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JAYSON WALLER UNLEASHED

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Aug 12, 2021 • 28min

#86: Amplify Your Success with Ryan Serhant

Born in Houston, Texas in 1984, Serhant was raised in Topsfield, Massachusetts, on the North Shore of Massachusetts, where he attended the Pingree School. He spent most of his summers with his family in Steamboat Springs, Colorado, where he pursued his interest in theatre and arts, attending Perry-Mansfield Performing Arts School & Camp. Ryan Serhant moved to New York City when he was 22, hoping to launch a career on Broadway. When that dream didn’t pan out, he found a different route into show business—as a real estate agent. Serhant has appeared on CNN, CNBC, FOX, NBC, ABC, and CBS. He has been quoted in The New York Times, The Wall Street Journal, Wall Street Journal China and Forbes.  Since his debut on Million Dollar Listing, Serhant has also appeared on Inside Amy Schumer, and in 2014, Serhant made his film debut, co-starring in Noah Baumbach's 2014 film, While We're Young. In 2017, Serhant produced and launched the Bravo television show “Sell It Like Serhant”, a spin-off of MDLNY in which he coaches under-performing salespeople, helping them improve their sales skills.  He eventually started his own real estate firm on September 15, 2020, SERHANT! The Serhant Team consists of more than 60 experienced agents and marketing support staff and has sold over $1.6B worth of real estate in the last two years alone.  The Serhant Team New Development group is also a prominent force in new construction sales, with more than $16B and 50 projects across Manhattan, Brooklyn, Long Island City, Miami, and Los Angeles to its name.  In 2018, Ryan started his own entertainment and media company, Serhant Media Group (SMG), as an in-house marketing arm to both his real estate and television endeavours.  Their first project was the launch of Ryan’s VLOG on YouTube, which now has over 300,000 subscribers and has become an integral marketing tool for Ryan’s listings.  The firm has quickly grown into one of the most active real estate companies in the United States, using its large social media exposure of over 3.6 million followers to sell properties such as the $33 million Penthouse at ARTE Surfside in Miami and 809 Madison Avenue in New York for $69 million.     Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Mentioned In The Episode:    Website :  https://ryanserhant.com/ LinkedIn: https://www.linkedin.com/in/ryanserhant Instagram: https://www.instagram.com/ryanserhant/?hl=en Twitter: https://twitter.com/RyanSerhant?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor YouTube:  https://www.youtube.com/channel/UCG98giOsUxIlXV0rNUhxLew Facebook:  https://www.facebook.com/RyanSerhantOfficial Podcast: https://podcasts.apple.com/ie/podcast/million-dollar-listing-star-ryan-serhant/id1205997729?i=1000416234595 Books:  How to Sell More, Earn More, and Become the Ultimate Sales Machine  Big Money Energy: How to rule at work, dominate at life, and make millions Transform People Into Clients: Sales Hooks from Sell It Like Serhant with Exclusive Audio Content Let Your Inner Freak Flag Fly: Sales Hooks from Sell It Like Serhant. Product Knowledge = Power: Sales Hooks from Sell It Like Serhant.      Timestamps    01:41 - Ryan's Journey to success.  06:40 - Mindset of an Entrepreneur.  08:26 - Mindset of Winning over Money.  09:48 - Ryan's Work Ethic.  13:05 - Ryan's Core Values.  17:30 - Ryan's Sales Coaching.  20:35 - Balancing Work Life and Personal Life.  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 9, 2021 • 15min

#UnderdogBites: Ego is the Enemy

Today in True Underdog Bites, Jayson talks about dealing with our Ego and stopping it from being a hurdle for growth in our lives. He talks about how Ego has been responsible for failures in many athlete's careers. Every one of us has Ego, but we have to coach it, keep it aside and be humble to make better decisions in life.       Links:     Follow True Underdog on IG: www.instagram.com/true_underdog   Reach out to Jayson directly at jayson@trueunderdog.com   Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/   Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam   Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Timestamps:    00:49 - We all have ego     01:22 - How do we deal with our ego?     02:50 - Confidence Vs Ego.     08:40 - Self Reflection     11:02 - How to grow through life?     13:11 - Be Humble.       Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 5, 2021 • 36min

