock sustainable growth and joy.Guest BioJames Johnson is the founder of Peer Effect, a coaching practice that helps ambitious founders transition from the survival phase of business to sustainable scale. Specializing in guiding businesses from $1M to $10M+ revenue, James helps leaders navigate the mindset and strategic shifts required for long-term success. Drawing from his own founder experience and extensive coaching work, James focuses on creating high-impact, emotionally intelligent leadership. His client base includes startup founders who’ve scaled, burned out, and come back stronger with the right support, frameworks, and coaching relationships.TakeawaysThe habits that help you survive can kill your ability to scale."Do more, go faster, self-sacrifice" is unsustainable past $1M.Founders often confuse symptoms (time management) with root issues (strategic misalignment).Emotional consistency from founders directly impacts team energy and success.Coaching is vital—founders need a space to offload and reflect.Mindset shifts from hustle to strategic calm are essential for sustainable growth.Isolation is a common founder challenge, especially for solo entrepreneurs.Founder behavior is contagious, teams mirror the emotional energy of the leader.Chapters00:00 Welcome and Introduction to James Johnson 00:24 The Three Rules That Can Kill Your Business 02:41 Why Scaling Requires a New Set of Habits 04:07 How Long the Survival Stage Typically Lasts 05:32 Burnout Stories: “Successful But Broken” 07:01 The Role of Isolation in Founder Burnout 08:44 Turnaround Case Study: From Breakdown to Breakthrough 11:42 Why Founder Energy Is Contagious to Teams 14:10 The Real Problem Isn’t Time Management 17:09 Coaching Resistance and Cultural Differences 19:20 What Happens in the First Three Months of Coaching 21:27 From Stress to Strategy: A Twitch That Unlocked a Turnaround 23:01 Where to Find James Johnson OnlineLinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow James Johnson on LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Justin Campbell on LinkedIn

In this episode of Future Fuzz, host Vince Quinn chats with Doug C. Brown, a veteran sales strategist and CEO of CEO Sales Strategies. Doug shares insights from over 40 years of sales experience, exploring the mindset required to achieve predictable revenue growth. Learn how to define truthful goals, track the right metrics, overcome resistance to change, and harness the power of strategic content (like video podcasts) to build trust, credibility, and lasting business relationships.Guest BioDoug C. Brown is the CEO of CEO Sales Strategies and the creator of the "Double Your Sales" methodology. With more than four decades of experience in sales leadership and consultancy, Doug specializes in creating predictable and measurable revenue growth. His customized, math-driven approach has helped companies dramatically boost performance, like increasing sales close rates by 143% and growing product sales by over 4,150% in six months (as recounted in the podcast transcript).TakeawaysSet Clear, Truthful Revenue Goals: Define realistic targets based on data, not wishful thinking, avoiding the trap of overly ambitious objectives that nobody truly wants.Track the Right KPIs: Measure outbound touches, connection rates, appointment conversion, presentation-to-close metrics, upsells, follow-ups, and referrals, usually 8–11 key indicators.Embrace a Growth Mindset Through Change: Leaders must be willing to shift gears, even if it means stepping back before stepping forward. Be open to market shifts and personal adaptation.Understand Emotional Triggers in Sales: Buyers evaluate both Business ROI and Personal ROI. Your messaging must address both the rational and emotional motivations.Lower Fear, Raise Confidence: Don't try to rush people from fear to sale, first help them reach a neutral mindset where reasoning and trust can emerge.Use Media to Build Credibility: Doug’s video podcast opened doors to speaking engagements, investor relationships, and higher-visibility opportunities, showcasing how being visible builds trust and authority.Leverage Transfer of Trust: Being featured on respected platforms (like Future Fuzz) transfers credibility to Doug, giving him a competitive advantage.Relationships Power Sales: Ultimately, business is about human connections. Content and presence help you surface those relationships.Chapters00:00 Vince’s intro & Doug’s welcome 01:38 What is CEO Sales Strategies? 02:51 Key sales metrics to track 04:52 How to begin with the right growth mindset 07:49 Accepting change to grow 08:28 Understanding buyer motivations: Problem, Opportunity, Goal 09:25 Value perception: Business ROI vs Personal ROI 11:05 Moving from fear to neutral for effective persuasion 13:20 Why emotional resistance makes change so hard 14:12 Persuasion lessons from real-life examples 15:12 Building relationships through podcast visibility 17:00 How content and visibility build credibility 22:31 Corporate vs human sales, relationships are everything 25:08 Closing remarks & how to connect with Doug LinkedInConnect with Doug C. Brown on LinkedIn Connect with Vince Quinn on Linkedin You can also reach him via email: doug@ceosalesstrategies.com or his cell at 832‑549‑4836 (no spam, please).

