The Roofing Operating System Podcast: America’s Top-Rated Podcast for Roofing Software & Scalable Growth

"Unlocking Growth with Edge VAs: Scalable Systems, Global Talent & Contractor Freedom | Roofing Operating System Podcast" ✍️ Summary / Description: Tired of drowning in admin work or falling behind on estimates? In this powerful episode of the Roofing Operating System Podcast, we sit down with Cole Kline and Alana, co-founders of Edge Virtual Assistants, to uncover how roofing companies, public adjusters, and contractors can scale smarter by leveraging highly trained virtual talent. From climbing Kilimanjaro to climbing out of burnout, Cole shares the transformational story behind shifting from Hope Public Adjusters to building Edge VA. Alana brings her unique Latin American perspective on remote work, culture-building, and scaling with purpose. This isn’t just about hiring VAs — it’s about building real systems, freeing up your time, and boosting your bottom line with global teammates trained in claims support, estimating, CRM processes, and more. ⏱️ Episode Timestamps: 00:00 – 👋 Introduction and Guest Welcome 00:57 – 🏍️ Adrenaline Adventures and Personal Stories 03:22 – 🌎 Alana's Background and Journey 04:09 – 🔁 Transition to Edge Virtual Assistants 09:31 – 🎓 Training and Development at Edge 16:50 – 🧠 The Importance of Onboarding and Long-Term Success 18:45 – 🛠️ Tailored Solutions for Roofing Contractors 19:30 – 📋 Helping Companies Define Roles 19:58 – 🧩 Installing Business Systems for Roofers 20:55 – 🚧 Challenges in the Roofing Industry 22:39 – 🌟 Future Vision and Unique Initiatives 22:57 – 🧊 Implementing the Wim Hof Method 24:03 – 💼 Creating Opportunities and Training 26:52 – 🧾 Insights on Public Adjusting 32:55 – 🏢 Commercial Estimating Tips 36:38 – 🚀 Getting Started in Commercial Roofing 40:16 – 🌍 Empowering Latin American Communities 41:24 – 🎯 Closing Thoughts and Encouragement 🔗 Links 📞 Work With Edge VAs — Build your dream team today! 👉 https://edgevirtualassistants.com/ 🌎 🧰 Better Boss Free Roofing Growth Audit 🚀 https://mybetterboss.ai/free-roofing-growth-audit/ 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

Dmitriy Ivanchuk, the founder and CEO of HeyPros, shares his journey from the trades to revolutionizing subcontractor management. He discusses how his platform simplifies chaos in the construction sector, making it easier for contractors to connect with skilled workers. Key topics include the importance of building strong relationships with subcontractors, effective communication, and automated processes for growth. Dmitriy also highlights the value of clear expectations and the future of technology in project management for roofing and contracting.

