Exit Rich: Home Service Secrets with Lance Bachmann

Wes Kitto, Bulldog Construction, roofing business, home services, construction entrepreneur, business exit strategy, private equity roofing, roofing mastermind, business scaling, P&L analysis, CRM for contractors, ServiceTitan, Zoho CRM, roofing company valuation, roofing business growth, Milwaukee roofing, roofing company owner, selling a business, construction business podcast, home service entrepreneur, roofing leadership, building to sell, roofing brand, roofing marketing, contractor podcast, roofing industry insights, 8-figure exit, construction CRM issues, business mindset shift, roofing team management, bulldog builders, LLC, Bulldog Builders LLC   Show Notes: What do you do when you’ve built a powerful, well-branded roofing company, racked up 20 wrapped trucks, a stellar team—and you're sitting on nearly $2 million in cash? That’s where Wes Kitto of Bulldog Construction (Bulldog Builders LLC) finds himself after 11 years in the game. In this raw and real episode, Wes opens up about the crossroads every successful entrepreneur eventually hits: Do I scale bigger—or do I sell now and change my life forever? We talk about mindset shifts, CRM nightmares, and what it really takes to build a business that’s worth eight figures on the open market. Whether you're just getting started or already eyeing an exit, this is the blueprint for what comes next. 💬 Mic-Drop Moments: “You can’t expect people to run your company if you’ve mentally checked out.” 👇 Don’t miss this one if: You’re a roofer or home service pro thinking about scaling or selling You want a front-row seat to real business conversations most people never hear You’re stuck between grind mode and exit mode—and want to see what the next level really looks like 💥 What You’ll Learn: How Wes went from claims adjuster to building an 8-figure-worthy roofing company The exact turning point when he realized it might be time to sell What private equity is REALLY looking for in your business (and how close you already might be) Why the wrong CRM could be costing you a fortune—and how to fix it before it’s too late The power of simplifying your services to scale faster and profit bigger How one mastermind conversation could change your entire exit strategy Hiring challenges, leadership lessons, and the mental game behind making your next move   Follow my guest at: Website: https://bulldogbuildersllc.com/ Instagram: https://www.instagram.com/bulldogbuildersllc/  Facebook: https://www.facebook.com/bulldogbuildersllc/  TikTok: https://www.tiktok.com/@bulldogbuilders  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann **Watch the full video episode on Lance’s Youtube.

What happens when a small-town guy from Minnesota rebrands a business, straps on a tool belt, and grinds his way to $1 million in year one—with just one teammate and no excuses? You get Cole Nelson from Maverick Construction. In his first-ever mastermind, Cole opens up about what it really takes to build from zero, why mindset trumps marketing, and how showing up in the right rooms can 10x your entire life. If you’ve ever felt like the underdog, this episode proves you don’t need investors, a big crew, or a fancy office—you just need grit, systems, and a “who’s next?” mindset. This isn’t just about business—it’s about betting on yourself, building with intention, and proving that one bold year can change everything. Because when you stop waiting for permission and start taking action, million-dollar results start showing up!   💥 What You’ll Learn in This Episode: How Cole hit $1M in sales in his very first year—with just him and one other guy Why investing in mindset and masterminds is a game-changer for home service entrepreneurs The hidden cost of delaying systems and processes—and why the time to implement is now How to retain your most loyal team members—and why giving up equity might be the smartest move Scaling tips for owners with no W2 employees yet—from foundation to full crew How to balance family, risk, and vision when going all-in on your company   Follow my guest at: Webpage: https://mavconstructionandroofing.com/construction-company/ Instagram: https://www.instagram.com/colenelson.mn/  Facebook: https://www.facebook.com/people/Maverick-Construction  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann **Watch the full video episode on Lance’s Youtube.