#85: The Taste of Success with Jeni Britton Bauer

Jeni Britton Bauer grew up in Ohio, one of the key swing states for Biden in the 2020 election. She lived in Columbus from the age of 12, and before that, Peoria, Illinois. Jeni opened her first ice cream shop, Scream, in 1996 and Founded Jeni’s Splendid Ice Creams in 2002. As Founder and Chief Creative Officer, Jeni remains the beating heart of the company and is in charge of all creative output—from the ice cream itself to the supporting details that enhance the experience of eating it.  Jeni is the author of the New York Times best-seller “Jeni’s Splendid Ice Creams at Home”. With more than 100,000 copies in print, the cookbook dubbed the “Homemade Ice-Cream Making Bible” by The Wall Street Journal earned Jeni a 2012 James Beard Award, America’s most coveted honour for writing about food and the culinary arts.  Jeni’s follow-up, “Jeni’s Splendid Ice Cream Desserts” (May 2014), includes more than 100 new recipes for ice creams and ice cream desserts. The gorgeous cookbook includes more than 100 easy-to-execute recipes, including seasonal favourites (Savannah Buttermint) and signature staples (Salty Caramel).  Jeni is a 2017 Henry Crown Fellow and has been recognized by Fast Company as one of the most creative people in business today. Jeni’s Splendid Ice Creams are available in stores nationwide as well as at Scoop Shops in 12 states and the District of Columbia.      Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Mentioned In The Episode:    Website: https://jenis.com/about/about-jeni/ Linkedin: www.linkedin.com/in/jeni-britton-bauer-a181193/ Instagram: https://www.instagram.com/jenibrittonbauer/?hl=en @jeni  Twitter: https://twitter.com/jenisplendid?lang=en  @jenisplendid  Facebook: https://www.facebook.com/jenibrittonbauer/ @jeni Book: Jeni's Splendid Ice Cream for the Home Kitchen  Jeni’s Splendid Ice Cream Desserts Artisanal Kitchen: Perfect Homemade Ice Cream, The: The Best Make-It-Yourself Ice Creams, Sorbets, Sundaes, and Other Desserts https://www.amazon.co.uk/Books-Jeni-Britton-Bauer/s?rh=n%3A266239%2Cp_27%3AJeni+Britton+Bauer       TimeStamps:    01:31 - How did Jeni decide to get into Making Ice-Creams?   03:06 - Jeni's Personal Struggles.  04:24 - Jeni on having a work ethic.  05:07 - Jeni's Intuition on getting into ice creams.  07:50 - Jeni's WHY.  10:59 - Importance of Building it slowly.  12:47 - Growth of Jeni's Splendid Ice Creams.  15:22 - Jeni's cookbook. 18:27 - Inspiration to make Dairy Free Products.  22:46 - Jeni's third cookbook.  23:25 - Impact of Covid on the Business.  26:58 - Facing the Storm.  31:10 - Jeni's top 3 Statements to get started. 34:33 - How can you connect with Jeni and find her business?  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 2, 2021 • 38min

#UnderdogBites: Cows vs Buffalos with Jayson Waller

Today on the show Jayson is talking with John LeBlanc about the difference between cows and buffalo. When there is a storm coming the cows start running away from the storm and end up enduring it much longer, while the buffalo starts running into the storm and doesn’t need to be in it very long. You can take these ideals and apply them to business. By making decisions quickly and not running from them, or procrastinating, you are allowing yourself the opportunity to move past that decision and on to the next thing. Be a buffalo, don’t be a cow.   Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com   Timestamps:   3:46 - What Does Cows vs Buffalo Mean? 6:23 - Putting It Into the Context of Business 10:40 - Flight Back From Myrtle Beach 14:54 - Making Decisions Quickly Helps In the Long Run 19:00 - The Story of Jayson’s Mother-in-law 24:27 - Don’t Hold Grudges, Take Care of the Situation 27:09 - Surround Yourself With Honesty 30:18 - Try to Take Criticism Well 34:38 - Basketball and Volleyball Contest Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 29, 2021 • 44min