The Stock Strategy Behind 12K Users and Why CEO's must be on camera.In this episode of Future Fuzz, host Vince Quinn interviews Sean Tepper, founder and CEO of Tykr, about the power of trust-building through content. Sean shares his background in tech and investing, the origins of Tykr, and how a robust content strategy helps the platform drive engagement, confidence, and community. You’ll hear how repurposed video content fuels podcasts and social presence, why genuine tone matters, and how customer feedback informs content creation.Guest BioSean Tepper is the Founder and CEO of Tykr, an investing education and stock analysis platform. With 20 years in tech and 15 years of investing experience, Sean developed a mathematical model inspired by Warren Buffett, Charlie Munger, and Phil Town to consistently beat the market, earning 15 - 50% annual returns. After validating the model via Excel, he launched Tykr in 2020; today, it serves over 12,000 customers across 50+ countries Tykr offers simplified analytics and educational content for retail investors, featuring open‑source calculations, AI‑powered tools, a “traffic light” rating system, and resources like blog posts, videos, courses, webinars, and a podcast mkestartup.news.TakeawaysBuild Trust Through Content Consistency: Sean produced a weekly deep-dive stock review for years, often suggested by customers, fostering trust and community.Use a Friendly, Human Tone: A conversational voice, reminiscent of talking to a friend, not corporate language, makes content more relatable and builds rapport.Repurpose Content Strategically: Start with video (e.g., YouTube), then convert the audio to podcast episodes, transcripts for written content, and social media posts, amplifying reach with one core piece.Front‑Load Production & Track Workflow: By scheduling content creation on Monday, managing progress in Google Sheets (with conditional logic for visual progress), and using Slack to divide tasks, Sean’s team maximizes efficiency.Source Ideas from Customer Feedback: Early-stage CEOs should personally handle customer service to collect common pain points. Apply the “10% rule”: feedback from 10% represents the concern of the silent 90%. Content should proactively address these issues.Favor Long‑Term Value Over Clickbait: Tykr prioritizes high‑value, evergreen content, even if it's lower in short-term traffic, to build sustained trust and credibility.CEO Visibility is Essential: In today’s internet age, leaders need to be front and center online, on YouTube, podcasts, LinkedIn, to humanize the brand and build trust.Set a Media Routine (Time‑Boxing): Allocate consistent blocks, for writing, recording, or filming, to reduce decision fatigue and ensure regular output without burnout.Chapters00:00 Intro & Guest Welcome 00:45 Sean’s Background & Origin of Tykr 03:08 The Role of Education in Tykr’s Value 05:19 Weekly Stock Reviews & Building Trust 07:58 Repurposing Content Across Formats 10:35 Front‑Loading Production & Workflow Tools 11:46 Using Customer Feedback to Guide Content 14:02 Trust and Access: Role of Authenticity 17:31 Long‑Game Content Strategy vs Clickbait 19:24 Why CEOs Should Appear in Media 21:05 Personal Trust vs Brand‑Only Communication 23:45 Production Value Has Evolved 25:25 Time‑Boxing Content Creation 26:28 Closing: Where to Find Sean & Tykr LinkedInFollow Sean Tepper Follow Vince Quinn

In this episode, Vince Quinn chats with Berkley Egenes, Chief Marketing Growth Officer at Xsola, about marketing lessons from the ever-evolving gaming industry. Berkley breaks down how Xsola simplifies global video game commerce through localized payment solutions, seamless in-game purchasing, and white-label integration. He shares insights on scaling indie games, reacting to regulatory shifts, enabling user acquisition, building community, and bridging brands into gaming culture.Guest BioBerkley Egenes is the Chief Marketing Growth Officer at Xsola, a video game commerce company enabling monetization, distribution, and payments across 200+ geographies for over 4,000 games. With 23+ years in marketing and eSports, he previously built the Ghost Gaming brand and now focuses on forging partnerships, launching campaigns, and creating global marketing growth strategies.TakeawaysLocalizing global payments: Xsola allows developers to accept region-specific payments, like Brazil’s PIX or local wallets, via customizable, branded in-game interfaces.B2B2C marketing model: Xsola markets first to game developers (B2B), then enables those developers to better market to players (B2C), using events, social, content syndication, and email campaigns.Rapid regulatory response: Following a U.S. court ruling on April 30, 2025, Xsola