

The Game Changing Attorney Podcast with Michael Mogill
Michael Mogill
How can you become a game changer?Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue.In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer.We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.For more information, visit https://www.crisp.co/podcast/
Episodes
Mentioned books

Jun 19, 2025 • 24min
373. AMMA — Your Firm's Biggest Threat: Too Many Good Ideas
What if your biggest leadership challenge isn’t deciding what to do, but when to do it?
In this episode of The Game Changing Attorney Podcast, Michael Mogill shares personal stories and answers listener questions about tough decisions, team feedback, and betting big on your vision. From a solo weekend with his kids to making high-stakes calls at work, Michael pulls back the curtain on how he thinks through pressure, risk, and long-term impact.
Here’s what you’ll learn:
Why speed and decisiveness are only advantages when paired with execution
How to weigh input from others — and still make the final call yourself
What it takes to scale sustainably without losing your mind
You make the decision. Don’t let someone else make it for you.
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Show Notes:
01:58 – Michael’s Core Memory Weekend with the Kids
06:24 – The CEO’s Dilemma: No Clear Right Answers
06:55 – Why Focus Beats Multiple Revenue Streams
10:53 – The Risk of Moving Too Fast — and Too Big
13:04 – Behind the Scenes of Crisp’s Busiest Year
14:18 – Why Execution Matters More Than Ideas
17:16 – Acquisition Anxiety: Growth vs. Culture Clash
21:03 – You Make the Decision — Not Your Team
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Links & Resources:
Die With Zero by Bill Perkins
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
349. AMMA. The Leadership Shift: Building a Firm That Doesn’t Depend on You
339. AMMA — The Growth Blueprint: What It Takes to Build a 7, 8, and 9-Figure Law Firm
258. AMMA — The Power of No: Setting Boundaries for Focused Growth

Jun 17, 2025 • 30min
372. The Surprising ROI of Doing the Right Thing with Chaffin Luhana
Building a values-driven law firm isn’t just the right thing to do — it’s also a winning strategy.
In this episode of The Game Changing Attorney Podcast, host Michael Mogill sits down with Eric Chaffin and Roopal Luhana of Chaffin Luhana to explore how they built one of the most respected firms in the country by leading with integrity, empathy, and purpose. Guided by the principle of “doing good by doing right,” they share how a deep commitment to clients and core values has fueled meaningful growth, sparked innovation, and shaped a standout culture in the legal industry.
Here’s what you’ll learn:
Why doing the right thing, even when it’s hard, delivers the greatest long-term ROI
How to build a values-driven culture that attracts the right people and clients
What it takes to stay resilient when the stakes are high and the outcomes are uncertain
Don’t miss this conversation if you want to build a firm that wins with purpose, scales with heart, and never loses sight of what matters most.
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Show Notes:
00:00 – Introduction: How Eric and Roopal built Chaffin Luhana
01:40 – Defining “doing good by doing right” and what it looks like in action
05:00 – Why authenticity is rare — and essential — in legal marketing
06:15 – The most important KPI: Client gratitude
08:15 – How values shape hiring, culture, and internal growth
12:15 – Implementing structure: Traction, processes, and leadership clarity
15:00 – Lessons from loss: Staying true to your principles when it’s hard
18:20 – Navigating emotional investment and long litigation cycles
21:30 – Driving systemic change through impact litigation
25:45 – Final thoughts: Being a game changer through innovation and heart
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Links & Resources:
Chaffin Luhana LLP
Six Sigma
Incorporating Traction
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
355. How Two Lawyers Took on Legal Giants and Won with Spetsas Buist
361. The Hidden Blueprint for Creating a Thriving Work Culture with Josh Nelson
357. The Strategy That Skyrocketed Her Law Firm's Growth with Sofia K. Miguel

