

Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books

May 4, 2021 • 33min
357 Increasing Your Leads Through Referrals With Michael Griffiths
Most fitness businesses hear the word "referral" and think of member or client referrals, but in this episode, Michael delivers an amazing insight on how to find referrals outside of your fitness walls. He poses the questions...."how well do you view your relationships with other businesses in your community." By creating partnerships with other businesses, gyms can cross market and reach a whole new community and tap into a new lead source. Listen to how Michael encourages gym owners and sales managers to build relationships with like minded businesses!

Apr 29, 2021 • 15min
356 Why Buy a Strength Training Franchise in 2021
Life is too short not to love your work. Discover Strength, believes you should be able to build the career you want while doing work that changes lives. Imagine owning a distinguished fitness business, back by a market-tested business model, where efficient, 30-minute workouts are provided to your clients by expert, educated personal trainers. Imagine building a thriving business while doing work that you love, with people you love. If you are curious to know more about buying a strength training franchise, then this episode is for you. Tune in to the podcast and video interview, where Chantal Brodrick speaks to the CEO of Discover Strength, Luke Carlson.

Apr 27, 2021 • 43min
355 Staff Training Boosts Retention with Pete McCall
In this episode, Pete McCall discusses the importance of staff training and making your team members better by focusing on individual and team development. He also discusses, that despite budget cuts there are creative ways to continue to educate your staff without spending a lot of money. You won't want to miss this episode, so you can start your journey on developing a 12 month professional development plan for your team.

Apr 22, 2021 • 1h 1min
354 The Value Proposition for Reimagining Industry Partnerships
As the fitness industry comes back stronger than ever in 2021, now is as a great time to reimagine your business: who are you aligned with? Who are you doing business with? Who is cheering you on? Who is your customer and what do they want now? If something or a certain partnership isn’t aligning with your goals going forward it may be time to reimagine your business and who you’re working with! You’re in for an insightful conversation with Vapor Fresh, REX Roundtables, and MXMetrics about the value they’re providing their customers and how you can make adjustments to reimagine your fitness business.

Apr 20, 2021 • 34min
353 Cumulative Advantage: How to Build Momentum for Your Ideas, Business, and Life Against All Odds with Mark Schaefer
Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketing blogs in the world. Mark shares his new book Cumulative Advantage: How to build momentum for your ideas, business and life against all odds with our Fitness Business Podcast family.

Apr 13, 2021 • 54min
352 Group Fitness Panel with the FBP Fanatics
Group Fitness Professionals Ellen de Werd, Rebecca Pinto and Shannon Fable take to discussion about the future of group fitness and what the industry looks like moving forward.

Apr 6, 2021 • 26min
351 Frank Ancharski: Creating a little L.I.P. Service (Leadership, Inspiration and People Management)
Frank is passionate about creating a little L.I.P. Service, that is, Leadership, Inspiration and People Management. That servant leader mindset is used to formulate actionable and executable initiatives for his clients as explained in this episode.

Mar 30, 2021 • 38min
350 Simon Bungate: Making Kids Programming Profitable
Looking for a creative way to bring residual income into your gym, group fitness or personal training program? Youth fitness is quickly growing as one of the top "add-on" programs in the fitness industry. With children becoming more sedentary, due to the pandemic, and parents looking for a way to get their child off the coach or away from the video games, now more than ever is the perfect time to start a youth fitness program. Listen to show Simon Bungate and his staff at Clean Shred had been able to achieve this success.

Mar 25, 2021 • 28min
349: Integrating Digital Data with Jeffrey Kazmucha
On today’s show we welcome Jeffrey Kazmucha. Jeffrey is the founder of AMP Venture Partners. We dive into a number of hot topics including digital innovation, market strategy, and the potential of future CRM’s marrying the Doctor, patient and Personal Trainer relationships together. Jeffrey also touches on his beliefs around budding technologies like AR, AI, VR wellness and digital health that will be designed around the betterments of lifestyle, sports, fitness and medical sciences.

Mar 23, 2021 • 26min
348 The Future of Medical Fitness with Lisa Dougherty
Lisa stresses the importance of integrating medical fitness into the fitness community. Personal trainers should take the opportunity to add to their tool box and become a specialist in training clients with chronic disease and health issues. Lisa talks about the opportunities that MedFit Network provides to fitness professionals across the world. Take a listen and learn a new skill!