

The Iconic Podcast
The Iconic Podcast | Jennifer Szpigiel
Join Jen Szpigiel, CEO and Editor in Chief of Becoming Iconic and Iconic Magazine weekly as she interviews industry moguls to provide you with the inspiration, insights and lessons for how to grow an iconic life and business for yourself. Each episode will feature actionable steps, expert advice and personal stories to support you to spark, grow and scale your business as an entrepreneur. This podcast is for the visionary leaders who are committed to creating their legacy, pursuing their dreams and achieving their goals beyond their current circumstance. The Iconic Podcast sets itself apart through Jen’s unparalleled interview style, genuine curiosity and commitment to having women rise to their potential. Formally known as the Becoming Iconic Podcast, this new iteration is dedicated to providing you with the most potent and powerful conversations with those who have overcome, prevailed and built their lives and businesses into the incredible success we see today. Subscribe now and leave a review to be a part of this Iconic movement. Don’t forget to also check out this month’s magazine where we deep dive with the guests who are interviewed here.
Episodes
Mentioned books

Dec 4, 2023 • 56min
The Woman Behind Alpha Femme with Melanie Ann Layer
Today, Jen is joined by Melanie Ann Layer, a High-Performance Lifestyle Coach and Luxury Brand Business Mentor. In this compelling episode, Melanie shares a transformative journey that began 11 years ago when her life seemed to spiral out of control. She experienced a profound shift during a moment of despair while sleeping in her car. A single snowflake captivated her, sparking a wave of gratitude and a realization that her feelings could change independently of external circumstances. This awakening led her to a commitment to seek beauty and gratitude in every aspect of life. Fast-forwarding to 2020, amidst the challenges of the pandemic, Melanie's business, Alpha Femme, soared to unprecedented success, achieving million-dollar months. Melanie reflects on her personal growth, emphasizing the importance of becoming someone whose touch turns everything into gold and challenges the notion that there's limited space for success in the coaching industry. Her story is a testament to the power of mindset, resilience, and the ability to thrive against all odds.Today on Becoming Iconic:Overcoming adversity, homelessness, and financial strugglesA pivotal moment fostering gratitude and a mindset shiftSeeking beauty and gratitude amid life's challengesAlpha Femme's SuccessMelanie's journey towards becoming a resilient individualThriving against all odds in the coaching industryQuestioning limited space for success perceptionsConnect with Melanie:Hangout with Melanie: @melanieannlayerWork with Melanie: @alphafemmeConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Nov 27, 2023 • 15min
Millions - This is YOUR Million Dollar Era
In this podcast, Jen encourages listeners to declare, "This is my million dollar era," prompting them to reflect on their feelings, including imposter syndrome, doubt, fear, or empowerment. Jen shares her goal for 2024, aiming to help entrepreneurs break the glass ceiling and achieve a million dollars. She recounts her personal journey of hitting a ceiling despite financial success and the realization that gratitude, though essential, can sometimes hinder growth. Jen announces a free three-day masterclass called "Millions," designed to guide entrepreneurs through mindset shifts, branding strategies, and sales techniques. Despite the perceived value, she emphasizes offering it for free to remove barriers and excuses, challenging listeners to make a choice that will impact their journey to abundance. The masterclass covers topics like identifying as a wealthy woman, creating a million-dollar brand, and embracing sales with a focus on blending energetics and strategy. Jen invites entrepreneurs to join and trust in the transformative journey towards their million dollar era in 2024.Today on Becoming Iconic:Affirmation and self-reflectionReflecting on associated emotions Unveiling a personal goal to help entrepreneursThe impact of gratitude, and the need for continuous growthA three-day transformative experience, “MILLIONS” AnnouncementFree offering rationaleMindset shifts, branding strategies, and sales techniquesConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Nov 20, 2023 • 13min
Reframing from Victim to Victor in Life and Business
