WTF Gym Talk

For the average microgym, I typically recommend a rather unique approach to recruiting and interviewing. This approach ensures that you'll always have fresh applicants on deck when unexpected staff turnover occurs. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —-------------------------------------------------------------------------------------------------------------  20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit —-------------------------------------------------------------------------------------------------------------  Save Thousands On Your Taxes w/ a CPA Firm That Specializes In The Fitness Industry - The FitCFO I’m sure that the accountant your Mom recommended is doing a great job for you.  But if you’ve ever felt that they lacked fitness-industry experience, and want to test the waters with a firm that ONLY works with entrepreneurs in the fitness industry - you need to check out the FitCFO’s Free Strategy Call + Financial Blueprint Course.  Head over to www.fitcfo/com/WTF and get your free call booked today. 

Once you find success with your microgym, what's next? You can continue to ensure it remains cash flow positive and invest/save it for your future. That's a good option, but it takes 30+ years for compounding interest to really add up. You can try to create multiple versions of your own microgym, but as many owners will tell you, lightning is probably not going to strike twice. Or you can do what Adam Lane did and add a franchise brand to his already successful fitness portfolio. Adam@oakstrength.com IG @oakstrength —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —-------------------------------------------------------------------------------------------------------------  20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit —-------------------------------------------------------------------------------------------------------------  Save Thousands On Your Taxes w/ a CPA Firm That Specializes In The Fitness Industry - The FitCFO I’m sure that the accountant your Mom recommended is doing a great job for you.  But if you’ve ever felt that they lacked fitness-industry experience, and want to test the waters with a firm that ONLY works with entrepreneurs in the fitness industry - you need to check out the FitCFO’s Free Strategy Call + Financial Blueprint Course.  Head over to www.fitcfo/com/WTF and get your free call booked today.

This is part two of a two-part series where I teach gym owners how to monitor macro-level KPIs like leads and prospects but focus on the micro details that we can later compound or avoid to achieve our desired end-state. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —------------------------------------------------------------------------------------------------------------- 20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit

This is part one of a two-part series where I teach gym owners how to monitor macro-level KPIs like leads and prospects but focus on the micro details that we can later compound or avoid to achieve our desired end-state. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —------------------------------------------------------------------------------------------------------------- 20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit

Muph is here. I've got thoughts. Happy Memorial Day. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —-------------------------------------------------------------------------------------------------------------  20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit —-------------------------------------------------------------------------------------------------------------  Save Thousands On Your Taxes w/ a CPA Firm That Specializes In The Fitness Industry - The FitCFO I’m sure that the accountant your Mom recommended is doing a great job for you.  But if you’ve ever felt that they lacked fitness-industry experience, and want to test the waters with a firm that ONLY works with entrepreneurs in the fitness industry - you need to check out the FitCFO’s Free Strategy Call + Financial Blueprint Course.  Head over to www.fitcfo/com/WTF and get your free call booked today.

Christina Morgan is back on the podcast to discuss her favorite software for productivity and how gym owners can implement them. Christina owns The Assist VA - an online business management firm that is disrupting the concept of hiring a VA (virtual assistant). Her incredible team of business managers helps entrepreneurs streamline their business in all the ways you would imagine a VA would, but with a far better suite of services included. https://www.theassistva.com/ —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —-------------------------------------------------------------------------------------------------------------  20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbi

If you can't afford to be patient with your business success, then perhaps this isn't the game for you. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —------------------------------------------------------------------------------------------------------------- 20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit

Joe Tebaldi is back for another segment of Jammin' With Joe. We discuss AI and Joe shares A.I. use cases for gym owners. Joe created the only CRM and brand management tool I use - Flexx Flexx is a complete brand and communication powerhouse that offers: All-in-One Brand HQ: Flexx simplifies managing your gym brand by combining multiple tools (branding, task management, communication) into a single platform, saving time and money. Customizable Brand Identity: Stand out with a consistent, polished image across digital assets, from webpages to personalized smart cards, perfect for gym owners wanting to make an impact. Streamlined Team Collaboration: Use Flexx to manage tasks, communicate with your team, and stay on top of projects, ensuring everyone at your gym is on the same page and working efficiently. Enhanced Customer Engagement: Connect with gym members and prospects through connected forms, real-time notifications, and quick response times, leading to better relationships and increased conversions. Scalable & Modular: Flexx adapts to your gym's growth, allowing you to add new features as you expand and ensuring you only pay for what you need. Learn more at www.flexx.co

Back in the day, "How many members ya got??" was the "Whaddaya Bench??" of gym ownership metrics. Then we all learned about ACV and Profit Margin. Now, gym owners are constantly talking about profit margin as if they actually understand its role. News flash: They don't. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠send us a DM and we’ll be in touch with you ASAP. ⁠ —------------------------------------------------------------------------------------------------------------- 20% off Rebel Rabbit Cannabis-Infused Seltzer For a limited time, Rebel Rabbit is offering 20% off your next purchase when you apply our discount code GYMTALK20 at checkout. That’s GYMTALK20. Visit their website at ⁠drinkrebelrabbit.com⁠, order a variety pack, or use their Store Locator tool and take the edge off today without paying the “productivity tax” tomorrow. You can also check them out on Instagram at @drinkrebelrabbit

The podcast discusses the disadvantages of selling punch cards and challenges elitist attitudes in the fitness industry. It analyzes membership options and highlights the importance of finding a gym that suits individual preferences. The podcast also explores the frustration with stereotypes and judgmental behavior in the fitness industry, advocating for more flexibility and inclusivity.