Jun 12, 2025 • 36min
371. What Every Leader Can Learn From Netflix’s Early Chaos with Patty McCord [Encore Edition]
What if the best way to build a high-performing team wasn’t through perks or policies, but by telling people the truth?
In this episode of The Game Changing Attorney Podcast, HR consultant, speaker, author, and former Netflix Chief Talent Officer Patty McCord joins Michael Mogill to challenge conventional HR thinking and offer a candid take on what truly drives culture, leadership, and high performance. With decades of experience shaping iconic teams in Silicon Valley, Patty unpacks how honesty, accountability, and experimentation can redefine what it means to build a workplace people are proud to be from, not just at.
Here’s what you’ll learn:
Why retention is the wrong metric for building great teams — and what matters instead
How “telling the truth up front” can eliminate legal issues, improve culture, and drive results
What it takes to create a company where high performers thrive and mediocrity doesn’t survive
If you’re ready to ditch outdated practices, build a team of adults who own their impact, and lead with context instead of control, this episode is your blueprint.
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Show Notes:
00:00 – Introduction: Patty’s Unconventional Path into HR
05:06 – The Call That Changed Everything: Joining Netflix at 2 AM
06:40 – Reinventing Work: Cutting What Doesn’t Matter
08:06 – Creating a Great Place to Be From
12:00 – Building High-Performance Teams with Radical Clarity
17:18 – Problem Solvers vs. Problem Finders
20:14 – Giving Feedback That Drives Growth
27:11 – Metrics That Matter: P&L Over Perks
34:12 – Preparing for the Future: Do You Have the Right Team?
37:04 – Stop Empowering: Teach How the Business Works
38:29 – The Future of Work Is Now
40:15 – Redefining Leadership Through Context
41:22 – Final Thoughts: Stop Doing Stupid Stuff
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Links & Resources:
Powerful: Building a Culture of Freedom and Responsibility by Patty McCord
How Netflix Reinvented HR, HBR Article by Patty McCord
Netflix Culture Deck
“Google Ideological Echo Chamber” memo by James Damore
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
352 — Susan Fowler — Why Everything You Know About Motivating Your Team Might Be Completely Wrong
328 — Sherry Stewart Deutschmann — Transform Your Business with Bold, People-First Leadership

Jun 10, 2025 • 40min
370. Why Playing It Safe Is Killing Your Growth with Verne Harnish
What if the real risk isn't taking bold action — but staying exactly where you are?
In this episode of The Game Changing Attorney Podcast, author, founder of Entrepreneurs' Organization (EO), and Founder & CEO of Scaling Up, Verne Harnish shares timeless insights on scaling a business, developing high-performing teams, and why most leaders fall short when they lose their edge. From navigating uncertainty to rediscovering founder-mode, Verne challenges the safe, conventional wisdom that holds organizations back — and offers a blueprint for playing bigger, leading smarter, and building companies that endure.
Here's what you'll learn:
Why aggressive goals create more energy — and why incrementalism kills momentum
What it means to rediscover your company's "soul" — and how to lead from founder-mode
How to replace weak managers with true team captains who drive performance
If you're playing not to lose, you're already falling behind — this episode is your call to play to win.
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Show Notes:
00:00 - Introduction
06:00 - Betting on Yourself: The Sacrifices and Mindset of Entrepreneurs
09:19 - Thriving in Chaos: Why Optimism and Timing Matter
14:00 - The Power of Big, Audacious Goals (and Why Small Thinking Fails)
16:42 - Why Most Companies Plateau: The Mindset and Market Gap
20:41 - Rediscovering Founder Mode and the Soul of Your Business
26:46 - Building Teams That Don't Need Managers
31:15 - How AI Will Redefine Growth, Strategy, and Hiring
36:40 - Redefining Success: The Five F's That Really Matter
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Links & Resources:
Scaling Up by Verne Harnish
Entrepreneurs' Organization (EO)
Mastering the Rockefeller Habits by Verne Harnish
Founder Mode by Paul Graham
The Captain Class by Sam Walker
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O'Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
243. AMMA — Success Without Safety Nets: The Entrepreneurial Journey
338. Will Ahmed — From Stress to Success: Optimizing the Entrepreneurial Journey
196. AMMA — The 9 Sources of Entrepreneurial Advantage

Jun 5, 2025 • 59min
369. Your Ego Is Making You Miserable with Cy Wakeman [Encore Edition]
Cy Wakeman, a workplace drama expert and best-selling author, shares her insights on how ego-driven narratives create self-imposed suffering. She emphasizes the power of gratitude and the importance of self-reflection for true leadership. Alongside Jessica Mogill, Cy introduces three transformative questions to break free from stress and discusses the difference between self-care and self-soothing. Listeners are encouraged to embrace curiosity and set boundaries to foster personal growth and well-being, ultimately leading to a more fulfilling life.