 What happens when a diver with a dream goes all in on cleaning the bottoms of yachts — and ends up building one of the fastest-growing marine service companies in the game?  You get Rich from Barnacle King (Richard Basset), a certified savage in the yacht game. Rich is a South Florida entrepreneur who reveals how he went from cleaning barnacles for pennies to running one of the most innovative, systemized, and scalable service companies in the game — all while shaking up an industry stuck in the stone age. If you think you know what success looks like in the trades — this will flip your whole mindset! This isn’t just boat cleaning — it’s a masterclass in how to dominate a niche, scale with tech, and turn his “weird” business into billion dollar barnacles!   💥 What You’ll Learn: How Rich grew his marine diving company by 30% in one year — and why it’s just the beginning The pricing strategy that changed everything — He raised prices by 16% and didn’t lose a single client  Breaking into tech with ServiceTitan — The first marine service company ever onboarded Why price shoppers are the worst — And how cutting them out saved his business Why customer experience matters more than the service itself How ditching Housecall Pro and going all in on tech unlocked explosive growth Building a respected, tech-driven company in a sea of outdated competitors   Follow my guest at: Instagram: https://www.instagram.com/richardmbassett  https://www.instagram.com/barnacleking  Facebook: https://www.facebook.com/thermbpost/  https://www.facebook.com/barnacleking  TikTok: https://www.tiktok.com/@thebarnacleking  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann *Watch the full video episode on Lance’s Youtube.

What happens when a microbiologist, ex-aquarium cleaner, and former pizza shop owner jumps headfirst into chimney repair? You get Joe Ochal AKA: Joe the Mad Chimney Scientist — a Philly-based powerhouse who turned his failures into fire, building a $5 million chimney empire with 17 trucks on the road. In this episode, Joe drops the blueprint on scaling niche service businesses, escaping the truck, and finally becoming the boss. This is gritty. This is raw. This is what real entrepreneurship looks like. If you’ve ever doubted whether the long road of failure can lead to freedom — this episode will change your mind! 🔥 What Makes This Episode Must-Watch For YOU: -From hustling aquariums to owning the chimney game — how Joe pivoted through failure and found gold in brick and mortar (literally). -Built a $5M service business by mastering a trade most people didn’t even know they needed. -Got out of the truck just 2 weeks ago — and he’s already unlocked more growth than the last 2 years -Historic restoration expert — repairing 1700s walk-in fireplaces and monuments with NASA-grade knowledge. -Failed pizza shop, tanked service biz, moved in with his parents — and still bounced back harder. -Now managing a full sales team while learning how to lead, delegate, and build systems that scale. -Heartfelt leadership lessons — on being a present father, empowering teams, and letting go of control. -Real talk on why most entrepreneurs NEVER escape the daily grind — and how Joe broke the cycle. -The truth about social media, shiny metrics, and focusing on real business over likes. Follow my guest at: Instagram: https://www.instagram.com/chimneyscientists/  Website: https://chimneyscientists.com Facebook: https://www.facebook.com/chimneyscientists/  TikTok: https://www.tiktok.com/@thechimneyscientists  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann Don’t wait! Get your ticket for The 7th Annual Roofing Process Conference so you can learn to grow, scale and sell your business to private equity:  https://roofconference.com/ December 3-5, 2025 JW Marriott - Marco Island, FL Sign up for a 2 day Mastermind: https://lbachmanncapital.com/mastermind/ Sign up for a free Shop Tour: https://lbachmanncapital.com/shop-tour/ Follow us: https://beacons.ai/lance_bachmann YouTube: https://www.youtube.com/@lancebachmann IG: lancebachmann Facebook: LanceBachmannOfficial X: @lancebachmann TikTok: @lancebachmann Podcast Apple: https://podcasts.apple.com/us/podcast/the-roofing-ceo-playbook-build-it-to-sell-it-with/id1778011846 Spotify: https://open.spotify.com/show/56A2PiqKz3NP6sj1nfSloP?si=f44f4d095aa64406&nd=1&dlsi=98967f24de074a6a Leave us a review! Website: https://lbachmanncapital.com/ LFG

