Wizards of Ecom

I've had previous podcast episodes where I genuinely encourage my listeners that doing Live is the way to go and I'm gonna have to take that statement back a little because in this episode, Jeff will enlighten us why Amazon Live is not for everyone. Yep! You read that right but don't get disheartened just yet cos there are options to go live successfully and we discuss all of it in this episode. So, tune in and don't miss the important tips from Jeff Cohen. In This Episode: [00:28] Introducing Jeff Cohen of Seller labs [01:22] Jeff as VP of Seller labs [03:50] Amazon Live is not designed for brand to be developing content. [08:50] what an average person does not know. [10:50] Amazon live as Influencer. [11:35] 3 options to go make it on Live [12:18] Going live as influencer. [15:07] Amazon Live new features. [17:20] Getting the traffic. [18:01] Live streams in Asia. [20:40] Work with an agency to do live for your products. [23:35] Ad placement reward. Guest Links and References: Email: jeff@sellerlabs.com WEBSITE: https://www.sellerlabs.com Book References: All the Places You'll Go By: Dr Seuss Front of The Class By: Brad Cohen with Lisa Wysocky Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

You are not a writer but you have a story to tell. Here's good news for you! You don’t have to be a writer to write but you can still publish a book that you dream of writing and publishing and make profit out of it. Rachel Ollen will walk us through the how-tos of KDP or Kindle Direct Publishing. If you are ready to dig in and make use of your writing skills or books ideas, listen in because this episode is full of nuggets you wouldn’t want to miss. Rachel wishes you to be inspired in writing and start making sales. In This Episode: [00:30] Welcoming Rachel Ollen [01:40] rachel and her background. [04:09] Rachel explains KDP & how to make profit from it. [04:30] A walkthrough and how-tos of KDP. [07:40] KDP and Keywords [10:50] Finding keywords on KDP products [14:20] Knowing your skill set for KDP [15:30] Who should you hire? [21:20] Video ads on KDP [27:05] Social media ads and promotions for KDP [3010] Types and different sizes of books. [31:20] Where to list your books [34:20] Software programme to help keyword search. Guest Links and References: Wizards of Amazon Groupchat and Facebook Book Links and References: I love You Stinky face by: Lisa McCourt and Cyd Moore The 5 Love Languages for Children By Gary Chapman Homesick and Happy By: Michael Thomson Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Is voice search the future and the next big thing for SEO? Let’s find out! In today’s episode, we have an exciting guest, The founder of Marketplace Blueprint and host of the Marketplace blueprint Podcast, Robyn Johnson and she kicked off the show enthusiastically sharing her writing skills and her role in the Amazon space. Get ready to be impressed by Robyn in this no holds bar episode as she walks us through step by step listing optimization for Alexa voice search. Voice search has brought convenience to homes, maps, and a lot of things that require searches but will it really be a game changer for SEO? Robyn answers all of that and more so listen in and understand more about Alexa how it could be useful to Amazon businesses. In This Episode: [00:29] Welcoming Robyn Johnson [02:00] Writing for Seller Labs blog. [03:35] How Robyn started doing Amazon. [07:25] Robyn on Alexa being more profitable. [08:10] What is voice search and intent for different voice search engines. [10:02] Alexa being the leader of voice search. [11:00] Alexa and google home are top leaders for Amazon. [18:38] Impact on keyword search vs. voice search. [20:25] Understanding voice search for Amazon. [26:20] Ranking organically [27:04] keyword ranking [28:50] Importance of branding in ranking. [30:50] Focusing on being unique. [35:40] Managing reviews. Guest Links and References: WEBSITE: https://marketplaceblueprint.com FACEBOOK: https://www.facebook.com/marketplaceblueprint/ FB GROUP: Amazon listing optimization FB Group Book References: Rocket Fuel By: Gino Wickman and Mark Winters Think and Grow Rich for Women By Sharon Lechter The Hobbit Series By: JJR Tolkien Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Kitty Lai who was always behind big brands and now stands as her own brand shares with us what you need to know about branding. With all her credentials, experiences and expertise, Kitty enthusiastically shared 40 minutes packed with information you can learn from and execute to make your brand a success. Branding plays a big role on how you represent your product or how your product represents you. So, listen in and pick Kitty’s nuggets of advice to those who are starting or made a mistake with branding. Making your own brand, re-branding and elements of branding were some of the juicy topics we’ve tackled that you shouldn’t miss. In This Episode: [00:25] Introducing Kitty Lai [03:29] Kitty explains branding [06:40] Branding and experience [08:30] Making your own brand [10:25] Logo and photography [12:50] When your logo sucks. [14:00] When do you need to rebrand? [19:30] Getting feedback before rebranding. [23:15] Communicating with colors [27:15] Tone of voice through branding [30:20] Good branding VS. good product [31:10] Building trust for your product [39:00] Scaling needs investing [41:15] Kitty talks about her rate. Guest Links and References: LINKEDIN: https://www.linkedin.com/in/kittylaibrandingdesignerconsultant FACEBOOK: https://www.facebook.com/me.branding.you/ INSTAGRAM: https://www.instagram.com/kittylai.brand/ Books References: Key Person Influence By: Daniel Priestley Building Story Brand By: Donald Miller Oversubscribed By: Daniel Priestley Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Let's get geeky in this episode for in this episode we are gonna be dealing with pure data. Data that you can validate and execute on your businesses and turn it to a more profitable one. Let's hear it from Sourcing Monster Founder, Tomer David. He's gonna be sharing with us his product validation strategy that has 60-70% success rate. So, tune in and be inspired! In This Episode: [00:28] Welcoming Tomer David, founder of Sourcing Monster. [03:05] Timer explains product validation system through datas. [08:40] Product sourcing or PPC advertising? [10:58] Changing strategies [14:50] Tools recommended [15:54] Timer being a morning person. [17:22] First step, starting the day by checking the numbers. [20:05] Step by step walk through product validation. [22:59] Avoiding me-too products. [26:13] Success rate of this system. [27:38] Picking the best quote with good communication. [32:38] Alibaba or 1668? Guest Links and References: WEBSITE: https://www.sourcing-monster.com/ YOUTUBE: https://www.youtube.com/channel LINKEDIN: https://www.linkedin.com/in/tomerdavid/ Book Reference: The Alchemist By Paulo Coelho Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Welcoming a second timer on the show, Alina Vlaic of AZ Rank. In this episode, we are going back to the basics of ranking.Tune in as the ranking expert gives us tips on getting the right keywords, beating algorithm and ways to rank. These and more ranking techniques when you tune in.   In This Episode: [00:29] Welcoming Alina Vlaic [01:20] Alina describes herself in two sentences. [03:15] What is ranking? [04:20] Red flags people often missed. [05:00] Shades of ranking, staying in the gray area. [08:20] Difference of ranking a launching product and old products. [12:20] Too high expectations is often the mistake a first-timer makes. [16:05] Different strategies for a competitive and non-competitive niche. [23:20] New product keywords. [28:15] Aline being honest on the first PL product that failed. [31:20] Has Alina not able to rank a product? Guest Links and References:   WEBSITE: https://azrank.com/ FACEBOOK: https://www.facebook.com/AZRANKcom​  INSTAGRAM: https://www.instagram.com/alinavlaic/?hl=en  INSTAGRAM: https://www.instagram.com/azrank_com/​  YOUTUBE: https://www.youtube.com/channel/UCfKy... WEBSITE OFFER CODE: cats10   Book Reference: Traction By: Gino Wickman Raising Cain By: Dan Kindlon & Michael Thompson   Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Like any other businesses, Amazon or Ecom businesses need protection just like how you protect your own life because you wouldn’t want to lose what you’ve worked hard for. Now that Amazon is strictly implementing and reinforcing its General Insurance policy, sellers are given streamlined protection on their businesses. In this episode, we are going to get serious as we talk about insurances that will cover our businesses from all kinds of claims. Let’s hear it from an Insurance specialist herself, Ashlin Hadden. Ashlin was most enthusiastic sharing all her knowledge about insurances. We covered topics from the right insurance that meets different kinds of sellers needs, high risk products, types of business insurance advisable for ecom businesses, getting the right coverage you need, down to advantages of not getting a seller for an insurance agent.  Join us as we tackle the ins and outs of business insurance.   In This Episode: [00:24] Welcoming Ashlin hadden, CEO of Ashlin Hadden Insurance  [02:42] When and why Ashlin is doing insurance? [05:20] How Ashlin started insurance in Ecom and fell in love with it. [07:35] A non-seller insurance agent is an advantage. [09:35] Brand categories that are high risk and advisable for insurance. [12:13] Types of insurances necessary for Ecom businesses. [14:20] Amazon required insurance. [16:15] Ashlin talks about getting the correct insurance. [20:30] When Amazon got strict about reinforcing insurances. [24:23] Is 30 days enough to get a product/business insured? [28:40] Other insurances Ashlin Hadden Insurance offers.   Guest Links and References: WEBSITE: https://ecom.insure/contact/ FACEBOOK: https://www.facebook.com/AshlinHaddenInsuranceAgency/    Book Reference: Well behaved Women Seldom Make History By: Laurel Ulrich Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon

