

THE ECOMMERCE EDGE Podcast with Jason Greenwood
Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).
-
THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
-
THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Episodes
Mentioned books

Nov 17, 2021 • 52min
E105: Talking Complex B2B eCommerce Experiences & Solutions w/ Greg Rudakov, Devicedesk - At the Coalface Podcast - 18 November 2021
Greg is the Founder & CEO of Devicedesk - https://www.devicedesk.com
Devicedesk is a 6 year old, specialist B2B SaaS enterprise eCommerce & order management platform based out of Melbourne, Australia
Enterprise B2B merchants have very unique needs, especially in verticals like IT products, IT services and Telcos
Devicedesk was specifically built for these complex environments
Devicedesk makes it easy to deploy and connect B2B eCommerce experiences with B2B buyers
In this episode, Jason and Greg discuss how the rise of B2B eCommerce has forced brands to revisit their eCommerce experience to help eliminate buying friction and better emulate the B2C eCommerce experience

Nov 10, 2021 • 46min
E104: Talking eCommerce Product Customisation & Personalisation w/ Shadi Taleb, Spiff3D - At the Coalface Podcast - 11 November 2021
Shadi is the Founder & Director of Spiff3D - https://spiff3d.com
Spiff3D is a SaaS eCommerce product customisation platform
Spiff3D allows almost any eCommerce merchant to customise & personalise their products, thereby creating a deeper customer connection and making more profit per order
Merchants can use Spiff3D to create the front end product customisation customer experience, manage back office customisation & fulfillment operations and run detailed analytics on customised product sales and margin performance, all in one, easy to use platform
In this episode, Jason and Shadi discuss the rise of made to order/on-demand, hyper personalised products and how brands can leverage modern technology to differentiate their product offering and make more money in the process

Nov 3, 2021 • 49min
E103: Talking the Marriage of Digital & Direct Mail Marketing Automation w/ Dennis Kelly, Postalytics - At the Coalface Podcast - 4 November 2021
Dennis is the Founder of CEO of Postalytics - https://www.postalytics.com
Postalytics is a SaaS direct mail marketing automation platform - think of it like Klaviyo but for direct (physical) mail
Postalytics brings the power of segmentation, marketing automation, workflows and sending to an easy to use SaaS direct mail marketing automation platform for brands
Merchants can use the Postalytics interface to create direct mail workflows and campaigns, designate target recipient groups/segments and trigger off the printing and mailing functions, with end to end trackability right from the Postalytics platform
In this episode, Jason and Dennis discuss how brands can leverage direct mail, automation and mail analytics to dramatically improve their brand experience and achieve messaging cut through that rivals email

Oct 27, 2021 • 46min
E102: Talking the ‘No Code‘ Commerce Revolution w/ Kaus Manjita, Mason - At the Coalface Podcast - 28 October 2021
Kaus is the Founder of Mason - https://getmason.io
Mason is a 'No Code' SaaS eCommerce integration and automation platform - think of it like Zapier for eCommerce, on Steroids.
Mason brings design 🎨, + data 📊 + channels, together all in one place, with easy to deploy 'playbooks' for marketing and eCommerce.
Merchants can use Mason's easy, simple content micro-apps to automate tedious commerce functions and tasks in minutes.
In this episode, Jason and Kaus discuss how brands can become more scalable through the use of Mason and other, modern low/no code commerce technologies.

Oct 20, 2021 • 54min
E101: Talking eCommerce Pick, Pack, Dispatch & Courier Automation w/ Hakan Steele, Starshipit - At the Coalface Podcast - 21 October 2021
Hawk is the Partnership and Sales Manager for Starshipit - https://www.starshipit.com
Starshipit is a New Zealand based eCommerce courier integration and order management platform.
Starshipit helps eCommerce merchants ease their fulfillment operations pain and make them more efficient and scalable through courier integration and fulfillment process automation.
In this episode, Jason and Hawk discuss how brands can become more scalable through the use of fulfillment automation technologies.

Oct 13, 2021 • 59min
🎉 E100: Talking PLM Tech & Sustainable Fashion Supply Chains w/ Oliver Rhodes, SupplyCompass - At the Coalface Podcast - 14 October 2021
Oliver is the Head of Growth for SupplyCompass - https://supplycompass.com
SupplyCompass is a UK based, SaaS Product Lifecycle Management (PLM), Collaborative Sourcing and Sustainable Supply Chain management platform for fashion brands.
SupplyCompass helps fashion brands work collaboratively and transparently with designers, suppliers, manufacturers and product development partners throughout the product lifecycle.
In this episode, Jason and Oliver discuss the current state of fast (and slow) fashion, as well as how brands can become more sustainable through collaborative sourcing and effective, end to end supply chain management.

Oct 6, 2021 • 45min
E99: Talking The World Beyond Click & Collect + Immersive Commerce w/ Lee Hardham, Brauz - At the Coalface Podcast - 7 October 2021
Lee is the Founder & CEO of Brauz - https://brauz.com
Brauz is an Australian founded immersive commerce platform
Brauz helps brands connect intimately with their customers via reserve/book/try in store and remote/Zoom concierge service functionality
Jason and Lee discuss the growing pains of Brauz and what others can learn from his incredible journey from marketplace, to pivot, to building a best of breed SaaS customer service & enablement platform

Sep 29, 2021 • 60min
E98: Talking Startup to Scale & Building a SaaS eCommerce Platform from Scratch w/ Ryan Murtagh, Neto - At the Coalface Podcast - 30 September 2021
Ryan is the Founder & former CEO of Neto (Now Maropost Commerce Cloud - MCC) - https://www.maropost.com/platform/commerce
Neto is an eCommerce and Omnichannel platform founded in Australia in 2009 and sold to Maropost in March of 2021 for $60M.
Neto was and is a popular eCommerce platform within the ANZ region and with the Maropost purchase has gone global and is growing rapidly
Jason and Ryan discuss the early years and growing pains of Neto and what others can learn from his incredible journey from scratching an itch to building a global SaaS commerce powerhouse

Sep 22, 2021 • 56min
E97: Talking Successfully Selling Your Digital Business & Assets w/ Blake Hutchison, Flippa - At the Coalface Podcast - 23 September 2021
Blake is the CEO of Flippa - https://flippa.com
Flippa is an online marketplace for selling existing online businesses and other digital assets
Flippa is used by thousands of merchants to successfully exit their business ventures when they see fit by easily connecting with a market of willing buyers - with Flippa essentially acting as the 'broker'
Jason and Blake discuss what makes a good digital asset to sell and how vendors can extract maximum value from their ventures at sale time
As the CEO of the BIGGEST digital business asset marketplace in the world, you will appreciate Blake's unique insights into this fascinating industry!

Sep 15, 2021 • 49min
E96: Talking DTC eCommerce & Business Success w/ David Wurtz, Charm.io - At the Coalface Podcast - 16 September 2021
David is the Founder of Charm - https://charm.io
Charm is a SaaS platform that provides deep research, unique data points and rankings on over 2 million DTC eCommerce brands
This data is used by investors, product teams and marketers to research the best brands to target and invest in, learn from or sell to
Jason and David discuss how Charm came to be and how they built out a unique 'ranking engine' for DTC eCommerce brands
As a 'Founder in Residence' at Google, David offers his unique and expert perspective on DTC eCommerce and what it takes to win in this space