They Don't Teach This in Law School

Bryan Austin, from Law Firm Alchemy and Red Kraken Creative, shares his expertise on creating omnipresent content in just 90 days. He emphasizes the power of short-form video to boost visibility and trust for law firms. Listeners learn to unify their brand and connect with audiences effectively using only two hours a month. Austin also discusses the importance of consistency over virality, promoting authenticity and engagement as keys to a successful content strategy.

Send us a textLet's go behind the scenes on last week's "missing" podcast episode. There's an important lesson on keeping your marketing cadence and how to recover when you miss hitting the mark.And don't forget to check out the Lunch Hour Legal Marketing Summit coming this September in Las Vegas!Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm Alchemy

Send us a textThis is one of the most important shifts I want to make in how we talk about growing law firms. Can we strip away the ego that is costing you growth and get down to the real work? This episode goes deep, so listen in...Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm Alchemy

Send us a textGuest-host Bryan Austin reveals the secret to artfully flipping one-star reviews into strategic assets to scale your firm, and draw five-star clients to you. Bryan lays out actionable strategies to take those occasional bad reviews and use them to strengthen your brand, sharpen your systems, and build trust with your ideal clients. Want to scale your law firm? Click hereConnect with Bryan, and Law Firm AlchemyLinkedIn | Youtube | Law Firm Alchemy

Send us a textYou don't need time, or energy to master marketing. You just need this simple mindset shift.Bryan Austin, co-author of They Don't Teach This in Law School, takes the wheel for Charley this week and lays out the critical pivot that took him from writer to marketer in a matter of months. Including: The three key secrets to effective copywriting.Connecting through relatability. Saying more with less.And more! They Don't Teach This in Law School is out now on Amazon. Buy it here!Want to scale your law firm? Click hereConnect with Bryan, and Law Firm AlchemyLinkedIn | Youtube | Law Firm Alchemy

Send us a textThis one piece of advice could get you unstuck and back in growth mode. If you feel frustrated by trying so much but spinning your wheels, this is the episode for you... and considering it contains advice from Ryan Deiss, you're in for a treat!Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm Alchemy

Jay Berkowitz, CEO and Founder of Ten Golden Rules, shares insights on personal branding tailored for legal professionals. He emphasizes the importance of consistent content creation and connecting personal identity with a strong professional persona. Berkowitz discusses strategies to enhance visibility and the transformative power of niching down in law branding. He also highlights the benefits of using platforms like YouTube for legal growth and offers practical tips for overcoming branding challenges. Tune in for actionable advice to elevate your law firm!

Send us a textFrom the meditations of stoic philosophy to quiet reflections at 4 am, Chis Earley's path to success is paved with hunger and humility. Charley sits down with Chris for a tour de force that is one part hard knocks, one part leadership, and every part compassionate entrepreneurship. Through sharing his entrepreneurial journey, Chris challenges law firm owners (like you) to get hungry, get aggressive, and to put service at the center of your life. Chris is lightyears ahead of the rest when it comes to brand-building and reach. Tune into this episode so he can bring you up to speed. Head over to Amazon and grab your copy of Chris's book, Scaling the Wall Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm AlchemyConnect with ChrisLinkedIn | Youtube | Earley Law Group

Send us a textCan you name your organization's core values? Right now, off the top of your head? It's one thing to list the guiding principles of your firm. What separates good firms from great ones is how you put those values into practice.How you live your values with intention.Seth Price, Managing Partner at Price Benowitz LLP and Founder of BluShark Digital, joins Charley for a mastermind in generating growth through your core values. Price cuts out the confusion and sentiment and shares practical strategies for growing your firm (no matter where you are in the journey.) Including: Dividing(and conquering) the legal and business sides of your practiceStrategies and models for retaining top-tier talentPracticing values with intention with EOS, KPIs, and more.And more!Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm AlchemyConnect with SethLinkedIn | Youtube | BluShark Digital

Send us a textWant to align your business life, personal life, and still have energy to spare for the things that matter? Scott Snellings has your solution.Scott Snellings, Founder of Snellings Law and host of The Driven Crowd, returns to They Don't Teach This in Law School to settle, once and for all, the most contentiously debated topic among law firm entrepreneurs: Whose state has the best pizza?All joking aside, Scott delivers a powerhouse masterclass of leadership strategies. Mixing mindfulness with business, Scott lays out the radical shift that comes from staying present in the moment. No more thinking about work when you're at home or visa versa, Charley and Scott share key insights into: Preparing for the future without constantly having to anticipate it.Embracing new opportunities for growth.Managing a law firm as both a key player, and chief entrepreneur. Essential strategies for community engagement.And more! Want to scale your law firm? Click hereConnect with CharleyLinkedIn | Youtube | Law Firm AlchemyConnect with ScottLinkedIn | The Driven Crowd Podcast | Snellings Law