THE ECOMMERCE EDGE Podcast with Jason Greenwood

Jason Greenwood
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Dec 28, 2022 • 59min

E182: Are eCommerce Membership Programs the New Loyalty? - w/ Andy Muntean, Inveterate - At the Coalface Podcast - 29 December 2022

Andy is the Head of Product at Inveterate - https://www.inveterate.com/ Inveterate is a SaaS Membership Platform for eCommerce Brands like Amazon have been leveraging membership programs (eg: Prime) for years as a way to build loyalty and 'stickiness' with their customers They know that if a customer has skin in the game by paying a membership fee, they will want to leverage that program for maximum value, thus creating recurring revenue and ongoing purchases for the brand Learn how the best brands go 'viral' through the network effect of premium membership programs In this episode, Jason and Andy discuss all things eCommerce membership, customer loyalty and retention
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Dec 26, 2022 • 30min

E181: 🎓Mentoring Moments #19 | How Can Tech Vendors Get Market Cut Through, How Retailers Build Trust Through Transparency, Outlook for 2023 and More! | 27 December 2022

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page
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Dec 21, 2022 • 39min

E180: eCommerce 101: Offering The Right Shipping Methods & Rates, to The Right Customers at The Right Time - w/ Nik Pasholok, Calcurates - At the Coalface Podcast - 22 December 2022

Nik is the Co-Founder & CEO of Calcurates - https://calcurates.com Calcurates is a SaaS based eCommerce Shipping Rules Management Engine Calcurates is a multi-carrier eCommerce shipping engine (software) that helps merchants:- Calculate and display the right shipping methods and rates to their customers- Make shipping cost-effective and helps drive conversion Calcurates natively integrates with all major eCommerce platforms and global shipping carriers for easy implementation by merchants In this episode, Jason and Nik discuss all things eCommerce shipping and logistics and Nik shares from his years of experience in this space!
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Dec 19, 2022 • 37min

E179: 🎓Mentoring Moments #18 | What Should eCommerce Startups Outsource, Finding a Good Shopify Freelancer, When Does a Startup Need an ERP and More! | 20 December 2022

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page
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Dec 14, 2022 • 53min

E178: SEO is Dead - Long Live SEO! - w/ Jono Alderson, Yoast - At the Coalface Podcast - 15 December 2022

Jono is the Head of SEO at Yoast - https://yoast.com Yoast is the original SEO plugin for Wordpress Yoast is one of the most respected names in SEO technology and they now have SEO plugins, tools and services for other platforms like Shopify too Yoast helps marketers and brand owners ensure their web sites are SEO optimised from the ground up Yoast also keeps them fully informed as Search Engine algorithms evolve and how to adapt to stay on top of the results The potential demise of SEO has been talked about for many years but Yoast has remained at the forefront of this industry throughout In this episode, Jason and Jono discuss all things SEO & eCommerce and why he thinks SEO is here to stay for the long term as a core part of an optimised customer experience
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Dec 13, 2022 • 35min

E177: 🎓Mentoring Moments #17 | ’Discounting’ Vs ’Value’ Based Selling, Retail Collaborations, Profitability & ASP’s, B2B Vs DTC and More! | 13 December 2022

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page
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Dec 7, 2022 • 37min

E176: Sustainable & Scalable Branded Fashion Resale w/ Jake Disraeli, Treet - At the Coalface Podcast - 08 December 2022

Jake is the Co-Founder and CEO of Treet - https://www.treet.co Treet is a SaaS based, branded resale eCommerce platform Treet allows fashion retail brands to rapidly setup a platform for direct or customer to customer (peer to peer) resale of used items Treet "Powers the majority of resale sites worldwide" Treet is in the 'Extension of Product Life' business Treet customizes the resale experience to be fully on-brand, allows brands to market to their growing shopper and seller community with payouts, shipping logistics, refunds, and more being managed by Treet In this episode, Jason and Jake discuss the business of fashion and how brands can easily implement solutions that connect deeply with customers and improve their sustainability credentials at the same time
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Dec 5, 2022 • 29min

E175: 🎓Mentoring Moments #16 | Key Omni-Channel KPI’s, Containing CAC via Z/1P Data, Agency/Vendor Partnership Management and More! | 06 December 2022

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page
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Nov 30, 2022 • 44min

E174: The Art & Science of Real Time AI Chatbot eCommerce Price Negotiation w/ Rosie Bailey, Nibble - At the Coalface Podcast - 01 December 2022

Rosie is the Co-Founder and CEO of Nibble - https://www.nibbletechnology.com After speaking with Rosie, I love this idea/platform! Nibble is a SaaS based, AI driven chatbot platform with eCommerce superpowers Nibble allow customers to negotiate the purchase price for products on an eCommerce site via AI chatbot I know what you're thinking - the customer will always negotiate down to the lowest price possible! Not universally true says Rosie - and with Nibble, merchants can set rules to limit their downside risk while simultaneously boosting brand engagement and conversion rates dramatically In this episode, Jason and Rosie discuss human/eCommerce buyer psychology and how brands can leverage this to build more profitable eCommerce businesses
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Nov 28, 2022 • 29min

E173: 🎓Mentoring Moments #15 | ’State of the eCommerce Nation’, Retention vs Acquisition, ’Phygital’ ROI Opportunities, Value of Integration/Automation and More! | 29 November 2022

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

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