

Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books

May 12, 2020 • 51min
288 Mastermind Panel 2 for COVID-19 Planning
This is the second edition of our COVID19 Mastermind panel. In this broadcast, our expert panel covers: 1. An update about the COVID19 landscape in their territory USA, Canada, Asia, UK and Australia. 2. Top three pieces of advice based on their area of expertise, those focus areas are Business, Marketing, Customer experience and retention, people and leadership.

May 5, 2020 • 48min
287 In The Trenches with Kari Saitowitz and Drew Campbell
In part one of today’s episode you will hear from Kari Saitowitz, the Founder + CEO of Fhitting Room in New York City. Kari shares what it is like to own a fitness club in the epicenter of COVID-19 and what actions her club has taken to keep New Yorkers moving during the crisis. Then in part two we speak with Drew Campbell, the General Manager of ISSN (International Society of Sports Nutrition) based in Shanghai, China. Drew shares his insights on the state of the fitness industry and life overall in Asia during COVID-19.

Apr 28, 2020 • 42min
286 In The Trenches with Matt Wright and Lindsay Bollinger
In part one of today's episode you will hear from Matt Wright, he is the Vice President of Personal Training and Programming at City Fitness and he joins us to talk about their online app THRIVE and their new City Fitness LIVE product. Then in part two, we are joined by Lindsay Bollinger, the General Manager of Brick Bodies Fitness Services, who talks about how she is communicating and training her staff during the COVID-19 crisis.

Apr 21, 2020 • 56min
285 In The Trenches with Jason Stowell and Terry Hawkins
In part one of today's episode you will hear from Jason Stowell, he is the fitness and membership consultant to JCC's of America and has created a 3 step guide to running effective team meetings online. Then in part two, our guest is Terry Hawkins, Founder, and CEO of Progress Retail. In the interview, Terry shares advice for owners, managers and employees that have been affected by the circumstances of covid 19. She helps us understand what we need to do, to get out of the Pit and Flip the switch.

Apr 14, 2020 • 34min
284 In The Trenches with Club Owners During Covid 19 - Chris and Lachlan
In part one of today's episode you will hear from the owner of Field and Function, Chris Lilley about how they are providing live virtual classes and hiring out gym equipment. Then in part two, I’m joined by Lachlan Creighton, the owner of 3 Anytime Fitness Clubs who shares how he is staying connected with their members and with the community.

Mar 24, 2020 • 50min
283 In the Trenches with the Founder of Spartan, Joe De Sena
Joe De Sena Founder and CEO of Spartan, the world’s largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since his pre-teens. After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, De Sena set his sights on ripping 100 million people off their couches by creating the Spartan lifestyle.

Mar 22, 2020 • 59min
282 Mastermind Panel for COVID-19 Planning
The Mastermind Panel Solving The Covid-19 Challenges You Are Facing. Our panel of experts understand the pain you are currently in with compulsory closures, members suspending, grappling with virtual or on-line programming, members cancelling and the numerous staff issues. They'll share their top idea for where you are currently. They want to help you maximise this 'quiet' time with strategies, plans and actions for post COVID-19.

Mar 17, 2020 • 39min
281 Darren Jacobson on Best Practices in Group Exercise Management
Darren Jacobson is the Senior Vice President of Instructor Programming for Zumba Fitness LLC based in Miami. He holds a bachelors degree in Human Movement Science and is a featured writer for numerous fitness industry publications. In addition, Darren sits on the IDEA Program Directors Committee, and is an IHRSA industry expert in the field of Personal training. Darren was previously with the Virgin Active Group in South Africa as the Head of Product for their chain of 100 plus Health clubs. Darren is a recognised speaker at most major international fitness conventions including IHRSA, IDEA, CAN-FIT-PRO and FILEX and has presented at conventions across South Africa, Canada the USA and Asia.

Mar 10, 2020 • 40min
280 The $1 A Day Facebook Ad Strategy with Dennis Yu
Dennis Yu is the Chief Executive Officer of BlitzMetrics, a digital marketing company which partners with schools to train young adults. Dennis’s program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone. He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents, including keynotes at L2E, Gultaggen, and Marketo Summit.

Mar 3, 2020 • 1h
279 Scott Stratten Understanding The Age of Disruption
Scott Stratten, is the President of Un-Marketing. Scott is a Disruptive and UN-traditional Sales, Marketing, Branding & Relationship Expert. As the president of Un-Marketing, he has transformed how corporations, like PepsiCo, Century 21, Fidelity and Microsoft do business, with radical insights on how to engage better with customers through social and viral marketing. Named a top 5 social media power influencer by Forbes.com, Scott elevates the conversation by putting the focus back on what matters most to current and potential buyers. Values like trust, authenticity, relationships and service. In 2018, Scott was inducted into the National Speakers Association Hall of Fame.