The Business of Boutique Fitness

In this episode you’ll learn: • The urgent/important matrix, and why you need to being honest about where your tasks lay • That not everything that is important is urgent… • The reasons why focusing on staff management and training needs to be a priority • How to begin identifying where your time is best spent {and delegate the rest}

In this episode you’ll learn: • The common business objections around money and how they are holding you and your business back • The story we tell ourselves about not having the money to invest into our businesses • You have the potential {seek advice from an expert} • What are the stories we tell ourselves about raising your prices and how to combat those thoughts • Starting your business with debt and how to utilize it in your favor • How you can incorporate cash infusions into your business

In this episode you’ll learn: • How to Identify whether it is personality or morality issue • The way that I learned that some people don’t “grow out” of being mean • What to do to when the mean girl is in a peer situation • Tips for addressing a team member who falls into the “mean girl category” • My thoughts on when you have mean girls clients LINKS & RESOURCES: https://ianmorgancron.com/ Bossypants by Tina Fey

In this episode you’ll learn: • What led Katie to the idea of Studio Go, and how it was really built out of necessity • The ways that her metrics have shifted since having a specialized software • How this software has affected Katie’s employees since being implemented • What to do to start effectively identifying the needs of your clients {and whether to upgrade or downgrade in a client-first approach} LINKS: *sign up and use code “November50” to get your first month free, and 50% off the next!

In this episode you’ll learn: • The love story behind the creation of Studio Go • How Studio Go changes everything when it comes to pulling reports • What software they were able to build and create way more than they ever expected • How Studio Go is a true CRM that also allows room for an employee management platform • Retail is largely overlooked, but by using Studio Go you can build targeted processes and marketing around it • That being able to walk clients through the journey in your studio, being able to prescribe the right membership based on data, is a game changer LINKS: https://studiogo.com/ Clockwork by Mike Michalowicz https://www.purebarre.com/location/carlsbad-ca 

In this episode you’ll learn: • Shira’s amazing story and unique journey into fitness industry • How she fell in love with kickboxing, overcame her own struggles and became an instructor • What to do to balance your love for fitness with being a business owner • What Shira learned about building out her business and taking the leap to grow • How TCC guided Shira with the processes she needed to grow her business • Why Shira really does what she does!

In this episode you’ll learn: • The most common issues studio owners are having when it comes time to hire a manager • Why the job posting is so important, and the crucial things that absolutely need to be in it • When is the best time to recruit {and what Cherise always does when looking to hire} • What happens when you hire out of desperation… • Where to find the best candidates for your next managerial role {and it’s not always online!} • What the interview process and initial phone screening should look like • What to do when you’re ready to extend an offer that will set you, and that person, up for success LINKS: support@studiogrow.co 

In this episode you’ll learn: • What motivated Erin to record this episode {and why this is a vulnerable topic for her to talk about} • The biggest mistake she sees when studio owners hire a new person and what happens when they hold on to the wrong employee for too long • Why you need to allow enough time for training {and then set realistic expectations} • No employee is perfect – allow for mistakes! • How your business can only grow as much as your people do • Why you need to keep the pressures to yourself, even when it may be tempting to share them with your staff LINKS: support@studiogrow.co 

In this episode you’ll learn: • All about Cherise’s diverse work experience that took her around the world • Why she pivoted from her career in eduction to tap into the fitness industry • What Cherise has done to train, hire and lead other trainers in her studio • What is was like for her to join the Studio Grow team • How to identify a “business snapshot” {and then identify any pain points} • Why organization is a big piece to the puzzle for Cherise, and how she is now teaching this to her clients • Last words of advice - Trusting the process, setting expectations and consistantly training LINKS: support@studiogrow.co 

In this episode you’ll learn: • How Kristel realized the way foods influence our bodies from a young age, and then used this knowledge to help her husband Michael • Their journey to start the company and why online sales were key at the beginning • The reason that social impact means so much to Kristel and Michael, and when it became a big part of their company’s mission • The way they ensure that they source only the best ingredients {and why they call the farmers they work with “Super Heroes”} • What questions we should all be asking about the food that we consume • How Kristel and Michael knew it was time to expand their team, and the biggest mindset shifts that had to be made • The way that YourSuper.com builds the customer experience into their marketing • The biggest challenges they’ve faced, how to draw the right team members to you, and much more! LINKS: https://yoursuper.com/  https://www.instagram.com/yoursuperfoods/ http://www.facebook.com/yoursuperfoods https://twitter.com/yoursuperfoods happy@yoursuper.com https://www.actionagainsthunger.org/