

The GTMnow Podcast
GTMnow
The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more.Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Episodes
Mentioned books

Jul 14, 2020 • 38min
118. Build Your Team’s Culture to Weather Any Storm w/ Ernest Owusu
This week on the Sales Hacker podcast, we speak with Ernest Owusu, Senior Director of Sales Development at 6sense. A former professional football player, Ernest transitioned to sales when he realized that process and commitment matter just as much in tech sales as in sports. Now in a leadership role, he promotes the importance of team culture to keep BDRs connected during any crisis.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jul 10, 2020 • 7min
Friday Fundamentals: 84. Michael Coscetta on Revenue Leadership
On this episode of Friday Fundamentals, we chat with Michael Coscetta on revenue leadershipThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jul 7, 2020 • 41min
117. The Tools You Need If You Want to Succeed at Scale w/ Michael Coscetta
Today on the show, we are incredibly excited to have Michael Coscetta. Michael is a member of Revenue Collective, but perhaps most importantly, he's the chief sales and strategy officer for Compass, that fast-growing real estate behemoth. That's an incredible success story in terms of their ability to work with and attract the best brokers, build a massive brokerage community, and give those people the tools they need to succeed. Michael talks about how he does that at scale and how he thinks about scale.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jul 3, 2020 • 7min
Friday Fundamentals: 83. Andrew Sykes on the Most Important Habit at Work
On this episode of Friday Fundamentals, we chat with Andrew Sykes on the most important habit at work.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 29, 2020 • 44min
116. How Do You Form Great Habits at Work? w/ Andrew Sykes
This week on the Sales Hacker podcast, we're incredibly excited to have Andrew Sykes. Andrew is a career salesperson, but he's also a lecturer at Northwestern University's Kellogg School of Business. He also runs a company called Habits at Work, and that's really what we're going to be talking about. And Habits at Work is all about how you form great habits. What's the most important habit? What is the single most important habit that you can form that can change your career and drive for success?The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 26, 2020 • 8min
Friday Fundamentals: 82. Leah Chaney on the Methodology to Adapt to Deliver a Great Customer Experience
On this episode of Friday Fundamentals, we chat with Leah Chaney on the methodology to adapt to deliver a great customer experienceThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 23, 2020 • 44min
115. The Magic Key to CX Success w/ Leah Chaney
This week on the Sales Hacker podcast, we speak with Leah Chaney, the Chief Experience Officer for BetterGrowth, a customer support agency she founded. Leah has been a pioneer for customer experience practices for the last two decades, focusing her work on putting customers at the heart of SaaS and service-based technology organizations. When not coaching teams on how to build a service-centric customer experience organization, she is snuggling her two pug mixes, re-watching The Goonies for the millionth time, or taking spins on her Peloton. Leah and her wife are anxiously awaiting the birth of their first child in July 2020.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 19, 2020 • 13min
Friday Fundamentals: 81. With Gleb Tsipursky on Decision Making in a Business Context
On this episode of Friday Fundamentals, we chat with Gleb Tsipursky on decision making in a business contextThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 16, 2020 • 42min
114. Understanding Human Cognitive Bias or Why You Can't Trust Your Impulses w/ Dr. Gleb Tsipursky
This week on the Sales Hacker podcast, we speak with Dr. Gleb Tsipursky, an internationally recognized thought leader known as the disaster avoidance. Dr. Gleb is on a mission to protect leaders from dangerous judgment errors known as cognitive biases by developing the most effective decision making strategies. His cutting edge thought leadership has been featured in over 550 articles and 450 interviews in the likes of Fast Company, CBS News, and Time. His expertise stems from over 20 years of consulting, coaching, speaking training, and writing. His most recent book is called Resilience: Adapt And Plan For The New Abnormal Of The COVID-19 Coronavirus Pandemic.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jun 12, 2020 • 8min
Friday Fundamentals: 80. With Barrett Boston on Applying Lessons from Moneyball when Hiring Sales People
On this episode of Friday Fundamentals, we chat with Barrett Boston on applying lessons from Moneyball when hiring sales people.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.