Everyone talks about wanting to get rich — but no one talks about what it really costs. Today, I'm giving you an inside look at what it takes to build, scale, and SELL a roofing and home service business for millions. No fluff, no filters — just the hard, brutal truth. I'm sitting down with Jim Rhubart, who went from swinging hammers to holding million-dollar checks — and we’re breaking down exactly how it happened, what almost bombed the deal, and what it really takes to win at this level. Join us as we go through the twist and turns of what it takes to see this level of personal success. The brutal late nights, the deals we almost lost, the fights, the near-walkouts, the wins... and how we STILL came out on top. 💰 You won't just hear the success... you'll FEEL it. 🔥 You Won’t Want To Miss: From grinding it out with a tool belt to sitting at the table as a multi-millionaire From almost walking away... to closing one of the biggest deals of our careers From handshake trust to changing our families' futures forever This is not some polished “success story” — this is the REAL blood, sweat, and sacrifice it takes to win in the roofing and home service game. Follow my guest at: Instagram: https://www.instagram.com/jimrhubart_roofing Website: https://jimrhubartroofing.com/  X: https://x.com/JimRhubart  Facebook: https://www.facebook.com/jimrhubartroofing/  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann **Watch the full video episode on Lance’s Youtube.

Get ready to hear what most people will NEVER show you — the raw, unfiltered reality of what it really takes to become a multi-millionaire in the home service game. No fluff. No fairy tales. Just straight-up wins, losses, and savage lessons. I'm sitting down with my guy Josh Sparks to break down the wild, no-sleep, heart-pounding rollercoaster we just survived — from nearly losing a life-changing deal... to totally pulling it off at the last second… and changing our lives forever! If you think success is clean, easy, or safe, buckle up — because this rollercoaster of a ride will have your stomach doing somersaults! 🔥 Key Moments You’ll Want to Catch: -The savage phone call where I almost pulled the entire deal  -Why “idle time” is the silent k1ller of success -The one thing EVERY entrepreneur needs to hear about partnerships -What building a $25M business in a year really looks like behind closed doors -How "good enough" attitudes destroy companies — and what I do about it   💥 WARNING: This is not for the faint of heart. I’m telling you exactly how we went from chaos to cash — and why most people will NEVER make it because they can't handle the TRUTH. Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann Don’t wait! Get your ticket for The 7th Annual Roofing Process Conference so you can learn to grow, scale and sell your business to private equity:  https://roofconference.com/ December 3-5, 2025 JW Marriott - Marco Island, FL Sign up for a 2 day Mastermind: https://lbachmanncapital.com/mastermind/ Sign up for a free Shop Tour: https://lbachmanncapital.com/shop-tour/ Follow us: https://beacons.ai/lance_bachmann YouTube: https://www.youtube.com/@lancebachmann IG: lancebachmann Facebook: LanceBachmannOfficial X: @lancebachmann TikTok: @lancebachmann Podcast Apple: https://podcasts.apple.com/us/podcast/the-roofing-ceo-playbook-build-it-to-sell-it-with/id1778011846 Spotify: https://open.spotify.com/show/56A2PiqKz3NP6sj1nfSloP?si=f44f4d095aa64406&nd=1&dlsi=98967f24de074a6a Leave us a review! Website: https://lbachmanncapital.com/ LFG