In this absolute banger of an episode, we sit down with Elijah Muhm, co-owner of Roman’s Roofing LLC out of Indiana, who went from getting laid off with a newborn to scaling a roofing company that just cracked $15 million in revenue. Whether you're a roofing contractor, aspiring entrepreneur, or sales rep trying to find your groove, Elijah brings nothing but straight fire, raw insights, and the energy you need to hear. 🔥 A lifelong Bears fan and Seinfeld addict, Elijah brings that midwestern hustle and real talk mentality that most people are too afraid to put out. In this episode, we talk about everything from quitting a secure job to bet on himself, to building a company culture that people actually want to stay in. If you're trying to grow your roofing business, wondering how to build and retain a killer team, or struggling with finding clarity and confidence, this episode was MADE for you. 👇 Timestamps & Episode Breakdown 👇 00:00 – Introduction and Guest Welcome We kick it off with high vibes and bring in our guest Elijah Muhm, co-owner of Roman’s Roofing, who shares how he’s combining business with his love for Seinfeld and Curb Your Enthusiasm. Elijah’s humor, honesty, and deep knowledge of roofing immediately set the tone. 01:00 – Elijah's Journey into Roofing How Elijah accidentally fell into roofing after being laid off, having a newborn at home, and chasing a job at Amazon. From overnight hospital shifts to roofing canvasser – this is an origin story you won’t forget. 01:40 – Challenges and Breakthroughs No training. No clue what he was doing. Elijah tells us how he went from door-knocking failure to canvassing machine, closing 6-7 leads on day two by being authentic, curious, and driven. 05:26 – Building a Successful Business Fast-forward: Elijah partners with Roman’s Roofing, brings in 10 storm reps, and helps grow the business from $700K to $7M in six months, and then to $14.5M the following year. This isn’t hype – this is execution at the highest level. 09:44 – Company Culture and Team Dynamics From losing top reps to holding the line on culture, Elijah shares how they’re building a team that lasts. 401K, health, dental, paid vehicles – this ain’t your average roofing company. And if you're a $1.5M closer and a jerk? You’re out. 20:46 – The Roof Trollz Podcast Elijah opens up about his podcast Roof Trollz – created to shine a spotlight on underrated talent in the industry. From Pokémon packs to Super Bowl champs, it's all about fun, authenticity, and collaboration. 🔗 Check it out: Roof Trolls Podcast on YouTube 26:29 – The Journey to Financial Success He forgot about a $12K check... that wasn’t even the big one. 💰 Elijah walks us through how he went from broke and borrowing to buying his first home, paying off family debt, and building true wealth with purpose. 26:44 – Building Genuine Connections The real secret? Conversations > doors. Elijah shares how he chases people, not properties. Mailmen, joggers, cashiers – it's all about human connection and knowing your value. 28:57 – The Importance of Authenticity You don’t need a suit. You don’t need a script. You just need to be YOU. Elijah breaks down why the most authentic version of yourself is your best sales tool. Sharp as a tack, enthusiastic as hell, and an expert in your field. (Shoutout Jordan Belfort) 31:49 – Overcoming Challenges and Setting Goals He’s been chasing $15M for five years. This year? They’re on pace for $20M. Learn how Elijah reverse engineers success, creates clear goals, and stays focused even when others doubt him. 34:59 – Secrets to Effective Door Knocking This is pure gold. Stop chasing doors and start chasing conversations. Elijah drops strategy after strategy that’ll level up your hustle, including the #1 mistake most door knockers make. 43:42 – The Power of Confidence and Support From broke to boss – Elijah talks about finding confidence, having a ride-or-die partner, and being the man his daughter can look up to. If you’ve ever felt like you weren’t enough, this segment is for you. 51:36 – Concluding Thoughts and Mission Statement Elijah wraps it up with one of the most inspiring mission statements you’ll hear in the roofing space. You’ll leave fired up, focused, and ready to take action. This is about impact, authenticity, and leaving a legacy. 🎯 CTA – Want to Grow Your Business? 🚀 Book your FREE growth audit with Better Boss 👉 https://cal.com/mybetterboss.ai/growth-audit 🔗 Connect with Elijah & Roman’s Roofing 🌐 Website: https://romansroofing.net 📱 IG: @romansroofing 🎙️ Podcast: Roof Trolls 🔥 Keywords for SEO: roofing entrepreneur, roofing business growth, how to scale a roofing company, door-to-door sales tips, roof trolls podcast, Roman’s Roofing Indiana, roofing sales, roofing marketing, building company culture, roofing leadership, storm restoration roofing, roofing sales strategy, Elijah Muhm 👏 Like, Subscribe, and Share to support the movement! Let’s keep elevating the game. Built to be better. Let’s get it. 💪 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

🚀 "Elevating Roofing Standards with John Tucker: Innovation, Integrity, and Industry Insights | Roofing Operating System Podcast" Join us for another high-energy episode of the Roofing Operating System Podcast! 🎙️ In this episode, we welcome John Tucker, founder of Friend In Roofing, a passionate roofing contractor who's taking the industry by storm with dedication, innovation, and unmatched energy. John shares his remarkable journey from personal and professional adversity in 2014, to finding his true calling in roofing—an industry he has reshaped with a unique sales approach, emphasis on quality, and visionary leadership. Episode Highlights and Timestamps: ⏰ 00:00 Introduction and Guest Welcome 🏠 00:17 Discovering Roofing: John's Journey 💪 01:21 Overcoming Challenges and Embracing Sales 🏗️ 03:13 Building a Roofing Business 🔩 09:15 The Importance of Metal Roofing 📱 11:27 Leveraging Technology in Roofing 📈 12:56 Scaling and Training for Success 🏃 19:40 The Payoff: Running and Gunning ⚠️ 19:55 Unexpected Problems in Sales Processes 🌪️ 20:48 The Imperfect Nature of Entrepreneurship 💡 21:09 Current Initiatives and CRM Development 💰 21:16 Innovative Sales Process: The 6% Discount 🚀 22:00 Streamlining Customer Experience 🌎 25:18 Challenges with Out-of-State Clients ⭐ 27:23 Building a Reputation in Roofing 📚 30:15 Consulting and Improving Roofing Standards ✅ 36:05 The Importance of Quality and Integrity 🎯 39:03 Closing Thoughts and Final Words Packed with honest stories, powerful insights, and actionable advice, this episode is a must-listen for roofing professionals looking to elevate their business and homeowners eager to learn what truly goes into a quality roofing experience. 🌐 Connect with John Tucker on Facebook and explore his exceptional work at his business site: https://friendinroofing.com/ Ready to elevate your roofing business? 🛠️ Take advantage of our Better Boss Free Roofing Growth Audit today to uncover hidden growth opportunities and start transforming your business for success! Visit: https://mybetterboss.ai/ 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