Jun 3, 2025 • 51min
368. Why Your SEO Sucks and What to Do About It with Chris Dreyer
Chris Dreyer, Founder of Rankings.io and author, dives into the pitfalls law firms face with SEO and marketing strategies. He emphasizes that true success comes from commitment to SEO and building real-world relationships to earn Google’s trust. The conversation also touches on how AI is reshaping search relevance and the need for consistent effort in a competitive landscape. Dreyer urges firms to never settle for mediocrity and to leverage community engagement and innovative marketing to gain an edge over competitors.

May 29, 2025 • 16min
367. AMMA — Market Domination Starts With the One Thing Most Lawyers Avoid
What if trying to help everyone is the very thing keeping your law firm from growing?
In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill challenge the myth that more is better — more practice areas, more clients, more complexity. Instead, they reveal why clarity, consistency, and restraint are the real drivers of sustainable growth.
From the $10M rule to the art of saying “no,” this episode is a practical blueprint for law firm owners ready to scale without spreading themselves — or their teams — too thin.
Here’s what you’ll learn:
Why the best cases go to the best marketers
What the $10M rule means for your expansion plans
Why generalists struggle to grow — and how specialists win
The real impact of saying “no” to misaligned clients
How focus helps you build authority and trust
If you’re ready to scale your firm without losing focus, this episode will challenge you to lead with clarity, say no with confidence, and grow where it matters most.
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Show Notes:
00:01 – Introduction
03:28 – Should I Niche Down to Compete With a Younger Attorney?
07:23 – Should I Expand Into New Practice Areas to Grow?
12:00 – How Do I Say No to Longtime Clients?
14:09 – The Power of Saying No to Stay Focused
15:30 – Why Boundaries Are a Sign of Growth
16:10 – Saying Yes Means Saying No to Something Else
16:14 – Final Thoughts: You Have the Power to Choose
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Links & Resources:
Turf Grass Phone Case
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
199. Jesse Cole — Change the Game, Break the Rules, and Create an Unforgettable Experience
258. AMMA — The Power of No: Setting Boundaries for Focused Growth
333. AMMA — Win More High-Value Cases: How to Build a Brand Clients Trust

May 27, 2025 • 50min
366. How to Transform Your Business with Military Precision and Strategy with John Berry
What if your greatest leadership challenge isn’t your team — it’s you?
In this episode of The Game Changing Attorney Podcast, decorated U.S. Army veteran and CEO of Berry Law, John Berry returns to share the tough lessons, tactical systems, and mindset shifts that have shaped his evolution as a leader. From military missions to managing a fast-growing law firm, John opens up about what it really takes to earn trust, retain A-players, and lead with conviction — even when the pressure is on.
Here’s what you’ll learn:
Why discipline, restraint, and reflection are essential to long-term leadership
How to recruit and retain top talent by scaling culture from the inside out
What it takes to become the kind of leader people choose to follow
If you’re ready to look in the mirror and lead at a higher level, this episode will show you how real change starts from within.
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Show Notes:
00:00 – Introduction: From Combat to Courtroom
02:18 – Why Most Leaders Get Leadership Wrong
05:42 – The Hard Lessons of Hiring and Building the Right Culture
10:04 – Leadership Under Pressure: Lessons from the Battlefield
17:09 – The Cost of Conflict Avoidance and the Power of Feedback
26:43 – Operation Spear Tip: Scalable Hiring Through Referrals
33:06 – When to Coach, Confront, or Cut Loose
42:18 – Simplifying Practice Areas to Scale with Focus
56:03 – Final Thoughts: Change Yourself to Change the Game
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Links & Resources:
Berry Law
Veteran Led by John Berry
Extreme Ownership by Jocko Willink & Leif Babin
The Dichotomy of Leadership by Jocko Willink & Leif Babin
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
----
Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
255. Joe De Sena — The Spartan Mindset: Embracing Discomfort and Unleashing Mental Toughness
303. Eric Thomas — Turning Struggles into Strength: A Blueprint for Resilience
331. AMMA — Failure to Reflect is Failure to Grow: The Brutal Truth About Staying Stuck