quickly implemented compliant direct in-app payment links, illustrating the importance of responsiveness and agile marketing.Scalable processes & AI-powered content: Quick execution relies on repetitive frameworks, clear ownership, iterative post-mortems, process discipline, and AI tools (like refining LinkedIn posts via ChatGPT).Indie game ecosystem support: Xsola’s “funding club” connects garage developers with VCs, publishers, and showcases to help them produce and monetize games.Community-led outreach: Events like dinner meetups and spaces at Gamescom foster genuine connection, collaboration, and idea exchange across platforms and genres.Cross-industry brand opportunities: From in-game branded experiences (e.g. Fortnite collabs) to IP licensing, brands are increasingly activating within games for engagement and longevity.Safety & education for families: Xsola promotes parental controls, gift card solutions, and content to keep children safe and avoid accidental high spending.Future-facing mindset: Gaming is the dominant entertainment medium for Gen Z and Gen Alpha, this diverse, immersive cultural shift offers unprecedented opportunity for developers, brands, and platforms alike.Chapters00:00 Intro to Future Fuzz + Guest Introductions 01:10 What is Xsola and How It Works 03:34 Marketing Xsola’s B2B2C Approach 06:21 Tactics to Grow Game Audiences 08:06 Regulatory Shift: Direct In‑App Payments 09:26 Rapid Go‑to‑Market: Team & Process 12:49 Gaming Industry Evolution & Indies Rising 14:36 Xsola's Funding Club & Indie Support 16:20 Data‑Driven Relationship Building 17:52 Building Community at Trade Shows 19:06 Cross‑Industry Brand Integration in Gaming 23:31 Gaming as Cultural Mainstay & Future of Media 28:29 Parental Controls + Safe Monetization Advice 30:21 Podcast & Multi‑Channel Marketing Strategy 31:07 Guest Wrap‑Up + Where to Connect LinkedInFollow Berkley Egenes Follow Vince Quinn

In this episode of Future Fuzz, Vince Quinn sits down with Casey Bright, Senior Director and Head of Marketing at Passport, to discuss the art of strategic brand evolution and why sustainable growth often outperforms short-term virality. Casey shares her experience repositioning Passport from a shipping provider to a full-service global e-commerce partner, detailing the rebrand, website transformation, and alignment between sales and marketing that made it possible. She explains how to create momentum through integrated campaigns, content that adds value, and customer-led storytelling — and why building a challenger brand requires both patience and precision.Guest Bio Casey Bright is a marketing leader with over 15 years of experience driving revenue growth for B2B, B2C, and global companies. She has led go-to-market, inbound, and demand generation strategies for startups and Fortune 500 firms, working closely with sales, product, and revenue operations to deliver measurable results. As Senior Director and Head of Marketing at Passport, Casey has spearheaded the company’s transition from a niche shipping provider to a holistic global e-commerce solution. Her approach blends data-driven decision-making with a strong emphasis on sales enablement, brand storytelling, and long-term momentum over quick wins.TakeawaysRepositioning a brand requires both external rebranding and internal alignment.Sales and marketing should operate as one revenue team with shared goals.Sustainable growth comes from momentum, not isolated viral moments.Content marketing builds authority, drives organic traffic, and provides ongoing value.Customer success stories are powerful sales and marketing tools across the funnel.ABM (Account-Based Marketing) is essential for winning enterprise-level deals.Video case studies can serve as multi-funnel assets for awareness, nurturing, and closing.Chapters 00:00 Welcome & Intro to Casey Bright 01:59 What Passport Does & Who They Serve 03:30 Rebranding from Shipping Provider to Global E-Commerce Partner 04:51 Changing the Website, Brand Identity & Domain 06:18 Aligning Sales & Marketing Around the New Story 08:35 Holistic Campaigns & Sales Enablement in Action 10:56 The Value of Sustainable Growth Over Virality 12:51 Content Marketing as a Long-Term Growth Engine 14:49 What’s Next for Passport’s Marketing Strategy 16:34 Leveraging ABM for Enterprise Outreach 17:16 Why Video Case Studies Are the Next Big Focus 18:59 How to Follow Passport’s JourneyLinkedIn ⁠Follow Casey Bright on LinkedIn ⁠Follow Vince Quinn on LinkedIn

