

THE ECOMMERCE EDGE Podcast with Jason Greenwood
Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).
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THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
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With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
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THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Episodes
Mentioned books

Jan 20, 2025 • 55min
E475:🎓TURNING A BIG DATA PLAY INTO A THRIVING ECOMMERCE SUBSCRIPTION BUSINESS | MENTORING MOMENTS #118 W/GUEST MENTOR ANYA CHENG | THE ECOMMERCE EDGE Podcast
🎓Anya (https://www.linkedin.com/in/anyacheng) is the Founder & CEO of Taelor, an AI-powered clothing on-demand service for men and social media influencers - https://taelor.style🎓Anya was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!🎓Experience the joy of effortless style with TaelorGet 25% OFF first month subscription with code PODCAST using link: https://taelor.style/pages/membership🎓Give the gift of time and convenience with effortless styleGet 10% OFF Gift Cards with code: PODCASTGIFT using link: https://taelor.style/products/menswear-rental-gift-card-------------------------------------------🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!🎓The episode title outlines some of the topics covered in the episode for reference🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1cEnjoy!

Jan 17, 2025 • 52min
E474:🎙️STREAMLINING MULTI-VENDOR ECOMMERCE MARKETPLACE OPERATIONS | FRANCISCO CAMPOS - ONPORT | THE ECOMMERCE EDGE Podcast
💡Francisco (https://www.linkedin.com/in/franciscofpacampos) is the COO of Onport - https://onport.com
💡Onport helps eCommerce Marketplace operators to largely automate their Marketplace back office functions
💡Onport works across both B2C & B2B marketplaces
💡In this episode, Jason & Francisco discuss the challenges brands have when tryig to establish their Marketplace and how a dedicated Marketplace ops platform can significantly improve time to market for these brands
Enjoy!

Jan 15, 2025 • 59min
E473:📦THINKING OUTSIDE THE BOX TO CREATE MODERN B2B ECOMMERCE EXPERIENCES | JULIAN WALLIS - INTUJI | B2B COMMERCE CORNER #86 | THE ECOMMERCE EDGE Podcast
📦Julian (https://www.linkedin.com/in/julian-wallis) is the Founder & CEO of Intuji - https://intuji.com
📦Intuji is a B2B focused, tech & UX led eCommerce agency
📦Intuji works with manufacturers & distributors across a range of industries to help them deliver outstanding digital & eCommerce experiences for their customers
📦In this episode, Jason & Julian discuss just how far B2B eCommerce has come but also just how far there is to go for it to be on par with its B2C & DTC peers and how B2B suppliers can close this gap FASTER
Enjoy!

Jan 13, 2025 • 51min
E472:🎓HOW TO LEVEL UP YOUR ECOMMERCE BRAND & SELL MORE WITH META ADVERTISING | MENTORING MOMENTS #117 W/GUEST MENTOR DAN NIKAS | THE ECOMMERCE EDGE Podcast
🎓Dan (https://www.linkedin.com/in/dan-nikas-10379665) is the Founder of Elite Brands, a digital marketing agency focused on Klaviyo email marketing & Meta advertising - https://www.elitebrands.org
🎓Dan has built his own 7-8 figure eCommerce brands and now he helps his clients' brands see the same success
🎓Dan was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions
🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
🎓The episode title outlines some of the topics covered in the episode for reference
🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1c
Enjoy!

Jan 10, 2025 • 51min
E471:🎙️STUDIO QUALITY ECOMMERCE CONTENT INSTANTLY WITH AI | SIDDHARTH SINHA - DRESMA | THE ECOMMERCE EDGE Podcast
💡Siddharth (https://www.linkedin.com/in/siddharthpsinha) is the Co-Founder & CEO of Dresma - https://www.dresma.com
💡Dresma is an AI-driven platform that empowers eCommerce sellers to create high-quality, professional product images and optimized listings efficiently and cost-effectively
💡Their suite of tools includes:
- DoMyShoot App: A mobile application that guides users through capturing product photos, ensuring they meet specific marketplace guidelines. The app is trusted by over 50,000 brands across major online marketplaces.
- Design Studio: Enables users to customize designs by adding elements that highlight their products, creating unique presentations for the market. It's fully functional for designing lifestyle shots, infographics, and social media posts.
- Listing Generator: Transforms a single product image into an optimized listing, complete with professional-grade images and SEO-optimized titles and descriptions.
- AI Background Generator: Enhances product photos with high-quality, contextual backgrounds, allowing for endless possibilities with infinite backgrounds.
💡Dresma's solutions have been shown to boost conversion rates by 60% and reduce content creation costs by 85%, making professional eCommerce content accessible to businesses of all sizes
💡In this episode, Jason & Siddharth discuss how GenAI is changing the game for eCommerce brands large and small by making them significantly more efficient at all things merchandising
Enjoy!