A woman with so many titles attached to her name. A mom, an entrepreneur, a military, business coach, public speaker, product inventor, SEO expert and more. Her long list of credentials is not our topic for today but her struggles, her sacrifices and how it all contributed to her success.  From starting scared after leaving her job to taking business trips with her children, Amy will share them all in this episode. You wouldn’t want to miss on a single brilliant word of advice. Allow her to mentor you in this inspirational 40 minutes as we talk about family time, priorities, scheduling and boundaries.     In This Episode: [00:26] Welcoming Amy Wees [01:35] Amy describes herself in 3 words. [02:46] Amy as a mompreneur. [08:25] How Amy shows love to her kids without having to present every time. [10:59] How to involve the kids in the business. [15:55] How does spirituality helps in the business [22:20]  Amy talks about scheduling in time creatively. [24:24] Spending time for yourself [28:25] Integrating what she learned from military training to business. Guest Links and References: WEBSITE: https://amazingathome.com/ FACEBOOK: https://www.facebook.com/amazingathome/ INSTAGRAM: https://www.instagram.com/amazingathome/?hl=en   Book References: Rich Dad Poor Dad By: Robot Kiyosaki Cash Flow Quadrant By: Robert Kiyosaki The Lean Start-up By: Eric Ries Clockwork By: Mike Michalowicz Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon

In this episode, I’m very honoured to have a special guest from the other side of earth, Japan. Nick Katz who’s been living in Japan for more than 25 years will give us a glimpse of what it’s like to live and grow a business in Japan. It was a fun and informative talk with Nick as he talks about simple life in Japan, his long term business, his previous jobs and of course some insights of what kind of product clicks in japan. Nick also shares the social media platforms mostly used in business in japan. He also gave pretty straight forward warning/advice to those who plan to start a product in Japan and that is , Research and know the market. Tune in and be surprised with Nick’s recommended tool for product research.    In This Episode: [00:34] Introducing Nick Katz [01:20] Nick talked about how he came to Japan and stayed there for 25 years now. [03:40] Nick informs us of Japanese language. [06:01] What sort of Ecom business Nick started in Japan? [11:30] Nick talked about Ecom business 20 years ago. [15:58] When Nick started Amazon. [19:40]  A product Nick plans to produce in future. [22:40] Best tool for product research in Japan. [23:10] Jungle Scout and Google are recommended tools by Nick. [28:08]  Nick talks about how you’ll know a product will work in Japanese market. [30:00] The happening social media in japan. [34:10] Nick’s advice to those who plan to start Ecom at Japanese market. [36:35]  How is Tax in Japan like?   Book References: Moonwalking with Einstein By: Joshua Foer Documentary: Brainman Guest Links and References: LINKEDIN:https://www.linkedin.com/in/nick-katz-333886176/   Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon

It’s the first episode with me, Noemi Bolojan and I’m very much excited to introduce my very first guest and a good friend, an 8 year Amazon seller and host of WOE spanish, Aleksejs Leal.   In this episode, Aleksejs and I talked about a lot of topics and I guarantee you wouldn’t want to miss his advice on a successful Amazon journey that includes not drinking and smoking and living a healthy lifestyle. It may sound odd for advice? Listen in and learn of his convincing reasons.   It’s no holds barred as Aleksejs walks us through his own Amazon journey before he’s had 15 Amazon stores and his failed partnerships. He’s gonna fill us in on why exiting is an advisable strategy. These a lot more nuggets of Ecom wisdom are waiting for you when you tune in. In This Episode: [00:30] Aleksejs who introduced himself as an 8 year Amazon seller with 15 Amazon stores, 5 Ebay stores and 2 distribution companies. [02:30] Aleksejs talks about his 3 takeaways from 2020 [05:40] Aleksejs advice, disadvantages and advantages faced along the way. [08:27] A business partner should have the same goal as you. [10:05] First marketplace for Aleksejs: Amazon [13:35] Private label should not be a monthly income. [17:48] Few habits to practice: not drinking and not smoking. [22:40] Aleksejs speaks about having a journal from a few years back and how it helps. [30:48] WOA is something that helps Aleksejs improve himself business wise and personal.   Book References: Rich Dad Poor Dad By: Robert Kiyosaki Money Masters The Game By Tony Robbins Virtual Freedom By: Chris Ducker   Guest Links and References: INSTAGRAM: https://www.instagram.com/aleksejsleal/ FACEBOOK: https://www.facebook.com/pages/category/Public-Figure/Aleksejs-Leal-1180516045466824/ LinkedIN: www.linkedin.com › aleksejs-leal-43824a60 Links and References: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Ecom on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon