

WTF Gym Talk
Stuart Brauer
WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment.
If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.
If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.
Episodes
Mentioned books

Apr 15, 2022 • 17min
Client Acquisition Checklist
If you need more bodies coming through your door, make sure you have this checklist completed.

Apr 13, 2022 • 15min
Tempo Is Going To Save CrossFit
Disclaimer: CrossFit the methodology doesn't need saving. CrossFit the sport doesn't need saving.
But CrossFit, the service delivery in the commercial market, is in need of saving...immediately.

Apr 11, 2022 • 13min
Stuff In The Gym That Really Chaps My Dick
A rant about some of the fuckery that we see in the average microgym (and especially CrossFit affiliates) and how I view it now, versus when I didn't know any better back in the day.
Hindsight is 20/20...but there's a lot of shit that we can get rid of, like right meow.

Apr 8, 2022 • 12min
A Better Way To Raise Prices
If you're a microgym owner, you'll inevitably have to raise your prices.
This can be quite a stressful process and historically, it's something we see owners due every few years.
I've got a better way. No price raise letters. No stress.

Apr 6, 2022 • 12min
Interested In The Hybrid Gym Model? DON'T DO THIS.
Earlier this year I created several pieces of content regarding my belief that the 'Hybrid Gym' model (Open Gym + Group Class) was going to see serious growth over the next 5 years.
Many of you have reached out to discuss this opportunity, but I warn you...don't do this.

Apr 4, 2022 • 13min
You're Probably Underfunded
Want to know the number one reason that microgyms have to throw in the towel?
Money.
They simply didn't have enough when they started.
They grew too slow and were not able to acquire the HR resources needed to take them to the next level.
Here's my take on this and what you can (or maybe can't) do about it.

Mar 30, 2022 • 18min
If I Came Out Of Retirement, This Is What I'd Do...
If I were to give up my two workouts a day, consulting 40 hours a month and traveling around the country creating content - which I probably won't do anytime soon - this is the model I'd go with.

Mar 30, 2022 • 1h 5min
Branding With Boris | Ep. 10 | 5 Years Into Business + Lesson's Learned
On this episode of Branding With Boris, we celebrate his 5 year anniversary of being in business and discuss the many lessons and failures he's learned along the way.
If you're in need of brand design work and want to work with the best, head over to www.metconcreative.com.au where my man Boris does incredible work to bring your brand to life.
www.metconcreative.com.au

Mar 28, 2022 • 58min
Using A.I. To Predict Retention with PushPress
Dan Uyemura, co-founder and CEO of Push Press (member management software for microgyms) comes back on the show to discuss what his team has been hard at work with, some features I have never seen before that have some awesome potential.
https://www.pushpress.com/

Mar 25, 2022 • 12min
You'll Probably, Never Be Fully Hands Off Your Microgym
It's a hard pill to swallow, but hear me out...