#84: Steps to Success with Dan Lok

When Dan was 16, his parents had divorced and his worldview began to change as he moved from China to a bad neighborhood in Vancouver, Canada. Overnight, self-help books became his thing. He used to be the kid that hates school and can barely speak or read English, but began going to the library to sharpen his understanding. He began to do menial side-hustles. Mowing lawns, fixing computers, stocking supermarket shelves, flipping textbooks – anything to make a buck. Dan learned to write copy, started his one-person advertising agency, and began earning significant profits. By the age of 27, he was a self-made millionaire and shortly after, an 8-figure entrepreneur. He’s now written 12 books and has taught millions of people around the world via his many ventures in copywriting,closing, and all around financial tips and advice. He lives in Vancouver, Canada with his wife Jennie Li.   Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com   Mentioned in the Episode:   Dan’s Website: https://danlok.com/ Dan’s Linkedin: https://www.linkedin.com/in/danlok Dan’s Instagram: https://www.instagram.com/danlok Dan’s Twitter: https://twitter.com/danlok Dan’s YouTube:https://www.youtube.com/channel/UCs_6DXZROU29pLvgQdCx4Ww Dan’s Facebook: https://www.facebook.com/DanLokOfficial Dan’s Podcast: https://danlokshow.com/ Dan’s Books: https://www.amazon.com/Dan-Lok/e/B002BLXW1K Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 26, 2021 • 31min

#83: Rise Above the Challenge with Stephanie Saunders

Stephanie is named one of the Forbes Top Social Media Influencers of 2020. She holds a Master’s Degree in Marketing and Communications from Florida International University and is married to Joe Suskind, President at United Claims Specialists since 2011.She used to be in the banking industry helping banks foreclose on property owners and worked in the real estate industry during the big mortgage crisis of 2006. She is the founder of The Suskind foundation which donated 50,000 hand sanitisers to local Florida schools, charities and first responders. This charity set out to provide assistance in the community for housing and disaster preparedness related to economic and natural disasters.  Stephanie’s mother was adopted and resented Stephanie and because of which, Mental Health is a huge deal for Stephanie. Stephanie entered the job market during the mortgage crisis of 2006, and she took a job in the one sector that was hiring - Distressed Properties. She spent the next decade building a reputation in creditor-owed real estate by leading client acquisitions and strategic marketing. After ten years, she became an equity stakeholder in United Claims Specialists. She was able to put her love of real estate and knowledge of marketing and branding to use for a proper cause with her Husband Joe Suskind, the founder. With this venture, she wants to help property owners keep money that is rightfully theirs, after spending many years in the banking and mortgage industry helping banks foreclose on property owners.  Her goal in life is to help people recoup their losses, restore their properties and protect their hard-earned assets. In 2016 she launched a consulting firm applying her skills in brand storytelling for service-based businesses and began dabbling in social media marketing.  After 10 months of ditching the basic B2B perspective, she was named one of the nation's Top 10 Social Media Influencers of 2020 by Forbes Magazine. Stephanie launched S2 Marketing to help other business professionals effectively utilize social media to advance their brands.  She also launched a podcast on that subject called The S2 Show, where experts join Stephanie in discussing their business models, how they achieved success and how they have changed their branding techniques since the pandemic shift.     Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Mentioned in the Episode:   Website: https://www.stephaniesaunders.com/about   Instagram: www.instagram.com/thestephanie.saunders/ LinkedIn: https://www.linkedin.com/in/ucs-stephaniesaunders Twitter: https://twitter.com/thestephanies Facebook: www.facebook.com/pg/StephanieSaunderss/ Youtube:https://www.youtube.com/channel/UCRIxk8DiFKOhEfVOskCrcrQ Podcast: https://www.audible.com/pd/Podcast/B08K56Y6ZH     Timestamps:     01:22: Stephanie's Childhood  05:36: Stephanie's Academic Journey  07:42: Should you set goals for longer than 6 months?  09:52: What made Stephanie change her career?  12:30: How did Stephanie meet her husband?  14:24: how did Stephanie transition from real estate to Marketing?  18:02: Stephanie's Podcast - The S2 Podcast. 19:39: What Makes S2 podcast special?  21:03: Being Authentic on Clubhouse.  23:08: Stephanie's SusKind Foundation  25:42: Stephanie's New Book.  29:17: How can you find and connect with Stephanie?  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 22, 2021 • 27min

