

Business of Betting Podcast
Business of Betting Podcast
A podcast covering the sports betting industry from the perspective of bettors, operators, and industry insiders. Hosted by Jeff Edelstein, Senior Analyst at InGame.com.
Episodes
Mentioned books

Jul 5, 2024 • 44min
E217 - Sam Sadi from LiveScore Group
On this episode of the Business of Betting Podcast, Jason is joined by Sam Sadi from LiveScore Group.
Hear them discuss:
1:52 - Sam's life after leaving Turkey, and then returning to start a sportsbook in 1998
2:36 - Understanding inflation in Turkey and historical economic comparisons
3:53 - The history of how the LiveScore Group came together
8:26 - How LiveScore Group is differentiate itself from other UK sportsbooks
10:11 - Developing an in-house sportsbook platform, and current efforts to migrate to it
11:35 - Sam's definition of being a world-class sportsbook product
20:29 - How Sam think about buying versus building core pieces of the technology stack
26:02 - Sam's take on the state of sports betting in 2024
28:18 - How Sam views unregulated markets
31:08 - Insights on the role of exchanges in the future of sports betting
35:45 - Regulation, the push for transparency, and consumer empowerment
42:39 - What Sam wants to be when he grows up
⚡️ Follow BoB on Twitter/X
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⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Jun 28, 2024 • 38min
E216 - Joe ”Tall” Bunevith from GLI
On this episode of the Business of Betting Podcast, Jason is joined by Joe "Tall" Bunevith from GLI.
Hear them discuss:
01:25 - What GLI (Gaming Laboratories International) does and their global reach.
02:31 - The presidential debate and the relevance of political debates in modern media.
03:29 - Joe's take on the impact of political debates and the change in political dynamics over the years.
10:11 - Poker, Joe's career shift, and his experience in the poker industry.
13:16 - Joe's journey from Massachusetts to Southern California and launching a poker training company.
17:41 - Insight into professional poker life, the importance of emotional control, and the rise of poker solvers.
22:49 - Joe’s role at GLI and the regulatory process for sports betting applications.
25:36 - The GLI 33 certification process and discusses regulatory challenges.
31:38 - The difficulties startups face in the current regulatory environment and the impact on innovation.
34:31 - Joe’s perspective on the lack of new entrants in the sports betting industry and the role of big players.
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Jun 21, 2024 • 35min
E215 - Jake Williams
On this episode of the Business of Betting Podcast, Jason is joined by Jake Williams.
Hear them discuss:
02:00 -Jake’s experience in fatherhood and raising daughters as Jason shares his family dynamics.
04:15 - Jason's focus on health, exercise, and therapy; benefits of a healthy lifestyle.
11:15 - Jason’s reasons for not drinking alcohol and its positive impact on his life.
14:10 - Jake's thoughts on drinking culture and its role in social and professional settings.
16:55 - The current state of the sports betting industry and significant events.
20:55 - Analysis of fluctuating GGR numbers and the impact of VIP players.
23:10 - The regulatory environments and their impact on businesses.
26:45 - Moral implications of operating in unregulated markets.
30:50 - Jason's frustrations with the regulatory landscape and compliance challenges.
32:36 - Summer plans and work-life balance with taking time off to enjoy family vacations and relaxation.
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Jun 9, 2024 • 38min
E214 - Scott Sadin from US Integrity
On this episode of the Business of Betting Podcast, Jason is joined by Scott Sadin from US Integrity.
Hear them discuss:
01:00 - The recent conviction of former President Donald Trump, and how that will affect his current candidacy
05:27 - What it means to have 'integrity' in professional and collegiate sports, and how US Integrity is ensuring it
08:37 - How insider information can be used for nefarious purposes
10:32 - The role that sports properties play in ensuring integrity of their events and stakeholders
13:32 - How US Integrity responds to alerts of anomalies or irregularities
17:37 - Public perception of betting-related scandals, the role that media plays in it, and conflating 'outrage' with 'surprise'
23:55 - Scott's perspective and experience as a "picks and shovels" business within the regulated betting industry
25:54 - The consolidation of B2B companies within the industry, including US Integrity's recent merger with Odds On Compliance
27:15 - Additional verticals that US Integrity is considering expanding its business into
30:48 - The business risk associated with being a B2B provider during a time of consolidation and declining customers
32:27 - How Scott is feeling as an impending first-time parent
36:50 - What Scott wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

May 31, 2024 • 32min
E213 - Adam Bjorn from Plannatech
On this episode of the Business of Betting Podcast, Jason is joined by Adam Bjorn from Plannatech.
Hear them discuss:
01:11 - Adam's recent travels throughout the US
03:37 - Adam's past experience in the offshore betting industry, and how it's similar/different to regulated markets
06:30 - The difficulty for regulators and prosecutors to enforce action against offshore operators
11:15 - What made Adam want to push for moving the unregulated to the regulated
14:03 - The jurisdictions that Adam sees as having the most favorable operating models
17:16 - Whether Adam sees himself as a professional bettor first or sportsbook operator first
19:16 - The relationship between Plannatech and Prime Sports
20:19 - What changes and innovations Adam is trying to bring to the industry
23:29 - Adam's take on the role that exchanges play, and what the future of them looks like
28:14 - Whether the low margin model can work in the regulated US market
30:33 - What Adam wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

May 24, 2024 • 35min
E212 - Joe Asher from IGT
On this episode of the Business of Betting Podcast, Jason is joined by Joe Asher from IGT.
Hear them discuss:
01:35 - The background of IGT, Joe's role at the company, and where sports betting fits within the IGT business
07:12 - Nevada's head start with legal mobile betting, and how its model is different from other states
10:45 - The dynamic between brick-and-mortar and online operators, and the threat of cannibalization
14:36 - The state of horse racing, and whether track owners should benefit from legislative protections
18:20 - The role of government subsidies in regulated gaming, and in private industry more broadly
20:11 - Morality and ethics for operators of real-money gaming products
25:14 - Joe's appointment by President Biden to Chair of the Wilson Center
31:00 - Remaining non-partisan when debating policy matters
34:10 - What Joe wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

May 1, 2024 • 32min
E211 - Joe Dunnigan from ALT Sports Data
On this episode of the Business of Betting Podcast, Jason is joined by Joe Dunnigan from ALT Sports Data.
Hear them discuss:
01:22 - The genesis of ALT Sports Data, and the problem they set out to solve in the market
05:25 - Why alternative sports don't historically have a culture of betting despite their popularity
07:21 - The target customer persona for betting on alternative sports
09:12 - How alternative sports are segmented, and which are the most popular ones
13:15 - Why ALT Sports Data is securing official data rights instead of aggregating data themselves
16:25 - Why they are building an owned B2C media platform in addition to provisioning odds on a B2B basis
17:29 - Funding background and team composition of ALT Sports Data
19:36 - The future of the relationship between data rights holders and sportsbook operators, and the sustainability of the existing model
23:47 - The appeal of live sports content with younger generations and demographics
26:07 - Being an entrepreneur in the later career stage, and the benefits that brings
29:15 - Focusing on a niche versus being everything to everybody
31:08 - What Joe wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Apr 22, 2024 • 1h 4min
E210 - Matthew Trenhaile
On this episode of the Business of Betting Podcast, Jason is joined by Matthew Trenhaile. In a bit of a twist on the standard format, the guest is the one asking the questions to our host!
Hear them discuss:
02:14 - The Smarkets origin story, and why Jason thought an exchange was needed
08:32 - How Smarkets almost became a social betting platform, and the role that social features play in the exchange experience
13:03 - The Betafir API, developer ecosystems, and why Smarkets currently operates as a "closed garden" platform
21:44 - The backstory of how Smarkets came to be its own market maker, and the challenges that came with that
29:22 - Whether the value proposition of exchanges will ever become broadly appealing to recreational bettors
37:31 - The allure of pivoting to B2B for exchanges and syndicates
47:18 - The challenges of offering political betting markets
52:23 - Trading on Betfair in the early days
60:58 - What Matthew wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Apr 12, 2024 • 37min
E209 - Dillon Borgida from Betonu
On this episode of the Business of Betting Podcast, Jason is joined by Dillon Borgida from Betonu.
Hear them discuss:
01:42 - NCAA basketball talk
03:20 - Breakdown of sportsbook VIP programs and how they work
08:26 - The role of VIP hosts
10:35 - Why Smarkets doesn't have a VIP program (so far)
15:00 - Why VIP players aren't necessarily price sensitive
16:04 - The different tiers of VIPs, and what perks each tier can expect
20:23 - The role of credit and offshore sportsbooks with VIP players
23:28 - VIPs, responsible gambling, and affordability checks
30:10 - What the next 10 years look like for VIP players in the regulated US market
33:29 - What Dillon wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Mar 29, 2024 • 31min
E208 - Greg Kajewski from BettorEdge
On this episode of the Business of Betting Podcast, Jason is joined by Greg Kajewski from BettorEdge.
Hear them discuss:
01:00 - March Madness check-in
02:30 - Jason's collegiate wrestling career
05:38 - Introduction to BettorEdge
09:18 - Mechanics of transactions on BettorEdge, and how they are structured to ensure compliance
14:08 - BettorEdge's peer-to-peer betting model
16:32 - The different ways that BettorEdge monetizes its platform
20:21 - Attracting liquidity to the exchange
23:45 - Greg's opinion of Smarkets' strategy in the US market
25:34 - Marketing a betting product in a loud and crowded landscape
26:52 - BettorEdge funding and company backgrounder
28:49 - What Greg wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.