May 22, 2025 • 20min
365. AMMA — Entitlement Is Killing Your Business and Here's Why
What if the reason your clients, team, or peers don’t recognize your value… is because you never showed them?
In this episode of The Game Changing Attorney Podcast, Michael Mogill breaks down the unseen habits, small slips, and silent wins that separate those who sustain excellence from those who quietly fall behind. From holding the line on standards to making your effort visible, this episode is a tactical reminder that the little things are never little — and that complacency has a price.
Here’s what you’ll learn:
Why discipline erodes in the details — and how to hold the line
How to make your unseen efforts visible to your team and clients
What it really takes to prevent success from turning into stagnation
Want to stay at the top? This episode is your reminder to act like it — every single day.
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Show Notes:
00:00 – Introduction
03:48 – Teaching Entrepreneurial Lessons to the Next Generation
08:07 – The Bracelet Business: Fulfillment, Hustle, and Gratitude
09:38 – Combating Entitlement by Sharing the Real Journey
13:16 – Why Gratitude, Not Resentment, Builds a Great Culture
15:00 – Are You Paranoid or Just Paying Attention?
17:05 – The Slippery Slope of Letting Standards Slip
18:10 – Making the Invisible Visible: How to Show Your Work
22:36 – Final Thoughts and Takeaways
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Links & Resources:
Atomic Habits by James Clear
David Goggins
Can’t Hurt Me by David Goggins
Cameron Hanes
The Score Takes Care of Itself by Bill Walsh
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
----
Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
320. John Morgan — Dream Big, Act Bold: Turning Visions into Reality
278. Adam Alter — From Stuck to Unstoppable: Gaining and Maintaining Momentum
217. AMMA — The Key to Clarity in Business

May 20, 2025 • 1h 1min
364. How to Train Your Brain for Unbelievable Success
As we conclude celebrating five years of The Game Changing Attorney Podcast, this Elite Athletes edition showcases the world-class performers who have redefined limits — mentally, physically, and professionally. These are the voices of champions who’ve trained in darkness, fought through failure, and built the mindset required to dominate on the world stage.
In this episode, we go beyond trophies and titles to uncover the discipline, resilience, and psychological mastery that separates the best from everyone else. Whether it’s breaking world records, surviving in isolation, or pushing through unimaginable pain, these athletes offer a window into what’s possible when greatness becomes non-negotiable.
This episode features:
Mark Beaumont: On why risk, adventure, and clarity of purpose matter more than comfort or certainty.
Colin O’Brady: On challenging the impossible — and growing through adversity, whether or not you succeed.
David Goggins: On building belief by choosing suffering, and how pain can become your greatest teacher.
Mat Fraser: On the compounding power of consistent habits — and how world champions optimize everything.
Tim Grover: On letting go of civility, mastering your dark side, and doing what winning demands.
If you want to understand what true grit, mental toughness, and elite-level focus really look like, this episode is your blueprint.
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Show Notes:
00:00 – Introduction: Unlocking Peak Performance with Elite Athletes
02:05 – Mark Beaumont: Around the World in 194 Days
07:14 – The Power of Planning, Pain, and Perspective
11:21 – Colin O’Brady: Why “The Impossible First” Mattered
17:24 – From Burn Victim to Triathlon Champion
26:05 – Crossing Antarctica Alone: Breaking Mental and Physical Limits
29:06 – David Goggins: Creating an Alter Ego to Withstand the Unthinkable
41:46 – Mat Fraser: Building 1% Gains into Unstoppable Momentum
54:10 – Tim Grover: Winning Is Uncivilized — And That’s the Point
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Links & Resources:
Mark Beaumont
Colin O’Brady
David Goggins
Mat Fraser
Tim Grover
The Impossible First by Colin O’Brady
Can’t Hurt Me by David Goggins
Never Finished by David Goggins
Relentless by Tim Grover
Winning by Tim Grover
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Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel.
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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If you enjoyed this episode, you may also like:
358. Your Competitors Don’t Want You to Know These Game Changing Marketing Strategies
356. Warning: These Industry Titans’ Insights Might Change How You Run Your Firm
360. The Hidden Formula for Unstoppable Motivation and Achievement