You are NOT going to believe this story... Today, I'm sitting down with Mike Shelly Jr., and 18 months ago he was living a completely different life, Mike wasn’t even in the roofing business! Fresh out of college, stuck with a finance degree, drowning in student loans, and ZERO clue that his life was about to explode into a completely different stratosphere. Would he just follow the "safe" corporate path like others told him to? The answer is No! Fast forward to NOW... This Friday, Mike is officially becoming a MULTI-MILLIONAIRE! 💥 How did it happen? Stay tuned to find out.. We dig DEEP into: -Why college degrees aren't always the ticket to success anymore 🚫🎓 -The reality of building a company (spoiler: it’s NOT all sunshine and rainbows) 🌪 -The truth about stress, fights, and hard conversations behind the scenes 🥊 -How loyalty, culture, and grit can change a family's legacy forever 💎 -What it's REALLY like to partner with me — the good, the bad, and the brutal honesty 🔥 -Why home services sales is one of the last TRUE goldmines left (and how much money you can actually make 💰) Mike opens up about life-changing moments, overcoming adversity after losing his brother, and what it feels like to finally have financial freedom he never thought possible. This episode isn't just about money — it’s about redemption, perseverance, family, and making the impossible possible. 👉 If you think you’re stuck... If you’re wondering if the risk is worth it... If you want to know what it REALLY takes to build wealth... THIS episode is your wake-up call. Hit play NOW — because this story might just change the way you look at your entire life and don’t forget to leave a comment after and share your thoughts and what you’d like to see in future podcast episodes. Follow my guest at: *Instagram: https://www.instagram.com/mike_shelly  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann Don’t wait! Get your ticket for The 7th Annual Roofing Process Conference so you can learn to grow, scale and sell your business to private equity:  https://roofconference.com/ December 3-5, 2025 JW Marriott - Marco Island, FL Sign up for a 2 day Mastermind: https://lbachmanncapital.com/mastermind/ Sign up for a free Shop Tour: https://lbachmanncapital.com/shop-tour/ Follow us: https://beacons.ai/lance_bachmann YouTube: https://www.youtube.com/@lancebachmann IG: lancebachmann Facebook: LanceBachmannOfficial X: @lancebachmann TikTok: @lancebachmann Podcast Apple: https://podcasts.apple.com/us/podcast/the-roofing-ceo-playbook-build-it-to-sell-it-with/id1778011846 Spotify: https://open.spotify.com/show/56A2PiqKz3NP6sj1nfSloP?si=f44f4d095aa64406&nd=1&dlsi=98967f24de074a6a Leave us a review! Website: https://lbachmanncapital.com/ LFG

I’m going to be real with you—this episode is living proof of how powerful social media really is! I had never met Heather Hitchcock in person before this interview. I just kept seeing her pop up on my feed—boss energy, next-level branding, unstoppable faith, and a growing business that stood out in a MALE-dominated industry. So what did I do? I watched her for over a year before making contact. And when I finally did, I knew one thing:  People NEED to hear this woman’s story! 🤯 In this episode, we talk about: -Her raw and powerful journey from a jail to building a thriving company -How faith—not religion—was the turning point of her life -The reality of being a woman in roofing and how she handles it like a total BOSS babe! -Why she almost quit everything this month—and how she bounced back harder -The exact reason I believe the roofing industry needs a cultural reset—and how people like Heather are leading the charge! Whether you’re in roofing, construction, or just trying to scale your business with real leadership, this conversation is a must-listen. 💥LIKE WHAT YOU’RE HEARING?💥  I WANT TO HEAR FROM YOU AND WHAT YOU’D LIKE TO HEAR   ON A FUTURE EPISODES.   🫵 (Leave a comment) Follow my guest at: *Website: https://heatherhitchcock.com  *Instagram: https://www.instagram.com/heatherhitchcock  *Facebook: https://www.facebook.com/hhitchcock  https://www.facebook.com/RoyalRoofingandConstructionofTexas  *TikTok: https://www.tiktok.com/@heatherhitchcock4  Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann Don’t wait! Get your ticket for The 7th Annual Roofing Process Conference so you can learn to grow, scale and sell your business to private equity:  https://roofconference.com/ December 3-5, 2025 JW Marriott - Marco Island, FL Sign up for a 2 day Mastermind: https://lbachmanncapital.com/mastermind/ Sign up for a free Shop Tour: https://lbachmanncapital.com/shop-tour/ Follow us: https://beacons.ai/lance_bachmann YouTube: https://www.youtube.com/@lancebachmann IG: lancebachmann Facebook: LanceBachmannOfficial X: @lancebachmann TikTok: @lancebachmann Podcast Apple: https://podcasts.apple.com/us/podcast/the-roofing-ceo-playbook-build-it-to-sell-it-with/id1778011846 Spotify: https://open.spotify.com/show/56A2PiqKz3NP6sj1nfSloP?si=f44f4d095aa64406&nd=1&dlsi=98967f24de074a6a Leave us a review! Website: https://lbachmanncapital.com/ LFG