Can a broke apprentice really become the go-to GC for NBA superstars? Richie Breaux did—turning a beat-up pickup and a faith-driven work ethic into 8-figure luxury builds (including Zach LaVine’s $35 M Newport estate) while leading crews year-round under Hawaii’s blazing sun. 🌴🏗️ In this episode, Richie breaks down the exact frameworks that transform general contractors into generational leaders: Storms, Snakes & Smoke—his 3-part system for beating market shocks, sabotage & self-inflicted fires. The “buy-one-tool-a-week” rule that scales cashflow without crushing debt. How gratitude flips job-site chaos into sniper-level clarity. Pricing & selling like a premium builder—with zero guilt. Grab a notepad, bring your hustle, and become the boss every crew brags about. 🎯 QUICK LINKS FREE Roofing Growth Audit (contractor-friendly) → https://mybetterboss.ai/free-roofing-growth-audit/ Order Richie’s new book Builder of All Things (OUT NOW!) → https://www.richiebreaux.com/ Subscribe & hit 🔔 ⏱️ TIMESTAMPS 00:00 Introduction & Island Hype 00:19 Living the Hawaii Dream 00:57 Midwest Roots → Island Life 01:29 Navy to Construction Pivot 02:27 Birth of a Building Empire 03:48 Early Struggles, Big Wins 05:27 Core Values That Print Cash 07:51 From Side Jobs to CEO 15:16 Faith + Integrity = Scale 19:11 Knowing & Charging Your Worth 22:38 Communicating Premium Value 23:10 Tesla Talk & Solar Smarts 23:39 $35 M Newport Renovation Story 26:44 Chaos-to-Clarity Sniper Method 29:50 Vision Casting Crews Follow 35:11 Storms, Snakes & Smoke Framework 38:28 Purpose-Driven Construction 41:29 Final Wisdom & Book Drop 💡 WHAT YOU’LL TAKE AWAY A plug-and-play leadership model to keep teams loyal & deadlines met. Tactics for year-round revenue—even when permits crawl & markets freeze. The mindset that lets you command premium pricing and still win bids. Faith-first habits that protect profits and peace of mind. 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

Dive into the must-have roofing software tools for 2025! Discover how QuickBooks Online kickstarts your financial management, while Retail AI transforms sales with smart automation. Learn about CompanyCam for job site documentation and Canva for stunning proposals. Plus, don't miss out on chat automation features of n8n and the incredible capabilities of JobTread as the ultimate operating system. This discussion is packed with insights that promise to streamline operations and boost profitability for roofing pros!