In this episode, Jen explores the often neglected topic of hosting difficult conversations, especially in the realms of life and business. She emphasizes the importance of addressing uncomfortable situations, challenges, and confrontations as a leader. Drawing inspiration from the life of John O'Leary, a burn survivor and author of "On Fire," Jen discusses the transformative power of reframing the question "Why me?" During a pivotal moment in O'Leary's life, he shifted from a victim mentality to a victor mindset by asking, "Why me? Show me." Jen encourages listeners to adopt this perspective in their own lives, redirecting moments of adversity into opportunities for growth, learning, and service. She highlights the impact of such reframing on personal responsibility, leadership, and the journey toward becoming one's best self. The podcast serves as a thought-provoking reminder to navigate challenges with a mindset that seeks purpose and transformation.Today on Becoming Iconic:Hosting difficult conversations in life and businessThe importance of addressing uncomfortable situations and confrontations as a leaderThe tendency to focus on "bells and whistles" rather than challenging topicsThe transformative power of reframing the question "Why me?" inspired by John O'Leary's lifeShifting from a victim mentality to a victor mindsetThe significance of asking, "Why me? Show me" during challenging timesThe impact of reframing on personal responsibility, leadership, and self-discoveryConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Nov 13, 2023 • 15min
An Instant Confidence Booster to Separate Yourself
In this podcast episode, Jen explores the dual fears of arrogance and invisibility that many entrepreneurs grapple with. She encourages her listeners to find a middle ground by identifying their unique differentiators, focusing on what makes them stand out in a positive and authentic way. Jen emphasizes the importance of confidence and self-belief, highlighting that it's not about proving oneself as better than others, but rather embracing and sharing their journey, experiences, skills, and wisdom. By doing so, entrepreneurs can attract the right audience and create a strong presence in the marketplace. Jen's insights offer a valuable perspective for those who are navigating the fine line between arrogance and humility in their entrepreneurial journey, ultimately empowering them to make a positive impact in their field.Today on Becoming Iconic:The importance of untethering from past narratives to gain confidenceThe impact of not expressing, communicating, and articulating oneselfThe fear of arrogance and its negative connotations in the online spaceThe tendency to put oneself on a pedestal and how it repels peopleThe power of focusing on self-belief and confidenceThe importance of not seeking validation from othersAttracting the right people by confidently sharing one's unique qualitiesConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Nov 6, 2023 • 38min
Is It Too Late to Be an Influencer? with Dominique Baker
Today, Jen is joined by Dominique Baker, an award-winning skincare and hair expert and influencer. They discuss Dominique's journey from being a certified aesthetician to her 14-year government career and how she transitioned into influencer status. Dominique highlights the importance of authenticity and passion for aspiring influencers and recommends starting on platforms like TikTok or YouTube. They touch on the differences between Canadian and US-based influencers and how mid-life influencers bring a unique value to the industry. The conversation also addresses online harassment and the importance of not letting internet bullies deter your goals.Today on Becoming Iconic:Introduction to Dominique Baker and her journey to online influencing Emphasis on authenticity and passion as key traits for aspiring influencersComparison between Canadian and US-based influencersAcknowledgment of the unique value mid-life influencers bring to the industryDiscussion of dealing with online harassmentThe importance of not letting criticism deter your goalsEncouragement to pursue influencer aspirations despite fears or online criticismConnect with Dominique:Hangout with Dominique: @dominique.bakerLearn from Dominique: @StyleDominationWatch Dominique: @dominiquebakerofficialConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Oct 30, 2023 • 32min
Creating a Customer Journey within Your Business
In this episode, Jen discusses the importance of creating a customer journey in your business to serve a broader range of clients. She shares her journey of pivoting into becoming an iconic mentor and how she has built a unique customer experience that offers something for everyone. Jen emphasizes the need for entrepreneurs to have multiple layers and levels of offerings, from free content like podcasts and digital magazines to low-ticket memberships like the B Lounge, group coaching, private coaching, and high-ticket mastermind experiences. She also introduces the concept of an agency that provides do-it-for-you services to clients. Jen encourages listeners to design their customer journey to serve their communities better and adapt to the changing marketplace.Today on Becoming Iconic:The importance of customer journeyCreating an incubator for entrepreneursThe motivation behind pivotingOffering multiple ways of working togetherExploring different levels of mentorshipThe importance of an expert teamCreating a tailored customer journeyConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Oct 23, 2023 • 22min
