

Business of Betting Podcast
Business of Betting Podcast
A podcast covering the sports betting industry from the perspective of bettors, operators, and industry insiders. Hosted by Jeff Edelstein, Senior Analyst at InGame.com. Presented by Optimove.
Episodes
Mentioned books

Mar 22, 2024 • 47min
E207 - Chris Grove from Acies Investments
On this episode of the Business of Betting Podcast, Jason is joined by Chris Grove from Acies Investments
Hear them discuss:
01:43 - How Chris became so good at doing PR
03:31 - What Chris sees as his "north star" for his work in the betting and gaming industry
09:29 - Chris' thesis on why the future is "not so much gamifying sports betting as building games that are powered by sports outcomes"
15:33 - Where Chris sees opportunity for startups and challenger brands in a duopolistic US operator market
21:00 - The role and relative importance of price as a differentiator for sports betting operators
26:18 - The significance of exchanges, where they sit within the landscape, and why they're not bigger
35:01 - A debate on whether online sportsbooks are 'technology companies' or 'gambling companies'
43:51 - What Chris wants to be when he grows up
⚡️ Follow BoB on Twitter/X
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⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Mar 15, 2024 • 33min
E206 - James McLoughlin from Stirling Mac
On this episode of the Business of Betting Podcast, Jason is joined by James McLoughlin from Stirling Mac.
Hear them discuss:
01:53 - Are US sportsbook product companies or marketing companies?
05:44 - The importance of price as part of the betting product experience
09:30 - Lean marketing tactics for operators without billion dollar marketing budgets
12:00 - How to successfully market betting apps using app store optimization
15:17 - Acquiring users and customers organically
20:27 - James' experience working at Betfair, and why exchanges are on the retreat in sports betting
23:05 - The popularity of political betting markets
24:51 - Examining the current prediction markets for the 2024 US presidential election
29:00 - Critiquing Smarkets' marketing strategy
30:31 - What James wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Mar 8, 2024 • 39min
E205 - Antonino De Rosa
On this episode of the Business of Betting Podcast, Jason is joined by Antonino De Rosa.
Hear them discuss:
01:50 - Magic the Gathering, Dungeons & Dragons, and chess
06:06 - How Antonino found his way to the Pinnacle trading floor
07:44 - Why the low vig sportsbook model isn't more popular
12:09 - The reason that sportsbooks screwed up the 2020 US presidential election markets
15:10 - Antonino's thoughts on exchanges, and why he doesn't use them
17:57 - Running a basketball betting syndicate, and how it operates
21:25 - The difference between PPH and an agent system
23:54 - Building a model to create an edge
25:00 - Betting at scale using a network of runners
30:48 - How Antonino would like to see the betting industry evolve
32:46 - Stake factoring versus guaranteed minimum bet limits
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Mar 1, 2024 • 21min
E204 - Matt Restivo from OddsJam
On this episode of the Business of Betting Podcast, Jason is joined by Matt Restivo from OddsJam.
Hear them discuss:
01:00 - Life in Boulder, CO
02:46 - The recent ruling on the 14th Amendment in CO
04:45 - Introduction to OddsJam
07:07 - Overview of arbitrage and value betting
10:48 - Preserving betting account longevity
13:30 - 10-year vision for OddsJam
14:52 - Sourcing pricing data to power OddsJam's tools
17:06 - OddsJam founding story
18:55 - Company size and traction
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Feb 23, 2024 • 37min
E203 - Will Martin from LiveDuel
On this episode of the Business of Betting Podcast, Jason is joined by Will Martin from LiveDuel.
Hear them discuss:
01:22 - The Irish political landscape
04:20 - Origin story of LiveDuel, and why Will felt a new exchange was needed in the market
08:15 - How LiveDuel is differentiating itself from the incumbent exchanges
09:54 - Will's opinion of what Smarkets could have done differently with its exchange
13:02 - How LiveDuel is utilizing blockchain technology, and why it is the right technology for sports betting
18:19 - The mechanics of DAO's and how that governance model can be applied to exchanges
21:02 - Benefits of blockchain technology for transaction processing
23:19 - How blockchain helps with liquidity provisioning through automated market making
27:19 - Using oracles to resolve markets through consensus