Top Roofers Talk Buying & Selling Roofing Companies   Get ready for one of the most insightful episodes in roofing business strategy! In this high-impact session, we’re bringing the Chaos Captain, Corey Combes of SouthShore Roofing & Exteriors and Jerry’s Roofing, and Jonathon Broce of Day 41 Thrive to the table for an unfiltered conversation about buying, selling, and scaling roofing companies—plus what true leadership looks like in 2025. From heavy-hitting growth strategies to managing sales teams, culture, AI, and servant leadership—this episode is a must-watch for any serious contractor or home service entrepreneur. 💡 What You’ll Learn: 💼 How Top Roofers Buy & Sell Roofing Companies 🧠 Mindset & Leadership Growth for Expansion 📈 Structuring Sales Teams & Performance Systems 🤖 Inside Sales, AI, and the Future of Roofing 🛠️ Training, Role Clarity & Building Teams That Scale 🐾 Dog cameos & life lessons from the jobsite to the boardroom   Whether you're looking to sell your roofing business, buy another, or simply run a tighter, smarter operation, this episode brings the heat with real tactics, real stories, and real laughs.   🕒 Timestamps for Easy Navigation: 00:00 Introduction and Guest Lineup 00:27 Discussing Business Sales and Purchases 08:13 Insights on Leadership and Management 11:54 Challenges in Sales and Performance 23:09 Hiring and Role Definition 34:51 Dog Break and Lighthearted Moments 36:45 Defining Roles and Responsibilities 38:01 Career Growth in Sales 38:59 Training and Development 40:23 Sales Strategies and Best Practices 45:02 Inside Sales and Technology 49:06 The Future of Sales and AI 52:52 Customer Experience and Human Connection 01:05:46 Final Thoughts and Closing Remarks   📢 Resources & CTA Links:   ✅ FREE Roofing Growth Audit 👉 https://mybetterboss.ai/free-roofing-growth-audit/   📘 Get the Book – “Thrive Through Storms” by Jonathon Broce 👉 https://jonathonbroce.com/   🏡 Learn More About SouthShore Roofing & Exteriors 👉 https://southshorecontractorstampa.com/   👥 Join the FREE “Roofing Industry Coaching” Group No pitch zone. Just pure industry wisdom and peer support. 👉 https://www.facebook.com/share/g/16f3kSu67G/?mibextid=wwXIfr   🎤 Meet the Guests: 👷‍♂️ Corey Combes Owner of SouthShore Roofing & Exteriors + Jerry’s Roofing, Corey brings passion and transparency to Florida homeowners and leads with customer-first integrity. 📖 Jonathon Broce Author of Thrive Through Storms, Jon is a fourth-generation roofer, entrepreneur, and servant leadership expert. From humble beginnings to building and selling multimillion-dollar companies, Jon’s story inspires resilience, growth, and heart-led business.   🔔 Like, Subscribe, and Share! Help grow the roofing industry by spreading leadership, knowledge, and next-level strategy. Let’s rise together! 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

How AI is Changing Hiring in Roofing & Contracting | Michael Gogan from HireBus 🚀 Ready to level up your team? In this episode, we sit down with Michael Gogan from HireBus to explore how AI and automation are transforming the hiring process for roofers and contractors. Whether you’re hiring sales reps, project managers, or office admins—this is your blueprint for getting the right people in the right seats without wasting time or money. 🔥 FREE Roofing Growth Audit 👉 https://mybetterboss.ai/free-roofing-growth-audit/ 🔧 Learn More About HireBus 👉 https://hirebus.com/ ⏱️ Timestamps 00:00 Intro & Guest Welcome 00:22 Sports Talk & Personal Interests 01:06 What is HireBus? 01:30 Right Seat Assessment Explained 02:47 AI Tools for Smarter Hiring 05:38 Fractional Recruiting & Guaranteed Hires 12:09 Hiring Mistakes & Retention Challenges 16:51 AI-Driven Phone Screens & Speed to Candidate 19:57 Hiring Pipeline Visualization 20:38 Using Data to Hire Better 21:00 Common Hiring Challenges 21:34 Cost of a Bad Hire 22:22 Job Market Trends 23:05 Why Speed to Candidate Matters 27:17 Creating Culture That Attracts Talent 28:55 Company Culture Success Stories 31:04 How to Get Started with HireBus 36:24 Words of Wisdom & Final Thoughts 📌 What You’ll Learn How AI is streamlining the hiring process What makes a bad hire so expensive Why speed-to-lead isn’t just for sales How roofing companies can build elite teams Culture hacks to attract top talent Done-for-you recruiting vs. DIY hiring 💬 Like, Comment, and Subscribe Love this content? Hit the thumbs up, drop your thoughts below, and subscribe for more tactical insights on software, hiring, and growth for contractors. 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