Client Case Study- Success by Building Authentic Brands
In this episode, Jen shares a powerful and transformative coaching experience with a client who initially struggled with being her authentic self in her business. Jen highlights the pivotal moment when her client realized she needed to break free from the expectations of her industry and embrace her true essence. Jen provided encouragement to remove her "cardigan persona" and be unapologetically herself. Through their coaching journey, she scaled her business and launched a successful podcast, opened a brick-and-mortar store, and expanded her identity as a designer. Jen's message is empowering, urging listeners to believe in themselves, embrace their multifaceted nature, and take action on their unique ideas, even if they seem unconventional. It's a call to step into one's full potential and create a life and business that's both meaningful and fulfilling.Today on Becoming Iconic:The transformative coaching relationshipEncouraging clients to be their true, authentic selves in their businessesThe concept of removing the "cardigan persona" and embracing one's essenceThe impact of aligning one's business and personal identityOvercoming self-doubt and imposter syndromeThe concept of being a "professional pivoter" in entrepreneurshipThe value of mentorship and seeking guidance from supportive individualsEncouragement to step into one's full potential and create a meaningful life and businessConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Oct 16, 2023 • 36min
How ChatGPT and AI Will Support Your Business with Lauren deVane
Lauren deVane, owner of The Bemused Studio, discusses the accessibility and relevance of AI across industries. They explore the basics of generative AI, emphasizing its potential to save time and enhance creativity. The podcast also touches on ethical considerations, incorporating AI into businesses, and the importance of human refinement in AI-generated content.

Oct 9, 2023 • 18min
Your Responsibility to Communicate Effectively
In today's solo episode, Jen shares her journey and enthusiasm for her latest offering, Articulate. She reflects on her decision to reintroduce group coaching programs, highlighting the importance of providing various options for clients to find their ideal path. Jen's passion for effective communication shines through as she discusses its pivotal role in leadership, relationships, and business growth. She emphasizes the power of language, urging listeners to be mindful of their words and their impact. Jen reviews the content of "Articulate," which includes storytelling, using your voice to magnetize sales, mastering the art of conversation, and crafting a compelling brand message. She also touches on the vital skill of hosting difficult conversations with grace and compassion. Jen's commitment to teaching these skills to stand out with integrity in a noisy online space is evident throughout this inspiring podcast episode.Today on Becoming Iconic:The importance of offering various paths for clientsThe significance of effective communicationBeing mindful of language and word choicePreview of Articulate's contentThe skill of hosting difficult conversations with graceBuilding trust and safety in conversationsBecoming a light in a world of negativity and fearConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co

Oct 2, 2023 • 12min
Soul Spark - Why Podcasting is Imperative
In this Soul Spark episode, Jen passionately shares three compelling reasons why having a podcast is essential for entrepreneurs in 2024 and beyond. She introduces her new course, "Podcast Artistry," emphasizing the art of using your voice to connect and share experiences. Jen highlights how podcasting allows you to continually refine your messaging, offering a weekly masterclass for your audience's convenience. She stresses the importance of meeting people where they prefer to engage, diversifying your outreach beyond social media platforms for longevity and content ownership. Finally, Jen shares how podcasting can become a primary source of income, recounting her experiences with clients drawn to her through her "Becoming Iconic" podcast. She encourages listeners to embrace the audacity to share their wisdom and stories, making a meaningful impact.Today on Becoming Iconic:Introduction to "Podcast Artistry"The importance of podcasting for entrepreneurs in 2024 and beyondPracticing and refining your message through podcastingDiversifying outreach beyond social media for content ownershipJen's personal experiences with clients attracted through her podcastConnect with Jen: Read Magazine here: www.instagram.com/iconicmagazine__ Business Mentorship here: www.instagram.com/becomingiconic Watch here: www.youtube.com/@theiconicmagazine All resources: www.becomingiconic.co