#82: The Future of Work with Tiffani Bova

Tiffani Bova is a Global customer growth and innovation evangelist at Salesforce. As an industry thought leader, Tiffani watches overall market trends to uncover best practices on how to improve sales performance and enhance the overall customer experience. Prior to Salesforce, she spent 10 years at Gartner as a vice president, distinguished analyst and research fellow, covering sales transformation and indirect channel innovation. She is the Winner of the ‘Gartner Thought Leadership’ Award for her comprehensive body of work on the Future of Sales and has delivered more than 450 keynote presentations around the globe to over 450,000 people on sales transformation and business model innovation. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500.  Previously a VP, distinguished analyst, and research fellow at Gartner, she has worked for startups and Fortune 500 companies including Sprint, Inacom, Interland, and Gateway Computers and is considered one of the pioneers of cloud-based indirect channel programmes.  She is the author of the Wall Street Journal bestselling book ‘GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business’ and the host of the "What's Next!" Podcast, ranked one of the Top 50 Business, Marketing and Management Podcasts...     Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Mentioned In The Episode:    Website: https://www.tiffanibova.com/  Linkedin: https://www.linkedin.com/in/tiffanibova/ Instagram: https://www.instagram.com/tiffanibova Youtube: www.youtube.com/c/TiffaniBovaTV/about Twitter: https://twitter.com/Tiffani_Bova  Facebook: https://www.facebook.com/TiffaniBova/ Podcast: Host of the "What's Next! Book: Growth IQ - Get Smarter About the Choices that Will Make or Break Your Business      Timestamps:   01:58 - Growing up in Hawaii.   04:57 - What was it like transitioning into USA  from Hawaii?   06:53 - Tiffani's Book: Growth IQ.   10:05 - Happy Employees = Happy Customers?   15:29 - How to grow a business Post-Covid?   19:17 - What is Tiffany most proud of in her speaking career?   21:56 - What's the best place Tiffani has ever visited?   23:30 - How and where can you find Tiffani?    Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 19, 2021 • 29min

#81: The Science of Influence with Jon Levy

Jonathan Levy is an American author known for his work in the fields of influence and adventure. His research mostly focuses on what affects decision making. He works out of C Lab collaborating with neuroscientist Moran Cerf, of the Kellogg School of Management. He spent years modeling the behavior of people at every level of influence, in order to better understand what causes them to engage and connect. Levy used his understanding of social interaction to create the Influencers Dinner, a secret dining experience for taste makers, thought leaders and influencers from different industries. Levy's work in human behavior has garnered him a reputation as one of the leading super connectors in America. Levy has spoken at many conferences including TED and Fortune's Brainstorm Health.     Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com     Mentioned in the Episode:   Website: https://www.Jonlevytlb.com Linkedin: https://www.linkedin.com/in/jonlevytlb/ Instagram: https://www.instagram.com/jonlevytlb/ Twitter: https://twitter.com/JonLevyTLB Facebook: www.facebook.com/JonLevyOfficial/     Timestamps:    01:35 - Childhood and where it all began?  02:35 - Why were you treated like a social outcast?  03:25 - Marvel or DC ?  06:00 - How did you know you wanted to become a behavioral scientist ?  08:25 - What's your experience of becoming a behavioral scientist ?  09;50 - Surround yourself with smarter people around you that bring things to the table.  19:17 - Influencers dinner  20:10 - What are some of the crazy things that have happened during influencers dinner ?  23:55 - First book :- 2AM principle.  25:55 - Concept of Peak End Rule.  27:12 - How can you find and connect with John Levy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 15, 2021 • 28min

#80: Achieve Your Goals with Kim Perell

Perell was born and raised in Portland, Oregon, to be able to spend money as a kid, she went door-to-door and asked her Portland neighbors for metal cans which she would redeem at five cents apiece.  Her first job out of college was at an internet startup that went bankrupt. Kim began her journey as an entrepreneur from her kitchen table with a $10,000 loan from her 80-year-old grandmother, and grew the company to over $100 million in annual revenue. Kim went from broke and unemployed to selling her first company and becoming a multi-millionaire by the time she was 30.   Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com   Mentioned in the Episode:   Kim’s Website: https://kimperell.com/ Kim’s Linkedin: https://www.linkedin.com/in/kimperell/ Kim’s Instagram: https://www.instagram.com/kimperell/ Kim’s Twitter: https://twitter.com/kimperell Kim’s YouTube: https://www.youtube.com/c/KimPerell   Timestamps:   2:39 - Growing Up in Portland, Collecting Cans 4:24 - Struggles Getting to Multi Millions 8:08 - Selling a Company FOr Over $200 Million 10:35 - Where Are We At With Female Entrepreneurs 13:36 - Exit Strategy as an Angel Investor 16:33 - Elevating Other Entrepreneurs 17:59 - Some Examples of Exit Strategies 20:11 - Kim’s New Book 21:51 - What Qualities Make a Great Leader? 25:39 - How to Find Kim Online Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 12, 2021 • 37min

#79: Chasing Ambition with Ali Brown

Today on the show Jayson is talking with Ali Brown, entrepreneur, women empowerer, free thinker, business coach, author, speaker, and TV commentator. Ali is the founder and CEO of women’s business empowerment company We Lead, the founder of The Trust network for 7+8 figure women entrepreneurs, and host of Glambition Radio.  Ali is a true business leader and advisor—one who has been honored over the past decade as an Inc. 500 – ranked CEO and an Enterprising Woman of the Year, she has been named one of Forbes’ Women to Watch, one of EY’s Winning Women Entrepreneurs, and an entrepreneur delegate for the United Nations Foundation’s Global Accelerator. Ali was also featured on the ABC hit primetime show Secret Millionaire. Ali and Jayson talk about the significance of $18.56, some of the most trying and difficult times that Ali has had to persevere through, and how you can enact change in your life to become the person that you want to be!   Links:    Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at jayson@trueunderdog.com Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com   Mentioned in the Episode:   Ali’s Website: https://alibrown.com/ Ali’s Linkedin: www.linkedin.com/in/alibrownla Ali’s Instagram: www.instagram.com/alibrownofficial/ Ali’s YouTube: www.youtube.com/c/AliBrownOfficial/about Ali’s Facebook: https://www.facebook.com/alibrownfan/ Ali’s Podcast: https://alibrown.com/radio/   Timestamps:   1:48 - Growing Up in Connecticut 5:23 - The Significance of $18.56 7:32 - One of the Most Difficult Times in Ali’s Life 14:06 - Giving to Your Company Before Giving to Yourself 19:04 - They Don’t Give Awards for Failure 20:49 - Less Than 2% of Women Owned Businesses Break a Million Dollars 25:39 - Giving Women the Chance to Grow in Companies 27:12 - The Trust 30:06 - How to Create Change in Your Life 34:34 - Spend Some Time With Yourself 35:29 - How to Find Ali Online Learn more about your ad choices. Visit megaphone.fm/adchoices

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