Fitness Business Podcast: Leadership, Innovation, and Profit cover image

Fitness Business Podcast: Leadership, Innovation, and Profit

Latest episodes

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May 11, 2016 • 38min

051 Jeb Blount Part 1 - The 5 Most Important Questions in Sales

Jeb Blount is the best-selling author of seven books including "Fanatical Prospecting," "People Follow You," and "People Buy You." He is a Sales Acceleration specialist who helps organizations reach peak performance fast! Through his companies – Sales Gravy, Channel EQ, and Innovate Knowledge - he advises many of the world’s leading organizations and their executives on the impact of emotional intelligence and interpersonal skills on sales, leadership, customer experience, channel development, and strategic account management. During this week's show, Jeb talks about the human element in connecting with customers, shares advice on retention in a 24/7 fitness center model and he gives us the 5 most important questions to ask in sales. Visit: fitnessbusinesspodcast.com Email: info@fitnessbusinesspodcast.com Phone: +61 2 9484 5501 Twitter: @fitbizpodcast Facebook: https://www.facebook.com/fitnessbusinesspodcast/
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May 5, 2016 • 57min

050 - How to Run Group Personal Training So You Make Money

This week we answer all your questions about starting, running and growing group training in a PT studio or fitness club with our special guest Adrian Antigua from Gainsville Health and Fitness, USA. Adrian Antigua is the general manager and sales manager for Gainesville Health and Fitness in Florida, USA, which includes a 75,000 square foot club with over 28,000 members. After graduating from the University of Florida, he quickly discovered his passion for fitness, the power of company culture, and the customer experience, sharing his insights via blogs on sites such as clubsolutionsmagazine.com. Visit: fitnessbusinesspodcast.com Email: info@fitnessbusinesspodcast.com Phone: +61 2 9484 5501 Twitter: @fitbizpodcast Facebook: https://www.facebook.com/fitnessbusinesspodcast/
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Apr 27, 2016 • 26min

049 Bill Moore - CEO of Fitness Australia Shares Branding, Customer, and Future Direction Insights

Bill Moore is the new CEO of Fitness Australia, He has an extensive background in the fitness industry, which started with the ownership of a strong, independent fitness facility in the early 90’s and being involved in the foundation work and establishment of key principals that now underpin Fitness Australia. More recently Bill was responsible for the development and successful running of the Michelle Bridges Group of Companies. Bill has a high level of experience and expertise in business development, operations and brand development. During the interview we chatted about his goals for the business over the next 12 months, and he shares some great tips on branding and the importance of truly knowing your customer. Visit: fitnessbusinesspodcast.com Email: info@fitnessbusinesspodcast.com Phone: +61 2 9484 5501 Twitter: @fitbizpodcast Facebook: https://www.facebook.com/fitnessbusinesspodcast/
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Apr 20, 2016 • 37min

048 Justin Tamsett - What a SIP Has to Do with Your Fitness Business and Why You Should Consider a Party for One

Justin Tamsett is the Managing Director of Active Management. He has managed and owned fitness clubs since 1990 and now travels the globe speaking on topics from business skills to work-life balance. During this show JT updates us on his visits to some U.S. gyms, he tells us all about SIP’s and we chat about how consumers have changed the qualities they look for in the brands that they support. Also in this week's show we hear from one of our wonderful listeners, and we announce the winner of our April prize – Jeb Blounts book, "People Buy You." Visit: fitnessbusinesspodcast.comEmail: info@fitnessbusinesspodcast.comPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Apr 12, 2016 • 32min

047 Mo Hagan - What Will Group Fitness Look Like in 2021

A global ambassador on the benefits of exercise and living well, Maureen Hagan is vice president of program innovation for GoodLife Fitness and canfitpro – Canadian Fitness Professionals — the largest fitness education and certification organization in Canada. Mo, as she is known in the fitness industry, is a licensed physiotherapist, a Physical Health Educator and has been recognized for her work in fitness that spans three decades, with numerous awards for innovation, passion and leadership and, was named as one of Canada ’s 20 Most Influential Women in Sport and Physical Activity in 2014. Most recently, Mo was acknowledged by IHRSA with the ‘Woman Leader Award’ in honor of Julie Main. Mo is a published author and a regular contributor to consumer magazines and on-line publications including the Huffington Post. In this week's show, the focus is on Group Fitness. We look at what group fitness might look like in 5 years time, what the instructor of 2021 should aim for and Mo gives us her top tips on preparing ourselves for group fitness in the future. Visit: fitnessbusinesspodcast.comEmail: info@fitnessbusinesspodcast.comPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Apr 5, 2016 • 34min

046 Maureen Hagan - What It Means to Lead Through Serving Others

A global ambassador on the benefits of exercise and living well, Maureen Hagan is vice president of program innovation for GoodLife Fitness and canfitpro – Canadian Fitness Professionals — the largest fitness education and certification organization in Canada. Mo, as she is known in the fitness industry, is a licensed physiotherapist, a Physical Health Educator and has been recognized for her work in fitness that spans three decades, with numerous awards for innovation, passion and leadership and, was named as one of Canada ’s 20 Most Influential Women in Sport and Physical Activity in 2014. Most recently, Mo was acknowledged by IHRSA with the ‘Woman Leader Award’ in honor of Julie Main. Mo is a published author and a regular contributor to consumer magazines and on-line publications including the Huffington Post. In this week's show, the focus is on Leadership. Mo talks about the evolution of leadership and culture in the fitness industry, she explains Leadership through serving others and gives us tips and examples on how to lead this way. Visit: fitnessbusinesspodcast.comEmail: info@fitnessbusinesspodcast.comPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Mar 29, 2016 • 1h 1min

045 An Coppens - The Power of Gamification for the Fitness Industry

An Coppens is the Chief Game Changer at Gamification Nation Ltd, which offers gamification design services, serious game design and an online gamification support community. During the show, An explains exactly what Gamification is all about, what it means for fitness business owners and professionals, how to get started, and how you can take advantage of 2016 – the Olympic year, to introduce gamification into your business! Visit: fitnessbusinesspodcast.comEmail: info@fitnessbusinesspodcast.comPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Mar 24, 2016 • 44min

044 Lexie Griffiths - How to Put the SIZZLE into Your Fitness Business

Lexie Griffiths is a world-renowned speaker, inspirational coach and creator of The Sizzle Box! During this week's show, Lexie talks about Leadership and Team Culture. She gives tips on developing love within your teams and shares how to increase retention within your fitness business. Visit: fitnessbusinesspodcast.comEmail: info@fitnessbusinesspodcast.comPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Mar 16, 2016 • 36min

043 Justin Tamsett - Actions to Reward Status in Your Fitness Business

This week's show features Justin Tamsett from Active Management. JT talks about creating a customer experience, status within our businesses and the importance of personalisation for our members. He also gives us a 3 step action plan for getting started with rewarding status within your business. Visit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/
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Mar 9, 2016 • 30min

042 Mike Arce - Social Media Marketing for Fitness Businesses

Mike Arce is the founder and CEO of Loud Rumor internet, marketing and advertising agency based in Scottsdale, Arizona. Mike shares advice about Facebook advertising, lead pages, sales funnels, lead quality versus quantity plus Mike shares his top 3 tips on where to start with your online marketing. Visit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @fitbizpodcastFacebook: https://www.facebook.com/fitnessbusinesspodcast/

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