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Wizards of Ecom

Latest episodes

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Sep 13, 2021 • 42min

#124-How Two Amazon Mega Sellers Dealt with Three Failures in Their Amazon Businesses

It’s always great to talk about what makes us successful and things that helped us make it and we can’t exclude the failures and problems that helped us grow. So, in this episode, we are talking about success in regard to failure and setbacks.  As they say, you learn more from failure than success. So, let’s dive into failures Jamie experienced and learn from them. As every success story includes failure, we’ll tackle how to get through it, the challenges of bouncing back and how well you might be able to handle the same challenges not only with Amazon but with any Ecom businesses.    In This Episode: [00:30] We welcome Jamie Davidson [02:25] Why do we want to talk about failures and setbacks? [03:30] Jamie being clubhouse ambassador. ;) connecting entrepreneurs [05:20] How far along he was in selling before the failure happened. [11:20] How would you handle the same situation? [18:39] Bouncing back [31:27] Advise surrounding failure   Guest Links and References: WEBSITE: https://www.amzinsiders.club/membership INSTAGRAM: https://www.instagram.com/jamiedavidson.official/?hl=en   Book References: Profit First by Mike Michalowicz Who by Geoff Smart & Randy Street   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Sep 8, 2021 • 56min

#123-Amazon Account Health Check: 7 Ways to Improve Your Account with Vanessa Hung

Though the title says 7 ways to improve your account health, I guarantee you that in this episode, it isn’t all there is to be excited about as Vanessa shares with us her seemingly limitless knowledge in taking care of your account health.  From preventing mistakes to solving Amazon account issues. You wouldn’t want to miss a second in this episode with all the juicy nuggets Vanessa imparted to us. Listen in to her advice and get the latest dibs on Amazon’s newest program. In This Episode: [00:30] Welcoming our WOE Espanol co-host, Vanessa Hung [00:50] Let’s get to know Vanessa [02:49] What is Account health and how to take care of it? [08:20] Issues that are often not talked about but sellers often get mistakes on. [13:20] Solving these important issues. [15:19] Preventing mistakes in the future. [16:20] Top 3 complaints [20:21] Fixing the relationship right with Amazon. [21:30] Things to look out for [22:25] Having multiple accounts. [23:37] Pending documents [24:28] Buying reviews [25:10] Fake offers [27:20] Communicating with customers. [28:18] Dropshipping. [29:54] How should someone prepare for Q4? [33:00] Protecting your listing. [38:15] Inventory and warehousing. [47:20] FBA New Selection Program. Guest Link and References: WEBSITE: https://www.onlinesellersolutions.com/ LINKEDIN: https://www.linkedin.com/in/vhungc/ INSTAGRAM: https://www.instagram.com/fulltimeamazon/ INSTAGRAM Espanol: https://www.instagram.com/amazonatodahora/ Email: vanessa@fulltimeamazon.com   Book References: The Alamanack of Naval Ravikant The Prayer of the Frog by Anthony de Mello Original by Adam Grant   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Sep 6, 2021 • 32min

#122-Must Know Inventory Trends in Your Ecom Business Using Sellers Signals with Ricardo Pero

Knowing the trends won’t hurt. In fact, digitization makes our lives easier. In this episode, we are embracing the trend with inventory tool Sellers Signal explained by Sellers Funding founder Ricardo Pero. Let’s all learn how these trends that are now shaping the Ecom are necessary to unlock your and your business’ ability to expand and grow. We know that as a seller, we recognize the importance of personalization to our clients, So, let’s hear how digitization and personalisation can work together to achieving our business’ full potential. In This Episode: [00:27] Welcoming Ricardo Pero, founder of Sellers Funding. [02:23] What is Sellers Funding and why is it founded? [05:30] How Sellers Funding was formed? [10:10] Digitized yet personalised system. [13:24] Why Sellers Signal? [21:14] Type of seller and the cost to use the Sellers Signal. [27:30] Inventory tools. Guest Links and References: WEBSITE: https://sellersfunding.com/ Email: ricardo@sellersfunding.com LinkedIN: https://www.linkedin.com/in/ricardo-pero-b7659437/ Book References: What It Takes by Stephen Schwarzman Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Sep 1, 2021 • 48min

