Second in Command: The Chief Behind the Chief with Cameron Herold

Today's episode of the Second in Command podcast is a brief excerpt from a conversation between Cameron and Carl J. Cox, in which they discuss a powerful strategy for long-term success, sharing how a visionary goal can transform an organization's trajectory. Listen as Cameron recounts moments of setting seemingly audacious targets that felt nearly impossible at first glance but, with careful planning and execution, became attainable milestones. You'll discover the importance of aligning teams with goals that are both ambitious yet plausible. Cameron also shares a moment where he and his business partner, almost instinctively, agreed on a massive revenue target for their company. Through a systematic approach, they exceeded this goal, underscoring the importance of clear vision, structured planning, and the right mindset to fuel growth.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:The concept of a BHAG (Big Hairy Audacious Goal) and why vision statements should be replaced with vivid visions. (0:00)Why every business is a jigsaw puzzle with the vivid vision on the front, core values, core purpose, BHAG, and one-year plan as the four corners. (00:59)How Cameron internally sets goals for companies, focusing on employee net promoter score, customer net promoter score, profitability, and revenue. (2:26)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedIn

In this episode of the Second in Command podcast, Cameron is joined by Lindsey Scrase, COO of Checkr, an AI-driven platform designed to make background screening more efficient.During the conversation, Lindsey shares her journey in navigating complex leadership challenges while embracing innovation in the workplace. She discusses the importance of maintaining open communication across all levels of an organization and how essential it is for leaders to continually remind and inform their teams.You'll discover the impact of criminal justice reform on hiring practices, offering a glimpse into Checkr's deep commitment to advocating for fair hiring policies. You'll also hear moving stories of individuals whose lives have been changed through new opportunities, showing the positive ripple effects that inclusive practices can have on companies and society as a whole. This episode offers insights on how AI can complement human workers rather than replace them, as well as how it can be an ally in innovation and growth.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:The story of Checkr's founders, Jonathan and Daniel, who started the company while working at Deliveroo. (9:52)The importance of staying hyper-focused and the rigorous process of deciding on new markets and product roadmaps. (14:01)The challenges of executing and closing deals in the enterprise space, including the need for product and engineering teams to be committed. (18:13)Why AI needs to be viewed in creative ways to drive efficiency and innovation. (23:37)The balance between delegating and inspecting what you expect, and the importance of ruthless ownership. (37:03)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedInConnect with Lindsey: Website | LinkedIn

Today's episode of the Second in Command podcast is a recast of a conversation between Camero and Mahan Tavakoli, host of the Partnering Leadership podcast.The conversation dives deep into the dynamics of two key leadership roles that are crucial to a company’s success. Cameron and Mahan explore how the balance between these roles can be the driving force behind a thriving organization, touching on the importance of mutual trust, communication, and staying aligned.You'll learn about the evolving landscape of business, emphasizing how technological advancements are changing the way leaders need to operate. The discussion highlights the urgency of adopting new tools and practices, stressing that those who fail to embrace innovation risk being left behind.Cameron also offers a straightforward perspective on titles and roles, drawing from his vast experience to explain what companies truly need to maintain efficiency.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!In This Episode You'll Learn:The importance of staying updated with technology and AI to avoid being replaced by younger, more tech-savvy individuals. (6:13)The need for CEOs to understand their own strengths and weaknesses before hiring a COO to ensure a good fit. (11:49)Why the onboarding process is similar to a marriage, and why time away from the rest of the employees builds connection. (14:46)Why Cameron believes that executives who do not embrace AI will be at risk of being out of a job. (28:50)The importance of clarity in roles and responsibilities to avoid confusion and ensure effective decision-making. (31:52)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedIn

Mimi Somerman, President and COO of Equilibrium Labs, shares her extensive background from PepsiCo to pioneering liver health innovation. She discusses the challenges of transitioning from large corporations to fast-paced startups, emphasizing the need for adaptability and operational creativity. The conversation highlights Equilibrium's unique liver clinics and their nutraceutical, Deliverance. Mimi also underscores the importance of integrity, collaboration, and cultivating accountability while driving growth in a dynamic global marketplace.

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Erik Huberman, host of the HawkeTalk podcast.The conversation explores Cameron's journey and how he navigated the complexities of various entrepreneurial ventures, starting from his early experiences with auto body shops and college franchises.You'll learn about a significant career transition where Cameron moved from a highly operational role to becoming a sought-after coach for high-level executives.Cameron also offers profound personal lessons he's learned throughout his career. From understanding the significance of surrounding oneself with inspiring and successful individuals to the realization that the journey itself is more important than the destination, he offers valuable advice for aspiring entrepreneurs. If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!In This Episode You'll Learn:Cameron's early experiences with entrepreneurship, such as caddying at the golf club and recycling coat hangers. (4:12)How he joined the head office of College Pro Painters and expanded the business to the West Coast. (17:49)The transition to coaching entrepreneurs after leaving 1-800-GOT-JUNK. (26:53)The importance of being in the right communities and learning from successful entrepreneurs. (32:19)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedIn

In this unique episode of the Second in Command podcast, Cameron is joined by Rod Neuenschwander, co-founder of Gift·Ology with the late John Ruhlin, author of “Giftology.”During the conversation, Rod shares key lessons learned from years of experience in leadership and organizational growth. You'll discover the value of preparing successors early on to ensure the longevity of a company's vision and culture. Cameron and Rod explore how documenting personal operating systems and thought processes can enhance team collaboration and ensure others understand leadership decisions. You'll hear how Rod, early in his career, created a "ruling way" to clarify his decision-making style, allowing others to better align with his approach.This episode offers a more dynamic approach to business, combining steady leadership with bold creativity, a blend that's essential to navigating complex business environments.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:How Rod met John Ruhlin (the late co-founder) and their initial business ventures. (11:39)Rod's role as the brains behind Gift·Ology, which allowed John Ruhlin (the late co-founder) to focus on his strengths. (19:10)The initial emotional impact of John's passing and the need for a logical plan. (24:32)The concept of "The Ruling Way" and how it helped Rod document his thought process. (35:00)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedInConnect with Rod: Website | LinkedIn

Discover the crucial phase of onboarding new COOs. A solid integration plan can set the stage for success. Understand the importance of immersing hires in company culture and building relationships in the first 90 days. Learn effective strategies for achieving quick wins to build trust. Explore the difference between mentorship and coaching, and why hands-on experience matters when hiring. Get insights on recognizing personality traits to enhance collaboration between COOs and CEOs, ensuring a thriving work environment.

In today's episode of the Second in Command podcast, Cameron is joined by Gaurav Agarwal, the COO of ClickUp, a project management and productivity tool that helps teams manage tasks, projects, and goals more effectively.During the conversation, Cameron and Gaurav dive into the intricacies of effective leadership and the mindset required for success in fast-paced business environments. You'll learn the importance of systems thinking—creating processes that address root causes rather than symptoms. You'll gain insights into cultivating a culture of intellectual honesty and objectivity, where understanding the interplay between people, processes, and technology leads to more effective problem-solving and decision-making. Through creative approaches like cross-functional gatherings and team events, Gaurav underscores the importance of humanizing work and building genuine connections among employees, even when they aren't physically present together.This episode provides a compelling narrative on leadership, ambition, and the drive to make the most out of every opportunity.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:Gaurav's background as a systems thinker, people leader, and someone who has moved between India, Singapore, Japan, and the United States. (1:42)His career journey, starting with a degree in engineering and working in Singapore for Barclays Capital. (9:13)The importance of learning from everyone and getting quick wins in the first 90 days. (18:34)The value of systems thinking in leadership, ensuring that leaders can run a business holistically. (27:28)Gaurav's approach to leadership, focusing on building a culture of growth mindset and entrepreneurial spirit. (38:12)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ Paul Graham article ‘Founder Mode’Connect with Cameron: Website | LinkedInConnect with Gaurav: Website | LinkedIn

In today's episode of the Second in Command podcast, Cameron discusses the essential strategies for attracting and retaining top-tier talent for executive roles. The conversation emphasizes the importance of creating a strong company brand and leadership presence online, as well as the necessity of conducting rigorous interview processes to identify true A players. Cameron also explores the nuanced topic of compensation, particularly the complexities surrounding equity and bonuses. He argues that fair and substantial base pay, along with generous vacation policies, can better motivate top talent than traditional bonus structures, which may inadvertently demotivate employees.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!In This Episode You'll Learn:The essential elements your company needs to attract high-caliber executives. (0:50)Why traditional job postings won’t land you a top-tier second in command. (2:25)The benefits of using specialized executive search firms to find and recruit exceptional COO candidates. (2:50)The pitfalls of giving away equity too freely, and strategies for ensuring equity is earned and tied to performance. (4:50)Why performance-based bonuses might not always motivate employees. (6:00)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron is joined by Joe Minarik, Chief Operating Officer for DataBank, a provider of enterprise-class data center, cloud, and interconnection services.During the conversation, Cameron and Joe dive into the challenges and rewards of transitioning into a new leadership role within a different organizational culture. He highlights how listening and relationship-building are key to earning the trust and respect of team members, especially when managing expectations and setting priorities in an evolving business environment.You'll discover the importance of coaching and developing people within an organization. With an emphasis on talent growth and empowerment, Joe explains how the success of a business relies heavily on cultivating the strengths of its team, rather than simply focusing on technical tasks or immediate business needs.This episode offers valuable advice from Joe's years of experience, emphasizing the power of patience, learning from those on the front lines, and focusing on problem-solving as a way to fuel personal and professional growth.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:Why many employees leave high-paying jobs at hyperscalers to return to smaller companies with a better culture and more fulfilling work. (9:16)The technical aspects of data centers, including latency, connectivity, and the importance of being close to population zones. (13:05)Joe's background in system administration and network engineering, and how he transitioned from technical roles to management and business leadership. (19:33)The difficulties of meeting people virtually and the importance of face-to-face interactions in building trust and understanding. (23:53)And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - Unleash The Power Of Your COOCameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/