The Influential Personal Brand Podcast

In this episode, we build on our recent episode with Nena Madonia, delving into the world of book deals, publishing, and bestseller lists. We share our expertise and proven strategies, as well as the secrets to becoming a bestselling author! If you’re an author, you’ll discover why it ultimately falls to you to sell your book and what truly moves the needle in order to do so! Tune in to learn the impact of offline relationships and the true goal of making a difference in readers' lives. Whether you're an aspiring or experienced author, this episode offers guidance in navigating the world of publishing and achieving your goals.

Literary agents play an important role in bringing an author’s words to life. They help authors to secure the book deals that they need to turn a simple concept into a lucrative accomplishment. Today we are joined by one of the most prolific literary agents in the business, Nena Madonia Oshman. In her 17 years as an agent, Nena has worked on over 500 titles, has assisted on more than 300 book deals, and has helped secure a whopping 5 million dollars in book advances! We are grateful to have someone of her notoriety on the show today as she shares the hidden secrets for getting a big book deal as a new author. Tuning in, you’ll gain a better understanding of the relationship between an author and their agent, the factors involved in determining your publishing route, what publishers and agents are looking for when signing up authors, and why an author’s passion for their work is non-negotiable. We explore the various challenges of publication and determine the derivative rights that a book could be turned into, before Nena shares some effective strategies for a successful book launch while offering up advice to new and prospective authors. Nena’s wealth of knowledge cannot be matched and it’s available to you here, for free! So, press play now.  

Inspired by our conversation with Phil Treadwell, this episode centers on social media, human interaction, and how this relates to finding our people and building our personal brands. Tuning in, you’ll hear about social media as a tool for business and why we need to question why our audiences go online and how they’re using these platforms. AJ talks about what she learned from the book Find Your People by Jennie Allen, the importance of commonalities for forming natural connections, and how this plays out on social media. Tune in today to learn how to differentiate yourself from your competition by letting people get to know you. 

Mindset coach and national speaker, Phil Treadwell, discusses how to build your brand in the mortgage and real estate industry. Topics include leveraging educational social media content, solidifying referrals, recommended platforms, finding the right balance between personal and business content, the importance of having a website, taking online interactions offline, and diversifying income streams.

Today on the Influential Personal Brand Podcast, we are recapping our discussion with Brittany Hodak about creating superfans and sharing two revenue-growing customer service secrets with you! Be sure to tune in to hear all about why you want to have secret service, not customer service, how to anticipate your clients' needs, and so much more! Giving unexpected gifts at unexpected times tailored to your clients and being ahead of the needs of your clients will set you apart from everyone else and in this episode, we give you the keys to achieving both of these tricks. Find out why your clients’ wins are your wins by pressing play now! 

Did you know that creating superfans of your personal brand is the key to long-lasting success? Joining us today on the Influential Personal Brand Podcast is our friend, Brittany Hodak, to tell us all about her new book, Creating Superfans: How to Turn Your Customers into Lifelong Advocates. Brittany is a marketing and customer service expert, keynote speaker, and author. In this episode, she shares her definition of what a superfan is, what the ladder to ‘superfandom’ entails, and some of the mistakes most companies make. You’ll also gain some insight into Brittany’s game-changing CX system, the SUPER Model, and how you can use the tools she provides to create superfans and build a successful brand. All of these things are outlined in detail in her book and, if you stay tuned, she even offers us a special link to get the first four chapters for free! You won’t want to miss out on this incredibly informative episode, so go ahead and hit play now. 

If you are starting your coaching journey or you’ve been on it for a while, in this recap episode, we discuss our key takeaways from our interview with Andy Bailey on how to scale your coaching practice. We discuss the importance of understanding your motivation for scaling and the various costs involved, including financial, resource-related, time, and effort. You’ll learn about why you should allow your practice to grow organically and in response to demand, the importance of gaining clarity on shaping your culture, and how to optimize your people acquisition process. We also talk about price setting, why you may need to raise your prices, and strategies to establish recurring revenue streams. Join us as we distill these invaluable lessons, empowering you to make informed decisions and chart a successful path toward scaling your coaching practice! 

If you are a coach, consultant, trainer, speaker, author, or expert who wants to scale your coaching practice, then this episode is for you! Andy Bailey is a renowned serial entrepreneur, speaker, and constant adventurer who has built two successful coaching businesses, Petra Coach and Boundless. Today he joins us to share insights from years of experience and breaks down the top three things he believes business owners need to do to grow and scale. You’ll learn about nurturing personal growth within your team, mastering sales and marketing, and the importance of profitability. You’ll also hear about Andy's own mistakes, gain valuable tips on how to hire and maintain top talent, and hear why you should probably raise your prices. Don't miss this opportunity to unlock the secrets to building and sustaining a thriving coaching business! 

After our conversation with Dan Martell, in which he laid out his plan for buying back your time, we wanted to double down on this concept and underline some of the most important steps that you can take as an entrepreneur to escape the traps of busyness and overwhelm. Following on from the themes in our chat with Dan, Rory shares some of the complementary ideas from his second book, Procrastinate on Purpose, and how they relate to Dan's message. The power of time multiplication can make a world of difference to business owners and their success, and by tuning today you will hear about the three biggest concepts for moving the needle in the right direction. As always, mindset is a key component, and in order to behave like a multiplier, we need to think like one! So if you want to learn about escaping urgency, building systems, time arbitrage, hiring smartly, and the 10-80-10 rule, make sure to listen in with us! 

Today we welcome to the show angel investor, influencer, YouTuber, thought leader, bestselling author, and standout entrepreneur, Dan Martell! After founding, scaling, and exiting three tech companies in ten years, Dan dedicated himself to coaching work, publishing his book, Buy Back Your Time, and starting the SaaS Academy. Dan focuses his energy on working with SaaS founders to help them break through the limitations on their business growth and success, and in today's conversation we get to hear all about his central idea of maximizing time. Dan goes into his perspectives on media in the entrepreneurial sphere, delegating outcomes not tasks, and creating the right kind of feedback loops. We also hear from Dan about the importance of communication and the steps he has taken in his work to become a world-class communicator. So if you want some strong motivation from a massively successful coach and entrepreneur, press play now and hear it all!