
Contractor Growth Network
Growing up as the son of a successful contractor, Logan experienced firsthand the benefits of a healthy contracting business: less stress, more money, and more time for family. Now Logan runs Contractor Growth Network to help guide you on your journey to create a strong and reliable contracting business for your family.
Interested in learning more? Visit contractorgrowthnetwork.com or join our Facebook group, Common Sense Contracting, today.
Latest episodes

Apr 28, 2023 • 53min
#395 - A 26 Year Journey of Building A Contracting Business (feat. Jef Forward - Forward Design Build & Remodel)
Welcome to the Contractor Growth Network hosted by Logan Shinholser, where we bring on successful contractors to share their stories and strategies for growing a profitable business. In this episode, we are joined by Jef Forward, owner of Forward Design Build & Remodel, who has been in the business for 26 years. Jef shares his journey of starting in 1997 and taking 4 years to work his way out of a financial hole. He also talks about joining Remodelers Advantage to understand the numbers behind his business. Jef's company specializes in construction and design, and he shares his "moment of becoming a businessperson" as well as a 6-month swing of serious doubt. Jef's story is one of perseverance and growth. His wife survived cancer while he was growing his business. Jef's business philosophy is "Happy team, happy clients." This episode is full of valuable insights and strategies for any contractor looking to grow their business. Tune in to the Contractor Growth Network with Logan Shinholser to hear Jef Forward's inspiring story. www.contractorgrowthnetwork.com

Apr 21, 2023 • 16min
#394 Understanding Content Marketing (feat. Mike Kyle - Contractor Growth Network)
In this episode of the Contractor Growth Network podcast, host Sean David is joined by CGN Content Manager Mike Kyle to discuss content marketing for contractors. The episode covers the basics of content marketing, including what it is and why it's important for contractors looking to grow their business. Sean and Mike dive into the many benefits of content marketing, including building trust with potential clients, establishing expertise in your field, and generating leads for your business. The conversation also covers practical tips for getting started with content marketing. If you're a contractor looking to take your business to the next level, this episode is a must-listen. Join Sean and Mike as they share their insights and expertise on how content marketing can help you grow your business and achieve your goals. www.contractorgrowthnetwork.com

Apr 7, 2023 • 40min
#393 - Evolving Into A Design-Build Firm (feat. Paul McManus - McManus Kitchen & Bath)
Welcome to the Contractor Growth Network podcast, hosted by Logan Shinholser! In this episode, we have a special guest, Paul McManus, the owner of McManus Kitchen & Bath. Paul started his journey in the contracting world by working for a painting company while in college. However, he eventually evolved his skills and passion towards kitchen and bath remodeling. Today, he owns his own showroom and runs a design-build firm that provides an "all in one" experience for his clients. Throughout the episode, Paul shares his insights and experiences on how he successfully transitioned from painting to kitchen and bath remodeling, the challenges he faced when starting his own business, and how he provides a unique and exceptional experience for his clients. If you're looking to grow your contracting business or want to learn from an industry expert, you won't want to miss this episode of the Contractor Growth Network podcast with Paul McManus. Tune in now! Visit our website: www.contractorgrowthnetwork.com

Mar 31, 2023 • 41min
#392 Running A $17M Home Building Company (feat. Dave Stephens - LIDA Homes)
Welcome to the Contractor Growth Network podcast, hosted by Logan Shinholser, where we provide insights and strategies for contractors to grow their businesses. In this episode, we have a special guest, Dave Stephens, owner of LIDA Homes, who shares his journey in the construction industry and how he scaled his business to a staggering $17 million a year. Dave and Logan discuss the challenges and opportunities of getting started in construction, including the importance of finding a niche and building a reputation for quality work. They also dive into the strategies that Dave used to grow his business, including building a strong leadership team and implementing systems and operations to streamline the business. Throughout the episode, Dave provides valuable insights into the key factors that have contributed to his success, including the importance of creating a culture of accountability, setting clear goals, and investing in professional development for his team. Whether you're a contractor just starting out or looking to take your business to the next level, this episode is packed with actionable advice and inspiration from one of the industry's most successful leaders. Tune in to the Contractor Growth Network podcast to learn more! Visit LIDA Homes! https://lidahomes.ca/ Visit our website! www.contractorgrowthnetwork.com