#121-How To Use Brand Analytics To Create Product Targeting Campaigns with Gabriel Caceros of Better AMS

Joining us today in the show, Amazon advertising expert from better AMS, fellow WOE, Gabriel Caceros to talk about an Amazon PPC strategy that is brand analytics. Listen in as Gabriel walks us through on how to use brand analytics to strategize better your product targeting campaigns and more.  Search frequency ranking, implementing brand keywords and budgeting your campaign are some of the topics we covered as well that you shouldn’t miss. These and more strategies and juicy advice from Gabriel. So tune in with me.   In This Episode: [00:36] Gabriel Caceros of better AMS in the show today [01:20] Gabriel talks about WOE meet-up guesting. [02:20] What brand analytics and who can have it? [05:20] A walkthrough of how to use brand analytics. [09:18] Search frequency ranks. [18:38] What you should do and which budget you should increase. [24:05] The next thing you should be doing after the 3As [30:40] Product targeting cost and why it changes.   Guest Links and References: LINKEDIN: https://gt.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb INSTAGRAM: https://www.instagram.com/gabcaceros/   Book References: Shoe Dog by Phil Knight Scaling Up by Verne Harnish 5AM Club by Robin Sharma Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 30, 2021 • 17min

#120-Conferences That I am Attending in 2021 to Grow My Amazon Seller Business

Today I’m riding solo again for the fourth consecutive time and I’m loving it as much as having wonderful guests and today we are gonna be talking about conferences and trade shows I love attending and plans on attending this year and why I recommend them.  Though there are a lot of other means to stay updated and educated in all things about selling, marketing and PL, conferences and trade shows I’d say is very important not only to stay updated but to hone our skills, refine our strategies, gain new ideas and network.The ones on my list are worth every penny, so listen in and don’t miss the show.  In This Episode: [00:25] Conferences and trade shows I love and plan to attend this year. [01:25] Talking about the 4th episode being solo. [04:05] 1st on the list, Traffic and Conversion in San Diego California, 100% marketing conference. [06:45] Seller Velocity in Boston. Use CODE: WIZARD for 10% off your tickets [08:38] Content Marketing World [10:46] PLMA: Private Label Manufacturer Association. [15:10] Online Seller Cruise.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 25, 2021 • 44min

#119-Transitioning from Wholesale to PL with Ramon Gonzalez

Welcoming in the show Today, a good friend of mine and Carlos’ with common intentions of helping sellers sell, Ramon Gonzalez. It’s a fun and engaging show so listen as Ramon is here to talk about how he transitioned from wholesale to private label and he’s sharing with us the pro-tips of doing it smoothly but first, learn from his experience.  Ramon also shares with us wonderful pieces of advice you wouldn’t want to miss. You’ll also hear him discuss what skills you’ll need in transitioning. In This Episode: [01:08] Welcoming Ramon Gonzales on the show. [02:25] 2 different business models: wholesale and Private Label [05:57] Commonalities and differences of wholesale and Private Label [10:40] Low view keywords counts [12:00] Ramon discussing wholesale bundling [16:58] Finding what you want to concentrate on. [18:30] Starting a product in the US. [19:58] Top skills learned now that transitioning. [32:15] Advice to those who want to transition.   Guest References: Wizards of Amazon Facebook group   Book References: The E-myth Revisited by Michael Gerber  Rich Dad Poor Dad by Robert Kiyosaki The Power of Habit by Charles Duhigg Mindset by Carol Dweck   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 23, 2021 • 25min

#118-3 Amazon Private Label Questions Sellers Should be Focused on but are Not.