31:49 - Challenges of fundraising to build an exchange business
35:37 - Regulatory licensing strategy for LiveDuel
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Feb 16, 2024 • 34min
E202 - Manu Gambhir from Xpoint
On this episode of the Business of Betting Podcast, Jason is joined by Manu Gambhir from Xpoint.
Hear them discuss:
02:24 - Introduction to Xpoint
03:45 - The geolocation provider landscape in the US market
05:20 - Primer on geolocation regulatory requirements
07:50 - Competitive dynamic of geolocation providers in the US
11:26 - The technical complexity of building geolocation solutions
18:04 - Lawsuits and legal challenges around IP rights
20:27 - The regulatory complexities of operators building their own geolocation solutions internally
23:38 - Xpoint's commercial traction in the US market
25:56 - Manu's view on the state of the industry in the US
29:06 - Enforcement (or lack thereof) of offshore operators serving the US market
33:07 - What Manu wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Feb 9, 2024 • 29min
E201 - Paul King from OddsMonkey
On this episode of the Business of Betting Podcast, Jason is joined by Paul King from OddsMonkey.
Hear them discuss:
01:45 - a primer on matched betting & Paul's background with it
05:30 - the background and origins of OddsMonkey
07:50 - Paul's view of the sports betting industry
10:30 - bookmakers' attitudes towards matched betting
12:30 - the change over time in the value of bonus offers, and Paul's outlook for the future of bonusing
16:20 - the role that exchanges play in matched betting
19:55 - the ethics and legality of stake factoring and restricting customer accounts
27:07 - what Paul wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Feb 2, 2024 • 44min
E200 - Joe Brennan Jr. from Prime Sports
On this episode of the Business of Betting Podcast, Jason is joined by Joe Brennan Jr. from Prime Sports.
Hear them discuss:
02:51 - using restaurant metaphors to explain Prime Sports' position in the market
10:52 - the parallels between the Costco shopping experience and sports betting
14:40 - why cricket is an underappreciated sport for betting
22:04 - the shift in how audiences are consuming live sports, and why that doesn't bode well for microbetting
24:37 - operating Prime Sports as "a reduced juice shop"
27:57 - where the red line is before the low-margin model is no longer viable in the US market
30:46 - why they think the current market leaders in US sports betting will change in the next 10 years
34:25 - what Joe would have done differently for Smarkets' US entry strategy
40:22 - what Joe wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Jan 30, 2024 • 32min
E199 - David Frohardt-Lane from DL Trading
On this episode of the Business of Betting Podcast, Jason is joined by David Frohardt-Lane from DL Trading.
Hear them discuss:
01:09 - David's background in high frequency market making
03:22 - Why David invested in Sporttrade's Series A funding round
05:20 - The price sensitivity of American bettors
07:54 - Comparing financial trading to trading sports betting markets
10:15 - Deep dive on DL Trading's role as Sporttrade's principal market maker
14:22 - The challenges of trading sports at scale
16:39 - Attracting liquidity to betting exchanges
21:58 - Revisiting the 2020 US Presidential Election on betting exchanges, and thoughts on the upcoming 2024 election
25:03 - David's thoughts on Smarkets
26:44 - DL Trading's B2B ambitions
29:59 - What David wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.

Jan 20, 2024 • 27min
E198 - Brad Allen from Eilers & Krejcik
On this episode of the Business of Betting Podcast, Jason is joined by Brad Allen from Eilers & Krejcik.
Hear them discuss:
01:34 - The origin of Brad’s weekly podcast, Zero Latency
03:05 - Brad takes control of the host chair and asks Jason questions
03:48 - Smarkets’ initial plans to enter the US market, and how that’s changed over time
06:46 - How Smarkets is localizing its core product to the US market
09:27 - Smarkets’ future prospects and opportunities in the US
11:31 - The allure of high margin products like same-game parlays
13:30 - Why Smarkets decided to build its own geolocation solution internally
17:17 - The B2B opportunity for Smarkets to commercialize its geolocation solution
18:58 - Brad’s view of the industry, and which operator he thinks could be a “game changer”
21:27 - Where ESPN Bet fits into the landscape since its launch
25:04 - Why Brad thinks that Rush Street Interactive is a good acquisition candidate
25:54 - What Brad wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.


