The RevOps Review

Cognism
undefined
Sep 13, 2024 • 26min

Operating As A RevOps Advisor with Jeff Ignacio and Jeremy Donovan

Our host Jeff Ignacio sits down with Jeremy Donovan, Executive Vice President of RevOps and Strategy at Insight Partners. They discuss how to optimise your hiring process, create cadences, and perfect your org structure. They also look into what it means to be in the business vs on the business and performing due diligence.
undefined
Sep 6, 2024 • 17min

Revenue Operations vs Business Operations with Jeff Ignacio and Rachel Nazhand

Our host, Jeff Ignacio, sits down with Rachel Nazhand, Vice President of Business Transformation at Zelis. They discuss the differences between revenue operations and business operations. They discuss how to support businesses moving from start-up to scale-up, maintain a cross-functional mindset and optimise the business outside of software and systems. They also touch on what RevOps looks like outside of the SaaS space and how to transition into business operations.
undefined
Aug 30, 2024 • 24min

Creating A Regional Strategy with Jeff Ignacio and Roxanne Taku

Our host Jeff Ignacio sits down with Roxanne Taku, Revenue Strategy & Operations lead at Airwallex. They spoke about building an operations strategy in EMEA and how to find the right tools and data sets for your region. They also discuss how to balance the quantitative and qualitative insights, drive improvements and productivity gains and centralise reporting.
undefined
Aug 23, 2024 • 27min

Forecasting And Customer Health with Jeff Ignacio and Janis Zech

Our host Jeff Ignacio sits down with Janis Zech, CEO and Co-founder of Weflow. They discuss all things forecasting. They look into machine learning and data driven forecasting, pipeline covergae and improving data quality. They also look into customer health metrics, product usage and renewals and expansions.
undefined
Aug 16, 2024 • 35min

Defining, Funding and Executing Revenue Operations with Jeff Ignacio, Stephen Diorio and Steven Busby

In this engaging discussion, Stephen Diorio, a leading authority on revenue operations, and Steven Busby, Managing Director of Slate Point Partners, dive into the financial impact of RevOps. They outline how to build compelling business cases for funding growth initiatives and the importance of cross-functional team collaboration. The duo explores the significance of financial modeling in effective resource allocation and the challenges of expanding revenue operations beyond SaaS. Tune in to uncover insights on optimizing growth strategies through a strategic and customer-centric approach.
undefined
Aug 9, 2024 • 28min

GTM Planning with Jeff Ignacio and Jeffrey Serlin

Our host Jeff Ignacio sits down with Jeffrey Serlin, CRO of Revcast to discuss GTM planning. They look into annual planning, creating alignment, and setting OKRs. They also look at how to factor in time scaling and headcount and how to remain data driven. Finally, they delve into the metrics that matter, tracking progress and adjusting when necessary. 
undefined
Aug 2, 2024 • 26min

Pricing Strategies And Planning with Jeff Ignacio and Renoli Huauya

Our host Jeff Ignacio sits down with Renoli Huaya, Head of Revenue Operations at Common Room. They talk about building a team, operating as a team of 1 and keeping yourself accountable. They also discuss how to create a pricing strategy and roadmap, as well as how to effectively prioritise your tasks and stay motivated.  
undefined
Jul 26, 2024 • 25min

Pricing, Proposals and Usage with Jeff Ignacio and Sarika Garg

Our host Jeff Ignacio sits down with Sarika Garg, Co-founder and CEO of Cacheflow. They discuss how to optimise your pricing strategies, the importance of usage metrics and how to craft proposals. They also discuss renewals, the handoff process and the relationships between sales and finance and forecasting.
undefined
Jul 19, 2024 • 26min

Finding Your Product Market Fit & Differentiating Your Strategies With Jeff Ignacio and Mark Lerner

Our host Jeff Ignacio sits down with Mark Lerner - Director of Growth Marketing at DealHub. They talk all things marketing and marketing operations, looking at newsletters and guerilla marketing tactics. They also discuss finding a product market fit, moving fast but remaining agile and the tools and systems you need to support your functions. 
undefined
Jul 12, 2024 • 25min

Lead Scoring, Intent Scoring and Creating Alignment With Jeff Ignacio and Chris Kierz

Our host Jeff Ignacio sits down with Chris Kierz, Head of Marketing Operations at Jasper. They discuss having multiple sources of truth and different CRM infrastructures. They also look into lead tracking, lead scoring and intent scoring. Finally, they discuss the marketing-to-sales handoff and how this can be improved through a sales-accepted lead stage. Check out more from Chris’ playbook: https://www.cognism.com/fix-your-funnel/chris-kiertz

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app