
Modern Musician Podcast
An educational podcast for musicians looking to grow their audience online and make a sustainable income. The host, Michael Walker provides artists with the tools necessary to create a lasting career in the music industry.
Latest episodes

Apr 23, 2025 • 39min
#280 - Jacob Edgar: The Hidden Power of Storytelling in Music Branding
Jacob Edgar is an ethnomusicologist, global music expert, and cultural explorer. As President of the acclaimed world music label Cumbancha, the main A&R consultant for Putumayo World Music, and host of the PBS/National Geographic series Music Voyager, Jacob has traveled the globe uncovering the rich cultural stories behind music. His passion lies in helping artists turn their heritage and voice into powerful, authentic brands that resonate deeply with audiences.In this episode, Jacob shares how culture, storytelling, and branding converge to help musicians stand out and build lasting careers.Takeaways:• Discover how music reflects and preserves culture across the globe.• Learn to craft an authentic brand rooted in your personal and musical story.• Explore practical ways to grow, engage, and monetize a loyal fanbase.-----👉 Learn more about Jacob Edgar at: https://www.putumayo.com/playlistsBook an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Apr 21, 2025 • 54min
#279 - Anto Dotcom & Michael Ghannoum: Why Fans Are Your Most Valuable Asset in the Future of Music
Anto Dotcom & Michael Ghannoum are the co-founders of Music Promo Today, a cutting-edge music marketing agency that bridges Web2 and Web3 to help artists grow, monetize, and future-proof their careers. With a passion for building long-term artist legacies and deep expertise in tech, branding, and promotion, they’ve helped thousands of musicians amplify their reach while staying true to their creative vision.In this episode, we explore how artists can stay ahead of trends, build a legacy, and thrive in the new era of music shaped by blockchain, social media, and fan engagement.Key Takeaways:How to blend authenticity and experimentation for long-term artistic successWhy fans are the most valuable asset in an artist’s careerHow Web3 and legacy planning can redefine music as a long-term investment-----Learn more about Michael and Anto at https://musicpromotoday.comBook an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Apr 18, 2025 • 1h 1min
#278 - Paul Goldman: The Truth About Music Industry Royalties
Paul Goldman is the founder and CEO of Muserk, a global rights management company using technology to help artists recover lost royalties. A former musician turned entrepreneur, he’s on a mission to bring transparency to music publishing and help artists take control of their earnings.In this episode, Paul reveals how artists are leaving money on the table, why the current system is broken, and what independent musicians can do to secure their rightful royalties.Key Takeaways:Why understanding copyrights and royalties is crucial for every artist.How technology helps recover unclaimed earnings and streamline rights management.The importance of perseverance and a business mindset in the modern music landscape.------Learn more about Paul Goldman and Muserk at: https://muserk.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Mar 21, 2025 • 38min
#277 - Michael Tolle: How to Stay Consistent in an Ever-Changing Industry
Michael Tolle is the founder of Mello Music Group, a leading independent rap label that has thrived in the digital era. With a deep understanding of the evolving music industry, Tolle has built a brand that champions creativity, adaptability, and artistic integrity. His expertise spans music production, label management, and the impact of technology. Through his work, he continues to support artists in navigating the complexities of an ever-changing landscape.In this episode, Michael sits down with Michael Tolle to discuss the evolution of the music industry, the role of AI as a creative tool, and the importance of consistency and long-term vision for success.Key Takeaways:How Mello Music Group became a leading indie rap label.Why AI should be seen as a tool, not a threat to musicians.The importance of long-term vision, consistency, and self-reflection in building a music career.----Learn more about Michael Tolle and Mello Music Group by visiting: https://www.mellomusicgroup.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Mar 19, 2025 • 36min
#276 - Niklas & Alex of Overtone Studios: The future of Mood Music through Artist-First Innovation, Music Curation, and AI
Niklas Brantberg and Alex Papaconstantinou are the visionaries behind Overtone Studios, a pioneering company that is transforming music curation through data-driven insights. With a commitment to supporting independent artists, Overtone Studios offers a 50-50 revenue split model that empowers musicians in the streaming era. Following their acquisition by Epidemic Sound, they continue to push boundaries in how mood-based music is curated and consumed. Their expertise spans music technology, artist partnerships, and the evolving role of AI in creative processes.In this episode, Michael Walker sits down with Niklas and Alex from Overtone Studios to explore how data, AI, and strategic partnerships are shaping the future of music curation and artist success.Key Takeaways:How Overtone Studios is using data to revolutionize music curation and discovery.Why AI is an essential tool for music creation but should never replace human creativity.The opportunities and challenges independent artists face in monetizing their music in the streaming age.-----Learn more about Niklas, Alex, and Overtone Studios by visiting their website: https://www.overtone-studios.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Mar 14, 2025 • 37min
#275 - Mark Samuels: What It Takes to Succeed in Today’s Music Industry