Today, I sat down with my good friend and business partner, Michael Shelly, for a brutally honest, no-fluff conversation about what it really takes to scale, sell, and cash out big. Mike shares how he went from feeling stuck and the emotional struggles he battled wanting more for his family — thinking the window had closed — to waking up a millionaire! We get raw about the grind behind the scenes, the moments where it felt hopeless, and how real leadership isn’t about "handouts" — it’s about accountability. But let me be clear: this didn’t happen because I waved a magic wand. Check out to find out what REALLY happened and how this could happen to YOU too.  💥 I talk about firing top performers who didn’t want to evolve,  💥 How we built a company that grew to $25M in our first year,  💥 Why ServiceTitan was non-negotiable for scaling like maniacs,  💥 And the emotional moment when the noose of financial pressure was finally ripped off Mike’s neck. If you’ve ever doubted whether entrepreneurship can change your life forever... you need to hear this story. 👉 We don't sell fairytales. We show you how it's really done. Follow me on all Social Media: @LanceBachmann Exit Rich: Home Service Secrets with Lance Bachmann Don’t wait! Get your ticket for The 7th Annual Roofing Process Conference so you can learn to grow, scale and sell your business to private equity:  https://roofconference.com/ December 3-5, 2025 JW Marriott - Marco Island, FL Sign up for a 2 day Mastermind: https://lbachmanncapital.com/mastermind/ Sign up for a free Shop Tour: https://lbachmanncapital.com/shop-tour/ Follow us: https://beacons.ai/lance_bachmann YouTube: https://www.youtube.com/@lancebachmann IG: lancebachmann Facebook: LanceBachmannOfficial X: @lancebachmann TikTok: @lancebachmann Podcast Apple: https://podcasts.apple.com/us/podcast/the-roofing-ceo-playbook-build-it-to-sell-it-with/id1778011846 Spotify: https://open.spotify.com/show/56A2PiqKz3NP6sj1nfSloP?si=f44f4d095aa64406&nd=1&dlsi=98967f24de074a6a Leave us a review! Website: https://lbachmanncapital.com/ LFG

When I say this episode is a game-changer, I mean it. I sat down with my friend and tech powerhouse Sebastian Jimenez, founder of Rilla, and let me tell you—he’s not just here to talk tech. He’s here to lead a revolution in the home service world. 🛠️ From AI-powered virtual ride-alongs to why your sales team NEEDS to be recorded (yes, even your “top guy”)—we’re pulling back the curtain on what it really takes to scale a modern roofing company in 2025 and beyond. 💣 I share the real story of how I fired our best rep for refusing to adapt, what Gary Vee told us about excuses, and how technology isn’t optional anymore—it’s survival.  Check out Rilla here: https://www.rilla.com/rilla-wild/the-go-rilla-in-the-room-with-sebastian-jimenez  You’ll also hear: The real reason top performers resist coaching Why recording your team is the best decision you’ll ever make How Rilla helped us 10X our close rates—fast What it means to build like a boss And how Sebastian and I are betting big on transforming roofing into a sales and marketing machine—not just a trade 👊 If you’re still treating your business like it’s 2010, this episode will punch you in the face—in a good way. Adapt or perish! Listen now and don’t forget to subscribe.   Follow my guest at: Instagram: https://www.instagram.com/real.sebastian.jimenez/  Facebook: https://www.facebook.com/people/Rilla  Follow me on all Social Media: @LanceBachmann Watch the full video episode on Lance’s Youtube. Exit Rich: Home Service Secrets with Lance Bachmann