Join us for a powerful conversation with Jose Herrera, founder of New Era Roofing & Solar, as he shares his journey from a young, ambitious entrepreneur to the visionary leader behind a thriving roofing and solar company. Discover how Jose combines personal growth, leadership, and a winning mindset to cultivate a competitive yet motivational sales culture. Jose dives deep into the importance of managing energy, emotional intelligence, and internal growth to achieve sustained business success and personal fulfillment. Learn the sales psychology, practical door-to-door strategies, and the secrets behind creating leaders who can scale your business effectively. Whether you're in roofing sales, management, or entrepreneurship, this episode is packed with actionable insights to elevate your leadership, improve your team's performance, and build a resilient, high-energy culture.   📌 Episode Timestamps: 00:00 Introduction and Guest Introduction 00:45 Choosing Inspirational Wristbands 01:56 Starting New Era Roofing 02:51 Leadership Challenges and Growth 04:52 Building Effective Teams and Processes 1 4:52 Sales Training and Personal Development 19:05 Mental Health and Overcoming Challenges 20:34 The Illusion of Success 21:11 Ironman Challenge 21:48 Training and Mindset 25:10 Solar and Roofing Business Insights 29:52 Community Engagement and Marketing 35:04 Closing Thoughts and Final Challenge   🌐 Learn More About New Era Roofing & Solar: https://www.neweraroofs.com/   🌐 Learn More About Better Boss: Your AI-powered fractional CTO for roofers who want: 📈 2X Close Rates 💰 5%+ Profit Boosts 🕒 Estimates in Under 4 Minutes 📅 52+ Admin Days Saved Per Year 👉 Visit: https://www.mybetterboss.ai/   ✅ Claim Your FREE Roofing Growth Audit (a $1,500 Value!) Uncover hidden revenue leaks, automate redundant tasks, and access a personalized blueprint to scale your roofing business—FAST.   👉 Book now: https://www.mybetterboss.ai/free-roofing-growth-audit/   👇 Don’t Forget to:   👍 Like, hit Subscribe, and tap the 🔔 Bell 💬 Comment your biggest takeaway or question 📤 Share with a roofer friend who wants higher close rates   Let’s level up your roofing game together 💪 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.

Unlock Aaron T Bethke’s game-changing door-to-door roofing sales system—where genuine homeowner rapport meets serious profit. Learn how he leverages trust, energy, community, and proven processes to close more deals and create lifetime customers.   📌 Timestamps   00:00 Introduction & Guest Welcome 00:42 Aaron's Background & Experience 00:54 Customer Experience & Business Approach 03:38 Collaboration & Community Engagement 05:24 Humility & Personal Growth 08:21 Operational Insights & Strategies 14:27 Content Creation & Social Media 17:47 Door-to-Door Sales Techniques 25:37 Insurance Claims & Policies 28:50 Favorite Shingles & Industry Trends 30:48 Final Thoughts & Words of Wisdom   🛠️ Meet NexGen Exteriors (MN & WI) Home of Aaron T Bethke, offering top-tier roofing, siding, and insurance-claim expertise across Minnesota and Wisconsin.   👉 Visit: https://www.nexgentoday.com/   🔔 Why You Should Watch Master a door-to-door system that turns homeowner engagement into closed deals Learn how content & community marketing drive buzz—without big budgets Understand smart insurance claim navigation and trending shingles Get CRM, process, and mindset strategies that actually move the needle 🌐 Learn More About Better Boss: https://www.mybetterboss.ai/ Your AI-powered fractional CTO for roofers who want:   📈 2X Close Rates 💰 5%+ Profit Boosts 🕒 Estimates in Under 4 Minutes 📅 52+ Admin Days Saved Per Year   ✅ Claim Your FREE Roofing Growth Audit (a $1,500 Value!) Uncover hidden revenue leaks, automate redundant tasks, and access a personalized blueprint to scale your roofing business — FAST. 👉 book: https://www.mybetterboss.ai/free-roofing-growth-audit/   👇 Don’t Forget to: 👍 Like, hit Subscribe, and tap the 🔔 Bell 💬 Comment your biggest takeaway or question 📤 Share with a roofer friend who wants higher close rates   Let’s level up your roofing game together 💪 💥 That’s a wrap on another episode of The Roofing Operating System™—America’s top-rated podcast for roofing software and scalable growth. If today’s insights sparked just one idea to scale smarter or grow faster, imagine what a full strategy could do for your business. 👉 Head to mybetterboss.ai to access free tools, book a discovery call, or explore systems trusted by top roofing companies nationwide. Don’t forget to follow the show, leave a 5-star review, and share it with another roofer ready to level up. Until next time—build better, lead stronger, and scale like a boss.