Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books
Dec 29, 2020 • 40min
332 Thinking Ahead: Exercise Is Medicine With Dr Bob Sallis
The medical industry is ready for the fitness industry but is the fitness industry ready to look after who they send to us? This is the question that Bob explores in the Thinking Ahead show. As a practicing physician, Dr Bob Sallis has worked closely with the Claremont Club in California referring patients for years. He has seen the direct benefit to his patients and also the impact on the staff, other members and the community. The programs were profitable for the business and life changing, so we discuss what they did and why they worked. As he looks into the future of the fitness industry, he is confident that gyms are a place to improve health but gyms have to be ready for the clientel.
Dec 22, 2020 • 34min
The Benefits of Profiling People with Bo Hanson
Bo Hanson's career within the sport and the business sector spans over 20 years, delivering leadership, management and coach development. In addition to his own athletic career comprising of four Olympic appearances and including three Olympic medals, Bo has worked for many years with coaches and athletes from over 40 different sports across the globe. Bo's ability to improve the coaching strategies and performance of his clients has resulted in over 18 national championships, Olympic medals and pro team premierships in the last five years alone. Long-standing working relationships and consistent high-quality feedback from his clients are testimony to his ability to understand, connect, design and deliver exceptional work.
Dec 17, 2020 • 41min
330 The Value Proposition for Going Digital with Intelivideo
Have you been considering going digital and adding an on-demand and live streaming workout platform to your fitness business? Are you looking to compete with direct to consumer fitness offerings in a hyperlocal fashion? Does the idea of going from health club operator to production company make you sweat? If you answered yes, the December Value Proposition episode is for you. Intelivideo exists to help operators hybridize their fitness offerings and to compete in an ever-changing fitness landscape. We'll dive head first into the three pillars of Intelivideo: Technology, Marketing Success & Services, and Content Strategy.
Dec 15, 2020 • 39min
329 The Power and Place of Role Play with Ben Ludwig
Ben Ludwig currently serves as the Growth pastor for CrosspointNow network of churches across Kansas, acts as the Subject Matter Expert in Sales for Fitness Revolution, sits on the Advisory Board for the International Strength Training Organization and works in a consultant role with the fastest growing fitness franchise in the world F45 Training as well as working a hand in many start up businesses.
Dec 8, 2020 • 32min
328 Increase Profit By Decreasing Expenses with Josh Fox
Josh Fox is the founder and CEO of Bottom Line Concepts. He has grown the company over the past decade and is proud to have achieved over 300 Million Dollars in savings and refunds for many different organizations. In the day to day operations, his true strength is building relationships as well as managing employees, vendors and an international sales team. He is hands on in overseeing all aspects of the business from meetings, contracts, negotiations, implementation and follow up. Passionate about various charities, Josh gives back to his community and is also an avid animal rights activist and enthusiast.
Dec 1, 2020 • 43min
327 Five Laws That Will Bring You Both Personal Effectiveness and Professional Success
Bob Burg is the author of a number of books on sales, marketing and influence, with total book sales approaching two million copies. Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. Bob Burg shares how a subtle shift in focus is not only a more uplifting and fulfilling way of conducting business but the most financially profitable way, as well. For 30 years he's helped companies, sales leaders, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals.
Nov 24, 2020 • 49min
326 Emma Barry: 2021, The Year To Rebuild Fitness Boutiques
As founding member of group fitness juggernaut Les Mills International and previous Director of Group Fitness Programming for luxury-lifestyle brand Equinox, I have inhaled senior roles in group fitness programming, product development, global training, and people & culture. A prolific writer and sought after speaker and mentor, Emma is fluent in what happens NEXT in fitness and personal betterment. Armed with 25 years of stories you'd rather forget, Emma is a regular contributor to the International business forums, trend panels and women's events. Emma lives in Southern California with her husband Lee and their three life-long projects; Jas, Zoe, and Max. Emma delights in lighting fires under people and projects to catapult them towards their potential as you will experience in person.
Nov 19, 2020 • 36min
325 The Value Proposition for Making Fitness Accessible with Trainerize
In episode 325 of the Fitness Business Podcast, we're going to be learning the Value Proposition for Making Fitness Accessible – we'll be speaking with the Trainerize team to learn about how the app came to be, what the company looks like today, and where they're going in the future! You'll learn how the fitness & wellness solutions they build for their community create a 360-degree fitness and lifestyle approach. With over 20,000 fitness businesses powered by Trainerize, a community of over 200,000 coaches and over 800,000 active users, over 100,000 connected fitness apps and 25,000 workouts completed daily – this is an app you want to know more about – so be sure to stick around and have a listen!
Nov 17, 2020 • 52min
324 Rebuild Your Sales and Marketing in 2021 with Alan Leach
Alan Leach currently serves as CEO, sales trainer, and director of sales and marketing for the West Wood Club, based in Dublin, Ireland. He uses his 32 years of health club and sales management experience to serve more than 36,000 health club members at seven West Wood Club locations in Ireland and Bosnia. Leach has been an avid supporter of the industry for years. At the start of his career, he grew an individual club's membership from 700 to 3,100—establishing the club as one of the most profitable facilities in Europe. He continues to promote physical activity and the global industry as a regular speaker at countless events for fitness professionals.
Nov 10, 2020 • 40min
323 Preparing Legally For The New Normal in 2021
Rachel Brenke, a multi-faceted entrepreneur who has created businesses from the ground-up that support the life she wants to lead. As a cancer survivor, mom of five, and TEAM USA athlete, her motto is "I get to do this" and get-to-do-this she does. Through her best-selling masterminds, top business podcast and multiple brands, Rachel blazes the way for female entrepreneurs to have a real business and a real life. She walks what she talks and "tells-all" the formulas and methods she has used to build multiple successful real businesses to have a happy, real life.