Mark Samuels is the founder of Basin Street Records, a label he started in 1997 as a passion project that grew into a staple of the New Orleans music scene. With decades of experience in the industry, Mark has worked with Grammy-winning artists and witnessed the transformation of music distribution, technology, and live performance. His insights into the challenges artists face today, the impact of AI on creativity, and the future of music make this episode a must-listen for musicians and industry professionals alike.In this episode, Michael Walker and Mark Samuels discuss the evolution of the music industry, the impact of technology, and the future of artistic expression.Key Takeaways:How the rise of digital platforms and AI is reshaping the music industry.The biggest financial and creative challenges artists face today.Why live performance and musicianship still matter in an increasingly digital world.-------Learn more about Mark Samuels and Basin Street Records at: https://www.basinstreetrecords.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Mar 10, 2025 • 44min
#274 - Aaron Bethune: How to Break Free from Limiting Beliefs and Unlock Your Potential
Aaron Bethune is a visionary leader, entrepreneur, and storyteller who has dedicated his life to helping individuals and businesses uncover their unique purpose. His journey has taken him to the peaks of the Andes, into life-changing experiences that shaped his perspective on commitment, intention, and transformation. As a strategist and consultant, Aaron works with artists, entrepreneurs, and organizations to align their passion with their purpose, creating meaningful impact. His insights on overcoming limiting beliefs and embracing authenticity make him a sought-after mentor in the fields of leadership and creative development.In this episode, Aaron shares his journey of transformation, from life-altering experiences in the Andes to the lessons that shaped his approach to leadership, creativity, and personal growth.Key TakeawaysBreak free from limiting beliefs that hold you back from reaching your full potential.Learn how commitment and intention can help you co-create your dream life.Discover why embracing your uniqueness is the most powerful tool for success.-----Learn more about Aaron Bethune and his work: https://www.aaronbethune.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Mar 4, 2025 • 32min
#273 - Agent Method: Unlocking Creativity Through Sound Design
Agent Method is a sound designer and musician known for blending pop punk, emo, and rock with modern EDM influences. Having transitioned from the pop punk scene to working with major artists, he brings a unique perspective on creativity, music production, and the evolving role of AI in sound design. With a passion for innovation, he explores the intersection of technology and music, offering valuable insights for aspiring artists and producers.In this episode, Agent Method and Michael dive into the impact of AI on music production, the mindset needed for creative success, and why taking action is the key to mastering sound design.Key Takeaways:Taking action and experimenting is the best way to learn sound design.AI tools can accelerate creativity and generate unique musical ideas.Feedback and iteration are crucial for refining your sound.-----Use code: MODMUS50 to get 50% off the Survival Pack preset pack for Serum on the Agent Method website: https://www.agentmethod.net/survival_pack.html#/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 28, 2025 • 34min
#272 - Ross Barber-Smith: Why Every Musician Needs a Great Website (And How to Build One)
Ross Barber-Smith is the founder of Electric Kiwi, a web design agency specializing in helping musicians craft stunning and functional websites. With a background in music, Ross understands the unique challenges artists face in building an online presence that truly reflects their identity. Over the years, he has worked with countless musicians, blending aesthetics with usability to create websites that not only look great but also serve as effective tools for fan engagement and monetization.Why does web design matter for musicians? Find out how a great website can elevate your music career!Key Takeaways:Discover why good photography is essential for artist branding and website success.Learn how AI tools can enhance web design and streamline creative workflows.Get expert insights on monetizing your website through merch, personalization, and strategic design choices.-----Learn more about Ross and Electric Kiwi at: https://electrickiwi.co.uk/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 26, 2025 • 40min
#271 - Dave Hagen: How Dark Horse Institute is Turning Aspiring Musicians into Pros
Dave Hagen is a Grammy-winning engineer and producer who started as a small-town kid in Missouri and worked his way up to become the head producer at the renowned Dark Horse Institute in Nashville. With years of experience in both engineering and music education, he has helped shape the careers of countless artists and producers. As a mentor at Dark Horse Institute, Dave is passionate about hands-on learning, industry connections, and the perseverance needed to make it in the competitive world of music.What does it really take to succeed in the music industry? In this episode, Dave shares his journey, the lessons he’s learned, and the mindset shifts that separate amateurs from pros.Key Takeaways:The crucial role of internships in gaining real-world experience in music production.How to develop a growth mindset, embrace feedback, and turn failure into success.Why networking and relationship-building are the keys to breaking into the music industry.-----Learn more about Dave Hagen and Dark Horse Institute: https://darkhorseinstitute.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast
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