Fitness Business Podcast: Leadership, Innovation, and Profit cover image

Fitness Business Podcast: Leadership, Innovation, and Profit

Latest episodes

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Sep 6, 2022 • 43min

454 Generations in the Gym Series: Gen Z with Dr. Sarah Marion

Welcome to the first of four episodes that unleash what each generation is looking for in a fitness facility, according to Murphy Research. Join Dr. Sarah Marion as she gives us the rundown on each generation, starting with Generation Z. The findings are quite interesting and will definitely help you market and design your programs to tailor to each generation's wants and needs.
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Aug 30, 2022 • 27min

453 Andrea Bell: Global Health & Fitness Alliance Global Economic Impact Report 2022

The Global Health & Fitness Alliance just released its Deloitte Report, and the findings are fascinating. This first ever report examined the economic and socioeconomic impact of the global health and fitness industry. We invited Andrea Bell, Chair of the GHFA, to highlight key findings of the 64-page report.    
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Aug 25, 2022 • 26min

452 The Value Proposition for Creating Health and Changing Lives

Join Sarah Pellegrino as she speaks with Brad Thorpe, Inventor of the Isophit, to learn about this safer, more effective, and more efficient workout. We cover the benefits of isometric training, how to partner with Isophit, and which Isophit model is the best fit for your business!
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Aug 23, 2022 • 31min

451 7 Things Elite Trainers Should Know How to Do with Michael Hughes

Attention personal trainers and PT departments, this episode is for you! Michael Hughes, Functional Movement Specialist and CEO of Gymnazo EDU, is here to help you improve your fitness business and your skill set. Michael has 7 skills that have helped him become successful, and he wants to share them with you. Grab a seat, a pen, a note pad, and follow along.
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Aug 16, 2022 • 31min

450 How to Effectively Recruit, Hire, And Retain with Aaron Moore

Finding and keeping the best talent is a hot topic in the fitness industry. Do you need ideas to keep your employees from running off to the competition? Our industry expert will share some fresh and unique ideas on how to hire and retain the best employees. Our expert doesn’t believe it is any harder to find employees, it’s just different! 
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Aug 9, 2022 • 34min

449 Tips for Creating Professional Photos with Your Smartphone with Collette Evans

Join Chantal Brodrick on sadly, her last show with the Fitness Business Podcast. Keen to take pics like a pro? Take a listen for some great tips from Collette on snapping pics using your smartphone, along with some terrific recommendations on social media content creation and planning.  Join co-host Chantal Brodrick for this special educational intensive episode! Sadly, this will be Chantal’s last show with the Fitness Business Podcast. Chantal joined the podcast 7 years ago, as the weekly host, when Justin Tamsett had a forward thinking idea about starting an educational series. Chantal has interviewed hundreds of guests - the best of the best in the industry. She has been in our cars, our offices, and has educated us during our workouts – right? Chantal has been an intricate part of the success of this podcast.  She will be dearly missed!
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Aug 2, 2022 • 29min

448 Sharpen Your Brand So Your Consumers Trust You with Naomi Gee

According to brand strategist and designer Naomi Gee, branding is like a tapestry. There are multiple facets that need to come together.  1) A clear message and 2) Strategic design. Weave them together, and it will be impactful. I don’t know about you, but that statement has peaked my interest. Tune in for more great information about making your brand on point!
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Jul 28, 2022 • 20min

447 Myzone Partner Update with Mike Leveque

Join me as I catch up with our podcast partner, Myzone. Mike Leveque, Group COO of Myzone, gives us the inside scoop on everything new with Myzone. Learn about exciting new products, a new mobile app platform, new app integrations, and more.  But first, we talk IHRSA 2022 swag, some surprising data revealed during a recent exercise location study, and Myzone's decision to continue to deliver free live gym classes.  Learn more about Myzone at https://myzone.org  You can also find The Fitness Business Podcast here:  Website | Facebook | Twitter | Instagram 
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Jul 26, 2022 • 28min

446 Building a Ready to Buy Community Around Your In-Club Programs with Kelly Coulter

Looking for new and fresh ideas on how to not only build your online community, but to keep it? Today's episode will answer those questions. Kelly Coulter, Founder and President of Fit Pros Connect, shares her expert advice on how to build your online program and the return you can expect.
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Jul 21, 2022 • 24min

445 The Value Proposition for Building a Solid Foundation

Join Sarah Pellegrino as she speaks with Allison Porter from Ecore. You’ll hear how Ecore uses reclaimed materials to create unique performance surfaces, how they manufacture in the US and supply globally, and how their incredible team will act as a design resource throughout the entire construction and installation process.

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