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Contractor Growth Network

Latest episodes

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Oct 10, 2024 • 33min

#445 Social Media For Remodelers, Live From Remodeler's Advantage

In this episode of Contractor Growth Network, host Logan Shinholser shares the biggest mistakes that remodelers make when starting their social media and best practices for fixing them. This presentation was originally given live at Remodeler's Advantage Summit in San Diego, CA. 
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Sep 27, 2024 • 50min

#444 Simplifying Your Business Systems (ft. Liz Chism)

In this episode of Contractor Growth Network, host Logan Shinholser sits down with Liz Chism, process and systems mastermind, to talk about her unique approach to creating systems that gets the entire team involved and bought in on the process. Getting the whole team bought into the "why," and then the "how."   0:00:00 How Liz mastered systems in the brewery industry 0:09:11 How to make your systems sustainable for the long term 0:12:54 How to correct without hurting morale 0:14:36 How to team up with your crew against the problem 0:20:09 Creating SOPs as a result of questions to your team 0:23:07 How to handle pushback from the team 0:30:48 The 5 step process to simplify your systems 0:44:44 The easiest way to document changing systems 0:47:40 The biggest takeaway to implement today   
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Sep 12, 2024 • 54min

#443 Adjusting the 6 Financial Dials (ft. Kyle Hunt)

In this episode of Contractor Growth Network, host Logan Shinholser sits down with Kyle Hunt, the mastermind behind Remodelers on the Rise, to explore how contractors can maximize their remodeling profits by adjusting the six key financial dials. Whether you're looking to boost your bottom line, improve cash flow, or streamline your business processes, this conversation is packed with actionable insights that will help you succeed. Kyle shares his years of industry experience and offers practical advice on how to take control of your financials and grow a profitable remodeling business. Don’t miss this chance to learn from the best!
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Aug 30, 2024 • 48min

#442 Video Marketing Mistakes And How To Fix Them (ft. Aaron Horner)

In this episode, we sit down with Aaron Horner to uncover the top 5 video marketing mistakes that could be costing you views and conversions. From poor targeting to neglected analytics, we break down each mistake and provide actionable tips on how to fix them. Whether you're a seasoned marketer or just starting out, this podcast will help you refine your video marketing strategy for better results.
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Aug 16, 2024 • 44min

#441 AI-Driven SEO: What’s Real and What’s Hype? (ft. Stuart Hendry)

In this episode of The Contractor Growth Network, host Logan Shinholser sits down with CGN’s SEO expert, Stuart Hendry, to unravel the mysteries surrounding AI's role in search engine optimization. Together, they dive deep into what's genuinely transformative in AI-driven SEO and what's simply marketing buzz. From understanding the latest tools and technologies to practical tips on integrating AI into your SEO strategy, this episode is a must-listen for anyone looking to stay ahead in digital marketing. Whether you're an SEO veteran or just getting started, Logan and Stewart provide valuable insights to help you distinguish between real opportunities and overhyped trends.
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Aug 2, 2024 • 51min

#440 Marketing Tactics to Implement on Your Next Job (feat. Sean Holleran)

Join Logan Shinholser as he talks to CGN's social media expert, Sean Holleran, and dives deep into the essential marketing strategies for contractors to promote their work at job sites effectively. As the busy summer season rolls on, Logan and Sean emphasize the importance of capturing content from ongoing projects to create impactful marketing materials. The discussion highlights practical tactics, including the use of yard signs, door hangers, and effective photography to showcase before-and-after transformations. this week, learn how to position yourself as a leader in your community, foster neighborly connections, and promote your work confidently. Whether you’re just starting out or looking to enhance your marketing efforts, this episode is packed with actionable insights to help your contracting business flourish
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Jul 19, 2024 • 55min

#439 Repeat Buyers: Understanding and Using Customer Lifetime Value (feat. Steve Shinholser)

In this episode of The Contractor Growth Network, Join our host, Logan Shinholser, as he sits down with his father, Steve Shinholser, to explore the secrets behind building successful businesses and maintaining lifelong customers. Steve shares his journey from starting a lifeguard business right out of college to founding Premier Ponds, a company he ran for 20 years. He discusses the importance of customer retention, the lessons learned from his ventures, and the strategies he employed to create businesses that were easy to run and highly profitable. Tune in to hear valuable insights on customer service, business growth, and achieving a win-win situation for both business owners and customers.  
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Jul 5, 2024 • 43min

#438 The Secret to Marketing Success: Understanding the Buyer’s Journey (Feat. Ian Miclean)

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May 24, 2024 • 44min

#437 Creating A Culture of Candor (feat. Jason Rosoff)

GET THE BOOK: https://www.amazon.com/s?k=radical+candor+by+kim+scott&hvadid=580750306250&hvdev=c&hvlocphy=9010676&hvnetw=g&hvqmt=e&hvrand=489996309926186562&hvtargid=kwd-291244272219&hydadcr=22567_13493270&tag=googhydr-20&ref=pd_sl_6c97pemdo2_e This podcast is a discussion on Radical Candor, a famous communication concept created by Kim Scott. Logan Shinholser and Jason Rosoff, CEO of Radical Candor, explore the concept and its application in leadership.  They dive into how Radical Candor helps leaders have candid conversations, build strong relationships, and improve team dynamics by combining care personally with direct challenges. Jason explained the origins of Radical Candor as a management philosophy developed by Kim Scott.  The conversation highlighted the importance of implementing Radical Candor in company culture to enhance satisfaction, retention, and relationships. The meeting also touched on applying Radical Candor at home to improve personal relationships. Check out our website: www.contractorgrowthnetwork.com
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May 3, 2024 • 53min

#436 How To Become The Disney of Remodeling (Client Experience Tips feat. Aly Romano)

In this episode, Logan Shinholser is joined by Aly Romano, the Director of Website Development at CGN. Aly, who also spearheads client relations, shares her philosophy on creating exceptional client experiences that go beyond the ordinary. Drawing from her rich background in customer service, Aly emphasizes the importance of personal connections and genuine relationships in fostering client satisfaction. She reveals her approach to starting conversations by prioritizing clients' well-being, setting the tone for a journey of growth and collaboration. Aly delves into her experiences in the restaurant industry and her professional evolution within CGN, highlighting her commitment to continuous learning and improvement. Her adeptness at handling challenges with grace underscores her dedication to delivering outstanding service consistently. Logan commends Aly's unwavering dedication and resilience in the face of obstacles. He applauds her proactive attitude towards problem-solving, aligning with CGN's overarching goal of providing exceptional client service. Aly's passion for creating meaningful experiences extends beyond the workplace, reflecting a genuine desire to positively impact lives. Tune in to discover how Aly Romano's commitment to personal impact and genuine relationships is shaping exceptional client experiences at Contractor Growth Network, setting a standard for excellence in client services.   Check out more of CGN! www.contractorgrowthnetwork.com   Aly's Wedding Registry: https://www.theknot.com/us/alexandra-romano-and-michael-kyle-may-2024/registry  

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