Jan 8, 2025 • 58min
E470:📦AUTOMATED B2B DIGITAL ORDERING, FROM ANYWHERE, THROUGH ANY CHANNEL | JUSTIN JOHNSON - MOTIVATE | B2B COMMERCE CORNER #85 | THE ECOMMERCE EDGE Podcast
📦Justin (https://www.linkedin.com/in/justinjjohnson) is the Founder & CEO of Motivate - https://www.gomotivate.com
📦Motivate is a B2B commerce sales enablement platform
📦Motivate helps B2B suppliers to easily and seamlessly automate the acceptance of purchase orders via email, text message, hand written note, drag & drop file upload and more
📦Motivate helps B2B suppliers sell more while seamlessly integrating with their existing eCommerce and back office systems
📦In this episode, Jason & Justin discuss how the B2B sales process is rapidly evolving and how B2B brands need to evolve equally fast to remain relevant to their customers
Enjoy!

Jan 6, 2025 • 1h 19min
E469:🎓HOW TO ECOMMERCE | MENTORING MOMENTS #116 | JASON GUESTS ON THE TRAVEL WINS PODCAST
🎓In this special edition of Mentoring Moments, Jason guests on The Trave Wins Podcast with Pete Kotzbach (https://www.linkedin.com/in/peter-kotzbach)
🎓You can find The Trave Wins Podcast (https://thetravelwins.com) on:
- YouTube: https://www.youtube.com/@thetravelwins/videos
- Apple Podcasts: https://podcasts.apple.com/nz/podcast/the-travel-wins/id1486015575
- Spotify: https://open.spotify.com/show/1v1XLLZ5dGYQl5c5OxAUWG
🎓In this episode, Jason discusses how building a personal brand and producing content regularly can help lead to eCommerce growth and success
Enjoy!

Jan 3, 2025 • 46min
E468:🎙️EXPLORING NEXT GEN ‘PHYGITAL’ EXPERIENCES - SIGHT, SMELL & SOUND! | TREY COURTNEY - MOOD MEDIA | THE ECOMMERCE EDGE Podcast
💡Trey (https://www.linkedin.com/in/treycourtney) is the Global SVP & Global Chief Product Officer of MOOD MEDIA - https://us.moodmedia.com
💡MOOD is a multi-sensory experience platform for converged digital + physical experiences (Phygital)
💡MOOD delivers music, digital screens (messaging, marketing, retail media etc), scent, digital signage and other digitally driven experiences in physical and retail spaces
💡In this episode, Jason & Trey discuss the power of physical experiences as part of the overall branding and sales toolkit for retail businesses
Enjoy!

Jan 1, 2025 • 55min
E467:📦SUCCEEDING WITH PIM (PRODUCT INFORMATION MANAGEMENT) IN B2B | B2B MASTER SERIES IN COLLABORATION WITH THOUGHTSPARK - 4 OF 4 | B2B COMMERCE CORNER #84 | THE ECOMMERCE EDGE Podcast
📦In our latest B2B Master Series on THE ECOMMERCE EDGE, we feature two amazing guests from Thoughtspark - https://thoughtspark.com
📦Thoughtspark is a global PIM/MDM implementation and enablement leader
📦Thoughtspark helps B2B manufacturers, wholesalers and distributors scope and implement PIM/MDM solutions as well as enabling SI's, agencies, consultants and other tech implementation partners to upskill and deliver PIM/MDM solutions for their clients
📦We decided to do this Master Series together to be able to dig deeper into several key areas such as:
- Product data as an asset
- Why product data matters
- Building the PIM business case
- PIM system selection
- Phases of a PIM implementation
- PIM adoption & change management
- Why/how PIM projects fail & key risk mitigation strategies
📦Our goal with this series is to help B2B manufacturers, wholesalers and distributors take advantage of a well implemented PIM system and sound product data management & governance strategies
Enjoy!

Dec 30, 2024 • 53min
E466:🎓HOW TO WIN & GIVE BACK IN THE SHOPIFY ECOSYSTEM | MENTORING MOMENTS #115 W/GUEST MENTOR KURT ELSTER | THE ECOMMERCE EDGE Podcast
🎓Kurt (https://www.linkedin.com/in/kurtelster) is the Founder of Ethercycle, a full service Shopify agency - https://ethercycle.com
🎓Kurt is also the founder, host and producer of the Unofficial Shopify Podcast - https://www.unofficialshopifypodcast.com (endorsed by Shopify)
🎓Kurt has been operating in the Shopify ecosystem for over 15 years
🎓Kurt was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
-------------------------------------------
🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions
🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
🎓The episode title outlines some of the topics covered in the episode for reference
🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1c
Enjoy!