Fitness Business Podcast: Leadership, Innovation, and Profit cover image

Fitness Business Podcast: Leadership, Innovation, and Profit

Latest episodes

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Oct 11, 2022 • 35min

461 Managing Through the Ugly: How to Deal with the Hard Changes with Ben Ludwig

Ben Ludwig is a returning guest on The Fitness Business Podcast. In today's episode, Ben takes on the topic of leadership and managing your team through the ugly. Leading your team through changes and challenges can be stressful and frustrating for a leader.  Ben's calm and natural way to lead offers inspiration, hope and positivity to those leading the way for their teams.  Take 30 mins and give yourself a boost of optimism!
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Oct 4, 2022 • 42min

460 Generations in the Gym Series: Millennials with Dr. Sarah Marion

The fitness needs of Millennials are different than Generation Z or Generation X, according to Dr. Sarah Marion. Take a listen as she explains exactly what they are looking for and what isn't on the top of the list for them. Make sure your marketing is on point for this generation, sit down, relax and take a few notes! There are lots of potential new members in this generation!
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Sep 29, 2022 • 21min

459 Personal Training Recruiting Trends and Solutions with Johnny August from ISSA

For gym operators, finding qualified trainers in today’s market is challenging. On the flip side, personal trainers are having a hard time finding jobs. Today’s episode will speak to both of those issues. Johnny August from ISSA delivers beneficial information on personal trainer recruiting trends and solutions. If you are a gym operator, learn tips on how to find and retain qualified talent. If you are a personal trainer, learn the value of arming yourself with several certifications.   
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Sep 27, 2022 • 34min

458 Enhancing Your Group Fitness Experience with Vanessa Leone

Let's talk Group Fitness! In today's episode, Vanessa covers group fitness topics such as programming, using group fitness to promote small group training, the importance of a great experience for retention, and introducing an instructor assessment to your group fitness team. Vanessa does a wonderful job at capturing a fresh, updated vision of group fitness. Take a listen and see for yourself!
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Sep 22, 2022 • 22min

457 Partner Update with Jarron Aizen from Hapana

We caught up with Jarron Aizen, CEO and Founder of Hapana. If you are looking for a software company that focuses on marketing automation, nurturing the members journey, and digital content as a marketing tool, this is the episode for you.  
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Sep 20, 2022 • 31min

456 Developing Sales Leaders: How You Show Up Matters with Brian Weaver

“How you show up matters”, according to today’s guest Brian Weaver. Showing up to work with the right mindset will not only set you up for success, but will also trickle down to your sales team. And speaking of success, Relationshipping Wednesday will take your employee and member engagement to new heights! Listen to Brian’s advice on how to implement this into your monthly schedule.
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Sep 13, 2022 • 36min

455 Thinking Ahead: Improving Workplace Culture by Injecting a Little Humor

Laugh your way through this Thinking Ahead episode. Michael Kerr delivers not only a humorous episode, but also one that we can all relate to. Your attitude towards your job has a huge impact on your happiness. If you sit in a leadership position at your workplace, Michael will deliver some tips to ensure your employees are happy! Take 30 mins to make your life and your employees' lives brighter!
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Sep 6, 2022 • 43min

454 Generations in the Gym Series: Gen Z with Dr. Sarah Marion

Welcome to the first of four episodes that unleash what each generation is looking for in a fitness facility, according to Murphy Research. Join Dr. Sarah Marion as she gives us the rundown on each generation, starting with Generation Z. The findings are quite interesting and will definitely help you market and design your programs to tailor to each generation's wants and needs.
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Aug 30, 2022 • 27min

453 Andrea Bell: Global Health & Fitness Alliance Global Economic Impact Report 2022

The Global Health & Fitness Alliance just released its Deloitte Report, and the findings are fascinating. This first ever report examined the economic and socioeconomic impact of the global health and fitness industry. We invited Andrea Bell, Chair of the GHFA, to highlight key findings of the 64-page report.    
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Aug 25, 2022 • 26min

452 The Value Proposition for Creating Health and Changing Lives

Join Sarah Pellegrino as she speaks with Brad Thorpe, Inventor of the Isophit, to learn about this safer, more effective, and more efficient workout. We cover the benefits of isometric training, how to partner with Isophit, and which Isophit model is the best fit for your business!

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