Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books
Apr 5, 2018 • 24min
164 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 2 of 4
Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks.
Apr 4, 2018 • 25min
162 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 1 of 4
Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks. During this 4 week series you will learn: How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through How do we create great videos on a low budget
Apr 1, 2018 • 36min
161 Jessica Matthews Use Mindful Movement to Create a Memorable Member Experience
Jessica Matthews, M.S., E-RYT500 is an award-winning and industry leading fitness and wellness educator. She is a professor at Point Loma Nazarene where she developed the Masters of Kinesiology in Integrative Wellness program. She also serves as senior advisor for health and fitness education for the American Council on Exercise (ACE). A sought after and trusted media resource, Jessica regularly contributes as a wellness expert to numerous publications and media outlets, including Women's Health, The Washington Post, and CNN.
Mar 16, 2018 • 27min
160 Author Peter Docker helps you Find Your Why
Peter Docker is the co-author of Find Your Why. He is passionate about enabling people to be extraordinary and inspired by the theory of The Golden Circle, he has collaborated with Simon Sinek for over five years and has the role of Igniter and Implementation Specialist on the Start With Why team. He is dedicated to continuing to learn and share insights into how humans operate, communicate and relate.
Mar 16, 2018 • 40min
159 Justin Tamsett Shares Strategies to Increase Your Prices
What were you doing in 1988? Our guest today completed his personal training course which means in 2018 he celebrates working 30 years in the fitness industry – for some of you listening means he has been working in the industry longer than you have been alive! As of today he has spoken in 19 countries delivering 316 presentations, speeches or key notes to over 180,000 people! Including speaking at Filex in Australia for 19 consecutive years and at IHRSA for 13 consecutive years! He is Australia's most awarded industry speaker, coach and contributor: The 2006 Fitness Australia Presidential Award, The 2008 Australian Fitness Network Presenter of the Year The 2008 FitnessNSW Contribution to the Fitness Industry Award and And in 2011 he was an inaugural inductee into the Fitness Australia Roll of Honour And why does he do all this? He wants to reduce the health care costs across the globe by having more people move more often in the safest place, health clubs, with the best experts, qualified fitness professionals. Todays special guest is the Managing Director of Active Management Justin Tamsett.
Mar 11, 2018 • 1h 4min
158 THE BUMPER EDITION The Ad Strategist Amanda Bond Says Stop Wasting Money on Facebook Ads
Amanda Bond is owner of The Ad Strategist and the creator of the StrADedy System. Entrepreneur Magazine calls her a "Facebook advertising genius", Social Media Examiner named her "the brightest mind in Facebook advertising today" due to her unique mix of creativity and her vast analytical experience from analyzing hundreds of millions of client ad impressions. A fiery personality, Bond mixes education and entertainment in a straight shooting way to show people the right way to do Facebook advertising.
Mar 6, 2018 • 31min
157 Jan Spaticchia Culture Starts With The BIG Conversation
Jan Spaticchia is the Chairman, CEO and co-founder of the énergie Group. With a widespread reputation for his entrepreneurial flair, leadership and vision, Jan has over 24 years' experience in the Health, Fitness and Leisure industry.
Feb 26, 2018 • 26min
156 Career Tips For Gym Managers | In The Trenches
Ed Delahenty is the Club General Manager of Goodlife Prahran Victoria. He started as a Membership Consultant, progressed to Sales Manager for Fitness First, progressed to Club Manager for Fitness First then Club Manager at FitNFast. Wanted a better understanding of the Fitness side of the business so became a Personal Trainer to further develop skills in the industry and then for the last 4.5 years Club General Manager for Goodlife.
Feb 20, 2018 • 13min
155 Mike Michalowicz How to stick to your financial resolutions – Intensive 4 of 4
Mike Michalowicz is the entrepreneur behind three multimillion dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneur's cult classic, The Toilet Paper Entrepreneur. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Today Mike travels the world as entrepreneurial advocate speaking to groups just like ours. He is globally recognized as the guy who "challenges out dated business beliefs" and teaches us what to do about it. Over the next 4 shows you will learn: Recourses to improve your knowledge around financial management Tips for improving cash flow in your business Strategies to reduce expenses How to stick to your New Year financial resolutions
Feb 15, 2018 • 39min
154 Thomas Plummer Social Media Marketing for The Fitness Industry
During this weeks show, special guest Thomas Plummer talks about how much of your marketing budget should be allocated to social media marketing, how to use social media to market to prospects at different buying stages, how to use video to market your business and 3 tips for fitness business owners marketing on social media. Thomas Plummer has been working in the fitness business for over 40 years. He founded the Thomas Plummer Company in 1990, which eventually became the National Fitness Business Alliance (NFBA) in 2003. The NFBA is a group of industry vendors and suppliers banded together to bring advanced business education to all fitness business owners operating anywhere in the world. Currently, Thomas does about 20 workshops a year around the world and is in front of more than 10,000 people a year through numerous speaking engagements as a keynote speaker, event host and private consultant. He has authored 10 books on the business of fitness, which have remained the bestselling books in the industry for over 20 years and several of the books are currently used as textbooks in numerous college programs as their source for fitness business education. He also has one of the most popular Facebook sites in the industry with over 100,000 followers where he writes about business and life on an almost daily basis. Thomas is also the creator of the modern training gym concept in the late 1990s, which has led to a complete revolution in the fitness industry. This new gym concept represents the evolution of the industry and this new generation of gym and owner are now the most financially successful fitness businesses in the world. Due to the over 100,000 people who attended the seminars during the past decade, coupled with the continuing popularity of his books that have sold over 250,000 copies worldwide since first being introduced in 1999, many industry experts feel that Plummer is the most influential person working in the fitness industry today. He is perhaps best known for helping young fitness professionals understand and master the business side of the gym business and his "no nonsense" speaking style has kept him as one of the most popular speakers in the world of fitness year after year.