Today I’m riding solo, it’s just you and I and the topic for today is inspired by a question asked to me by a good friend in one of our WOE Amazon Seller Meet-up in Miami, Florida. I’m gonna be answering that as an Amazon private label seller.  Sure, there is a lot to talk about Amazon PL and my answers might not be the sexiest topic for you but to me they are most worth talking about and definitely worth the takeaways. So, sit back and enjoy the show.   In This Episode: [00:20] It’s a solo episode [00:25] The inspiration in this episode’s topic [02:40] Online Seller Cruise  [04:40] No.1 Amazon Live Video [06:15] Sales from Amazon Live video [06:51] Gaining followers from amazon live video. [07:55] Ranking through amazon live. [11:13] 2nd is relationship building. [13:59] Two books you may refer to note this topic. [15:35] Reaping the profits  [17:30] 3rd Merchant fulfilled solution this Q4 [21:55] 3 PLs   Book References: The Go Giver by Bob Burg Giftology by John Ruhlin Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 18, 2021 • 33min

#117-High Clicks, Low Conversion Rate, and ACOS Increase with Michael Erickson Facchin of Ad Badger

Understanding ACoS is complex and simple at the same time. Today in this episode, Michael Erickson, founder of Ad badger who knows the ins and outs of PPC is here to share with us what causes and does not cause an increase in ACos.  With the same perspective of helping sellers sell, he’s got a lot of tips and tricks that will help you understand more and hopefully apply in the business. Bids, good and bad ACoS, campaigns, and driving traffic are just the topics you wouldn’t want to miss. So, stay tuned.   In this Episode: [00:40] Welcoming Michael Erickson [01:00] Sharing common vision. [02:08] What is ACoS according to Michael. [04:25] What causes and does not cause an increase in ACoS. [12:20] Updating campaigns differently might cause fewer clicks. [16:00] Testing the system [17:14] Understanding ACoS [18:20] Knowing where the changes started. [22:15] Managing an account easily. [29:30] $50 or less purchase.   Guest Link and References: WEBSITE: https://www.adbadger.com/category/blog/ Book References: Good to Great by Jim Colins Conspiracy by Ryan Holiday Saltwater Buddha by Jaimal Yogis Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 16, 2021 • 20min

#116-Top 4 Blogs I Consume to Dominate as an Amazon Seller

These days, almost everything is a click away and we sign into subscriptions on things that we benefit from and use a lot. So I’m sharing with you a subscription that is worth every penny. Today I’m riding solo and I’m keeping the episode short and direct as I share about my 4 favorite Amazon seller blogs. Blogs might not sound appealing to you who are listening to this podcast right now but do stay with me because these blogs are worth consuming and really helped me in a lot of ways. In this Episode: [00:25] It’s a solo episode [00:35] 4 Amazon seller blogs [01:01] Grateful for your feedback. [02:20] Upcoming Online seller cruise [04:05] Join WOE guest blogs [07:20] First on my list, sostocked.com [08:58] Second one on the list is Ecomcrew [10:40] Next is EntreResource [13:00] The last and definitely worth my $300 subscription, Thetrendsblog Blog Links: https://www.sostocked.com/blog/ https://www.ecomcrew.com/blog/ https://entreresource.com/blog-3/ https://trends.co/ Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/
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Aug 11, 2021 • 29min

#115-How To Win In A Competitive Niche Solo Episode with Noemi

Today, I'm riding solo. It’s just you and me and I’m going to share with you a topic that’s dear to my heart and all pure experience as I started in the industry. Listen in as I pour my heart to give you the 3 important things that helped me on this journey and helped me win a competitive niche.  I’m not a guru in this field but I’m sharing based on my very own experience. Win big in this highly competitive industry with these tips from yours truly.    In This Episode: [00:25] Riding solo today. [01:35] For who is this episode for? [03:30] 3 of the most important things you should know about when starting [03:45] Mindset [09:30] Strategic networking [16:50] Being passionate about your mission and volunteer. [18:27] Implementing.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

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