Mar 27, 2023 • 28min
#391 The Top 6 Videos You Need For Your Contracting Business
The Contractor Growth Network Podcast hosted by Logan Shinholser brings you expert insights and actionable strategies for growing your contracting business. In this episode, Logan shares the top 6 videos that every contracting business needs to have in their marketing arsenal. First, he discusses the importance of sharing your unique story with an "about us" video. This video can help differentiate your business from competitors and connect with potential clients on a personal level. Next, Logan talks about creating a video that showcases your process and what it looks like to work with you. This type of video can help build trust with potential clients by showing them exactly what they can expect when working with your business. Then, he discusses the value of creating a video that answers frequently asked questions. By addressing common concerns upfront, you can help potential clients feel more confident in choosing your business. Logan also talks about the importance of showcasing your work through project profiles, which can be thought of as your own HGTV show. This type of video can help potential clients visualize the type of work you do and the quality of your craftsmanship. Another critical video that Logan recommends is collecting customer testimonials. These videos can help build social proof and credibility for your business, and they can be a powerful tool in convincing potential clients to choose your business. Finally, Logan recommends creating a "meet the team" video that spotlights your employees. This type of video can help potential clients connect with the people who will be working on their projects, and it can help build a sense of trust and familiarity with your business. Overall, if you're a contractor looking to grow your business, this episode of the Contractor Growth Network Podcast is a must-listen. Tune in to learn how to create these essential videos for your business and take your marketing to the next level. Visit our website: www.contractorgrowthnetwork.com

Mar 24, 2023 • 23min
#390 Using Content To Make Selling EASIER
Welcome to the Contractor Growth Network Podcast, hosted by Logan Shinholser, where we discuss strategies and tips to help contractors grow their businesses. In this episode, we'll be diving into the topic of using content to make selling easier. Today we wwill be sharing insights on how to use assignment selling and content to nurture prospects, follow up, and be more transparent about what it's like to work with you. By using assignment selling, you can position yourself as an expert in your field and build trust with potential customers. Sending relevant and informative content can also help you to stay top of mind with prospects and move them further down the sales funnel. Whether you're just starting out or looking to improve your existing sales process, this episode is packed with actionable insights to help you close more deals. Tune in to the Contractor Growth Network Podcast to learn more about using content to make selling easier. Visit our website! www.contractorgrowthnetwork.com

Mar 23, 2023 • 23min
#389 Building Your Brand For Your Contracting Business
Welcome to the Contractor Growth Network podcast, where we provide insights and strategies to help contractors grow their businesses. In this episode, we're going to dive into the topic of building your brand for your contracting business. We'll start by discussing what a brand is and why it's important for your business. Then we'll move on to the various ways you can build your brand, such as through social media, door hangers, yard signs, direct mail, and truck wraps. We'll talk about the importance of social media for contractors and how you can use it to showcase your work, connect with potential clients, and build your brand online. We'll also touch on the benefits of using more traditional marketing methods, such as door hangers and yard signs, to reach potential clients in your local community. Next, we'll discuss the power of direct mail and how you can use it to target specific neighborhoods and demographics. Finally, we'll talk about truck wraps and how they can turn your company vehicle into a mobile billboard, promoting your brand wherever you go. Tune in to this episode to learn valuable insights and strategies for building your brand as a contractor. Whether you're just starting out or looking to take your business to the next level, this episode is packed with actionable tips that you can implement right away. Visit our website: www.contractorgrowthnetwork.com

Mar 22, 2023 • 17min
#388 Setting Up Your Google Business Profile
Welcome to the Contractor Growth Network podcast, where we help contractors and home service businesses grow their companies and achieve their goals. In this episode, we'll be discussing the importance of setting up your Google Business Profile. Your Google Business Profile is a critical component of your online presence, as it helps potential customers find and learn about your business. By setting up your profile, you can increase your visibility in Google search results, improve your online reputation, and ultimately attract more customers. During this episode, we'll walk you through the process of setting up your Google Business Profile, from choosing the right categories to optimizing your profile with photos and reviews. We'll also share tips for managing your profile and responding to customer feedback. Whether you're a new business just getting started or an established contractor looking to improve your online presence, this episode is a must-listen. So, grab a notebook and pen, and let's dive into the world of Google Business Profiles! Visit our website: www.contractorgrowthnetwork.com

Mar 21, 2023 • 16min
#387 Three Things Your Website Needs To Accomplish
On today's podcast Logan Shinholser walks through three things that your website needs to do It needs to get prospects emotionally bought into your services It needs to get your prospects bought into working with your company It needs to prequalify those prospects to make sure they're a good fit Visit our website for more information! www.contractorgrowthnetwork.com

Mar 17, 2023 • 21min
#386 The Role Of Your Website
Welcome to the Contractor Growth Network podcast, where we help contractors grow their businesses through expert insights and practical strategies. In this episode, our host Logan Shinholser will discuss the critical role your website plays in the foundation of your marketing efforts. Your website is the gateway to your business and often the first point of contact for potential customers. It's where you bring them into your world and convince them to buy into your services and your company. Logan will explore the key elements of an effective website, including how to create compelling content, optimize for search engines, and showcase your expertise. Whether you're just starting out or looking to improve your existing website, this episode will provide valuable insights and actionable tips to help you stand out in a crowded marketplace and drive growth for your business. So join us as we dive into the importance of understanding the role of your website in contractor marketing. Visit our website! www.contractorgrowthnetwork.com