Fixing Healthcare’s Forgotten Data ProblemIn this episode of Future Fuzz, host Justin Campbell is joined by co-host Vince Quinn for a deep dive into healthcare data innovation with guest Sudhakar Mohanraj, an award-winning entrepreneur and healthcare IT executive. Sudhika shares how he identified a blue ocean opportunity in healthcare data archival, scaled Triyam into an Inc. 5000 company, and eventually exited successfully. The conversation covers how to create new market categories, the unique challenges of healthcare sales, the impact of generative AI in healthcare, and the power of building a committed, adaptable team.Guest BioSudhakar Mohanraj is the founder and former CEO of Triyam, a leading healthcare data management company. Under his leadership, Triyam pioneered SaaS-based solutions for healthcare data archival and decommissioning legacy systems, earning a Best-in-Class award and recognition on the Inc. 5000 list. With a career rooted in product development and platform thinking, Sudhika brings over 30 years of tech experience and a relentless drive to simplify complexity in healthcare IT. He has since exited Triyam and continues to innovate as an engineer at heart, building scalable products that address provider burnout and data challenges in the healthcare industry.TakeawaysFounding a company starts with spotting real, unmet needs—Triyam was born from a single client project.Educating the market is essential in category creation—webinars, case studies, and repeated messaging helped Triyam define the healthcare archival space.Selling to smaller healthcare providers enabled faster growth and innovation adoption.AI has massive potential in healthcare, particularly in easing provider burnout and processing legacy data.Bootstrapping can be a strength—Sudhika scaled Triyam without outside funding.A dedicated, values-aligned team is more powerful than chasing only “A-players.”Focus on customer education and ROI-driven messaging to enter traditional, complex industries.Chapters00:00 Welcome to Future Fuzz & Guest Intro 01:09 The Origins of Triyam & Platform Thinking 03:10 Finding Product-Market Fit through Projects 04:35 Educating the Market on Healthcare Data Archival 06:55 Creating the Language for a New Category 08:07 Breaking Through in a Hard-to-Reach Market 10:22 Content Strategy: Webinars, Case Studies, ROI 12:27 Land and Expand: Going from Small to Large Providers14:07 AI's Role in Healthcare and Data Archival 17:38 Regulatory Drivers: The 10-Year Data Rule 19:38 Marketing in a Crowded Space: Full-Funnel Strategy 21:35 The Opportunity for Video Content in Healthcare 23:24 Entrepreneurial Lessons: Team, Fundraising, and Focus 25:24 How Sudhika Built His Team & Core Values 28:14 Team Loyalty, Attitude over Aptitude 29:30 Wrap-Up and Final ThoughtsLinkedIn⁠Follow Sudhakar Mohanraj on LinkedIn Follow Justin Campbell on LinkedIn Follow Vince Quinn on LinkedIn

Building the Shopify of Digital Health - Farnaz Behroozi, Ph.D.In this episode, Farnaz Behroozi, Head of Pharma at Huma, shares her journey from scientist to startup co-founder, global consultant, and digital health leader. Farnaz discusses how Huma’s AI-first health platform is transforming patient care through real-time monitoring, configurable apps, and regulatory-approved tools that accelerate go-to-market for healthcare and pharma solutions.She reveals lessons learned from McKinsey, Deloitte, and BCG, why building trust is more powerful than selling, and how champions inside pharma drive adoption. Farnaz also shares her vision for AI in healthcare, balancing optimism with regulatory realities, and gives a sneak peek into Huma’s upcoming work with national governments.Guest BioFarnaz Behroozi is Head of Pharma at Huma Health, a leading digital health company providing remote patient monitoring, companion apps, and AI-powered solutions to healthcare providers, pharma, and now national governments. One of Huma’s earliest team members (back when it was Medopad), Farnaz landed the company’s first ever hospital contract before pursuing a PhD in Biomedical Engineering. She later worked with McKinsey, Deloitte, and Boston Consulting Group, advising top pharma and biotech companies on strategy, operations, and go-to-market planning.Returning “home” to Huma, she now leads global partnerships with major pharma, navigates complex stakeholder networks, and ensures long-term value creation for patients and clients alike.TakeawaysAI in healthcare will enhance—not replace—human care when implemented responsibly.Trust and relationship-building outweigh aggressive selling in long-term partnerships.Champions inside pharma can be the most effective marketing asset.Regulatory approvals slow innovation, but platforms like Huma can drastically cut time-to-market.Real-world data and continuous monitoring can lead to faster, more accurate diagnoses.Consultancy skills like problem-solving, stakeholder mapping, and champion building translate powerfully into startup leadership.Chapters00:00 Welcome and Farnaz’s Unique Title – “Head of Pharma” 02:08 Navigating Stakeholders Across Pharma & Healthcare 03:34 From Scientist to Startup Co-Founder 04:28 Landing Huma’s First Ever Contract 05:44 Lessons from McKinsey, Deloitte & BCG 08:51 The Pressure and Rewards of Startup Life 09:54 “The Palantir of Healthcare” – Huma’s Mission Explained 11:22 Patient Disease Management & Remote Monitoring 13:10 AI’s Potential to Transform Healthcare 14:48 Real-World Case: Asthma Misdiagnosis & Monitoring Impact 17:29 Speed of Change in Healthcare & Regulatory Challenges 21:39 Marketing Through Success Stories & Advocates 23:29 Building Champions Inside Pharma 25:40 Trust Over Transactions – The Human Element 28:16 What’s Next: The “Shopify” of Digital Health & Government PartnershipsLinkedIn⁠Follow Farnaz Behroozi on LinkedIn Follow Justin Campbell on LinkedIn

Charles Tenot, CEO of Lemlist and expert in personalized sales strategies, shares his insights on modern outbound sales amidst automation overload. He discusses how the industry suffers from low-quality, volume-driven outreach and the importance of authentic engagement. Charles reveals effective strategies for combining LinkedIn and email for better prospecting and emphasizes quality over quantity. He also previews his upcoming Sassiest talk, highlighting his success in doubling Lemlist’s ARR from $15M to $32M in just 18 months.

In this episode, Daniel and Thomas, co-founders of SaaSiest, share how a side project born out of curiosity became one of Europe’s largest B2B SaaS communities and events. They reveal how nearly 200 podcast episodes, an engaged Slack community, and high-impact conferences in the Nordics and Benelux have shaped a platform dedicated to scaling European SaaS businesses.From their early days of interviewing peers to launching large-scale digital and in-person events, Daniel and Thomas discuss the unique dynamics of the European market, why US growth tactics don’t always apply, and why founders should aim for global leadership rather than just regional dominance. They also break down what makes their events stand out — a mix of world-class “how-to” content, curated networking, and unforgettable social activities.Guest BioDaniel Nackovski and Thomas Sjöberg are the co-founders of SaaSiest, a pan-European B2B SaaS community known for its actionable content, curated networking, and high-energy events in the Nordics and Benelux. With over 20 years each in B2B SaaS, they bring deep experience from both the pre-cloud and cloud-native eras.What started as a podcast to satisfy their own curiosity about scaling SaaS in Europe has evolved into a thriving ecosystem, complete with a Slack community, top-tier guests, and live events attracting thousands of executives. Known for their “always in pairs” approach, Daniel and Thomas have become key voices in shaping the European SaaS conversation.TakeawaysConsistency is king — most podcasts die after 7 episodes; SaaSiest has nearly 200.European SaaS growth playbooks must adapt to fragmented markets, languages, and regulations.Rockstar status for young talent now lies in tech entrepreneurship, not corporate leadership.Community building works even without immediate two-way interaction — trust the long game.Actionable “how-to” content resonates more than big names or vague success stories.Successful events mix learning with social connection to build deeper relationships.Chapters 00:00 – When tech fails, roll with it 00:23 – Nearly 200 podcast episodes and counting 01:18 – Evergreen content and the hidden power of podcasting 02:00 – Podfade vs. staying consistent 02:41 – Why they always come in pairs 03:18 – The real (unplanned) origin story of SaaSiest 04:43 – Why US SaaS tactics don’t always fit Europe 05:21 – From curiosity to community demand 06:03 – The European SaaS market’s unique challenges 06:50 – Clubhouse, COVID, and explosive growth 07:25 – First in-person Nordic event — a risky bet that paid off 09:20 – Why a European SaaS focus was overdue 10:41 – Where European SaaS opportunities lie now 12:23 – Lessons from US ambition and risk tolerance 13:37 – Why Sweden produces so many successful startups 15:20 – Sweden’s “third generation” of founders 16:42 – Recycling capital and knowledge fuels ecosystems 19:44 – Rockstar status in tech vs. corporate 20:08 – Inside the SaaSiest Amsterdam event 22:37 – Who attends and what they learn 24:34 – The “how-to” rule for every speaker 25:51 – Shortcuts for accelerating growth and efficiency 26:16 – Community, events, and taking time to disconnectLinkedInFollow Daniel Nackovski on LinkedIn Follow Thomas Sjöberg on LinkedIn Follow Justin Campbell on LinkedIn Saasiest Website